The first table below looks at the demand for Social Media Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Social Media Marketing
Rank 850 862 857
Rank change year-on-year
+12 -5
Permanent jobs citing Social Media Marketing 67 21 66
As % of all permanent IT jobs located in the UK 0.055% 0.019% 0.053%
As % of the Processes & Methodologies category 0.069% 0.024% 0.069%
Number of salaries quoted 39 12 61
Average salary £30,500 £37,000 £35,000
Average salary % change year-on-year
-17.56% +5.71%
90% offered a salary of more than £25,800 £27,550 £23,500
10% offered a salary of more than £50,000 £43,500 £55,000
UK excluding London average salary £30,000 £36,500 £47,000
% change year-on-year
-17.80% -22.34%
Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
97509 87535 96223
As % of all permanent IT jobs located in the UK 80.37% 78.84% 76.56%
Number of salaries quoted 78334 71800 81781
Average salary £47,500 £45,000 £47,500
Average salary % change year-on-year
+5.55% -5.26%
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £72,500 £75,000 £70,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%

Social Media Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in the UK

Social Media Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing within the UK.

Social Media Marketing Salary Trend in the UK

Social Media Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media Marketing over the 3 months to 18 April 2014 within the UK.

Social Media Marketing Salary Histogram in the UK

Social Media Marketing
Top 28 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Marketing within the UK over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
England -1 65 £30,500 -16.43% 7
South East +20 34 £34,000 -6.84% 3
London -48 13 £30,500 -28.23% 4
Hampshire - 13 £50,000 - 3
Yorkshire - 13 £23,000 -
Surrey - 9 £27,500 -
Fareham - 9 £50,000 - 3
Godalming - 7 £27,500 -
Buckinghamshire - 7 £34,000 -
South Yorkshire - 7 £23,000 -
Marlow - 6 £34,000 -
Berkshire +1 5 - -
City of London -17 5 £37,500 - 1
Bracknell - 5 - -
South West -2 4 £27,500 -
Rotherham - 4 - -
Southampton - 4 - -
Cornwall - 3 £27,500 -
North Yorkshire - 3 £27,500 -
Barnsley - 3 £23,000 -
Harrogate - 3 £27,500 -
Leeds - 3 - -
West Yorkshire - 3 - -
North West -4 1 - -
Wiltshire -5 1 £35,000 -
Manchester - 1 - -
Guildford - 1 £42,500 -
Milton Keynes - 1 £35,000 -

Social Media Marketing
Top 30 Related IT Skills

For the 6 months to 18 April 2014, IT jobs within the UK citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing.

1 98 (100.00%) Marketing
1 98 (100.00%) Social Media
2 47 (47.96%) SEO
3 41 (41.84%) Digital Marketing
4 40 (40.82%) Pay per click
5 32 (32.65%) Project Management
6 28 (28.57%) Web Design
7 26 (26.53%) E-Commerce
7 26 (26.53%) Online Marketing
8 23 (23.47%) Analytics
9 22 (22.45%) Google
10 20 (20.41%) CMS
10 20 (20.41%) Email Marketing
11 19 (19.39%) Degree
11 19 (19.39%) Blog
11 19 (19.39%) HTML
12 18 (18.37%) Facebook
13 16 (16.33%) Umbraco
13 16 (16.33%) PRINCE2
13 16 (16.33%) CRM
14 15 (15.31%) Google Analytics
15 14 (14.29%) HTML5
15 14 (14.29%) Advertising
15 14 (14.29%) Content Management
16 13 (13.27%) Microsoft
16 13 (13.27%) WordPress
17 11 (11.22%) Copywriting
17 11 (11.22%) Internet
18 10 (10.20%) Flash
18 10 (10.20%) MS Excel

Social Media Marketing
Top Related IT Skills by Category

For the 6 months to 18 April 2014, IT jobs within the UK citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Platforms
1 20 (20.41%) CMS
2 16 (16.33%) Umbraco
3 13 (13.27%) WordPress
4 9 (9.18%) Drupal
4 9 (9.18%) SharePoint
Applications
1 10 (10.20%) MS Excel
2 9 (9.18%) MS Visio
3 8 (8.16%) Adobe Illustrator
3 8 (8.16%) Photoshop
3 8 (8.16%) MS Office
4 5 (5.10%) MS PowerPoint
Business Applications
1 15 (15.31%) Google Analytics
2 6 (6.12%) Magento
3 1 (1.02%) Oracle CRM
Cloud Services
1 5 (5.10%) Basecamp
2 3 (3.06%) SaaS
Communications & Networking
1 11 (11.22%) Internet
2 2 (2.04%) Intranet
3 1 (1.02%) Unified Communications
Database & Business Intelligence
1 8 (8.16%) MySQL
General
1 98 (100.00%) Marketing
2 14 (14.29%) Advertising
3 7 (7.14%) Legal
4 6 (6.12%) Retail
5 5 (5.10%) German Language
6 3 (3.06%) Mandarin Language
6 3 (3.06%) Law
7 2 (2.04%) Publishing
Job Titles
1 26 (26.53%) Marketing Manager
2 14 (14.29%) Project Manager
3 13 (13.27%) Marketing Executive
4 12 (12.24%) Digital Marketing Manager
5 11 (11.22%) Digital Project Manager
6 8 (8.16%) Developer
6 8 (8.16%) PPC Specialist
6 8 (8.16%) PPC Manager
6 8 (8.16%) PPC Analyst
6 8 (8.16%) PPC Executive
7 7 (7.14%) Social Media Specialist
7 7 (7.14%) Digital Marketing Executive
8 6 (6.12%) Account Manager
8 6 (6.12%) Designer
9 5 (5.10%) Online Marketing Manager
9 5 (5.10%) WordPress Developer
9 5 (5.10%) Social Media Manager
10 4 (4.08%) Account Director
11 3 (3.06%) SEO Executive
11 3 (3.06%) Digital Account Manager
Libraries, Frameworks & Software Standards
1 19 (19.39%) HTML
2 14 (14.29%) HTML5
3 10 (10.20%) Flash
4 8 (8.16%) CSS
4 8 (8.16%) jQuery
5 5 (5.10%) CSS3
5 5 (5.10%) Ajax
6 4 (4.08%) .NET
Miscellaneous
1 98 (100.00%) Social Media
2 19 (19.39%) Blog
3 11 (11.22%) Copywriting
4 9 (9.18%) Kindle
5 6 (6.12%) Mobile App
6 4 (4.08%) Digital Media
6 4 (4.08%) Computer Science
7 2 (2.04%) Graphic Design
Operating Systems
1 10 (10.20%) Apple iOS
2 9 (9.18%) Android
Processes & Methodologies
1 47 (47.96%) SEO
2 41 (41.84%) Digital Marketing
3 40 (40.82%) Pay per click
4 32 (32.65%) Project Management
5 28 (28.57%) Web Design
6 26 (26.53%) E-Commerce
6 26 (26.53%) Online Marketing
7 23 (23.47%) Analytics
8 20 (20.41%) Email Marketing
9 16 (16.33%) PRINCE2
9 16 (16.33%) CRM
10 14 (14.29%) Content Management
11 9 (9.18%) Waterfall
11 9 (9.18%) Scrum
12 8 (8.16%) Marketing Strategy
13 6 (6.12%) Workflow
13 6 (6.12%) Web Analytics
13 6 (6.12%) B2B
13 6 (6.12%) Resource Management
14 5 (5.10%) Responsive Web Design
Programming Languages
1 9 (9.18%) JavaScript
1 9 (9.18%) PHP
2 6 (6.12%) SQL
3 3 (3.06%) C#
4 1 (1.02%) Java
Qualifications
1 19 (19.39%) Degree
2 3 (3.06%) Security Cleared
Quality Assurance & Compliance
1 9 (9.18%) ISO 9001
2 4 (4.08%) QA
Systems Management
1 5 (5.10%) Plesk
Vendors
1 22 (22.45%) Google
2 18 (18.37%) Facebook
3 13 (13.27%) Microsoft
4 10 (10.20%) SAP
5 9 (9.18%) Sage
5 9 (9.18%) Salesforce.com
6 8 (8.16%) Adobe
7 6 (6.12%) Twitter
8 2 (2.04%) Yahoo!
8 2 (2.04%) HubSpot
9 1 (1.02%) Eloqua
9 1 (1.02%) JD Edwards
9 1 (1.02%) Oracle
Fareham, Hampshire
Deerfoot IT Resources Ltd
Salary: £45000 - £55000 per annum + Pension, health, 25 days holiday
Posted: 2 days ago
London
Handle Bearing Limited
Salary: From £50,000 to £60,000 per annum
Posted: 3 days ago
City, London
Networking People
Salary: Excellent Benefits Package
Posted: 4 days ago
London
Creative Skillset
Posted: 4 days ago
London
Energize Recruitment Solutions Ltd
Salary: £30000 - £35000 per annum + Excellent Benefits
Posted: 7 days ago
Fareham
Deerfoot IT
Salary: 23 days holiday
Posted: 8 days ago
Fareham
Deerfoot IT
Salary: 23 days holiday
Posted: 15 days ago