The table below looks at the statistics for Pay per click skills in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Pay per click over the 3 months to 3 March 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
3 Mar 2015
Same period 2014 Same period 2013
Pay per click (PPC)
Rank 538 523 482
Rank change year-on-year
-15 -41
Contract jobs citing Pay per click 18 26 25
As % of all contract IT jobs located in England 0.038% 0.056% 0.061%
As % of the Processes & Methodologies category 0.049% 0.075% 0.082%
Number of daily rates quoted 10 14 15
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£175 £275 £250
Average daily rate % change year-on-year
-36.36% +10.00%
90% offered a daily rate of more than £150 £215 £150
10% offered a daily rate of more than £333 £478 £325
UK excluding London average daily rate £175 £300 £150
% change year-on-year
-41.66% +100.00%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £20.00
UK excluding London average hourly rate - - £20.00
Pay per click
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the England region.

Processes & Methodologies Category
England
Contract IT job ads with a match in the
Processes & Methodologies category
36399 34842 30332
As % of all contract IT jobs located in England 76.25% 75.38% 73.43%
Number of daily rates quoted 23271 21346 18415
Average daily rate £425 £410 £400
Average daily rate % change year-on-year
+3.65% +2.50%
90% offered a daily rate of more than £285 £275 £275
10% offered a daily rate of more than £575 £575 £575
UK excluding London average daily rate £398 £375 £363
% change year-on-year
+6.25% +3.44%
Number of hourly rates quoted 978 1089 1114
Average hourly rate £27.50 £27.50 £30.00
Average hourly rate % change year-on-year
- -8.33%
90% offered a hourly rate of more than £12.00 £12.31 £12.35
10% offered a hourly rate of more than £49.50 £47.50 £50.45
UK excluding London average hourly rate £30.00 £27.50 £31.50
% change year-on-year
+9.09% -12.69%

Pay per click
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Pay per click across the England region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in England

Pay per click
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Pay per click across the England region.

Pay per click Daily Rate Trend in England

Pay per click
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Pay per click across the England region over the 3 months to 3 March 2015.

Pay per click Daily Rate Histogram in England

Pay per click
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Pay per click across the England region.

Pay per click Hourly Rate Trend in England

Pay per click
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Pay per click within the England region over the 3 months to 3 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -1 7 £175 -30.00% 20
South East -16 5 £150 -70.00% 10
West Midlands +1 3 - - 8
East of England +5 2 £188 - 1
North West - 1 £325 - 8
South West - - - - 3
Yorkshire - - - - 9
East Midlands - - - - 2
Midlands - - - -
Pay per click
UK

Pay per click
Top 30 Related IT Skills in England

For the 6 months to 3 March 2015, IT contractor jobs across the England region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Pay per click.

1 34 (72.34%) SEO
2 31 (65.96%) Marketing
3 16 (34.04%) Analytics
4 15 (31.91%) Social Media
4 15 (31.91%) Google
4 15 (31.91%) HTML
5 14 (29.79%) E-Commerce
6 13 (27.66%) CSS
7 12 (25.53%) Digital Marketing
8 10 (21.28%) User Experience
8 10 (21.28%) Google Analytics
9 9 (19.15%) CMS
10 8 (17.02%) Analytical Skills
11 6 (12.77%) Email Marketing
11 6 (12.77%) PHP
11 6 (12.77%) Content Management
11 6 (12.77%) Retail
12 5 (10.64%) Search Engine Marketing
12 5 (10.64%) Blog
13 4 (8.51%) Copywriting
13 4 (8.51%) Degree
13 4 (8.51%) Time Management
13 4 (8.51%) jQuery
13 4 (8.51%) Facebook
13 4 (8.51%) Twitter
13 4 (8.51%) Mobile App
13 4 (8.51%) Digital Media
13 4 (8.51%) Online Marketing
13 4 (8.51%) Ajax
13 4 (8.51%) Web Development

Pay per click
Top Related IT Skills in England by Category

For the 6 months to 3 March 2015, IT contractor jobs across the England region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 9 (19.15%) CMS
2 2 (4.26%) WordPress
3 1 (2.13%) IIS
3 1 (2.13%) Drupal
Applications
1 4 (8.51%) Photoshop
2 3 (6.38%) MS Office
3 2 (4.26%) Spreadsheet
Business Applications
1 10 (21.28%) Google Analytics
2 1 (2.13%) Radian6
2 1 (2.13%) WebTrends
Database & Business Intelligence
1 4 (8.51%) MySQL
Development Applications
1 3 (6.38%) Subversion
1 3 (6.38%) Git (software)
2 1 (2.13%) PHPUnit
General
1 31 (65.96%) Marketing
2 6 (12.77%) Retail
3 3 (6.38%) Finance
4 2 (4.26%) Dutch Language
4 2 (4.26%) French Language
5 1 (2.13%) Automotive
5 1 (2.13%) Legal
5 1 (2.13%) Advertising
5 1 (2.13%) Publishing
Job Titles
1 11 (23.40%) PPC Specialist
1 11 (23.40%) PPC Manager
1 11 (23.40%) PPC Analyst
1 11 (23.40%) PPC Executive
2 8 (17.02%) Developer
3 6 (12.77%) PHP Developer
4 4 (8.51%) Consultant
5 3 (6.38%) Marketing Executive
6 2 (4.26%) Digital Marketing Manager
6 2 (4.26%) Social Media Consultant
6 2 (4.26%) PHP LAMP Developer
6 2 (4.26%) Digital Marketing Executive
6 2 (4.26%) Marketing Manager
6 2 (4.26%) Content Manager
6 2 (4.26%) Web Developer
7 1 (2.13%) Campaign Manager
7 1 (2.13%) Digital Account Manager
7 1 (2.13%) Performance Manager
7 1 (2.13%) Photoshop Designer
7 1 (2.13%) Senior Producer
Libraries, Frameworks & Software Standards
1 15 (31.91%) HTML
2 13 (27.66%) CSS
3 4 (8.51%) Ajax
3 4 (8.51%) jQuery
4 2 (4.26%) CodeIgniter
4 2 (4.26%) XHTML
4 2 (4.26%) LAMP
4 2 (4.26%) .NET
5 1 (2.13%) ASP.NET
5 1 (2.13%) SOAP
5 1 (2.13%) Symfony
5 1 (2.13%) ASP.NET MVC
5 1 (2.13%) HTML5
5 1 (2.13%) REST
5 1 (2.13%) KnockoutJS
5 1 (2.13%) Twitter Bootstrap
Miscellaneous
1 15 (31.91%) Social Media
2 10 (21.28%) User Experience
3 8 (17.02%) Analytical Skills
4 5 (10.64%) Blog
5 4 (8.51%) Digital Media
5 4 (8.51%) Mobile App
5 4 (8.51%) Copywriting
6 2 (4.26%) FMCG
6 2 (4.26%) Management Information System
7 1 (2.13%) Contract for Difference
7 1 (2.13%) Spread Betting
7 1 (2.13%) Open Source
7 1 (2.13%) Performance Metrics
Operating Systems
1 3 (6.38%) Linux
Processes & Methodologies
1 34 (72.34%) SEO
2 16 (34.04%) Analytics
3 14 (29.79%) E-Commerce
4 12 (25.53%) Digital Marketing
5 6 (12.77%) Email Marketing
5 6 (12.77%) Content Management
6 5 (10.64%) Search Engine Marketing
7 4 (8.51%) Online Marketing
7 4 (8.51%) Time Management
7 4 (8.51%) Web Development
7 4 (8.51%) Project Management
8 3 (6.38%) B2B
8 3 (6.38%) Migration
8 3 (6.38%) Information Architecture
8 3 (6.38%) Marketing Strategy
8 3 (6.38%) Responsive Web Design
9 2 (4.26%) Budget Control
9 2 (4.26%) Software Architecture
9 2 (4.26%) Business Development
9 2 (4.26%) Workflow
Programming Languages
1 6 (12.77%) PHP
2 4 (8.51%) JavaScript
3 1 (2.13%) C#
Qualifications
1 4 (8.51%) Degree
Quality Assurance & Compliance
1 2 (4.26%) QA
Vendors
1 15 (31.91%) Google
2 4 (8.51%) Facebook
2 4 (8.51%) Twitter
3 3 (6.38%) Coremetrics
3 3 (6.38%) Microsoft
3 3 (6.38%) Adobe
4 2 (4.26%) Omniture
5 1 (2.13%) Zend
Milton Keynes, Buckinghamshire
Mercedes Benz
Rate: Circa £30,000 pro rata plus10% Bonus + Car
Posted: 5 hours ago
Coventry, Warwickshire
Camping and Caravanning Club
Rate: £19,000 - £25,000 + Benefits
Posted: 13 days ago
Blandford Forum, Dorset
QA Limited
Rate: £150.00 per week
Posted: 20 days ago
Newbury, Berkshire
QA Limited
Rate: £210.00 per week
Posted: 20 days ago
Newbury, Berkshire
QA Limited
Rate: £150.00 per week
Posted: 20 days ago
London
Explore Group
Rate: £250 - £350 per day
Posted: 26 days ago