Period
to 24 November 2017

The median annual salary for a Web Analyst was £42,500 in advertised job vacancies during the 6 months to 24 November 2017.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Web Analyst
UK
6 months to
24 Nov 2017
Same period 2016 Same period 2015
Rank 933 810 748
Rank change year-on-year -123 -62 -130
Permanent jobs requiring a Web Analyst 278 423 640
As % of all permanent IT jobs advertised in the UK 0.15% 0.22% 0.29%
As % of the Job Titles category 0.16% 0.23% 0.30%
Number of salaries quoted 255 373 592
UK median annual salary £42,500 £40,000 £40,000
Median salary % change year-on-year +6.25% - -
10th Percentile £27,750 £26,800 £26,500
90th Percentile £65,000 £57,500 £58,750
UK excluding London median annual salary £37,500 £36,500 £35,000
% change year-on-year +2.74% +4.29% -

The following table is for comparison with the above and includes summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

All Permanent IT Job Vacancies
UK
Permanent vacancies in the UK with a recognized job title 172577 182568 211044
% of permanent IT jobs with a recognized job title 95.80% 96.48% 96.46%
Number of salaries quoted 138473 152713 175380
UK median annual salary £48,500 £47,500 £45,000
Median salary % change year-on-year +2.11% +5.56% -
10th Percentile £27,500 £27,000 £26,250
90th Percentile £78,750 £77,500 £75,000
UK excluding London median annual salary £42,500 £42,500 £41,000
% change year-on-year - +3.66% +2.50%

Web Analyst
Job Vacancy Trend

Job postings that featured Web Analyst in the job title as a percentage of all IT jobs advertised.

Job vacancy trend for Web Analyst in the UK

Web Analyst
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analyst.

Salary trend for Web Analyst in the UK

Web Analyst
Salary Histogram

The salary distribution of IT jobs citing Web Analyst over the 6 months to 24 November 2017.

Salary histogram for Web Analyst in the UK

Web Analyst
Top 15 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analyst within the UK over the 6 months to 24 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -84 273 £42,500 +6.25% 21
London +4 165 £48,080 +1.22% 6
UK excluding London -89 112 £37,500 +2.74% 16
South East +33 38 £35,000 +9.38% 7
North of England -62 35 £37,500 -6.25% 5
Yorkshire -10 28 £37,500 -6.25% 1
East of England -6 15 £42,500 +13.33% 2
Midlands +17 10 £36,500 +7.35% 1
South West +13 10 £31,250 -16.67%
North West -62 6 £41,000 +17.14% 3
East Midlands +23 5 £45,000 +31.39% 1
West Midlands +9 5 £22,500 -33.82%
Scotland -7 3 £40,750 +23.48% 1
Wales +20 1 £33,500 -
North East +4 1 £35,000 +11.55% 1

Web Analyst Skill Set
Top 30 Co-occurring IT Skills

For the 6 months to 24 November 2017, Web Analyst job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads featuring Web Analyst in the job title.

1 116 (41.73%) Analytics
2 113 (40.65%) E-Commerce
3 95 (34.17%) Agile Software Development
4 89 (32.01%) SQL
5 86 (30.94%) Google
6 83 (29.86%) Google Analytics
7 79 (28.42%) Web Analytics
8 62 (22.30%) Adobe Analytics
9 60 (21.58%) Adobe
10 57 (20.50%) Marketing
11 53 (19.06%) Degree
12 48 (17.27%) Retail
13 45 (16.19%) Analytical Skills
14 44 (15.83%) .NET
15 43 (15.47%) Mathematics
16 42 (15.11%) Scrum
17 36 (12.95%) Business Analysis
18 34 (12.23%) Finance
19 32 (11.51%) JavaScript
19 32 (11.51%) User Experience
20 30 (10.79%) SEO
21 29 (10.43%) Tableau
21 29 (10.43%) C#
21 29 (10.43%) QA
22 27 (9.71%) HTML
23 26 (9.35%) Business Intelligence
23 26 (9.35%) Google Tag Manager
23 26 (9.35%) Digital Analytics
24 24 (8.63%) User Stories
25 23 (8.27%) Web Development

Web Analyst Skill Set
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (5.04%) Apache
2 12 (4.32%) IIS
3 6 (2.16%) Confluence
3 6 (2.16%) WordPress
4 5 (1.80%) CMS
4 5 (1.80%) nginx
5 4 (1.44%) SAS
5 4 (1.44%) Tomcat
6 3 (1.08%) JBoss
7 2 (0.72%) Apache TomEE
7 2 (0.72%) Drupal
7 2 (0.72%) SharePoint
7 2 (0.72%) WebLogic
8 1 (0.36%) Elasticsearch
Applications
1 23 (8.27%) Microsoft Excel
2 6 (2.16%) MS Visio
3 4 (1.44%) Microsoft PowerPoint
4 1 (0.36%) Photoshop
4 1 (0.36%) SPSS
Business Applications
1 12 (4.32%) WebTrends
2 7 (2.52%) Payment Gateway
3 3 (1.08%) Magento
4 2 (0.72%) Dynamics NAV
5 1 (0.36%) SAP Hybris
5 1 (0.36%) SessionCam
5 1 (0.36%) Shopify
Cloud Services
1 83 (29.86%) Google Analytics
2 62 (22.30%) Adobe Analytics
3 26 (9.35%) Google Tag Manager
4 16 (5.76%) AdWords
5 10 (3.60%) Microsoft Azure
6 7 (2.52%) Amazon AWS
7 4 (1.44%) SaaS
8 2 (0.72%) Azure Machine Learning
9 1 (0.36%) Basecamp
9 1 (0.36%) Google Cloud Platform
9 1 (0.36%) IaaS
Communications & Networking
1 5 (1.80%) Internet
2 3 (1.08%) Firewall
3 2 (0.72%) DNS
3 2 (0.72%) FTP
3 2 (0.72%) HTTP
3 2 (0.72%) LDAP
3 2 (0.72%) TCP/IP
4 1 (0.36%) BIG-IP
4 1 (0.36%) LAN
4 1 (0.36%) NetScaler
4 1 (0.36%) Network Security
4 1 (0.36%) Reverse Proxy
4 1 (0.36%) SSL
4 1 (0.36%) WAN
Database & Business Intelligence
1 21 (7.55%) SQL Server
2 15 (5.40%) Big Data
3 14 (5.04%) Spotfire
4 7 (2.52%) MySQL
5 6 (2.16%) Data Mining
6 5 (1.80%) Power BI
7 4 (1.44%) Data Warehouse
7 4 (1.44%) SQL Server Integration Services
7 4 (1.44%) SQL Server Reporting Services
8 2 (0.72%) BusinessObjects
8 2 (0.72%) BusinessObjects Web Intelligence
8 2 (0.72%) Lumira
8 2 (0.72%) SQL Server Analysis Services
9 1 (0.36%) Redis
9 1 (0.36%) Relational Database
Development Applications
1 19 (6.83%) JIRA
2 15 (5.40%) Visual Studio
3 12 (4.32%) Team Foundation Server
3 12 (4.32%) TeamCity
4 11 (3.96%) Selenium
5 6 (2.16%) SoapUI
6 3 (1.08%) SpecFlow
6 3 (1.08%) WebDriver
7 2 (0.72%) Cucumber
7 2 (0.72%) Jenkins
7 2 (0.72%) MSTest
8 1 (0.36%) Axure RP
8 1 (0.36%) Firebug
8 1 (0.36%) FitNesse
8 1 (0.36%) Jasmine
8 1 (0.36%) WATIR
General
1 57 (20.50%) Marketing
2 48 (17.27%) Retail
3 34 (12.23%) Finance
4 9 (3.24%) Banking
5 8 (2.88%) Publishing
6 7 (2.52%) Legal
7 5 (1.80%) Back Office
8 2 (0.72%) Manufacturing
8 2 (0.72%) Retail Finance
9 1 (0.36%) Advertising
9 1 (0.36%) Billing
9 1 (0.36%) Electronics
9 1 (0.36%) Games
9 1 (0.36%) Law
9 1 (0.36%) Local Government
9 1 (0.36%) Music Industry
9 1 (0.36%) Pharmaceutical
Libraries, Frameworks & Software Standards
1 44 (15.83%) .NET
2 27 (9.71%) HTML
3 20 (7.19%) Web Services
4 17 (6.12%) jQuery
5 16 (5.76%) SOAP
6 13 (4.68%) AngularJS
7 11 (3.96%) CSS
7 11 (3.96%) REST
8 9 (3.24%) ASP.NET
9 8 (2.88%) JSON
10 7 (2.52%) JSP
11 6 (2.16%) PRADO
11 6 (2.16%) Regular Expression
11 6 (2.16%) XML
12 5 (1.80%) Ajax
12 5 (1.80%) LAMP
12 5 (1.80%) LEMP Stack
12 5 (1.80%) Middleware
13 4 (1.44%) RESTful
14 3 (1.08%) Entity Framework
Miscellaneous
1 45 (16.19%) Analytical Skills
2 32 (11.51%) User Experience
3 6 (2.16%) Computer Science
3 6 (2.16%) Management Information System
3 6 (2.16%) PMI
3 6 (2.16%) Video Conferencing
4 5 (1.80%) Augmented Reality
4 5 (1.80%) SWIFT
5 4 (1.44%) Digital Media
6 3 (1.08%) Greenfield Project
6 3 (1.08%) Mobile App
7 2 (0.72%) Analytical Mindset
7 2 (0.72%) Fintech
7 2 (0.72%) Social Media
8 1 (0.36%) Credit Risk
8 1 (0.36%) Cyberthreat
8 1 (0.36%) Data Protection Act
8 1 (0.36%) Driving Licence
8 1 (0.36%) Social Network
8 1 (0.36%) Virtual Team
Operating Systems
1 12 (4.32%) Linux
2 10 (3.60%) Windows
3 5 (1.80%) Unix
4 3 (1.08%) Solaris
5 2 (0.72%) Android
5 2 (0.72%) Apple iOS
Processes & Methodologies
1 116 (41.73%) Analytics
2 113 (40.65%) E-Commerce
3 95 (34.17%) Agile Software Development
4 79 (28.42%) Web Analytics
5 43 (15.47%) Mathematics
6 42 (15.11%) Scrum
7 36 (12.95%) Business Analysis
8 30 (10.79%) SEO
9 26 (9.35%) Business Intelligence
9 26 (9.35%) Digital Analytics
10 24 (8.63%) User Stories
11 23 (8.27%) Web Development
12 22 (7.91%) User Acceptance Testing
13 21 (7.55%) CRM
14 20 (7.19%) Conversion Rate Optimisation
15 19 (6.83%) Visualisation
16 17 (6.12%) Data Analysis
16 17 (6.12%) Root Cause Analysis
16 17 (6.12%) Test Automation
16 17 (6.12%) Waterfall
Programming Languages
1 89 (32.01%) SQL
2 32 (11.51%) JavaScript
3 29 (10.43%) C#
4 18 (6.47%) Python
5 17 (6.12%) PHP
6 14 (5.04%) Java
7 9 (3.24%) PowerShell
8 7 (2.52%) R
9 6 (2.16%) MATLAB
10 5 (1.80%) Bash Shell
10 5 (1.80%) PHP 5
10 5 (1.80%) PHP 7
11 4 (1.44%) PL/SQL
12 3 (1.08%) Perl
12 3 (1.08%) Ruby
12 3 (1.08%) VB
13 1 (0.36%) ActionScript
13 1 (0.36%) ES6
13 1 (0.36%) T-SQL
Qualifications
1 53 (19.06%) Degree
2 7 (2.52%) CBAP
2 7 (2.52%) ITIL Certification
2 7 (2.52%) Numerate Degree
3 6 (2.16%) PMI Certification
4 5 (1.80%) ISTQB
5 4 (1.44%) Computer Science Degree
5 4 (1.44%) ISEB
6 2 (0.72%) ITIL Foundation Certificate
7 1 (0.36%) CISM
7 1 (0.36%) CISSP
7 1 (0.36%) IIBA
7 1 (0.36%) ISTQB Foundation Certification
7 1 (0.36%) Master's Degree
7 1 (0.36%) MCP
7 1 (0.36%) OSCP
7 1 (0.36%) PRINCE2 Certification
7 1 (0.36%) SC Cleared
7 1 (0.36%) Security Cleared
Quality Assurance & Compliance
1 29 (10.43%) QA
2 8 (2.88%) SLA
System Software
1 5 (1.80%) Docker
2 4 (1.44%) vSphere
3 1 (0.36%) UAG
3 1 (0.36%) Virtual Machines
Systems Management
1 8 (2.88%) Puppet
2 5 (1.80%) Opscode Chef
2 5 (1.80%) vRealize
3 2 (0.72%) Ansible
3 2 (0.72%) HP Quality Center
3 2 (0.72%) Nessus
4 1 (0.36%) CSIRT
4 1 (0.36%) QRadar
Vendors
1 86 (30.94%) Google
2 60 (21.58%) Adobe
3 29 (10.43%) Tableau
4 22 (7.91%) Omniture
5 17 (6.12%) Microsoft
6 10 (3.60%) Tealium
7 9 (3.24%) Coremetrics
8 7 (2.52%) Splunk
9 6 (2.16%) IBM
10 5 (1.80%) Ensighten
11 4 (1.44%) Dynatrace
12 2 (0.72%) Birst
12 2 (0.72%) HP
12 2 (0.72%) Remedy
12 2 (0.72%) Salesforce.com
12 2 (0.72%) SAP
12 2 (0.72%) ServiceNow
12 2 (0.72%) Sun
12 2 (0.72%) webMethods
13 1 (0.36%) McAfee