Digital Marketing Contracts
 
Demand Trend Daily Rate Trend Daily Rate Histogram Hourly Rate Trend Hourly Rate Histogram Job Locations Related Skills

The first table below looks at the demand for Digital Marketing skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 21 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
 3 months to
21 May 2013		 Same period 2012 Same period 2011
Digital Marketing
Rank 393 475 498
Rank change year-on-year
+82 +23
Contract jobs citing Digital Marketing 149 106 82
As % of all contract IT jobs located in the UK 0.316% 0.181% 0.136%
As % of the Processes & Methodologies category 0.445% 0.268% 0.201%
Number of daily rates quoted 103 65 49
Average daily rate £350 £300 £275
Average daily rate % change year-on-year
+16.66% +9.09%
90% offered a daily rate of more than £232 £225 £214
10% offered a daily rate of more than £475 £530 £480
UK excluding London average daily rate £325 £300 £310
% change year-on-year
+8.33% -3.22%
Number of hourly rates quoted 13 6 3
Average hourly rate £17.33 £27.00 £22.50
Average hourly rate % change year-on-year
-35.83% +20.00%
90% offered a hourly rate of more than £13.79 £14.50 £20.50
10% offered a hourly rate of more than £39.50 £44.00 £34.50
UK excluding London average hourly rate £17.33 £37.50 £20.00
% change year-on-year
-53.80% +87.50%
All Processes & Methodologies
UK
Contract IT job ads with a match in the
Processes & Methodologies category		 33459 39616 40749
As % of all contract IT jobs located in the UK 70.87% 67.77% 67.74%
Number of daily rates quoted 19984 22785 23155
Average daily rate £413 £401 £438
Average daily rate % change year-on-year
+2.99% -8.45%
90% offered a daily rate of more than £275 £275 £275
10% offered a daily rate of more than £575 £580 £600
UK excluding London average daily rate £363 £365 £375
% change year-on-year
-0.68% -2.66%
Number of hourly rates quoted 998 1285 1448
Average hourly rate £31.50 £25.00 £29.00
Average hourly rate % change year-on-year
+26.00% -13.79%
90% offered a hourly rate of more than £13.50 £12.50 £13.50
10% offered a hourly rate of more than £50.00 £45.00 £45.00
UK excluding London average hourly rate £31.50 £25.00 £30.00
% change year-on-year
+26.00% -16.66%

Digital Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Digital Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend

Digital Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing within the UK.

Digital Marketing Daily Rate Trend

Digital Marketing
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing within the UK over the 3 months to 21 May 2013.

Digital Marketing Daily Rate Histogram

Digital Marketing
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing within the UK.

Digital Marketing Hourly Rate Trend

Digital Marketing
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Digital Marketing within the UK over the 3 months to 21 May 2013.

Digital Marketing Hourly Rate Histogram

Digital Marketing
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Digital Marketing within the UK over the 3 months to 21 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)		 Rank Change
on Same Period
Last Year		 Matching
Contract
IT Job Ads		 Average
Daily Rate
Last 3 Months		 Average Daily Rate
% Change
on Same Period
Last Year
England +84 143 £350 +16.66%
London +52 73 £350 +13.82%
South East +36 34 £340 +36.00%
City of London +19 18 £350 +11.11%
East of England +19 11 - -
Bedfordshire - 10 - -
Berkshire +11 9 £250 -
Oxfordshire - 9 £400 -
South West +22 7 £306 -4.29%
Oxford - 7 £425 -
North West +16 6 £325 -22.38%
Surrey +11 5 £300 +33.33%
Reading - 5 £250 -
Bristol +13 4 £230 -19.29%
West Midlands +8 4 £344 -1.78%
Yorkshire -4 4 £313 -3.84%
Bracknell -13 4 - -
Hampshire - 4 £376 -
Scotland - 4 £425 -
Kent - 3 £325 -
Basingstoke - 3 £350 -
Glasgow - 3 £425 -
Merseyside - 3 £283 -
Manchester +14 2 - -
Birmingham +3 2 £294 -16.07%
East Midlands +1 2 £325 -
Buckinghamshire 0 2 £165 -
West Yorkshire -5 2 £340 +4.61%
Middlesex - 2 £350 -
Ashton-under-Lyne - 2 - -

Digital Marketing
Top 30 Related IT Skills

For the 6 months to 21 May 2013, IT contractor jobs within the UK citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing.

1 280 (100.00%) Marketing
2 78 (27.86%) Business Intelligence
3 75 (26.79%) E-Commerce
4 70 (25.00%) Finance
5 68 (24.29%) Programme Management
6 61 (21.79%) Manufacturing
6 61 (21.79%) SAP
7 60 (21.43%) HTML
8 59 (21.07%) DTV
8 59 (21.07%) Electronics
8 59 (21.07%) Telecoms
8 59 (21.07%) SAP Oil and Gas
9 51 (18.21%) JavaScript
10 45 (16.07%) CSS
11 38 (13.57%) Customer Insight
12 37 (13.21%) Social Media
13 36 (12.86%) Analytics
14 34 (12.14%) Project Management
15 31 (11.07%) CMS
16 30 (10.71%) Retail
16 30 (10.71%) SQL Server
17 28 (10.00%) Agile Software Development
17 28 (10.00%) jQuery
18 25 (8.929%) SEO
19 23 (8.214%) PHP
20 20 (7.143%) MySQL
20 20 (7.143%) Content Management
20 20 (7.143%) Google
20 20 (7.143%) Pay per click
20 20 (7.143%) Degree

Digital Marketing
Top Related IT Skills by Category

For the 6 months to 21 May 2013, IT contractor jobs within the UK citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Development
1 60 (21.43%) HTML
2 45 (16.07%) CSS
3 28 (10.00%) jQuery
4 15 (5.357%) HTML5
5 13 (4.643%) CSS3
5 13 (4.643%) XML
6 12 (4.286%) .NET
7 10 (3.571%) Web Services
8 9 (3.214%) XHTML
8 9 (3.214%) Flash
9 8 (2.857%) Ajax
10 6 (2.143%) ASP.NET
10 6 (2.143%) Ruby on Rails
11 4 (1.429%) COM
12 3 (1.071%) Smarty
12 3 (1.071%) Node.js
12 3 (1.071%) DOM
13 2 (0.714%) Spring
13 2 (0.714%) OpenGL
13 2 (0.714%) D3.js
Application Platforms
1 31 (11.07%) CMS
2 13 (4.643%) WordPress
3 7 (2.500%) Drupal
4 4 (1.429%) SharePoint
5 3 (1.071%) SAS
6 2 (0.714%) TeamSite
6 2 (0.714%) IIS
6 2 (0.714%) Amazon EC2
6 2 (0.714%) Magento
6 2 (0.714%) Sitecore CMS
6 2 (0.714%) Umbraco
6 2 (0.714%) SharePoint Server
7 1 (0.357%) SharePoint 2013
7 1 (0.357%) Joomla!
7 1 (0.357%) JCAPS
7 1 (0.357%) Lync
7 1 (0.357%) SilverStripe
7 1 (0.357%) SharePoint 2010
7 1 (0.357%) Adobe CQ
7 1 (0.357%) Tomcat
Applications
1 16 (5.714%) MS Excel
2 11 (3.929%) Photoshop
3 7 (2.500%) MS Office
4 6 (2.143%) MS Visio
5 5 (1.786%) MS PowerPoint
6 4 (1.429%) Adobe Illustrator
7 2 (0.714%) MS Project
7 2 (0.714%) GIMP
7 2 (0.714%) Spreadsheet
8 1 (0.357%) Office 365
8 1 (0.357%) Fireworks
8 1 (0.357%) SPSS
8 1 (0.357%) InDesign
Business Applications
1 59 (21.07%) SAP Oil and Gas
2 15 (5.357%) Google Analytics
3 4 (1.429%) WebTrends
4 3 (1.071%) SiteCatalyst
5 2 (0.714%) Taleo
6 1 (0.357%) Cognos Business Intelligence
6 1 (0.357%) SAP R/3
6 1 (0.357%) SAP MM
Communications & Networking
1 16 (5.714%) Internet
2 3 (1.071%) DVB
2 3 (1.071%) HTTP
2 3 (1.071%) VPN
2 3 (1.071%) WAN
3 2 (0.714%) Firewall
3 2 (0.714%) Wireless
3 2 (0.714%) WLAN
3 2 (0.714%) LAN
3 2 (0.714%) EIGRP
3 2 (0.714%) BGP
3 2 (0.714%) MPLS
3 2 (0.714%) ADSL
3 2 (0.714%) ATM
3 2 (0.714%) Cisco ASA
3 2 (0.714%) HSRP
4 1 (0.357%) GPRS
4 1 (0.357%) GSM
4 1 (0.357%) Intranet
4 1 (0.357%) SAN
Database & Business Intelligence
1 30 (10.71%) SQL Server
2 20 (7.143%) MySQL
3 15 (5.357%) Data Warehouse
4 12 (4.286%) SQL Server Integration Services
5 6 (2.143%) QlikView
5 6 (2.143%) SQL Server Reporting Services
6 5 (1.786%) SQL Server Analysis Services
6 5 (1.786%) RDBMS
7 3 (1.071%) SQL Server 2008
8 2 (0.714%) PostgreSQL
8 2 (0.714%) BusinessObjects
8 2 (0.714%) NoSQL
8 2 (0.714%) BusinessObjects Web Intelligence
8 2 (0.714%) Microsoft Analysis Services
8 2 (0.714%) SQL Server 2005
9 1 (0.357%) SQL Server 2012
9 1 (0.357%) Oracle 11g
9 1 (0.357%) SAS Enterprise Guide
9 1 (0.357%) SAS Enterprise Miner
9 1 (0.357%) Oracle BI EE
Development Applications
1 7 (2.500%) Selenium
1 7 (2.500%) Subversion
2 6 (2.143%) Git (software)
3 5 (1.786%) JUnit
4 4 (1.429%) WebDriver
5 3 (1.071%) WATIR
5 3 (1.071%) TestNG
5 3 (1.071%) Cucumber
5 3 (1.071%) Dreamweaver
6 2 (0.714%) Maven
6 2 (0.714%) NUnit
6 2 (0.714%) Visual Studio
6 2 (0.714%) SpecFlow
6 2 (0.714%) Mercurial
6 2 (0.714%) Trac
7 1 (0.357%) Jenkins
7 1 (0.357%) JIRA
7 1 (0.357%) ReSharper
7 1 (0.357%) FitNesse
7 1 (0.357%) Axure RP
General
1 280 (100.00%) Marketing
2 70 (25.00%) Finance
3 61 (21.79%) Manufacturing
4 59 (21.07%) Electronics
4 59 (21.07%) Telecoms
5 30 (10.71%) Retail
6 19 (6.786%) Advertising
7 16 (5.714%) Banking
8 9 (3.214%) Games
9 8 (2.857%) Publishing
10 5 (1.786%) German Language
11 2 (0.714%) Russian Language
11 2 (0.714%) Spanish Language
11 2 (0.714%) French Language
11 2 (0.714%) Retail Banking
12 1 (0.357%) Music
12 1 (0.357%) Italian Language
12 1 (0.357%) Mandarin Language
12 1 (0.357%) Dutch Language
12 1 (0.357%) Pharmaceutical
Job Titles
1 79 (28.21%) Developer
2 42 (15.00%) Analyst
3 40 (14.29%) Project Manager
4 27 (9.643%) Business Analyst
5 24 (8.571%) Marketing Manager
6 17 (6.071%) Web Developer
7 15 (5.357%) Consultant
8 11 (3.929%) Front-End Developer
8 11 (3.929%) Programme Manager
9 10 (3.571%) PHP Developer
10 9 (3.214%) Digital Marketing Manager
10 9 (3.214%) Digital Project Manager
11 7 (2.500%) Digital Producer
11 7 (2.500%) Designer
11 7 (2.500%) Senior Developer
12 5 (1.786%) Business Intelligence Developer
12 5 (1.786%) UI Developer
12 5 (1.786%) UI Programmer
12 5 (1.786%) Digital Marketing Specialist
12 5 (1.786%) HTML Developer
Miscellaneous
1 59 (21.07%) DTV
2 37 (13.21%) Social Media
3 16 (5.714%) NHS
4 13 (4.643%) FMCG
5 12 (4.286%) Digital Media
6 9 (3.214%) Mobile App
7 5 (1.786%) Social Network
7 5 (1.786%) Open Source
7 5 (1.786%) W3C
7 5 (1.786%) Management Information System
8 4 (1.429%) SaaS
8 4 (1.429%) Mathematics
8 4 (1.429%) IPTV
9 3 (1.071%) Blog
10 2 (0.714%) Streaming Video
10 2 (0.714%) STB
10 2 (0.714%) EPoS
10 2 (0.714%) EMV
10 2 (0.714%) Smartcard
10 2 (0.714%) Physics
Operating Systems
1 12 (4.286%) Windows
2 9 (3.214%) Linux
3 5 (1.786%) Android
4 4 (1.429%) Apple iOS
4 4 (1.429%) Windows Server 2008
5 2 (0.714%) UNIX
5 2 (0.714%) Windows 7
5 2 (0.714%) Windows 8
5 2 (0.714%) Windows Server 2012
6 1 (0.357%) Embedded Linux
6 1 (0.357%) Windows Server 2003
Processes & Methodologies
1 78 (27.86%) Business Intelligence
2 75 (26.79%) E-Commerce
3 68 (24.29%) Programme Management
4 38 (13.57%) Customer Insight
5 36 (12.86%) Analytics
6 34 (12.14%) Project Management
7 28 (10.00%) Agile Software Development
8 25 (8.929%) SEO
9 20 (7.143%) Content Management
9 20 (7.143%) Pay per click
9 20 (7.143%) Online Marketing
10 18 (6.429%) Scrum
11 16 (5.714%) Stakeholder Management
11 16 (5.714%) Marketing Strategy
12 15 (5.357%) B2C
13 14 (5.000%) Web Analytics
14 13 (4.643%) Service Delivery
15 12 (4.286%) TDD
15 12 (4.286%) Display Advertising
16 11 (3.929%) PRINCE2
Programming Languages
1 51 (18.21%) JavaScript
2 23 (8.214%) PHP
3 17 (6.071%) SQL
4 13 (4.643%) C#
5 12 (4.286%) Java
5 12 (4.286%) Ruby
6 7 (2.500%) Python
7 4 (1.429%) C++
7 4 (1.429%) Perl
8 3 (1.071%) T-SQL
8 3 (1.071%) VB
8 3 (1.071%) C
9 2 (0.714%) Objective-C
9 2 (0.714%) PL/SQL
9 2 (0.714%) PHP5
10 1 (0.357%) SAS Macro
10 1 (0.357%) Clojure
10 1 (0.357%) GLSL
10 1 (0.357%) VB.NET
10 1 (0.357%) VBA
Qualifications
1 20 (7.143%) Degree
2 3 (1.071%) ISTQB
2 3 (1.071%) ISEB
3 2 (0.714%) PRINCE2 Certification
4 1 (0.357%) MCSE
4 1 (0.357%) MCP
4 1 (0.357%) CCA
4 1 (0.357%) Citrix Certification
4 1 (0.357%) Microsoft Certification
4 1 (0.357%) MBA
Quality Assurance & Compliance
1 7 (2.500%) QA
2 2 (0.714%) PCI DSS
2 2 (0.714%) WCAG
2 2 (0.714%) ISO/IEC 27001
3 1 (0.357%) HL7
3 1 (0.357%) SLA
System Software
1 3 (1.071%) VMware Infrastructure
2 1 (0.357%) Oracle RAC
2 1 (0.357%) Hyper-V
2 1 (0.357%) Terminal Services
2 1 (0.357%) Active Directory
Systems Management
1 3 (1.071%) SCCM
1 3 (1.071%) HP Quality Center
2 2 (0.714%) FortiGate
3 1 (0.357%) SCOM
3 1 (0.357%) EMC NetWorker
3 1 (0.357%) Oracle Enterprise Manager
Vendors
1 61 (21.79%) SAP
2 20 (7.143%) Google
3 16 (5.714%) Microsoft
4 14 (5.000%) Twitter
5 13 (4.643%) Oracle
6 11 (3.929%) Facebook
7 9 (3.214%) Adobe
8 7 (2.500%) Cognos
9 5 (1.786%) Omniture
9 5 (1.786%) Citrix
10 4 (1.429%) Business Objects
10 4 (1.429%) Sitecore
10 4 (1.429%) Zend
11 3 (1.071%) Eloqua
11 3 (1.071%) MicroStrategy
11 3 (1.071%) HP
11 3 (1.071%) VMware
12 2 (0.714%) ION Trading
12 2 (0.714%) Cisco
12 2 (0.714%) hybris
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