SEO Contracts
 
Demand Trend Daily Rate Trend Daily Rate Histogram Hourly Rate Trend Hourly Rate Histogram Job Locations Related Skills

The first table below looks at the demand for SEO skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 17 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
 3 months to
17 May 2013		 Same period 2012 Same period 2011
Search Engine Optimisation (SEO)
Rank 364 371 396
Rank change year-on-year
+7 +25
Contract jobs citing SEO 173 212 198
As % of all contract IT jobs located in the UK 0.373% 0.364% 0.323%
As % of the Processes & Methodologies category 0.526% 0.537% 0.477%
Number of daily rates quoted 102 117 111
Average daily rate £256 £300 £300
Average daily rate % change year-on-year
-14.58% -
90% offered a daily rate of more than £125 £175 £125
10% offered a daily rate of more than £350 £400 £438
UK excluding London average daily rate £260 £275 £300
% change year-on-year
-5.45% -8.33%
Number of hourly rates quoted 9 14 12
Average hourly rate £13.50 £16.50 £28.50
Average hourly rate % change year-on-year
-18.18% -42.10%
90% offered a hourly rate of more than £12.50 £14.40 £17.10
10% offered a hourly rate of more than £48.00 £27.35 £37.25
UK excluding London average hourly rate £13.50 £16.50 £22.50
% change year-on-year
-18.18% -26.66%
All Processes & Methodologies
UK
Contract IT job ads with a match in the
Processes & Methodologies category		 32885 39492 41512
As % of all contract IT jobs located in the UK 70.87% 67.77% 67.72%
Number of daily rates quoted 19655 22706 23594
Average daily rate £413 £400 £440
Average daily rate % change year-on-year
+3.12% -9.09%
90% offered a daily rate of more than £275 £275 £275
10% offered a daily rate of more than £575 £579 £600
UK excluding London average daily rate £363 £365 £375
% change year-on-year
-0.68% -2.66%
Number of hourly rates quoted 974 1268 1474
Average hourly rate £31.25 £25.00 £29.50
Average hourly rate % change year-on-year
+25.00% -15.25%
90% offered a hourly rate of more than £13.50 £13.00 £13.50
10% offered a hourly rate of more than £50.00 £45.00 £45.00
UK excluding London average hourly rate £31.60 £25.00 £30.00
% change year-on-year
+26.40% -16.66%

SEO
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing SEO within the UK as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend

SEO
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO within the UK.

SEO Daily Rate Trend

SEO
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO within the UK over the 3 months to 17 May 2013.

SEO Daily Rate Histogram

SEO
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO within the UK.

SEO Hourly Rate Trend

SEO
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing SEO within the UK over the 3 months to 17 May 2013.

SEO Hourly Rate Histogram

SEO
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing SEO within the UK over the 3 months to 17 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)		 Rank Change
on Same Period
Last Year		 Matching
Contract
IT Job Ads		 Average
Daily Rate
Last 3 Months		 Average Daily Rate
% Change
on Same Period
Last Year
England -6 157 £260 -13.40%
London +12 90 £250 -23.07%
West Midlands +12 20 £301 -7.53%
South East +10 18 £188 -31.81%
City of London +10 16 £322 -8.07%
East of England +14 9 £268 +25.88%
Staffordshire +12 7 £330 +1.53%
East Midlands -4 7 £189 -10.11%
Oxfordshire - 7 £165 -
Stoke-on-Trent +6 6 £330 +1.53%
North West -2 6 - -
Scotland -10 6 £226 +41.40%
Hertfordshire - 6 £260 -
Worcestershire - 6 £266 -
County Londonderry - 5 - -
Coleraine - 5 - -
Henley-on-Thames - 5 £165 -
Northern Ireland - 5 - -
Surrey +19 4 £250 -20.00%
Liverpool - 4 - -
Worcester - 4 £243 -
Merseyside - 4 - -
Birmingham +9 3 £125 -45.94%
Manchester +5 3 - -
Uxbridge +2 3 £325 -18.75%
Berkshire 0 3 £199 -29.01%
Leicestershire -6 3 £253 +20.23%
Yorkshire -7 3 £264 -15.60%
St Albans - 3 £260 -
Glasgow - 3 £220 -

SEO
Top 30 Related IT Skills

For the 6 months to 17 May 2013, IT contractor jobs within the UK citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 183 (49.19%) CSS
2 161 (43.28%) HTML
3 157 (42.20%) JavaScript
4 133 (35.75%) Analytics
5 110 (29.57%) jQuery
5 110 (29.57%) CMS
6 106 (28.49%) Marketing
7 98 (26.34%) Google
8 96 (25.81%) E-Commerce
9 85 (22.85%) Content Management
10 84 (22.58%) Photoshop
11 81 (21.77%) HTML5
12 72 (19.35%) Google Analytics
13 71 (19.09%) .NET
13 71 (19.09%) XML
14 70 (18.82%) Web Analytics
15 67 (18.01%) PHP
15 67 (18.01%) CSS3
16 64 (17.20%) Ajax
17 63 (16.94%) ASP.NET
18 61 (16.40%) XHTML
19 56 (15.05%) Web Development
20 55 (14.78%) C#
21 52 (13.98%) SQL Server
22 50 (13.44%) Degree
22 50 (13.44%) Social Media
23 49 (13.17%) Adobe
24 42 (11.29%) SQL
25 40 (10.75%) Project Management
25 40 (10.75%) Publishing

SEO
Top Related IT Skills by Category

For the 6 months to 17 May 2013, IT contractor jobs within the UK citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Development
1 183 (49.19%) CSS
2 161 (43.28%) HTML
3 110 (29.57%) jQuery
4 81 (21.77%) HTML5
5 71 (19.09%) .NET
5 71 (19.09%) XML
6 67 (18.01%) CSS3
7 64 (17.20%) Ajax
8 63 (16.94%) ASP.NET
9 61 (16.40%) XHTML
10 29 (7.796%) XSLT
11 22 (5.914%) Web Services
11 22 (5.914%) JSON
12 20 (5.376%) ASP.NET MVC
13 16 (4.301%) Flash
14 15 (4.032%) ASP
15 14 (3.763%) SOAP
16 13 (3.495%) .NET Framework
17 11 (2.957%) Node.js
18 9 (2.419%) Semantic HTML
Application Platforms
1 110 (29.57%) CMS
2 28 (7.527%) WordPress
3 22 (5.914%) SharePoint
4 18 (4.839%) IIS
5 17 (4.570%) Drupal
6 12 (3.226%) Umbraco
7 10 (2.688%) SharePoint 2010
7 10 (2.688%) Apache
8 6 (1.613%) Sitecore CMS
9 4 (1.075%) concrete5
10 3 (0.806%) Windows Azure
10 3 (0.806%) Confluence
10 3 (0.806%) Adobe CQ
10 3 (0.806%) OpenCms
10 3 (0.806%) Joomla!
10 3 (0.806%) SAS
11 2 (0.538%) TeamSite
11 2 (0.538%) Commerce Server
11 2 (0.538%) DotNetNuke
11 2 (0.538%) Oracle Spatial
Applications
1 84 (22.58%) Photoshop
2 38 (10.22%) Adobe Illustrator
3 20 (5.376%) MS PowerPoint
4 17 (4.570%) Fireworks
5 14 (3.763%) MS Excel
6 13 (3.495%) MS Office
7 5 (1.344%) Acrobat
7 5 (1.344%) InDesign
8 2 (0.538%) QuarkXPress
8 2 (0.538%) FreeHand
8 2 (0.538%) SPSS
9 1 (0.269%) MS Project
9 1 (0.269%) InfoPath
9 1 (0.269%) Spreadsheet
Business Applications
1 72 (19.35%) Google Analytics
2 17 (4.570%) SiteCatalyst
3 3 (0.806%) Dynamics CRM
3 3 (0.806%) WebTrends
4 2 (0.538%) Oracle Applications
5 1 (0.269%) Oracle BPM
Communications & Networking
1 34 (9.140%) Internet
2 13 (3.495%) Intranet
3 8 (2.151%) FTP
4 3 (0.806%) HTTP
5 2 (0.538%) Broadband
5 2 (0.538%) DNS
6 1 (0.269%) SSL
6 1 (0.269%) Extranet
6 1 (0.269%) SMS
6 1 (0.269%) TCP/IP
Database & Business Intelligence
1 52 (13.98%) SQL Server
2 35 (9.409%) MySQL
3 10 (2.688%) Data Mining
4 8 (2.151%) SQL Server 2005
5 5 (1.344%) Big Data
5 5 (1.344%) PostgreSQL
6 4 (1.075%) Redis
6 4 (1.075%) MongoDB
7 3 (0.806%) SQL Server 2008
8 2 (0.538%) SQL Server Integration Services
8 2 (0.538%) SQL Server Reporting Services
8 2 (0.538%) OLTP
8 2 (0.538%) GIS
9 1 (0.269%) DB2
9 1 (0.269%) OLAP
9 1 (0.269%) Crystal Reports
9 1 (0.269%) Data Warehouse
9 1 (0.269%) Spotfire
9 1 (0.269%) NoSQL
9 1 (0.269%) Azure SQL Database
Development Applications
1 18 (4.839%) Git (software)
2 17 (4.570%) Visual Studio
3 14 (3.763%) Subversion
4 13 (3.495%) Dreamweaver
5 11 (2.957%) JIRA
6 5 (1.344%) NetBeans
7 4 (1.075%) PHPUnit
7 4 (1.075%) Jasmine
8 3 (0.806%) Axure RP
8 3 (0.806%) Eclipse
9 2 (0.538%) Moq
9 2 (0.538%) SpecFlow
9 2 (0.538%) GitHub
10 1 (0.269%) JUnit
10 1 (0.269%) QUnit
10 1 (0.269%) Cucumber
10 1 (0.269%) Gerrit
10 1 (0.269%) Atlassian Bamboo
10 1 (0.269%) NUnit
General
1 106 (28.49%) Marketing
2 40 (10.75%) Publishing
3 29 (7.796%) Finance
4 28 (7.527%) Retail
5 14 (3.763%) Banking
6 11 (2.957%) Multimedia
7 7 (1.882%) French Language
7 7 (1.882%) German Language
7 7 (1.882%) Legal
7 7 (1.882%) Advertising
7 7 (1.882%) Retail Banking
8 5 (1.344%) Games
8 5 (1.344%) Local Government
9 4 (1.075%) Telecoms
10 3 (0.806%) Electronics
11 2 (0.538%) Front Office
11 2 (0.538%) Manufacturing
11 2 (0.538%) Music
11 2 (0.538%) Billing
11 2 (0.538%) Portuguese Language
Job Titles
1 144 (38.71%) Developer
2 64 (17.20%) Web Developer
3 41 (11.02%) Analyst
4 38 (10.22%) .NET Developer
5 31 (8.333%) Front-End Developer
6 29 (7.796%) ASP.NET Developer
7 23 (6.183%) Designer
8 22 (5.914%) .NET Web Developer
9 18 (4.839%) VB.NET Developer
9 18 (4.839%) VB.NET/ASP.NET Developer
10 17 (4.570%) Web Manager
11 16 (4.301%) SQL Developer
12 15 (4.032%) Project Manager
13 14 (3.763%) Web Designer
14 13 (3.495%) PHP Developer
14 13 (3.495%) Junior
15 12 (3.226%) SEO Analyst
16 11 (2.957%) Front-End Web Developer
16 11 (2.957%) Consultant
17 10 (2.688%) Architect
Miscellaneous
1 50 (13.44%) Social Media
2 31 (8.333%) N-Tier
3 23 (6.183%) W3C
4 14 (3.763%) Digital Media
4 14 (3.763%) Mobile App
5 12 (3.226%) Copywriting
6 10 (2.688%) Management Information System
7 9 (2.419%) Animation
7 9 (2.419%) New Media
8 8 (2.151%) E-Learning
9 7 (1.882%) Statistics
10 5 (1.344%) Open Source
10 5 (1.344%) Blog
10 5 (1.344%) Mathematics
11 4 (1.075%) Graphic Design
11 4 (1.075%) Blackberry
12 3 (0.806%) Computer Science
12 3 (0.806%) Social Network
12 3 (0.806%) Cloud Computing
12 3 (0.806%) Learning Management System
Operating Systems
1 18 (4.839%) Windows
2 14 (3.763%) Linux
3 9 (2.419%) Apple iOS
4 8 (2.151%) Android
5 4 (1.075%) Windows Server 2008
5 4 (1.075%) Windows Server 2003
5 4 (1.075%) UNIX
6 3 (0.806%) Windows Mobile
6 3 (0.806%) BlackBerry OS
7 1 (0.269%) Windows Phone
7 1 (0.269%) Windows Phone 7
7 1 (0.269%) VMS
Processes & Methodologies
1 133 (35.75%) Analytics
2 96 (25.81%) E-Commerce
3 85 (22.85%) Content Management
4 70 (18.82%) Web Analytics
5 56 (15.05%) Web Development
6 40 (10.75%) Project Management
7 39 (10.48%) Pay per click
8 36 (9.677%) Agile Software Development
9 34 (9.140%) Online Marketing
10 31 (8.333%) MVC
10 31 (8.333%) OO
11 30 (8.065%) Web Design
12 25 (6.720%) Information Architecture
12 25 (6.720%) Digital Marketing
13 24 (6.452%) Unit Testing
13 24 (6.452%) TDD
14 23 (6.183%) Migration
14 23 (6.183%) SOA
15 20 (5.376%) Web Application Development
16 16 (4.301%) Continuous Improvement
Programming Languages
1 157 (42.20%) JavaScript
2 67 (18.01%) PHP
3 55 (14.78%) C#
4 42 (11.29%) SQL
5 23 (6.183%) VB.NET
6 18 (4.839%) Java
7 9 (2.419%) PHP5
8 5 (1.344%) Ruby
8 5 (1.344%) XPath
9 4 (1.075%) C
10 3 (0.806%) Perl
10 3 (0.806%) Python
10 3 (0.806%) VB
11 2 (0.538%) VBA
11 2 (0.538%) T-SQL
11 2 (0.538%) Scala
11 2 (0.538%) R
12 1 (0.269%) C++
12 1 (0.269%) ActionScript
12 1 (0.269%) Objective-C
Qualifications
1 50 (13.44%) Degree
2 2 (0.538%) Security Cleared
2 2 (0.538%) HND
3 1 (0.269%) Microsoft Certification
3 1 (0.269%) PRINCE2 Certification
Quality Assurance & Compliance
1 15 (4.032%) WAI
2 11 (2.957%) QA
3 4 (1.075%) SLA
4 3 (0.806%) WCAG
Systems Management
1 1 (0.269%) EMC NetWorker
1 1 (0.269%) Plesk
Vendors
1 98 (26.34%) Google
2 49 (13.17%) Adobe
3 29 (7.796%) Omniture
4 25 (6.720%) Microsoft
5 22 (5.914%) Twitter
6 20 (5.376%) Facebook
7 14 (3.763%) Zend
8 12 (3.226%) Oracle
9 10 (2.688%) Unica
10 6 (1.613%) Sitecore
10 6 (1.613%) AccuRev
10 6 (1.613%) Interwoven
11 5 (1.344%) FatWire
12 4 (1.075%) ATG
12 4 (1.075%) Apple
12 4 (1.075%) Hitwise
13 3 (0.806%) EPiServer
13 3 (0.806%) Coremetrics
13 3 (0.806%) Vignette
13 3 (0.806%) IBM
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Last Updated Friday 17 May 2013
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