The table below looks at the statistics for Digital Marketing skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 372 429 456
Rank change year-on-year
+57 +27
Contract jobs citing Digital Marketing 236 142 105
As % of all contract IT jobs located in the UK 0.44% 0.28% 0.22%
As % of the Processes & Methodologies category 0.58% 0.38% 0.30%
Number of daily rates quoted 170 63 68
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£410 £325 £355
Average daily rate % change year-on-year
+26.15% -8.45%
90% offered a daily rate of more than £275 £192 £215
10% offered a daily rate of more than £600 £450 £501
UK excluding London average daily rate £388 £305 £305
% change year-on-year
+27.04% -
Number of hourly rates quoted 1 7 2
Average hourly rate £21.56 £17.50 £14.44
Average hourly rate % change year-on-year
+23.20% +21.21%
UK excluding London average hourly rate - £16.25 £14.44
% change year-on-year
- +12.55%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
40533 37796 34894
As % of all contract IT jobs located in the UK 74.73% 73.83% 71.60%
Number of daily rates quoted 26554 23240 20514
Average daily rate £423 £400 £400
Average daily rate % change year-on-year
+5.62% -
90% offered a daily rate of more than £280 £270 £270
10% offered a daily rate of more than £580 £575 £575
UK excluding London average daily rate £388 £370 £365
% change year-on-year
+4.72% +1.36%
Number of hourly rates quoted 1096 1172 1415
Average hourly rate £24.00 £26.00 £30.00
Average hourly rate % change year-on-year
-7.69% -13.33%
90% offered a hourly rate of more than £11.50 £12.50 £12.50
10% offered a hourly rate of more than £47.50 £45.00 £45.00
UK excluding London average hourly rate £25.00 £27.00 £30.00
% change year-on-year
-7.40% -10.00%

Digital Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Digital Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the UK

Digital Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing within the UK.

Digital Marketing Daily Rate Trend in the UK

Digital Marketing
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing within the UK over the 3 months to 24 December 2014.

Digital Marketing Daily Rate Histogram in the UK

Digital Marketing
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing within the UK.

Digital Marketing Hourly Rate Trend in the UK

Digital Marketing
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Digital Marketing within the UK over the 3 months to 24 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +53 228 £410 +26.15% 142
London +41 94 £410 +9.33% 56
South East +3 63 £425 +41.66% 40
South West +2 35 £375 -18.03% 21
City of London +18 26 £425 +57.40% 16
Berkshire +8 21 £423 +32.03% 5
East of England -5 15 £425 +126.66% 3
West Midlands -4 10 £325 +4.83% 1
Buckinghamshire -7 10 £345 +43.75% 4
Oxfordshire -9 10 £425 +70.00% 15
Milton Keynes - 9 £345 - 2
Bristol -9 8 £406 +16.07% 9
Essex - 8 £425 -
Surrey -10 7 £208 -38.51% 7
Bracknell - 7 £306 - 1
Coventry - 6 £325 -
Slough -1 5 £374 -
Bedfordshire -7 5 £500 +166.66% 1
Wiltshire -11 5 £369 -34.73% 4
Somerset - 5 £375 - 1
Kent - 5 £300 -
Hampshire -17 4 £710 +305.71% 4
Wales -18 4 £305 -6.15%
South Wales - 4 £305 -
Swindon -9 3 £313 -44.69% 1
Gloucestershire -13 3 £375 +97.36% 2
Yorkshire -15 3 £310 - 3
North East - 3 £375 - 2
Tyne and Wear - 3 £375 - 2
Newcastle upon Tyne - 3 £375 - 1

Digital Marketing
Top 30 Related IT Skills

For the 6 months to 24 December 2014, IT contractor jobs within the UK citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing.

1 522 (100.00%) Marketing
2 296 (56.70%) Finance
3 261 (50.00%) Business Intelligence
4 256 (49.04%) SAP
4 256 (49.04%) Programme Management
5 254 (48.66%) Manufacturing
5 254 (48.66%) Telecoms
6 243 (46.55%) Electronics
7 241 (46.17%) DTV
7 241 (46.17%) SAP Oil and Gas
8 116 (22.22%) Agile Software Development
9 100 (19.16%) HTML
10 84 (16.09%) JavaScript
11 83 (15.90%) Analytics
12 79 (15.13%) CSS
13 75 (14.37%) E-Commerce
14 74 (14.18%) Java
15 73 (13.98%) SQL
16 62 (11.88%) Content Management
17 57 (10.92%) Retail
17 57 (10.92%) Linux
17 57 (10.92%) Social Media
18 54 (10.34%) Scrum
18 54 (10.34%) .NET
19 52 (9.96%) Web Services
20 48 (9.20%) CMS
21 46 (8.81%) HTML5
22 44 (8.43%) SEO
23 42 (8.05%) Analytical Skills
24 41 (7.85%) jQuery

Digital Marketing
Top Related IT Skills by Category

For the 6 months to 24 December 2014, IT contractor jobs within the UK citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 48 (9.20%) CMS
2 18 (3.45%) WebSphere
2 18 (3.45%) SharePoint
3 14 (2.68%) Adobe CQ
4 11 (2.11%) Confluence
4 11 (2.11%) Tomcat
5 10 (1.92%) Apache
6 9 (1.72%) IIS
6 9 (1.72%) SAS
6 9 (1.72%) Drupal
6 9 (1.72%) WordPress
7 7 (1.34%) Joomla!
8 4 (0.77%) Commerce Server
9 3 (0.57%) Apache Pig
9 3 (0.57%) BizTalk Server
10 2 (0.38%) Node.js
10 2 (0.38%) SharePoint 2013
10 2 (0.38%) Apache Spark
10 2 (0.38%) Sitecore CMS
10 2 (0.38%) SharePoint 2010
Applications
1 21 (4.02%) MS Excel
2 13 (2.49%) MS PowerPoint
3 12 (2.30%) Photoshop
4 8 (1.53%) MS Visio
4 8 (1.53%) Adobe Illustrator
5 7 (1.34%) MS Office
6 6 (1.15%) MS Project
7 4 (0.77%) SPSS
8 2 (0.38%) Spreadsheet
9 1 (0.19%) FastStats
9 1 (0.19%) InDesign
9 1 (0.19%) RoboHelp
9 1 (0.19%) Fireworks
9 1 (0.19%) AutoCAD
9 1 (0.19%) ImageReady
Business Applications
1 241 (46.17%) SAP Oil and Gas
2 30 (5.75%) Google Analytics
3 6 (1.15%) WebTrends
4 5 (0.96%) Remedy ITSM
4 5 (0.96%) SiteCatalyst
5 4 (0.77%) Optimost
5 4 (0.77%) Radian6
6 2 (0.38%) Magento
6 2 (0.38%) Dynamics CRM
7 1 (0.19%) Dynamics AX
7 1 (0.19%) Loan IQ
7 1 (0.19%) SAP FI
7 1 (0.19%) Oracle EBS
7 1 (0.19%) Oracle Applications
7 1 (0.19%) BASE24
7 1 (0.19%) VisionPLUS
7 1 (0.19%) SmartPlant
7 1 (0.19%) Agresso
7 1 (0.19%) Oracle BRM
7 1 (0.19%) Oracle EBS R12
Cloud Services
1 10 (1.92%) Amazon AWS
2 6 (1.15%) Amazon EC2
2 6 (1.15%) Microsoft Azure
3 5 (0.96%) SaaS
4 3 (0.57%) Office 365
4 3 (0.57%) Amazon S3
5 2 (0.38%) Cloud Computing
5 2 (0.38%) Google Apps
6 1 (0.19%) PaaS
Communications & Networking
1 21 (4.02%) Internet
2 9 (1.72%) DNS
2 9 (1.72%) WAN
3 8 (1.53%) DHCP
3 8 (1.53%) SAN
4 7 (1.34%) Intranet
4 7 (1.34%) LAN
5 6 (1.15%) FTP
5 6 (1.15%) NAS
6 5 (0.96%) Firewall
6 5 (0.96%) TCP/IP
7 4 (0.77%) Network Security
7 4 (0.77%) WinSCP
8 3 (0.57%) LDAP
8 3 (0.57%) Cisco ASA
8 3 (0.57%) MPLS
8 3 (0.57%) OSPF
8 3 (0.57%) BGP
8 3 (0.57%) EIGRP
9 2 (0.38%) HTTP
Database & Business Intelligence
1 29 (5.56%) SQL Server
2 25 (4.79%) MySQL
3 15 (2.87%) Big Data
3 15 (2.87%) Data Warehouse
4 13 (2.49%) Relational Database
5 9 (1.72%) SQL Server 2008
5 9 (1.72%) Hadoop
5 9 (1.72%) SQL Server Integration Services
6 7 (1.34%) PostgreSQL
6 7 (1.34%) SQL Server Reporting Services
6 7 (1.34%) MongoDB
7 6 (1.15%) NoSQL
8 5 (0.96%) Apache Cassandra
8 5 (0.96%) SQL Server 2005
9 4 (0.77%) Apache Hive
9 4 (0.77%) Data Mining
9 4 (0.77%) SQL Server Analysis Services
10 3 (0.57%) RDBMS
10 3 (0.57%) OLAP
10 3 (0.57%) Crystal Reports
Development Applications
1 16 (3.07%) Selenium
2 14 (2.68%) Ant
3 13 (2.49%) Eclipse
3 13 (2.49%) Subversion
4 12 (2.30%) JIRA
5 9 (1.72%) Git (software)
5 9 (1.72%) JUnit
5 9 (1.72%) SoapUI
6 8 (1.53%) Cucumber
6 8 (1.53%) Visual Studio
6 8 (1.53%) Maven
6 8 (1.53%) Jenkins
7 7 (1.34%) WebDriver
8 5 (0.96%) Axure RP
9 3 (0.57%) Xdebug
9 3 (0.57%) SQL Server Management Studio (SSMS)
9 3 (0.57%) JMeter
10 2 (0.38%) FitNesse
10 2 (0.38%) Jasmine
10 2 (0.38%) WATIR
General
1 522 (100.00%) Marketing
2 296 (56.70%) Finance
3 254 (48.66%) Telecoms
3 254 (48.66%) Manufacturing
4 243 (46.55%) Electronics
5 57 (10.92%) Retail
6 18 (3.45%) Banking
7 17 (3.26%) Advertising
8 12 (2.30%) Games
9 11 (2.11%) Publishing
10 7 (1.34%) Legal
10 7 (1.34%) Retail Banking
11 4 (0.77%) French Language
11 4 (0.77%) Portuguese Language
11 4 (0.77%) Spanish Language
11 4 (0.77%) Automotive
12 3 (0.57%) Italian Language
13 2 (0.38%) Pharmaceutical
14 1 (0.19%) Law
14 1 (0.19%) Dutch Language
Job Titles
1 125 (23.95%) Developer
2 93 (17.82%) Analyst
3 57 (10.92%) Architect
4 51 (9.77%) Business Analyst
5 50 (9.58%) Project Manager
6 30 (5.75%) Consultant
7 29 (5.56%) Java Developer
8 23 (4.41%) Solutions Architect
9 21 (4.02%) Marketing Manager
10 19 (3.64%) PHP Developer
11 17 (3.26%) Web Developer
11 17 (3.26%) Digital Marketing Manager
12 15 (2.87%) Digital Project Manager
12 15 (2.87%) Front-End Developer
13 13 (2.49%) Designer
14 12 (2.30%) Senior Developer
15 11 (2.11%) .NET Developer
16 10 (1.92%) Data Analyst
16 10 (1.92%) Marketing Executive
17 9 (1.72%) C# Developer
Libraries, Frameworks & Software Standards
1 100 (19.16%) HTML
2 79 (15.13%) CSS
3 54 (10.34%) .NET
4 52 (9.96%) Web Services
5 46 (8.81%) HTML5
6 41 (7.85%) jQuery
7 37 (7.09%) XML
8 36 (6.90%) J2EE
9 31 (5.94%) ASP.NET
10 25 (4.79%) Ajax
11 21 (4.02%) CSS3
12 18 (3.45%) Spring
13 17 (3.26%) AngularJS
14 16 (3.07%) ASP.NET MVC
14 16 (3.07%) XHTML
15 15 (2.87%) SOAP
15 15 (2.87%) REST
16 12 (2.30%) JAX-RS
16 12 (2.30%) JSON
16 12 (2.30%) Twitter Bootstrap
Miscellaneous
1 241 (46.17%) DTV
2 57 (10.92%) Social Media
3 42 (8.05%) Analytical Skills
4 37 (7.09%) User Experience
5 26 (4.98%) Mobile App
6 23 (4.41%) NHS
7 16 (3.07%) Visualisation
8 11 (2.11%) Open Source
9 8 (1.53%) FMCG
9 8 (1.53%) Computer Science
9 8 (1.53%) Digital Media
10 7 (1.34%) Blog
10 7 (1.34%) W3C
11 5 (0.96%) Management Information System
11 5 (0.96%) E-Learning
11 5 (0.96%) Online Games
11 5 (0.96%) CMDB
11 5 (0.96%) Copywriting
11 5 (0.96%) Informatics
12 4 (0.77%) Mathematics
Operating Systems
1 57 (10.92%) Linux
2 35 (6.70%) Windows
3 27 (5.17%) UNIX
4 15 (2.87%) Solaris
5 7 (1.34%) Fedora
5 7 (1.34%) CentOS
6 6 (1.15%) Red Hat Enterprise Linux
7 5 (0.96%) Windows 7
7 5 (0.96%) Android
8 4 (0.77%) Apple iOS
9 1 (0.19%) Windows 8
9 1 (0.19%) Windows Server 2008
9 1 (0.19%) Ubuntu
9 1 (0.19%) Windows XP
9 1 (0.19%) VMS
Processes & Methodologies
1 261 (50.00%) Business Intelligence
2 256 (49.04%) Programme Management
3 116 (22.22%) Agile Software Development
4 83 (15.90%) Analytics
5 75 (14.37%) E-Commerce
6 62 (11.88%) Content Management
7 54 (10.34%) Scrum
8 44 (8.43%) SEO
9 41 (7.85%) Project Management
10 36 (6.90%) MVC
11 34 (6.51%) Stakeholder Management
12 32 (6.13%) TDD
13 30 (5.75%) OO
14 29 (5.56%) CRM
15 23 (4.41%) Online Marketing
16 22 (4.21%) Use Case
17 21 (4.02%) SOA
17 21 (4.02%) Web Analytics
18 20 (3.83%) Migration
18 20 (3.83%) Email Marketing
Programming Languages
1 84 (16.09%) JavaScript
2 74 (14.18%) Java
3 73 (13.98%) SQL
4 37 (7.09%) C#
5 34 (6.51%) PHP
6 16 (3.07%) Python
7 15 (2.87%) Ruby
8 14 (2.68%) T-SQL
9 13 (2.49%) Perl
10 9 (1.72%) Bash Shell
11 6 (1.15%) PL/SQL
12 4 (0.77%) C++
12 4 (0.77%) C
13 3 (0.57%) Golang
13 3 (0.57%) TypeScript
13 3 (0.57%) PHP5
13 3 (0.57%) PowerShell
14 2 (0.38%) Google Apps Script
14 2 (0.38%) VB
14 2 (0.38%) VB.NET
Qualifications
1 32 (6.13%) Degree
2 10 (1.92%) Security Cleared
3 9 (1.72%) ISEB
4 6 (1.15%) SC Cleared
5 5 (0.96%) ITIL Certification
6 2 (0.38%) PMP
6 2 (0.38%) PMI Certification
6 2 (0.38%) ISTQB
6 2 (0.38%) Microsoft Certification
6 2 (0.38%) MCSE
6 2 (0.38%) APMP
6 2 (0.38%) PRINCE2 Certification
6 2 (0.38%) PRINCE2 Practitioner
7 1 (0.19%) Six Sigma Black Belt
7 1 (0.19%) ISTQB Foundation Certification
7 1 (0.19%) CTC Cleared
7 1 (0.19%) DV Cleared
7 1 (0.19%) MCP
7 1 (0.19%) Oracle Certification
Quality Assurance & Compliance
1 10 (1.92%) QA
2 5 (0.96%) SLA
3 4 (0.77%) ISO/IEC 27001
4 3 (0.57%) Data Quality
5 2 (0.38%) HL7
5 2 (0.38%) WCAG
6 1 (0.19%) WAI
System Software
1 8 (1.53%) Active Directory
2 3 (0.57%) VMware Infrastructure
3 2 (0.38%) Veritas Volume Manager
3 2 (0.38%) Veritas File System
3 2 (0.38%) Veritas Cluster Server
3 2 (0.38%) vSphere
3 2 (0.38%) HDFS
4 1 (0.19%) vCloud
4 1 (0.19%) Hyper-V
4 1 (0.19%) Firmware
Systems Management
1 12 (2.30%) Puppet
2 10 (1.92%) Opscode Chef
3 5 (0.96%) HP Quality Center
4 3 (0.57%) SCOM
5 2 (0.38%) SCCM
5 2 (0.38%) Hadoop YARN
6 1 (0.19%) WSUS
6 1 (0.19%) ZABBIX
6 1 (0.19%) SCOrch
6 1 (0.19%) Kibana
Vendors
1 256 (49.04%) SAP
2 39 (7.47%) Oracle
3 38 (7.28%) Google
4 35 (6.70%) Microsoft
5 28 (5.36%) Adobe
6 26 (4.98%) IBM
7 13 (2.49%) hybris
8 10 (1.92%) Marketo
8 10 (1.92%) Omniture
8 10 (1.92%) Unica
9 9 (1.72%) Salesforce.com
10 8 (1.53%) VMware
10 8 (1.53%) Red Hat
10 8 (1.53%) Cisco
11 7 (1.34%) Eloqua
12 6 (1.15%) Facebook
12 6 (1.15%) Twitter
12 6 (1.15%) Pardot
12 6 (1.15%) HP
12 6 (1.15%) Tableau
London
Opus Recruitment Solutions Ltd
Rate: £350 - £450 per day
Posted: 3 days ago
South West England
People Source
Rate: £250 - £300 per day
Posted: 4 days ago
Milton Keynes
People Source
Rate: £500.00 - £501.00 per day
Posted: 5 days ago
Greater Manchester
Interquest - IQ Telecom
Rate: £400 - £450 per day
Posted: 9 days ago
Central London / West End
Digitech Resourcing Ltd
Rate: Up to £500 per day
Posted: 9 days ago
Bristol Avon
Pertemps ERP
Rate: £30,000 + benefits
Posted: 18 days ago
Bristol
Orgtel
Rate: £300 - £380 per day
Posted: 22 days ago
London
Venn Group - UK
Rate: 200-250 Per Day
Posted: 22 days ago
Swindon
Interquest - IQ ESM
Rate: £250 - £300 per day
Posted: 26 days ago