The table below looks at the statistics for SEO skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 19 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
19 Sep 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 388 384 415
Rank change year-on-year
-4 +31
Contract jobs citing SEO 231 209 192
As % of all contract IT jobs located in the UK 0.40% 0.40% 0.33%
As % of the Processes & Methodologies category 0.54% 0.53% 0.46%
Number of daily rates quoted 134 109 112
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£300 £311 £315
Average daily rate % change year-on-year
-3.53% -1.26%
90% offered a daily rate of more than £166 £153 £178
10% offered a daily rate of more than £449 £418 £450
UK excluding London average daily rate £275 £325 £320
% change year-on-year
-15.38% +1.56%
Number of hourly rates quoted 7 3 10
Average hourly rate £35.00 £37.50 £20.19
Average hourly rate % change year-on-year
-6.66% +85.73%
90% offered a hourly rate of more than £21.30 £21.65 £12.35
10% offered a hourly rate of more than £78.50 £37.50 £38.25
UK excluding London average hourly rate £27.50 £37.50 £18.00
% change year-on-year
-26.66% +108.33%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
42716 39097 41510
As % of all contract IT jobs located in the UK 74.16% 74.10% 72.00%
Number of daily rates quoted 26685 24121 24021
Average daily rate £413 £400 £400
Average daily rate % change year-on-year
+3.12% -
90% offered a daily rate of more than £275 £275 £265
10% offered a daily rate of more than £575 £575 £575
UK excluding London average daily rate £375 £370 £363
% change year-on-year
+1.35% +2.06%
Number of hourly rates quoted 1186 1114 1519
Average hourly rate £24.00 £27.50 £31.00
Average hourly rate % change year-on-year
-12.72% -11.29%
90% offered a hourly rate of more than £12.57 £12.00 £12.50
10% offered a hourly rate of more than £53.50 £50.00 £45.50
UK excluding London average hourly rate £26.25 £30.00 £30.00
% change year-on-year
-12.50% -

SEO
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing SEO within the UK as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the UK

SEO
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO within the UK.

SEO Daily Rate Trend in the UK

SEO
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO within the UK over the 3 months to 19 September 2014.

SEO Daily Rate Histogram in the UK

SEO
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO within the UK.

SEO Hourly Rate Trend in the UK

SEO
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing SEO within the UK over the 3 months to 19 September 2014.

SEO Hourly Rate Histogram in the UK

SEO
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing SEO within the UK over the 3 months to 19 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +3 223 £300 -3.38% 184
London +34 108 £330 +10.00% 64
South East -8 40 £300 +8.59% 40
Berkshire -1 25 £300 +24.22% 5
North West +6 19 £306 +9.37% 23
City of London +15 18 £291 +9.90% 12
East of England -31 15 £260 -11.48% 13
Yorkshire +11 13 £213 -43.33% 15
West Yorkshire +15 12 £194 -48.33% 7
Manchester -4 12 £338 +35.00% 10
West Midlands -17 10 £280 -15.15% 8
Hertfordshire -24 9 £260 -9.56% 3
Leeds +7 8 £175 -39.13% 3
Maidenhead -1 7 £348 +110.60%
Hampshire -12 7 £244 -26.80% 6
South West -44 7 £225 -59.09% 8
Edinburgh +3 6 £240 - 4
East Midlands +2 6 £325 -10.34% 10
Surrey +1 6 £350 -12.50% 12
Scotland -8 6 £240 - 5
Lancashire -14 6 - - 3
Reading +16 5 £300 -22.07%
North East - 5 £275 - 3
Cambridgeshire +3 4 - - 2
Southampton - 4 £244 - 3
Tyne and Wear - 4 £275 - 3
Newcastle upon Tyne - 4 £275 - 3
Birmingham -1 3 £290 -22.66% 2
Halifax - 3 £213 - 1
Slough - 3 £304 - 2

SEO
Top 30 Related IT Skills

For the 6 months to 19 September 2014, IT contractor jobs within the UK citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 247 (53.35%) HTML
2 211 (45.57%) CSS
3 169 (36.50%) Marketing
4 162 (34.99%) Agile Software Development
5 161 (34.77%) JavaScript
6 135 (29.16%) Analytics
7 125 (27.00%) jQuery
8 116 (25.05%) CMS
9 114 (24.62%) Social Media
10 112 (24.19%) HTML5
11 106 (22.89%) Content Management
11 106 (22.89%) E-Commerce
12 104 (22.46%) User Experience
13 87 (18.79%) CSS3
14 82 (17.71%) Project Management
15 81 (17.49%) XML
16 77 (16.63%) Ajax
17 71 (15.33%) Google
18 69 (14.90%) Photoshop
19 67 (14.47%) Subversion
20 63 (13.61%) MySQL
21 61 (13.17%) Publishing
21 61 (13.17%) Digital Marketing
22 60 (12.96%) PHP
23 59 (12.74%) XHTML
24 58 (12.53%) Legal
25 57 (12.31%) Pay per click
26 56 (12.10%) Google Analytics
26 56 (12.10%) Web Analytics
26 56 (12.10%) Adobe

SEO
Top Related IT Skills by Category

For the 6 months to 19 September 2014, IT contractor jobs within the UK citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 116 (25.05%) CMS
2 24 (5.18%) Tomcat
2 24 (5.18%) Confluence
3 23 (4.97%) WordPress
4 20 (4.32%) SharePoint
5 19 (4.10%) Drupal
6 17 (3.67%) IIS
7 12 (2.59%) Sitecore CMS
8 9 (1.94%) Adobe CQ
9 8 (1.73%) Node.js
10 6 (1.30%) Magnolia
11 5 (1.08%) Umbraco
11 5 (1.08%) WebSphere
12 4 (0.86%) SharePoint 2013
12 4 (0.86%) IBM Notes
13 3 (0.65%) Apache
13 3 (0.65%) TeamSite
14 2 (0.43%) SharePoint 2010
14 2 (0.43%) Apache Solr
14 2 (0.43%) Joomla!
Applications
1 69 (14.90%) Photoshop
2 29 (6.26%) Adobe Illustrator
3 14 (3.02%) MS Office
4 13 (2.81%) MS Excel
5 12 (2.59%) MS PowerPoint
6 8 (1.73%) Fireworks
7 5 (1.08%) Acrobat
7 5 (1.08%) Spreadsheet
8 2 (0.43%) MS Visio
8 2 (0.43%) MS Project
8 2 (0.43%) InDesign
9 1 (0.22%) OmniGraffle
Business Applications
1 56 (12.10%) Google Analytics
2 21 (4.54%) WebTrends
3 14 (3.02%) SiteCatalyst
4 10 (2.16%) Magento
5 3 (0.65%) Dynamics CRM
5 3 (0.65%) Oracle CRM
6 2 (0.43%) Agresso
7 1 (0.22%) SAP Oil and Gas
7 1 (0.22%) Fredhopper
Cloud Services
1 7 (1.51%) GitHub
2 5 (1.08%) Microsoft Azure
3 4 (0.86%) Amazon AWS
4 3 (0.65%) SaaS
5 2 (0.43%) SuccessFactors
6 1 (0.22%) Google Apps
6 1 (0.22%) Basecamp
Communications & Networking
1 28 (6.05%) Internet
2 20 (4.32%) Intranet
3 4 (0.86%) SSL
3 4 (0.86%) DNS
4 3 (0.65%) FTP
4 3 (0.65%) MVNO
5 2 (0.43%) HTTP
5 2 (0.43%) Firewall
6 1 (0.22%) Intrusion Detection
6 1 (0.22%) Extranet
Database & Business Intelligence
1 63 (13.61%) MySQL
2 19 (4.10%) SQL Server
3 7 (1.51%) Relational Database
4 4 (0.86%) MongoDB
5 2 (0.43%) Data Warehouse
6 1 (0.22%) PostgreSQL
6 1 (0.22%) Oracle Reports
6 1 (0.22%) SQL Server 2008
6 1 (0.22%) NoSQL
6 1 (0.22%) Oracle Database
Development Applications
1 67 (14.47%) Subversion
2 43 (9.29%) Git (software)
3 31 (6.70%) JIRA
4 29 (6.26%) Dreamweaver
5 27 (5.83%) JUnit
6 11 (2.38%) JSUnit
6 11 (2.38%) PHPUnit
6 11 (2.38%) Jasmine
7 9 (1.94%) Visual Studio
8 5 (1.08%) Ant
8 5 (1.08%) Mocha
8 5 (1.08%) Jenkins
9 4 (0.86%) QUnit
9 4 (0.86%) Axure RP
10 3 (0.65%) Firebug
10 3 (0.65%) Fiddler
10 3 (0.65%) Balsamiq Mockups
10 3 (0.65%) Appcelerator Titanium
11 1 (0.22%) Maven
11 1 (0.22%) Eclipse
General
1 169 (36.50%) Marketing
2 61 (13.17%) Publishing
3 58 (12.53%) Legal
4 52 (11.23%) Retail
5 49 (10.58%) Finance
6 27 (5.83%) Advertising
7 12 (2.59%) Pharmaceutical
8 11 (2.38%) Banking
8 11 (2.38%) German Language
9 8 (1.73%) Games
10 7 (1.51%) Telecoms
11 5 (1.08%) Automotive
12 4 (0.86%) Multimedia
13 3 (0.65%) Back Office
13 3 (0.65%) Dutch Language
13 3 (0.65%) French Language
13 3 (0.65%) Retail Banking
13 3 (0.65%) Arabic Language
14 2 (0.43%) Electronics
14 2 (0.43%) Manufacturing
Job Titles
1 171 (36.93%) Developer
2 62 (13.39%) Web Developer
3 59 (12.74%) Designer
4 55 (11.88%) Front-End Developer
5 27 (5.83%) Project Manager
6 24 (5.18%) Analyst
7 22 (4.75%) Hybris Developer
8 21 (4.54%) Content Manager
9 18 (3.89%) Digital Project Manager
10 17 (3.67%) Senior Developer
11 16 (3.46%) Web Manager
11 16 (3.46%) Content Editor
12 15 (3.24%) Copywriter
13 14 (3.02%) Front-End Web Developer
13 14 (3.02%) PHP Developer
14 11 (2.38%) Lead Developer
14 11 (2.38%) Consultant
14 11 (2.38%) PPC Specialist
14 11 (2.38%) PPC Manager
14 11 (2.38%) PPC Analyst
Libraries, Frameworks & Software Standards
1 247 (53.35%) HTML
2 211 (45.57%) CSS
3 125 (27.00%) jQuery
4 112 (24.19%) HTML5
5 87 (18.79%) CSS3
6 81 (17.49%) XML
7 77 (16.63%) Ajax
8 59 (12.74%) XHTML
9 41 (8.86%) .NET
10 32 (6.91%) AngularJS
11 30 (6.48%) JSP
12 29 (6.26%) ASP.NET
13 24 (5.18%) XSD
13 24 (5.18%) Spring
14 23 (4.97%) Spring MVC
15 22 (4.75%) Web Services
16 21 (4.54%) Flash
16 21 (4.54%) Twitter Bootstrap
17 19 (4.10%) XSLT
17 19 (4.10%) Sass
Miscellaneous
1 114 (24.62%) Social Media
2 104 (22.46%) User Experience
3 38 (8.21%) Analytical Skills
4 30 (6.48%) Copywriting
5 28 (6.05%) Mobile App
6 19 (4.10%) W3C
6 19 (4.10%) Digital Media
7 17 (3.67%) Blog
8 13 (2.81%) Management Information System
9 9 (1.94%) Open Source
10 7 (1.51%) Statistics
11 6 (1.30%) Web 2.0
12 5 (1.08%) Social Network
12 5 (1.08%) Animation
12 5 (1.08%) Computer Science
12 5 (1.08%) iPad
13 4 (0.86%) Graphic Design
13 4 (0.86%) Wiki
13 4 (0.86%) N-Tier
13 4 (0.86%) Smartphone
Operating Systems
1 32 (6.91%) UNIX
2 18 (3.89%) Windows
3 17 (3.67%) Linux
4 13 (2.81%) Apple iOS
5 11 (2.38%) Android
6 6 (1.30%) Solaris
7 3 (0.65%) Windows Mobile
7 3 (0.65%) BlackBerry OS
8 1 (0.22%) Mac OS X
Processes & Methodologies
1 162 (34.99%) Agile Software Development
2 135 (29.16%) Analytics
3 106 (22.89%) Content Management
3 106 (22.89%) E-Commerce
4 82 (17.71%) Project Management
5 61 (13.17%) Digital Marketing
6 57 (12.31%) Pay per click
7 56 (12.10%) Web Analytics
8 51 (11.02%) Scrum
9 49 (10.58%) MVC
10 45 (9.72%) Unit Testing
11 43 (9.29%) Web Development
12 37 (7.99%) OO
13 31 (6.70%) Validation
14 30 (6.48%) B2C
14 30 (6.48%) Web Application Development
15 29 (6.26%) Responsive Web Design
16 27 (5.83%) Integration Testing
16 27 (5.83%) Web Design
17 25 (5.40%) Data Modelling
Programming Languages
1 161 (34.77%) JavaScript
2 60 (12.96%) PHP
3 50 (10.80%) Java
4 30 (6.48%) SQL
5 28 (6.05%) C#
6 5 (1.08%) Ruby
6 5 (1.08%) Groovy
7 4 (0.86%) C
7 4 (0.86%) VB.NET
8 3 (0.65%) C++
8 3 (0.65%) Python
8 3 (0.65%) PHP5
9 2 (0.43%) ActionScript
10 1 (0.22%) PL/SQL
10 1 (0.22%) PHP4
10 1 (0.22%) ActionScript 3.0
10 1 (0.22%) Scala
10 1 (0.22%) CoffeeScript
Qualifications
1 46 (9.94%) Degree
2 5 (1.08%) Security Cleared
3 3 (0.65%) PMP
3 3 (0.65%) PMI Certification
4 2 (0.43%) SC Cleared
5 1 (0.22%) CIMA
5 1 (0.22%) Postgraduate
5 1 (0.22%) Oracle Certification
5 1 (0.22%) Sun Certification
5 1 (0.22%) ACCA
5 1 (0.22%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 21 (4.54%) QA
2 5 (1.08%) SLA
3 3 (0.65%) WCAG
4 1 (0.22%) PCI DSS
Systems Management
1 2 (0.43%) Capistrano
Vendors
1 71 (15.33%) Google
2 56 (12.10%) Adobe
3 26 (5.62%) Twitter
4 25 (5.40%) Facebook
5 23 (4.97%) hybris
6 19 (4.10%) Omniture
7 18 (3.89%) Microsoft
8 15 (3.24%) Sitecore
9 9 (1.94%) Oracle
10 8 (1.73%) FatWire
11 7 (1.51%) RedDot
11 7 (1.51%) Zend
12 5 (1.08%) IBM
13 4 (0.86%) Sencha
13 4 (0.86%) AccuRev
13 4 (0.86%) Lotus
13 4 (0.86%) TIBCO
13 4 (0.86%) Salesforce.com
13 4 (0.86%) Open Text
13 4 (0.86%) DoubleClick
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Posted: 2 days ago
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Posted: 13 days ago
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Rate: £250.00 - £300.00 per annum
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London
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Leeds
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Rate: £200.00 - £400.00 per day
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Hampshire
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