The table below looks at the statistics for the Social Media Manager role in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media Manager in their job title over the 3 months to 12 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
12 Feb 2016
Same period 2015 Same period 2014
Social Media Manager
Rank 612 607 581
Rank change year-on-year
-5 -26
Contract jobs requiring a Social Media Manager 14 5 7
As % of all contract IT jobs located in the UK 0.027% 0.010% 0.014%
As % of the Job Titles category 0.029% 0.010% 0.015%
Number of daily rates quoted 12 4 2
Average daily rate £340 £221 £238
Average daily rate % change year-on-year
+53.84% -6.94%
90% offered a daily rate of more than £219 £192 £228
10% offered a daily rate of more than £398 £250 £248
UK excluding London average daily rate £400 - -
Number of hourly rates quoted 0 0 2
Average hourly rate - - £30.00
UK excluding London average hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Job Titles category in contract jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of contract jobs in the overall sample.

Job Titles Category
UK
Contract IT job ads with a match in the
Job Titles category
48618 48918 46871
As % of all contract IT jobs located in the UK 94.51% 94.46% 94.26%
Number of daily rates quoted 31219 30411 27715
Average daily rate £413 £400 £400
Average daily rate % change year-on-year
+3.12% -
90% offered a daily rate of more than £260 £238 £225
10% offered a daily rate of more than £575 £563 £575
UK excluding London average daily rate £375 £375 £350
% change year-on-year
- +7.14%
Number of hourly rates quoted 1735 1925 2068
Average hourly rate £17.50 £16.84 £17.50
Average hourly rate % change year-on-year
+3.95% -3.80%
90% offered a hourly rate of more than £11.00 £11.00 £11.50
10% offered a hourly rate of more than £49.50 £40.00 £40.00
UK excluding London average hourly rate £17.50 £16.50 £16.50
% change year-on-year
+6.06% -

Social Media Manager
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Social Media Manager in the job title within the UK as a proportion of the total demand within the Job Titles category.

Social Media Manager Jobs Demand Trend in the UK

Social Media Manager
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media Manager within the UK.

Social Media Manager Daily Rate Trend in the UK

Social Media Manager
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Social Media Manager within the UK over the 3 months to 12 February 2016.

Social Media Manager Daily Rate Histogram in the UK

Social Media Manager
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Social Media Manager within the UK.

Social Media Manager Hourly Rate Trend in the UK

Social Media Manager
Top 8 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Social Media Manager within the UK over the 3 months to 12 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +5 13 £340 +53.84% 2
London +13 10 £275 +24.43% 1
South East +19 3 £400 -
Canary Wharf - 3 £275 -
West Sussex - 3 £400 -
Crawley - 3 £400 -
Edinburgh - 1 - -
Scotland - 1 - -

Social Media Manager
Top 30 Related IT Skills

For the 6 months to 12 February 2016, IT contractor jobs within the UK that cited Social Media Manager in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled with Social Media Manager in their job title.

1 17 (100.00%) Social Media
2 8 (47.06%) Marketing
3 7 (41.18%) Finance
4 6 (35.29%) Stakeholder Management
4 6 (35.29%) Facebook
5 4 (23.53%) Twitter
5 4 (23.53%) Digital Media
5 4 (23.53%) Analytics
5 4 (23.53%) Marketing Analytics
5 4 (23.53%) Campaign Management
5 4 (23.53%) Sysomos
5 4 (23.53%) Radian6
5 4 (23.53%) Life Science
5 4 (23.53%) E-Commerce
5 4 (23.53%) B2B
6 3 (17.65%) Internet
6 3 (17.65%) Internet of Things
6 3 (17.65%) Big Data
6 3 (17.65%) Retail
7 2 (11.76%) Google
7 2 (11.76%) HTML
7 2 (11.76%) JavaScript
7 2 (11.76%) CSS
7 2 (11.76%) XML
8 1 (5.88%) Project Management
8 1 (5.88%) Intranet
8 1 (5.88%) CTC Cleared
8 1 (5.88%) Security Cleared
8 1 (5.88%) SEO
8 1 (5.88%) Banking

Social Media Manager
Top Related IT Skills by Category

For the 6 months to 12 February 2016, IT contractor jobs within the UK that cited Social Media Manager in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled with Social Media Manager in their job title. Up to 20 skills are shown per category.

Business Applications
1 4 (23.53%) Radian6
Cloud Services
1 1 (5.88%) Yammer
Communications & Networking
1 3 (17.65%) Internet
2 1 (5.88%) Intranet
Database & Business Intelligence
1 3 (17.65%) Big Data
General
1 8 (47.06%) Marketing
2 7 (41.18%) Finance
3 3 (17.65%) Retail
4 1 (5.88%) Banking
4 1 (5.88%) Brand Awareness
Libraries, Frameworks & Software Standards
1 2 (11.76%) CSS
1 2 (11.76%) HTML
1 2 (11.76%) XML
Miscellaneous
1 17 (100.00%) Social Media
2 4 (23.53%) Digital Media
2 4 (23.53%) Life Science
3 3 (17.65%) Internet of Things
4 1 (5.88%) iPad
Processes & Methodologies
1 6 (35.29%) Stakeholder Management
2 4 (23.53%) Analytics
2 4 (23.53%) B2B
2 4 (23.53%) Campaign Management
2 4 (23.53%) E-Commerce
2 4 (23.53%) Marketing Analytics
3 1 (5.88%) Digital Content Management
3 1 (5.88%) Project Management
3 1 (5.88%) SEO
Programming Languages
1 2 (11.76%) JavaScript
Qualifications
1 1 (5.88%) CTC Cleared
1 1 (5.88%) Security Cleared
Vendors
1 6 (35.29%) Facebook
2 4 (23.53%) Sysomos
2 4 (23.53%) Twitter
3 2 (11.76%) Google