The first table below looks at the demand for the Social Media Manager role in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Manager in their job title over the 3 months to 25 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all Job Titles currently tracked.

Location
3 months to
25 Jul 2014
Same period 2013 Same period 2012
Social Media Manager
Rank 863 856 886
Rank change year-on-year
-7 +30
Permanent jobs requiring a Social Media Manager 42 23 13
As % of all permanent IT jobs located in the UK 0.036% 0.021% 0.011%
As % of the Job Titles category 0.038% 0.022% 0.012%
Number of salaries quoted 15 17 12
Average salary £38,171 £32,500 £38,750
Average salary % change year-on-year
+17.44% -16.12%
90% offered a salary of more than £30,040 £20,000 £29,000
10% offered a salary of more than £72,500 £42,500 £57,250
UK excluding London average salary £72,500 £31,750 £36,250
% change year-on-year
+128.34% -12.41%
Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
110640 102566 112158
As % of all permanent IT jobs located in the UK 94.41% 94.27% 95.10%
Number of salaries quoted 90375 84963 96161
Average salary £45,000 £42,500 £42,500
Average salary % change year-on-year
+5.88% -
90% offered a salary of more than £26,500 £26,500 £27,500
10% offered a salary of more than £70,000 £70,000 £67,500
UK excluding London average salary £40,000 £38,500 £38,500
% change year-on-year
+3.89% -

Social Media Manager
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media Manager in the job title within the UK as a proportion of the total demand within the Job Titles category.

Social Media Manager Jobs Demand Trend in the UK

Social Media Manager
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Manager within the UK.

Social Media Manager Salary Trend in the UK

Social Media Manager
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media Manager over the 3 months to 25 July 2014 within the UK.

Social Media Manager Salary Histogram in the UK

Social Media Manager
Top 13 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Manager within the UK over the 3 months to 25 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -9 42 £38,171 +17.44% 5
London -28 24 £38,171 +1.78% 4
City of London - 15 - - 3
North West +3 6 £72,500 -
Manchester -1 6 £72,500 -
South East -10 6 - -
Weybridge - 6 - -
Surrey - 6 - -
South West -11 5 £30,100 +50.50%
Bristol - 5 £30,100 -
Yorkshire -37 1 - -
Leeds - 1 - -
West Yorkshire - 1 - -

Social Media Manager
Top 30 Related IT Skills

For the 6 months to 25 July 2014, IT jobs within the UK that cited Social Media Manager in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Social Media Manager in their job title.

1 66 (100.00%) Social Media
2 49 (74.24%) Marketing
3 34 (51.52%) Twitter
4 28 (42.42%) Facebook
5 19 (28.79%) Analytics
6 18 (27.27%) Digital Marketing
7 14 (21.21%) B2B
7 14 (21.21%) Advertising
7 14 (21.21%) MS PowerPoint
8 13 (19.70%) Project Management
9 11 (16.67%) Google
9 11 (16.67%) Pay per click
10 10 (15.15%) Competitor Analysis
10 10 (15.15%) Photoshop
11 9 (13.64%) Adobe
11 9 (13.64%) Strategic Planning
11 9 (13.64%) SEO
11 9 (13.64%) Finance
11 9 (13.64%) Copywriting
11 9 (13.64%) Blog
11 9 (13.64%) Degree
12 7 (10.61%) Data Extraction
12 7 (10.61%) Visualisation
12 7 (10.61%) Legal
12 7 (10.61%) Web Analytics
12 7 (10.61%) Data Management
12 7 (10.61%) Microsoft
12 7 (10.61%) SQL
12 7 (10.61%) VBA
12 7 (10.61%) MS Excel

Social Media Manager
Top Related IT Skills by Category

For the 6 months to 25 July 2014, IT jobs within the UK that cited Social Media Manager in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Social Media Manager in their job title. Up to 20 skills are shown per category.

Applications
1 14 (21.21%) MS PowerPoint
2 10 (15.15%) Photoshop
3 7 (10.61%) MS Excel
4 2 (3.03%) Adobe Illustrator
Business Applications
1 3 (4.55%) Google Analytics
General
1 49 (74.24%) Marketing
2 14 (21.21%) Advertising
3 9 (13.64%) Finance
4 7 (10.61%) Legal
5 3 (4.55%) Games
6 2 (3.03%) Retail
6 2 (3.03%) Mandarin Language
6 2 (3.03%) Publishing
Libraries, Frameworks & Software Standards
1 1 (1.52%) HTML
1 1 (1.52%) CSS
Miscellaneous
1 66 (100.00%) Social Media
2 9 (13.64%) Copywriting
2 9 (13.64%) Blog
3 7 (10.61%) Data Extraction
3 7 (10.61%) Visualisation
4 2 (3.03%) Digital Media
4 2 (3.03%) Photography
5 1 (1.52%) Statistics
Processes & Methodologies
1 19 (28.79%) Analytics
2 18 (27.27%) Digital Marketing
3 14 (21.21%) B2B
4 13 (19.70%) Project Management
5 11 (16.67%) Pay per click
6 10 (15.15%) Competitor Analysis
7 9 (13.64%) Strategic Planning
7 9 (13.64%) SEO
8 7 (10.61%) Data Management
8 7 (10.61%) Web Analytics
9 6 (9.09%) Mobile Marketing
9 6 (9.09%) Information Management
10 5 (7.58%) Online Marketing
11 4 (6.06%) E-Commerce
12 3 (4.55%) Benchmarking
12 3 (4.55%) Social Media Marketing
13 2 (3.03%) Web Design
14 1 (1.52%) Content Management
14 1 (1.52%) B2C
14 1 (1.52%) Link Building
Programming Languages
1 7 (10.61%) SQL
1 7 (10.61%) VBA
Qualifications
1 9 (13.64%) Degree
Vendors
1 34 (51.52%) Twitter
2 28 (42.42%) Facebook
3 11 (16.67%) Google
4 9 (13.64%) Adobe
5 7 (10.61%) Microsoft
6 1 (1.52%) Sony
City, London
Evolution Recruitment Solutions
Salary: 30,000
Posted: 17 hours ago
City of London
Interquest - IQ ESM
Salary: £30000 - £37500 per annum + Bonus and Bens
Posted: 17 hours ago
Newark, Nottinghamshire
Purple Monkey
Salary: From £45,000 to £55,000 per annum + Bonus and Benefits
Posted: Yesterday
City, London
Experis Ltd
Salary: £30000.00 - £37000.00 per annum + Benefits
Posted: Yesterday