Loyalty Marketing Data Analyst
- Hiring Organisation
- Morrisons
- Location
- Bradford, West Yorkshire, Yorkshire, United Kingdom
- Employment Type
- Permanent
crunching numbers, you'll be the engine behind how Morrisons understands and engages with millions of customers. You will be responsible for analysing customer and transactional data to drive insight, measure loyalty performance, and inform the optimisation of the loyalty proposition. The role supports data-led decision making across … loyalty teams, helping to improve customer engagement, retention and lifetime value. What you'll be doing: Analyse loyalty member behaviour, engagement, spend and redemption patterns Measure performance of loyalty mechanics, promotions and personalised offers Design experiments (A/B testing) and use advanced analytics to measure ...