The table below looks at the statistics for Social Media Marketing skills in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 24 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
24 Jan 2017
Same period 2016 Same period 2015
Social Media Marketing
UK
Rank 824 926 884
Rank change year-on-year
+102 -42
Permanent jobs citing Social Media Marketing 35 4 62
As % of all permanent IT jobs located in the UK 0.042% 0.004% 0.060%
As % of the Processes & Methodologies category 0.047% 0.005% 0.069%
Number of salaries quoted 28 2 55
Median salary £32,500 £26,000 £32,500
Median salary % change year-on-year
+25.00% -20.00%
UK excluding London median salary £32,500 £17,000 £35,000
% change year-on-year
+91.17% -51.42%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
74095 86852 89314
As % of all permanent IT jobs located in the UK 88.13% 87.70% 86.07%
Number of salaries quoted 61067 72174 73600
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year
- +5.26%
90% offered a salary of more than £32,500 £32,500 £31,000
10% offered a salary of more than £77,000 £72,500 £75,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Social Media Marketing
Jobs Demand Trend

The demand trend of job ads citing Social Media Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in the UK

Social Media Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing within the UK.

Social Media Marketing Salary Trend in the UK

Social Media Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media Marketing over the 3 months to 24 January 2017 within the UK.

Social Media Marketing Salary Histogram in the UK

Social Media Marketing
Top 13 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media Marketing within the UK over the 3 months to 24 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +98 35 £32,500 +25.00% 6
London +68 17 £42,500 +21.42%
East Midlands - 10 £32,500 - 2
Nottinghamshire - 9 £32,500 - 1
West Midlands +4 6 £32,500 +91.17%
Warwickshire - 6 £32,500 -
City of London +28 2 £55,000 -
Sheffield - 2 £40,000 -
Yorkshire - 2 £40,000 - 1
South Yorkshire - 2 £40,000 -
Derbyshire - 1 £30,000 -
Leamington Spa - 1 £32,500 -
Derby - 1 £30,000 -

Social Media Marketing
Top 30 Related IT Skills

For the 6 months to 24 January 2017, IT jobs citing Social Media Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Social Media Marketing.

1 42 (100.00%) Marketing
1 42 (100.00%) Social Media
2 23 (54.76%) Analytics
3 22 (52.38%) Web Development
3 22 (52.38%) PHP
4 19 (45.24%) Google
4 19 (45.24%) HTML
5 17 (40.48%) CSS
6 16 (38.10%) SEO
6 16 (38.10%) MySQL
7 15 (35.71%) JavaScript
8 14 (33.33%) HTML5
8 14 (33.33%) Email Marketing
9 11 (26.19%) Pay per click
9 11 (26.19%) WordPress
10 10 (23.81%) AngularJS
10 10 (23.81%) E-Commerce
11 9 (21.43%) Apache
11 9 (21.43%) Python
11 9 (21.43%) Perl
11 9 (21.43%) .NET
11 9 (21.43%) Ruby
11 9 (21.43%) Degree
11 9 (21.43%) nginx
12 8 (19.05%) Digital Marketing
12 8 (19.05%) CMS
12 8 (19.05%) Relational Database
13 7 (16.67%) Agile Software Development
13 7 (16.67%) Streaming Video
13 7 (16.67%) Time Management

Social Media Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 11 (26.19%) WordPress
2 9 (21.43%) Apache
2 9 (21.43%) nginx
3 8 (19.05%) CMS
Applications
1 5 (11.90%) Photoshop
2 2 (4.76%) Adobe Illustrator
2 2 (4.76%) Fireworks
3 1 (2.38%) MS Excel
3 1 (2.38%) MS Office
3 1 (2.38%) MS PowerPoint
Business Applications
1 2 (4.76%) Adobe Campaign
1 2 (4.76%) Eloqua
1 2 (4.76%) Unica
Cloud Services
1 3 (7.14%) Google Analytics
2 2 (4.76%) Responsys
2 2 (4.76%) SaaS
3 1 (2.38%) AdWords
Communications & Networking
1 4 (9.52%) AMQP
2 2 (4.76%) Internet
Database & Business Intelligence
1 16 (38.10%) MySQL
2 8 (19.05%) Relational Database
3 2 (4.76%) Big Data
3 2 (4.76%) Data Mining
3 2 (4.76%) OLAP
3 2 (4.76%) RDBMS
Development Applications
1 6 (14.29%) Git (software)
2 4 (9.52%) Karma Test Runner
2 4 (9.52%) PHPUnit
2 4 (9.52%) Sinon.JS
3 2 (4.76%) Subversion
General
1 42 (100.00%) Marketing
2 4 (9.52%) Automotive
2 4 (9.52%) Manufacturing
2 4 (9.52%) Retail
3 3 (7.14%) Advertising
4 2 (4.76%) Back Office
4 2 (4.76%) Finance
5 1 (2.38%) Brand Awareness
5 1 (2.38%) Games
Job Titles
1 22 (52.38%) Developer
2 20 (47.62%) PHP Developer
3 19 (45.24%) Web Developer
4 17 (40.48%) PHP Web Developer
5 13 (30.95%) HTML CSS Developer
5 13 (30.95%) HTML Developer
6 9 (21.43%) WordPress Developer
7 8 (19.05%) JavaScript Developer
7 8 (19.05%) Social Media Manager
8 5 (11.90%) Marketing Manager
9 4 (9.52%) Digital Developer
9 4 (9.52%) MySQL Developer
9 4 (9.52%) PHP MySQL Developer
10 3 (7.14%) CMS Developer
10 3 (7.14%) Marketing Executive
11 2 (4.76%) Consultant
11 2 (4.76%) Presales Consultant
11 2 (4.76%) Presales Engineer
11 2 (4.76%) Senior PHP Developer
11 2 (4.76%) SEO Executive
Libraries, Frameworks & Software Standards
1 19 (45.24%) HTML
2 17 (40.48%) CSS
3 14 (33.33%) HTML5
4 10 (23.81%) AngularJS
5 9 (21.43%) .NET
6 5 (11.90%) jQuery
7 4 (9.52%) Backbone.js
7 4 (9.52%) Doctrine
7 4 (9.52%) RESTful
7 4 (9.52%) Zend Framework
8 2 (4.76%) Ajax
8 2 (4.76%) REST
8 2 (4.76%) Web Services
8 2 (4.76%) XHTML
8 2 (4.76%) XML
9 1 (2.38%) CSS3
9 1 (2.38%) LESS
9 1 (2.38%) Node.js
9 1 (2.38%) Sass
Miscellaneous
1 42 (100.00%) Social Media
2 7 (16.67%) Streaming Video
3 6 (14.29%) Digital Media
4 2 (4.76%) Hedge funds
4 2 (4.76%) Social Network
4 2 (4.76%) User Experience
5 1 (2.38%) Analytical Skills
5 1 (2.38%) iPhone
5 1 (2.38%) Photography
5 1 (2.38%) Video Editing
Operating Systems
1 4 (9.52%) Linux
1 4 (9.52%) Windows
Processes & Methodologies
1 23 (54.76%) Analytics
2 22 (52.38%) Web Development
3 16 (38.10%) SEO
4 14 (33.33%) Email Marketing
5 11 (26.19%) Pay per click
6 10 (23.81%) E-Commerce
7 8 (19.05%) Digital Marketing
8 7 (16.67%) Agile Software Development
8 7 (16.67%) Time Management
9 6 (14.29%) Data Analytics
9 6 (14.29%) Machine Learning
9 6 (14.29%) MVC
9 6 (14.29%) OO
9 6 (14.29%) TDD
9 6 (14.29%) Unit Testing
10 5 (11.90%) CRM
10 5 (11.90%) OO PHP
11 4 (9.52%) Kanban
11 4 (9.52%) SOA
12 2 (4.76%) Investment Management
Programming Languages
1 22 (52.38%) PHP
2 15 (35.71%) JavaScript
3 9 (21.43%) Perl
3 9 (21.43%) Python
3 9 (21.43%) Ruby
4 6 (14.29%) SQL
5 4 (9.52%) PHP 5
6 1 (2.38%) Bash Shell
Qualifications
1 9 (21.43%) Degree
Vendors
1 19 (45.24%) Google
2 6 (14.29%) Facebook
3 5 (11.90%) Twitter
4 4 (9.52%) Zend
5 3 (7.14%) Adobe
6 2 (4.76%) Alterian
6 2 (4.76%) Aprimo
6 2 (4.76%) Apteco
6 2 (4.76%) HubSpot
6 2 (4.76%) Salesforce Marketing Cloud
7 1 (2.38%) Microsoft
7 1 (2.38%) Salesforce.com
Wakefield, West Yorkshire
Searchability
Posted: Yesterday
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Axica Recruitment
Posted: Yesterday
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Greywood Associates Limited
Salary: £15000 - £25000 per annum + Benefits
Posted: 5 days ago
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Salary: £20000 - £30000 per annum
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