The first table below looks at the demand for Product Marketing skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Product Marketing over the 3 months to 23 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
23 May 2013
Same period 2012 Same period 2011
Product Marketing
Rank 518 543 569
Rank change year-on-year
+25 +26
Contract jobs citing Product Marketing 23 22 17
As % of all contract IT jobs located in the UK 0.050% 0.038% 0.027%
As % of the Processes & Methodologies category 0.070% 0.056% 0.041%
Number of daily rates quoted 11 9 6
Average daily rate £423 £450 £365
Average daily rate % change year-on-year
-6.11% +23.28%
90% offered a daily rate of more than £363 £160 £231
10% offered a daily rate of more than £475 £592 £510
UK excluding London average daily rate £338 £450 £291
% change year-on-year
-25.00% +54.77%
Number of hourly rates quoted 0 0 4
Average hourly rate - - £15.50
UK excluding London average hourly rate - - £15.50
All Processes & Methodologies
UK
Contract IT job ads with a match in the
Processes & Methodologies category
32894 39591 41969
As % of all contract IT jobs located in the UK 70.99% 67.83% 67.62%
Number of daily rates quoted 19661 22733 23826
Average daily rate £413 £403 £438
Average daily rate % change year-on-year
+2.48% -8.00%
90% offered a daily rate of more than £275 £275 £275
10% offered a daily rate of more than £575 £579 £600
UK excluding London average daily rate £365 £365 £375
% change year-on-year
- -2.66%
Number of hourly rates quoted 963 1284 1487
Average hourly rate £30.50 £25.00 £29.00
Average hourly rate % change year-on-year
+22.00% -13.79%
90% offered a hourly rate of more than £13.50 £12.68 £13.50
10% offered a hourly rate of more than £50.00 £45.00 £45.00
UK excluding London average hourly rate £30.45 £25.00 £29.00
% change year-on-year
+21.78% -13.79%

Product Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Product Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Product Marketing Jobs Demand Trend

Product Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Product Marketing within the UK.

Product Marketing Daily Rate Trend

Product Marketing
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Product Marketing within the UK over the 3 months to 23 May 2013.

Product Marketing Daily Rate Histogram

Product Marketing
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Product Marketing within the UK.

Product Marketing Hourly Rate Trend

Product Marketing
Top 10 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Product Marketing within the UK over the 3 months to 23 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
England +42 20 £423 -6.11%
London +40 11 £450 -
City of London +25 7 £423 -
Reading +20 7 £375 +97.36%
South East +16 7 £375 +97.36%
Berkshire +15 7 £375 +97.36%
Yorkshire -1 2 £300 -20.00%
West Yorkshire - 2 £300 -
Docklands, London - 1 £450 -
Leeds - 1 £300 -

Product Marketing
Top 30 Related IT Skills

For the 6 months to 23 May 2013, IT contractor jobs within the UK citing Product Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Product Marketing.

1 51 (100.00%) Marketing
2 16 (31.37%) Finance
3 13 (25.49%) Nokia Siemens Networks
4 11 (21.57%) Telecoms
5 9 (17.65%) GGSN
5 9 (17.65%) SGSN
5 9 (17.65%) Microsoft
5 9 (17.65%) Continuous Improvement
6 8 (15.69%) Root Cause Analysis
6 8 (15.69%) Project Management
6 8 (15.69%) Retail
7 7 (13.73%) Degree
7 7 (13.73%) 3G
7 7 (13.73%) E-Commerce
8 6 (11.76%) Internet
8 6 (11.76%) B2B
8 6 (11.76%) Banking
8 6 (11.76%) Scrum
8 6 (11.76%) Change Management
9 5 (9.804%) Programme Management
9 5 (9.804%) Business Development
9 5 (9.804%) Web Analytics
9 5 (9.804%) .NET
9 5 (9.804%) Analytics
9 5 (9.804%) Product Management
10 4 (7.843%) GSM
10 4 (7.843%) UMTS
10 4 (7.843%) UNIX
10 4 (7.843%) PMP
10 4 (7.843%) Alcatel-Lucent

Product Marketing
Top Related IT Skills by Category

For the 6 months to 23 May 2013, IT contractor jobs within the UK citing Product Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Product Marketing. Up to 20 skills are shown per category.

Application Development
1 5 (9.804%) .NET
2 3 (5.882%) Web Services
2 3 (5.882%) XML
3 2 (3.922%) RESTful
3 2 (3.922%) WSDL
4 1 (1.961%) WebSphere
4 1 (1.961%) Middleware
4 1 (1.961%) SAML
4 1 (1.961%) CORBA
4 1 (1.961%) J2EE
4 1 (1.961%) COM
4 1 (1.961%) EJB
4 1 (1.961%) SOAP
4 1 (1.961%) XSD
4 1 (1.961%) soapUI
4 1 (1.961%) REST
Application Platforms
1 1 (1.961%) CMS
1 1 (1.961%) SharePoint
1 1 (1.961%) Apache
1 1 (1.961%) Tomcat
1 1 (1.961%) WebSphere Application Server
1 1 (1.961%) WebLogic
1 1 (1.961%) IIS
Applications
1 2 (3.922%) MS Project
1 2 (3.922%) MS Excel
Communications & Networking
1 9 (17.65%) GGSN
1 9 (17.65%) SGSN
2 7 (13.73%) 3G
3 6 (11.76%) Internet
4 4 (7.843%) GSM
4 4 (7.843%) UMTS
4 4 (7.843%) SS7
5 3 (5.882%) HTTP
6 2 (3.922%) Intranet
6 2 (3.922%) BSS
6 2 (3.922%) Firewall
7 1 (1.961%) SAN
7 1 (1.961%) VPN
7 1 (1.961%) LDAP
Development Applications
1 3 (5.882%) JIRA
2 1 (1.961%) Rational Rose
General
1 51 (100.00%) Marketing
2 16 (31.37%) Finance
3 11 (21.57%) Telecoms
4 8 (15.69%) Retail
5 6 (11.76%) Banking
6 4 (7.843%) Investment Banking
6 4 (7.843%) Advertising
7 2 (3.922%) Publishing
7 2 (3.922%) Games
7 2 (3.922%) Legal
8 1 (1.961%) Financial Institution
Job Titles
1 6 (11.76%) Product Manager
2 5 (9.804%) Technical Writer
3 4 (7.843%) Designer
3 4 (7.843%) Architect
3 4 (7.843%) Business Analyst
3 4 (7.843%) Analyst
4 3 (5.882%) Technical Author
4 3 (5.882%) Solutions Designer
4 3 (5.882%) Author
4 3 (5.882%) Project Manager
4 3 (5.882%) Coordinator
4 3 (5.882%) Product Specialist
5 2 (3.922%) Agile Business Analyst
5 2 (3.922%) Programme Manager
5 2 (3.922%) Solutions Architect
5 2 (3.922%) Marketing Manager
5 2 (3.922%) Product Analyst
5 2 (3.922%) Support Engineer
6 1 (1.961%) Business Consultant
6 1 (1.961%) Business Architect
Miscellaneous
1 2 (3.922%) Online Games
1 2 (3.922%) Video Conferencing
1 2 (3.922%) Management Information System
2 1 (1.961%) Blog
2 1 (1.961%) Social Network
2 1 (1.961%) Online Banking
2 1 (1.961%) Mobile App
2 1 (1.961%) Enterprise Software
2 1 (1.961%) Mobile Banking
2 1 (1.961%) Social Media
2 1 (1.961%) Oracle Exalogic
Operating Systems
1 4 (7.843%) UNIX
2 1 (1.961%) Linux
Processes & Methodologies
1 9 (17.65%) Continuous Improvement
2 8 (15.69%) Root Cause Analysis
2 8 (15.69%) Project Management
3 7 (13.73%) E-Commerce
4 6 (11.76%) B2B
4 6 (11.76%) Scrum
4 6 (11.76%) Change Management
5 5 (9.804%) Programme Management
5 5 (9.804%) Business Development
5 5 (9.804%) Web Analytics
5 5 (9.804%) Analytics
5 5 (9.804%) Product Management
6 4 (7.843%) Content Management
6 4 (7.843%) Use Case
6 4 (7.843%) Process Management
7 3 (5.882%) Service Delivery
7 3 (5.882%) Information Management
7 3 (5.882%) SOA
7 3 (5.882%) Marketing Strategy
8 2 (3.922%) BDD
Programming Languages
1 3 (5.882%) Java
2 2 (3.922%) C#
3 1 (1.961%) C
3 1 (1.961%) JavaScript
3 1 (1.961%) SQL
Qualifications
1 7 (13.73%) Degree
2 4 (7.843%) PMP
3 3 (5.882%) HNC
3 3 (5.882%) HND
4 2 (3.922%) PMI Certification
Quality Assurance & Compliance
1 2 (3.922%) QA
System Software
1 3 (5.882%) NDS
2 1 (1.961%) Hyper-V
Vendors
1 13 (25.49%) Nokia Siemens Networks
2 9 (17.65%) Microsoft
3 4 (7.843%) Alcatel-Lucent
3 4 (7.843%) TIBCO
4 2 (3.922%) Cisco
4 2 (3.922%) IBM
4 2 (3.922%) Juniper
4 2 (3.922%) McAfee
4 2 (3.922%) Tandberg
5 1 (1.961%) VMware
5 1 (1.961%) BT
5 1 (1.961%) ATG
5 1 (1.961%) Symantec
5 1 (1.961%) Nokia
5 1 (1.961%) Sun
5 1 (1.961%) EMC
5 1 (1.961%) Oracle
5 1 (1.961%) Twitter
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