The statistics below represent IT jobs advertised across the UK that had Social Media Manager featuring in the job title. Included is a guide to the salaries offered over the 3 months to 21 January 2017 with a comparison to same period over 2 years.

3 months to
21 Jan 2017
Same period 2016 Same period 2015
Social Media Manager
UK
Rank 817 921 917
Rank change year-on-year
+104 -4
Permanent jobs requiring a Social Media Manager 27 8 34
As % of all permanent IT jobs located in the UK 0.033% 0.008% 0.032%
As % of the Job Titles category 0.034% 0.008% 0.033%
Number of salaries quoted 16 6 17
Median salary £37,500 £32,500 £40,000
Median salary % change year-on-year
+15.38% -18.75%
90% offered a salary of more than £28,000 £32,200 £22,500
10% offered a salary of more than £56,250 £32,950 £57,000
UK excluding London median salary £33,000 £32,500 £27,500
% change year-on-year
+1.53% +18.18%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
80036 96313 101493
As % of all permanent IT jobs located in the UK 96.45% 96.47% 96.70%
Number of salaries quoted 66452 80820 84362
Median salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £27,500 £26,500
10% offered a salary of more than £72,500 £70,000 £70,000
UK excluding London median salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Social Media Manager
Jobs Demand Trend

The demand trend of job ads that featured Social Media Manager in the job title.

Social Media Manager Jobs Demand Trend in the UK

Social Media Manager
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Manager within the UK.

Social Media Manager Salary Trend in the UK

Social Media Manager
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media Manager over the 3 months to 21 January 2017 within the UK.

Social Media Manager Salary Histogram in the UK

Social Media Manager
Top 11 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media Manager within the UK over the 3 months to 21 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +105 24 £37,500 +15.38% 4
London +80 21 £38,750 +19.23% 2
Scotland +19 3 £45,000 +42.85%
Edinburgh - 3 £45,000 -
Greenwich - 3 £65,000 -
Lancashire - 2 £28,000 -
Chorley - 2 £28,000 -
North West - 2 £28,000 - 1
City of London +32 1 £57,500 -
West Midlands - 1 £27,500 -
Birmingham - 1 £27,500 -

Social Media Manager Skill Set
Top 30 Related IT Skills

For the 6 months to 21 January 2017, Social Media Manager job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads featuring Social Media Manager in the job title.

1 43 (100.00%) Social Media
2 31 (72.09%) Marketing
3 18 (41.86%) Facebook
4 17 (39.53%) Twitter
4 17 (39.53%) Degree
5 14 (32.56%) Analytics
6 9 (20.93%) Google
6 9 (20.93%) Digital Marketing
7 8 (18.60%) Social Media Marketing
7 8 (18.60%) SEO
8 7 (16.28%) Streaming Video
8 7 (16.28%) Time Management
9 6 (13.95%) Analytical Skills
9 6 (13.95%) B2B
9 6 (13.95%) B2C
10 5 (11.63%) Advertising
10 5 (11.63%) Games
10 5 (11.63%) Pay per click
11 4 (9.30%) Brand Management
11 4 (9.30%) Publishing
12 3 (6.98%) Finance
12 3 (6.98%) Project Management
12 3 (6.98%) Telecoms
12 3 (6.98%) Retail
12 3 (6.98%) Google Analytics
12 3 (6.98%) Blog
13 2 (4.65%) Product Management
13 2 (4.65%) Social Network
13 2 (4.65%) Continuous Improvement
13 2 (4.65%) E-Commerce

Social Media Manager Skill Set
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (4.65%) Photoshop
2 1 (2.33%) MS Excel
Business Applications
1 1 (2.33%) Dynamics CRM
Cloud Services
1 3 (6.98%) Google Analytics
2 2 (4.65%) AdWords
3 1 (2.33%) Google Tag Manager
General
1 31 (72.09%) Marketing
2 5 (11.63%) Advertising
2 5 (11.63%) Games
3 4 (9.30%) Publishing
4 3 (6.98%) Finance
4 3 (6.98%) Retail
4 3 (6.98%) Telecoms
5 1 (2.33%) Banking
5 1 (2.33%) Brand Awareness
5 1 (2.33%) Electronics
5 1 (2.33%) Online Betting
Libraries, Frameworks & Software Standards
1 1 (2.33%) CSS
1 1 (2.33%) HTML
Miscellaneous
1 43 (100.00%) Social Media
2 7 (16.28%) Streaming Video
3 6 (13.95%) Analytical Skills
4 3 (6.98%) Blog
5 2 (4.65%) Social Network
5 2 (4.65%) User Experience
6 1 (2.33%) Copywriting
6 1 (2.33%) Digital Media
6 1 (2.33%) FMCG
6 1 (2.33%) iPad
6 1 (2.33%) iPhone
6 1 (2.33%) Photography
6 1 (2.33%) Video Editing
Processes & Methodologies
1 14 (32.56%) Analytics
2 9 (20.93%) Digital Marketing
3 8 (18.60%) SEO
3 8 (18.60%) Social Media Marketing
4 7 (16.28%) Time Management
5 6 (13.95%) B2B
5 6 (13.95%) B2C
6 5 (11.63%) Pay per click
7 4 (9.30%) Brand Management
8 3 (6.98%) Project Management
9 2 (4.65%) Actionable Insight
9 2 (4.65%) Conflict Management
9 2 (4.65%) Continuous Improvement
9 2 (4.65%) E-Commerce
9 2 (4.65%) Global Marketing
9 2 (4.65%) Product Management
10 1 (2.33%) Content Writing
10 1 (2.33%) Line Management
10 1 (2.33%) Relationship Marketing
10 1 (2.33%) Social Media Management
Qualifications
1 17 (39.53%) Degree
Vendors
1 18 (41.86%) Facebook
2 17 (39.53%) Twitter
3 9 (20.93%) Google
4 1 (2.33%) Hootsuite
4 1 (2.33%) Microsoft
4 1 (2.33%) Sysomos
London
Premier Media
Posted: Yesterday
Leicester, Leicestershire
Searchability
Salary: £22000 - £25000 per annum
Posted: 3 days ago
Manchester, Lancashire
The Little Black Book Agency
Posted: 3 days ago