The table below looks at the statistics for the Social Media Manager role in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Manager in their job title over the 3 months to 31 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Jul 2015
Same period 2014 Same period 2013
Social Media Manager
Rank 880 886 857
Rank change year-on-year
+6 -29
Permanent jobs requiring a Social Media Manager 12 43 23
As % of all permanent IT jobs located in the UK 0.011% 0.037% 0.021%
As % of the Job Titles category 0.012% 0.039% 0.022%
Number of salaries quoted 8 15 17
Average salary £32,500 £38,171 £32,500
Average salary % change year-on-year
-14.85% +17.44%
90% offered a salary of more than £30,000 £30,000 £20,000
10% offered a salary of more than £38,250 £72,500 £42,500
UK excluding London average salary £30,000 £72,500 £31,750
% change year-on-year
-58.62% +128.34%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
103310 110572 102545
As % of all permanent IT jobs located in the UK 94.34% 94.52% 94.31%
Number of salaries quoted 85440 90223 84888
Average salary £45,000 £45,000 £42,500
Average salary % change year-on-year
- +5.88%
90% offered a salary of more than £27,000 £26,500 £26,500
10% offered a salary of more than £70,000 £67,500 £70,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Social Media Manager
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media Manager in the job title within the UK as a proportion of the total demand within the Job Titles category.

Social Media Manager Jobs Demand Trend in the UK

Social Media Manager
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Manager within the UK.

Social Media Manager Salary Trend in the UK

Social Media Manager
Top 11 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Manager within the UK over the 3 months to 31 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -12 12 £32,500 -14.85% 3
London +14 9 £32,500 +8.33% 2
City of London +16 5 £32,500 -
Manchester +1 1 £30,000 -58.62%
South East -4 1 £30,000 -
North West -9 1 £30,000 -58.62%
East of England - 1 £37,500 -
East Sussex - 1 £30,000 -
Brighton - 1 £30,000 -
Welwyn Garden City - 1 £37,500 -
Hertfordshire - 1 £37,500 -

Social Media Manager
Top 30 Related IT Skills

For the 6 months to 31 July 2015, IT jobs within the UK that cited Social Media Manager in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Social Media Manager in their job title.

1 44 (97.78%) Social Media
2 36 (80.00%) Marketing
3 24 (53.33%) Facebook
3 24 (53.33%) Twitter
4 19 (42.22%) Digital Marketing
5 18 (40.00%) Analytics
6 16 (35.56%) Social Media Marketing
7 11 (24.44%) Online Marketing
7 11 (24.44%) SEO
8 10 (22.22%) Degree
9 8 (17.78%) Business Development
9 8 (17.78%) Social Network
9 8 (17.78%) Digital Media
9 8 (17.78%) CMS
10 7 (15.56%) Advertising
10 7 (15.56%) Finance
10 7 (15.56%) HTML
10 7 (15.56%) B2B
10 7 (15.56%) Time Management
10 7 (15.56%) Pay per click
11 6 (13.33%) Customer Engagement
11 6 (13.33%) E-Commerce
11 6 (13.33%) Multimedia
12 5 (11.11%) Retail
12 5 (11.11%) Google
12 5 (11.11%) Copywriting
13 4 (8.89%) Blog
13 4 (8.89%) New Media
13 4 (8.89%) Content Management
13 4 (8.89%) Microsoft

Social Media Manager
Top Related IT Skills by Category

For the 6 months to 31 July 2015, IT jobs within the UK that cited Social Media Manager in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Social Media Manager in their job title. Up to 20 skills are shown per category.

Application Platforms
1 8 (17.78%) CMS
2 2 (4.44%) WordPress
2 2 (4.44%) Sitecore CMS
Applications
1 3 (6.67%) MS Office
1 3 (6.67%) MS Excel
2 1 (2.22%) MS PowerPoint
2 1 (2.22%) Photoshop
Cloud Services
1 2 (4.44%) Google Analytics
General
1 36 (80.00%) Marketing
2 7 (15.56%) Advertising
2 7 (15.56%) Finance
3 6 (13.33%) Multimedia
4 5 (11.11%) Retail
5 2 (4.44%) Publishing
5 2 (4.44%) Games
6 1 (2.22%) Banking
6 1 (2.22%) Manufacturing
6 1 (2.22%) Dutch Language
6 1 (2.22%) German Language
6 1 (2.22%) Greek Language
6 1 (2.22%) Turkish Language
Libraries, Frameworks & Software Standards
1 7 (15.56%) HTML
Miscellaneous
1 44 (97.78%) Social Media
2 8 (17.78%) Digital Media
2 8 (17.78%) Social Network
3 5 (11.11%) Copywriting
4 4 (8.89%) Blog
4 4 (8.89%) New Media
5 3 (6.67%) Analytical Skills
5 3 (6.67%) FMCG
6 2 (4.44%) Performance Metrics
7 1 (2.22%) Handset
7 1 (2.22%) Statistics
Processes & Methodologies
1 19 (42.22%) Digital Marketing
2 18 (40.00%) Analytics
3 16 (35.56%) Social Media Marketing
4 11 (24.44%) Online Marketing
4 11 (24.44%) SEO
5 8 (17.78%) Business Development
6 7 (15.56%) Pay per click
6 7 (15.56%) B2B
6 7 (15.56%) Time Management
7 6 (13.33%) Customer Engagement
7 6 (13.33%) E-Commerce
8 4 (8.89%) Benchmarking
8 4 (8.89%) Content Management
9 3 (6.67%) Web Development
9 3 (6.67%) Social Media Monitoring
10 2 (4.44%) CRM
10 2 (4.44%) Campaign Management
10 2 (4.44%) Email Marketing
10 2 (4.44%) Data Analysis
10 2 (4.44%) Business Intelligence
Programming Languages
1 2 (4.44%) SQL
2 1 (2.22%) C
Qualifications
1 10 (22.22%) Degree
Quality Assurance & Compliance
1 2 (4.44%) QA
Vendors
1 24 (53.33%) Facebook
1 24 (53.33%) Twitter
2 5 (11.11%) Google
3 4 (8.89%) Microsoft
4 3 (6.67%) Sysomos
5 2 (4.44%) Sitecore
6 1 (2.22%) Marketo
6 1 (2.22%) Pardot
London
Preferred Choice
Salary: £30000 - £35000 per annum
Posted: 3 days ago
Shropshire
The MRJ Group
Salary: £25000 - £32000 per annum
Posted: 4 days ago
London
Energize Recruitment Solutions Ltd
Salary: £30000 - £34000 per annum
Posted: 6 days ago