The table below looks at the statistics for Online Marketing skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 4 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
4 Sep 2015
Same period 2014 Same period 2013
Online Marketing
Rank 601 545 531
Rank change year-on-year
-56 -14
Contract jobs citing Online Marketing 32 65 56
As % of all contract IT jobs located in the UK 0.055% 0.12% 0.11%
As % of the Processes & Methodologies category 0.070% 0.15% 0.14%
Number of daily rates quoted 23 26 29
Average daily rate
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£274 £175 £300
Average daily rate % change year-on-year
+56.42% -41.66%
90% offered a daily rate of more than £145 £151 £158
10% offered a daily rate of more than £450 £350 £422
UK excluding London average daily rate £194 £170 £160
% change year-on-year
+13.97% +6.25%
Number of hourly rates quoted 2 1 0
Average hourly rate £13.25 £12.00 -
Average hourly rate % change year-on-year
+10.41% -
UK excluding London average hourly rate £13.25 £12.00 -
% change year-on-year
+10.41% -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
45685 42476 39076
As % of all contract IT jobs located in the UK 78.18% 76.04% 74.95%
Number of daily rates quoted 29782 26353 24011
Average daily rate £425 £410 £400
Average daily rate % change year-on-year
+3.65% +2.50%
90% offered a daily rate of more than £290 £275 £275
10% offered a daily rate of more than £575 £575 £575
UK excluding London average daily rate £400 £375 £370
% change year-on-year
+6.66% +1.35%
Number of hourly rates quoted 1243 1161 1109
Average hourly rate £31.44 £25.00 £30.00
Average hourly rate % change year-on-year
+25.76% -16.66%
90% offered a hourly rate of more than £12.50 £12.62 £12.50
10% offered a hourly rate of more than £51.17 £55.00 £50.00
UK excluding London average hourly rate £32.50 £26.98 £30.50
% change year-on-year
+20.48% -11.55%

Online Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Online Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the UK

Online Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing within the UK.

Online Marketing Daily Rate Trend in the UK

Online Marketing
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Online Marketing within the UK over the 3 months to 4 September 2015.

Online Marketing Daily Rate Histogram in the UK

Online Marketing
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing within the UK.

Online Marketing Hourly Rate Trend in the UK

Online Marketing
Top 24 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Online Marketing within the UK over the 3 months to 4 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -37 31 £274 +56.42% 46
London +12 16 £388 +38.39% 15
South East -32 6 £431 +23.21% 9
East of England +5 4 £150 -60.00% 1
Hertfordshire +5 4 £150 -62.50% 1
Bracknell -3 3 £335 - 1
South West -5 3 £248 - 2
Berkshire -10 3 £335 -4.28% 1
City of London +3 2 £450 - 5
West Sussex -11 2 £431 +23.21%
Manchester -22 2 - - 4
North West -36 2 - - 7
Gatwick +1 1 £450 +28.57%
Buckinghamshire -12 1 £525 +118.75%
Swindon - 1 £525 -
Milton Keynes - 1 £525 -
Borehamwood - 1 £150 -
Hemel Hempstead - 1 £150 - 1
St Albans - 1 £150 -
Watford - 1 £150 -
Crawley - 1 £413 -
Wiltshire - 1 £525 -
Glasgow - 1 - -
Scotland - 1 - - 2

Online Marketing
Top 30 Related IT Skills

For the 6 months to 4 September 2015, IT contractor jobs within the UK citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing.

1 75 (100.00%) Marketing
2 35 (46.67%) Analytics
3 29 (38.67%) HTML
4 28 (37.33%) CSS
5 24 (32.00%) Digital Marketing
6 22 (29.33%) Retail
7 21 (28.00%) E-Commerce
8 20 (26.67%) SEO
9 19 (25.33%) User Experience
10 18 (24.00%) Analytical Skills
11 16 (21.33%) JavaScript
12 14 (18.67%) Photoshop
12 14 (18.67%) Google
12 14 (18.67%) Google Analytics
12 14 (18.67%) Social Media
13 13 (17.33%) Degree
13 13 (17.33%) Content Management
14 12 (16.00%) Project Management
15 10 (13.33%) Agile Software Development
15 10 (13.33%) Web Analytics
15 10 (13.33%) PHP
15 10 (13.33%) Microsoft
16 9 (12.00%) MS Excel
16 9 (12.00%) HTML5
17 8 (10.67%) Dashboard Development
17 8 (10.67%) Management Information System
17 8 (10.67%) Pay per click
17 8 (10.67%) Web Design
17 8 (10.67%) jQuery
18 7 (9.33%) Adobe Illustrator

Online Marketing
Top Related IT Skills by Category

For the 6 months to 4 September 2015, IT contractor jobs within the UK citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 7 (9.33%) SAS
2 6 (8.00%) CMS
2 6 (8.00%) WordPress
3 2 (2.67%) Sitecore CMS
3 2 (2.67%) Drupal
4 1 (1.33%) Apache
4 1 (1.33%) ExpressionEngine
4 1 (1.33%) Adobe Experience Manager
4 1 (1.33%) Apache Pig
4 1 (1.33%) Apache Spark
Applications
1 14 (18.67%) Photoshop
2 9 (12.00%) MS Excel
3 7 (9.33%) Adobe Illustrator
3 7 (9.33%) MS PowerPoint
3 7 (9.33%) Spreadsheet
4 3 (4.00%) MS Office
5 2 (2.67%) SPSS
6 1 (1.33%) Fireworks
6 1 (1.33%) Adobe Creative Suite
Business Applications
1 5 (6.67%) Magento
2 1 (1.33%) Dynamics CRM
Cloud Services
1 14 (18.67%) Google Analytics
2 3 (4.00%) Adobe Analytics
3 2 (2.67%) MailChimp
Communications & Networking
1 3 (4.00%) Internet
2 1 (1.33%) Intranet
Database & Business Intelligence
1 3 (4.00%) MySQL
1 3 (4.00%) Pentaho
1 3 (4.00%) Hadoop
1 3 (4.00%) Big Data
1 3 (4.00%) MonetDB
2 2 (2.67%) SQL Server
2 2 (2.67%) Data Mining
3 1 (1.33%) Base SAS
3 1 (1.33%) Apache Hive
Development Applications
1 6 (8.00%) Git (software)
2 5 (6.67%) Grunt
2 5 (6.67%) gulp
3 1 (1.33%) Team Foundation Server
3 1 (1.33%) Cucumber
3 1 (1.33%) SpecFlow
3 1 (1.33%) Visual Studio
3 1 (1.33%) Subversion
3 1 (1.33%) JIRA
3 1 (1.33%) Selenium
General
1 75 (100.00%) Marketing
2 22 (29.33%) Retail
3 5 (6.67%) Finance
4 3 (4.00%) Legal
5 2 (2.67%) Advertising
5 2 (2.67%) Telecoms
6 1 (1.33%) Automotive
6 1 (1.33%) Publishing
6 1 (1.33%) Games
Job Titles
1 15 (20.00%) Developer
1 15 (20.00%) Analyst
2 11 (14.67%) Marketing Manager
3 8 (10.67%) Online Marketing Manager
4 7 (9.33%) Digital Marketing Manager
4 7 (9.33%) Web Developer
5 6 (8.00%) Project Manager
5 6 (8.00%) Senior Analyst
5 6 (8.00%) Front-End Developer
6 5 (6.67%) Data Analyst
7 4 (5.33%) Marketing Executive
7 4 (5.33%) Data Scientist
7 4 (5.33%) Magento Developer
8 3 (4.00%) Agile Business Analyst
8 3 (4.00%) Senior Data Analyst
8 3 (4.00%) Business Analyst
9 2 (2.67%) Coordinator
9 2 (2.67%) Designer
9 2 (2.67%) Marketing Analyst
9 2 (2.67%) Web Analyst
Libraries, Frameworks & Software Standards
1 29 (38.67%) HTML
2 28 (37.33%) CSS
3 9 (12.00%) HTML5
4 8 (10.67%) jQuery
5 5 (6.67%) .NET
5 5 (6.67%) CSS3
5 5 (6.67%) Twitter Bootstrap
6 4 (5.33%) Sass
6 4 (5.33%) LESS
7 3 (4.00%) XML
7 3 (4.00%) XHTML
8 2 (2.67%) Ajax
8 2 (2.67%) XSL
8 2 (2.67%) Classic ASP
9 1 (1.33%) ASP.NET
9 1 (1.33%) Flash
9 1 (1.33%) CodeIgniter
9 1 (1.33%) Cocoa
9 1 (1.33%) Google Maps API
9 1 (1.33%) FBML
Miscellaneous
1 19 (25.33%) User Experience
2 18 (24.00%) Analytical Skills
3 14 (18.67%) Social Media
4 8 (10.67%) Management Information System
5 4 (5.33%) FMCG
6 3 (4.00%) Visualisation
7 1 (1.33%) Digital Media
7 1 (1.33%) Mobile App
7 1 (1.33%) Algorithms
7 1 (1.33%) W3C
7 1 (1.33%) Statistics
7 1 (1.33%) Graphic Design
7 1 (1.33%) Animation
7 1 (1.33%) Video Editing
7 1 (1.33%) Cybernetics
7 1 (1.33%) Mathematics
7 1 (1.33%) Computer Science
7 1 (1.33%) Social Network
Operating Systems
1 3 (4.00%) Windows
2 1 (1.33%) Linux
2 1 (1.33%) Apple iOS
2 1 (1.33%) UNIX
Processes & Methodologies
1 35 (46.67%) Analytics
2 24 (32.00%) Digital Marketing
3 21 (28.00%) E-Commerce
4 20 (26.67%) SEO
5 13 (17.33%) Content Management
6 12 (16.00%) Project Management
7 10 (13.33%) Agile Software Development
7 10 (13.33%) Web Analytics
8 8 (10.67%) Pay per click
8 8 (10.67%) Web Design
8 8 (10.67%) Dashboard Development
9 7 (9.33%) Information Architecture
10 6 (8.00%) Workflow
11 5 (6.67%) CRM
11 5 (6.67%) Business Intelligence
11 5 (6.67%) B2B
11 5 (6.67%) Marketing Strategy
11 5 (6.67%) Channel Management
11 5 (6.67%) Statistical Modelling
12 4 (5.33%) Stakeholder Management
Programming Languages
1 16 (21.33%) JavaScript
2 10 (13.33%) PHP
3 6 (8.00%) SQL
3 6 (8.00%) R
4 4 (5.33%) C#
5 3 (4.00%) PHP5
5 3 (4.00%) VBA
6 1 (1.33%) Objective-C
6 1 (1.33%) VB.NET
6 1 (1.33%) Apple Swift
Qualifications
1 13 (17.33%) Degree
Quality Assurance & Compliance
1 1 (1.33%) WAI
1 1 (1.33%) QA
System Software
1 1 (1.33%) VMware Infrastructure
Systems Management
1 1 (1.33%) Systems Management Server (SMS)
1 1 (1.33%) Oozie
Vendors
1 14 (18.67%) Google
2 10 (13.33%) Microsoft
3 6 (8.00%) Adobe
4 4 (5.33%) Tableau
5 3 (4.00%) Facebook
5 3 (4.00%) Twitter
5 3 (4.00%) Sitecore
5 3 (4.00%) MicroStrategy
6 2 (2.67%) Apple
6 2 (2.67%) Ektron
7 1 (1.33%) Aprimo
7 1 (1.33%) Marketo
7 1 (1.33%) Eloqua
7 1 (1.33%) Salesforce.com
7 1 (1.33%) VMware
7 1 (1.33%) Omniture
7 1 (1.33%) Nokia
7 1 (1.33%) Citrix
7 1 (1.33%) Siebel
Bracknell, Berkshire
TD Group
Rate: Unspecified
Posted: Yesterday
Hemel Hempstead, Hertfordshire
Understanding Recruitment
Rate: £130 - £150 per day
Posted: 4 days ago