The table below looks at the statistics for Social Media Marketing skills in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 25 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 Aug 2016
Same period 2015 Same period 2014
Social Media Marketing
Rank 893 916 909
Rank change year-on-year
+23 -7
Permanent jobs citing Social Media Marketing 21 66 85
As % of all permanent IT jobs located in the UK 0.021% 0.060% 0.073%
As % of the Processes & Methodologies category 0.024% 0.069% 0.085%
Number of salaries quoted 15 54 46
Median salary £42,500 £31,500 £31,000
Median salary % change year-on-year
+34.92% +1.61%
90% offered a salary of more than £25,700 £21,000 £21,500
10% offered a salary of more than £55,750 £48,000 £55,000
UK excluding London median salary £42,500 £25,000 £42,500
% change year-on-year
+70.00% -41.17%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
85989 96019 100080
As % of all permanent IT jobs located in the UK 88.01% 87.50% 85.37%
Number of salaries quoted 71918 78944 79934
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year
- +5.26%
90% offered a salary of more than £32,500 £32,500 £30,991
10% offered a salary of more than £78,000 £72,500 £75,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Social Media Marketing
Jobs Demand Trend

The demand trend of job ads citing Social Media Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in the UK

Social Media Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing within the UK.

Social Media Marketing Salary Trend in the UK

Social Media Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media Marketing over the 3 months to 25 August 2016 within the UK.

Social Media Marketing Salary Histogram in the UK

Social Media Marketing
Top 23 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media Marketing within the UK over the 3 months to 25 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -5 21 £42,500 +34.92% 3
South East +7 7 £31,500 +32.63%
Berkshire - 7 £31,500 -
West Midlands -6 5 £55,000 +61.76%
Reading - 5 - -
East of England - 4 £47,500 -
Hertfordshire - 4 £47,500 -
London +42 3 £49,250 +23.12% 1
Hertford - 3 £47,500 -
Warwickshire - 3 £27,500 -
North West +10 2 £46,250 +42.30% 2
Staffordshire -2 2 £55,000 +61.76%
Warwick - 2 £27,500 -
Manchester -10 1 £37,500 +15.38% 1
South West - 1 £26,000 -
Dorset - 1 £26,000 -
Cheshire - 1 £55,000 - 1
Watford - 1 £30,000 -
Walsall - 1 £55,000 -
Stafford - 1 £55,000 -
Crewe - 1 £55,000 -
Cannock - 1 £55,000 -
Bournemouth - 1 £26,000 -

Social Media Marketing
Top 30 Related IT Skills

For the 6 months to 25 August 2016, IT jobs citing Social Media Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Social Media Marketing.

1 41 (100.00%) Marketing
1 41 (100.00%) Social Media
2 21 (51.22%) Marketing Strategy
3 18 (43.90%) SEO
4 16 (39.02%) Degree
4 16 (39.02%) Facebook
5 12 (29.27%) Digital Marketing
5 12 (29.27%) Google
5 12 (29.27%) HTML
6 11 (26.83%) Pay per click
6 11 (26.83%) Email Marketing
7 10 (24.39%) CSS
8 9 (21.95%) Finance
9 8 (19.51%) WordPress
9 8 (19.51%) Online Marketing
9 8 (19.51%) Twitter
9 8 (19.51%) Brand Awareness
10 7 (17.07%) Analytics
10 7 (17.07%) Hedge funds
10 7 (17.07%) Investment Management
10 7 (17.07%) Back Office
10 7 (17.07%) Retail
10 7 (17.07%) Asset Management
10 7 (17.07%) CMS
10 7 (17.07%) Integrated Marketing
11 6 (14.63%) Data Management
11 6 (14.63%) MS Excel
11 6 (14.63%) Blog
11 6 (14.63%) Mobile App
12 5 (12.20%) Adobe Creative Suite

Social Media Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (19.51%) WordPress
2 7 (17.07%) CMS
3 2 (4.88%) Kentico
3 2 (4.88%) Umbraco
Applications
1 6 (14.63%) MS Excel
2 5 (12.20%) Adobe Creative Suite
2 5 (12.20%) InDesign
2 5 (12.20%) Photoshop
3 4 (9.76%) MS PowerPoint
4 2 (4.88%) MS Office
4 2 (4.88%) MS Project
Business Applications
1 3 (7.32%) Magento
Cloud Services
1 5 (12.20%) AdWords
2 4 (9.76%) Google Analytics
3 2 (4.88%) Basecamp
Database & Business Intelligence
1 1 (2.44%) MySQL
Development Applications
1 2 (4.88%) JIRA
2 1 (2.44%) Git (software)
2 1 (2.44%) Grunt
2 1 (2.44%) gulp
General
1 41 (100.00%) Marketing
2 9 (21.95%) Finance
3 8 (19.51%) Brand Awareness
4 7 (17.07%) Back Office
4 7 (17.07%) Retail
5 5 (12.20%) Advertising
6 2 (4.88%) Banking
6 2 (4.88%) Telecoms
7 1 (2.44%) Games
7 1 (2.44%) Multimedia
Job Titles
1 9 (21.95%) Marketing Manager
2 8 (19.51%) Consultant
2 8 (19.51%) Marketing Consultant
2 8 (19.51%) Senior Consultant
2 8 (19.51%) Senior Marketing Consultant
3 5 (12.20%) Marketing Executive
3 5 (12.20%) SEO Executive
4 4 (9.76%) Digital Executive
5 3 (7.32%) Digital Marketing Executive
5 3 (7.32%) Product Manager
5 3 (7.32%) Product Marketing Manager
5 3 (7.32%) Social Media Executive
5 3 (7.32%) Social Media Manager
5 3 (7.32%) Software Product Manager
6 2 (4.88%) Head of Client Services
6 2 (4.88%) Junior Digital Project Manager
6 2 (4.88%) Junior PMO
6 2 (4.88%) PMO Project Manager
6 2 (4.88%) Senior PMO
6 2 (4.88%) Senior PMO Manager
Libraries, Frameworks & Software Standards
1 12 (29.27%) HTML
2 10 (24.39%) CSS
3 2 (4.88%) .NET
4 1 (2.44%) CSS3
4 1 (2.44%) HTML5
4 1 (2.44%) jQuery
4 1 (2.44%) LESS
4 1 (2.44%) Pyjs
4 1 (2.44%) Sass
4 1 (2.44%) Zurb Foundation
Miscellaneous
1 41 (100.00%) Social Media
2 7 (17.07%) Hedge funds
3 6 (14.63%) Blog
3 6 (14.63%) Mobile App
4 1 (2.44%) Analytical Skills
4 1 (2.44%) Copywriting
4 1 (2.44%) Digital Media
4 1 (2.44%) Online Games
4 1 (2.44%) User Experience
Operating Systems
1 1 (2.44%) Linux
1 1 (2.44%) Windows
Processes & Methodologies
1 21 (51.22%) Marketing Strategy
2 18 (43.90%) SEO
3 12 (29.27%) Digital Marketing
4 11 (26.83%) Email Marketing
4 11 (26.83%) Pay per click
5 8 (19.51%) Online Marketing
6 7 (17.07%) Analytics
6 7 (17.07%) Asset Management
6 7 (17.07%) Integrated Marketing
6 7 (17.07%) Investment Management
7 6 (14.63%) Data Management
8 5 (12.20%) Budgeting and Forecasting
8 5 (12.20%) CRM
8 5 (12.20%) E-Commerce
8 5 (12.20%) Market Research
9 4 (9.76%) Business Development
9 4 (9.76%) Project Management
10 3 (7.32%) Product Marketing
10 3 (7.32%) Time Management
11 2 (4.88%) Mobile Marketing
Programming Languages
1 5 (12.20%) JavaScript
2 2 (4.88%) PHP
3 1 (2.44%) Java
Qualifications
1 16 (39.02%) Degree
Vendors
1 16 (39.02%) Facebook
2 12 (29.27%) Google
3 8 (19.51%) Twitter
4 5 (12.20%) Adobe
4 5 (12.20%) Yahoo!
5 2 (4.88%) HubSpot
5 2 (4.88%) Microsoft
5 2 (4.88%) Oracle
6 1 (2.44%) Citrix
Central London / West End
JWResource
Salary: From £40,000 to £45,000 per annum Plus excellent benefits
Posted: 15 hours ago
Manchester
ECOM
Salary: £28000 - £30000 per annum
Posted: 2 days ago
Wilmslow
Venturi
Salary: £22000 - £26000 per annum + 28 days, lunch clubs, health
Posted: 21 days ago