The table below looks at the statistics for Pay per click skills in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Pay per click over the 3 months to 30 June 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
30 Jun 2015
Same period 2014 Same period 2013
Pay per click (PPC)
Rank 552 535 513
Rank change year-on-year
-17 -22
Contract jobs citing Pay per click 30 37 30
As % of all contract IT jobs located in England 0.059% 0.076% 0.067%
As % of the Processes & Methodologies category 0.076% 0.099% 0.090%
Number of daily rates quoted 9 30 10
Average daily rate
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£250 £300 £200
Average daily rate % change year-on-year
-16.66% +50.00%
90% offered a daily rate of more than £169 £200 £178
10% offered a daily rate of more than £380 £393 £303
UK excluding London average daily rate £175 £300 £220
% change year-on-year
-41.66% +36.36%
Number of hourly rates quoted 1 0 0
Average hourly rate £12.50 - -
UK excluding London average hourly rate £12.50 - -
Pay per click
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the England region.

Processes & Methodologies Category
England
Contract IT job ads with a match in the
Processes & Methodologies category
39551 37200 33391
As % of all contract IT jobs located in England 77.63% 76.31% 75.05%
Number of daily rates quoted 26015 23704 20533
Average daily rate £415 £405 £415
Average daily rate % change year-on-year
+2.46% -2.40%
90% offered a daily rate of more than £288 £275 £275
10% offered a daily rate of more than £578 £575 £575
UK excluding London average daily rate £388 £375 £365
% change year-on-year
+3.33% +2.73%
Number of hourly rates quoted 1046 1117 1018
Average hourly rate £27.50 £27.50 £31.25
Average hourly rate % change year-on-year
- -12.00%
90% offered a hourly rate of more than £12.00 £13.00 £13.61
10% offered a hourly rate of more than £50.00 £46.00 £48.84
UK excluding London average hourly rate £30.00 £30.00 £30.50
% change year-on-year
- -1.63%

Pay per click
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Pay per click across the England region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in England

Pay per click
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Pay per click across the England region.

Pay per click Daily Rate Trend in England

Pay per click
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Pay per click across the England region over the 3 months to 30 June 2015.

Pay per click Daily Rate Histogram in England

Pay per click
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Pay per click across the England region.

Pay per click Hourly Rate Trend in England

Pay per click
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Pay per click within the England region over the 3 months to 30 June 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
East Midlands - 10 £235 - 1
London -19 8 £313 -7.40% 23
West Midlands - 6 - - 1
South East -31 3 £175 -22.22% 15
Yorkshire - 2 - - 5
East of England 0 1 - - 3
Pay per click
UK

Pay per click
Top 30 Related IT Skills in England

For the 6 months to 30 June 2015, IT contractor jobs across the England region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Pay per click.

1 47 (75.81%) SEO
1 47 (75.81%) Marketing
2 31 (50.00%) Analytics
3 27 (43.55%) Digital Marketing
4 23 (37.10%) Google
4 23 (37.10%) HTML
5 22 (35.48%) User Experience
6 20 (32.26%) CSS
7 19 (30.65%) E-Commerce
8 15 (24.19%) Social Media
8 15 (24.19%) Analytical Skills
9 14 (22.58%) Google Analytics
10 13 (20.97%) Degree
10 13 (20.97%) Content Management
11 12 (19.35%) Web Design
12 11 (17.74%) Retail
12 11 (17.74%) Photoshop
12 11 (17.74%) Information Architecture
13 10 (16.13%) Online Marketing
14 9 (14.52%) Spreadsheet
14 9 (14.52%) Management Information System
14 9 (14.52%) Dashboard Development
15 8 (12.90%) MS Office
15 8 (12.90%) Microsoft
15 8 (12.90%) Facebook
15 8 (12.90%) Web Analytics
16 7 (11.29%) Search Engine Marketing
16 7 (11.29%) Digital Media
16 7 (11.29%) JavaScript
17 6 (9.68%) Advertising

Pay per click
Top Related IT Skills in England by Category

For the 6 months to 30 June 2015, IT contractor jobs across the England region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 3 (4.84%) CMS
2 2 (3.23%) IIS
3 1 (1.61%) WebSphere
Applications
1 11 (17.74%) Photoshop
2 9 (14.52%) Spreadsheet
3 8 (12.90%) MS Office
4 2 (3.23%) MS Excel
5 1 (1.61%) MS PowerPoint
Business Applications
1 2 (3.23%) WebTrends
2 1 (1.61%) Radian6
Cloud Services
1 14 (22.58%) Google Analytics
Communications & Networking
1 2 (3.23%) SSL
1 2 (3.23%) Intranet
Database & Business Intelligence
1 2 (3.23%) SQL Server
1 2 (3.23%) SQL Server 2008
2 1 (1.61%) MySQL
Development Applications
1 2 (3.23%) Visual Studio
General
1 47 (75.81%) Marketing
2 11 (17.74%) Retail
3 6 (9.68%) Advertising
4 2 (3.23%) Back Office
4 2 (3.23%) Automotive
5 1 (1.61%) Law
5 1 (1.61%) Manufacturing
5 1 (1.61%) Finance
5 1 (1.61%) Games
Job Titles
1 7 (11.29%) PPC Specialist
1 7 (11.29%) PPC Manager
1 7 (11.29%) PPC Analyst
1 7 (11.29%) PPC Executive
2 6 (9.68%) Consultant
3 5 (8.06%) Developer
4 3 (4.84%) Analyst
4 3 (4.84%) Project Manager
4 3 (4.84%) E-Commerce Manager
4 3 (4.84%) Marketing Consultant
4 3 (4.84%) Marketing Executive
4 3 (4.84%) Web Editor
4 3 (4.84%) Web Analyst
4 3 (4.84%) Web Content Editor
4 3 (4.84%) Content Editor
4 3 (4.84%) Social Media Manager
4 3 (4.84%) Digital Marketing Consultant
5 2 (3.23%) Digital Marketing Manager
5 2 (3.23%) Digital Marketing Executive
5 2 (3.23%) Digital Project Manager
Libraries, Frameworks & Software Standards
1 23 (37.10%) HTML
2 20 (32.26%) CSS
3 4 (6.45%) XML
3 4 (6.45%) jQuery
4 3 (4.84%) XHTML
5 2 (3.23%) Flash
5 2 (3.23%) Web Services
5 2 (3.23%) .NET
5 2 (3.23%) ASP.NET
5 2 (3.23%) ASP.NET Web Forms
6 1 (1.61%) Cocoa Touch
6 1 (1.61%) Twitter Bootstrap
6 1 (1.61%) Cocoa
Miscellaneous
1 22 (35.48%) User Experience
2 15 (24.19%) Analytical Skills
2 15 (24.19%) Social Media
3 9 (14.52%) Management Information System
4 7 (11.29%) Digital Media
5 2 (3.23%) NHS
5 2 (3.23%) W3C
5 2 (3.23%) FMCG
6 1 (1.61%) Mobile App
6 1 (1.61%) Xbox
6 1 (1.61%) Graphic Design
6 1 (1.61%) Contract for Difference
6 1 (1.61%) Spread Betting
6 1 (1.61%) Blog
Operating Systems
1 1 (1.61%) Windows
1 1 (1.61%) Apple iOS
Processes & Methodologies
1 47 (75.81%) SEO
2 31 (50.00%) Analytics
3 27 (43.55%) Digital Marketing
4 19 (30.65%) E-Commerce
5 13 (20.97%) Content Management
6 12 (19.35%) Web Design
7 11 (17.74%) Information Architecture
8 10 (16.13%) Online Marketing
9 9 (14.52%) Dashboard Development
10 8 (12.90%) Web Analytics
11 7 (11.29%) Search Engine Marketing
12 5 (8.06%) Email Marketing
13 4 (6.45%) Web Development
14 3 (4.84%) Migration
14 3 (4.84%) Time Management
14 3 (4.84%) Data Protection
15 2 (3.23%) MVC
15 2 (3.23%) Change Control
15 2 (3.23%) Stakeholder Management
15 2 (3.23%) Agile Software Development
Programming Languages
1 7 (11.29%) JavaScript
2 4 (6.45%) VB
3 2 (3.23%) C
3 2 (3.23%) C#
3 2 (3.23%) SQL
3 2 (3.23%) T-SQL
4 1 (1.61%) PHP
4 1 (1.61%) Objective-C
4 1 (1.61%) PowerShell
4 1 (1.61%) Apple Swift
Qualifications
1 13 (20.97%) Degree
2 2 (3.23%) Security Cleared
System Software
1 1 (1.61%) Active Directory
Vendors
1 23 (37.10%) Google
2 8 (12.90%) Facebook
2 8 (12.90%) Microsoft
3 6 (9.68%) Twitter
4 3 (4.84%) hybris
4 3 (4.84%) Adobe
4 3 (4.84%) Omniture
4 3 (4.84%) Demandware
5 2 (3.23%) Eloqua
6 1 (1.61%) Sysomos
6 1 (1.61%) DoubleClick
6 1 (1.61%) VMware
City of London
Energize Recruitment Solutions Ltd
Rate: £200 - £350 per day
Posted: 6 days ago