The table below looks at the statistics for Social Media Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 12 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
12 Feb 2016
Same period 2015 Same period 2014
Social Media Marketing
Rank 930 880 896
Rank change year-on-year
-50 +16
Permanent jobs citing Social Media Marketing 5 57 41
As % of all permanent IT jobs located in the UK 0.005% 0.054% 0.039%
As % of the Processes & Methodologies category 0.006% 0.063% 0.046%
Number of salaries quoted 2 52 16
Average salary £27,250 £28,500 £30,000
Average salary % change year-on-year
-4.38% -5.00%
90% offered a salary of more than £19,050 £25,000 £18,000
10% offered a salary of more than £35,450 £52,000 £36,000
UK excluding London average salary £17,000 £35,000 £30,000
% change year-on-year
-51.42% +16.66%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
87935 90766 89428
As % of all permanent IT jobs located in the UK 86.82% 85.27% 84.97%
Number of salaries quoted 72987 74501 71137
Average salary £50,000 £47,500 £47,500
Average salary % change year-on-year
+5.26% -
90% offered a salary of more than £32,500 £31,500 £31,000
10% offered a salary of more than £75,000 £75,000 £72,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Social Media Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in the UK

Social Media Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing within the UK.

Social Media Marketing Salary Trend in the UK

Social Media Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media Marketing over the 3 months to 12 February 2016 within the UK.

Social Media Marketing Salary Histogram in the UK

Social Media Marketing
Top 5 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Marketing within the UK over the 3 months to 12 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -30 5 £27,250 -4.38% 11
London -16 4 £37,500 +36.36% 3
City of London +39 1 - -
Birmingham - 1 £17,000 -
West Midlands - 1 £17,000 -

Social Media Marketing
Top 30 Related IT Skills

For the 6 months to 12 February 2016, IT jobs within the UK citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing.

1 35 (100.00%) Marketing
1 35 (100.00%) Social Media
2 24 (68.57%) SEO
3 22 (62.86%) Digital Marketing
4 18 (51.43%) Pay per click
5 11 (31.43%) Facebook
5 11 (31.43%) Twitter
6 10 (28.57%) Email Marketing
6 10 (28.57%) WordPress
6 10 (28.57%) PHP
6 10 (28.57%) HTML
7 9 (25.71%) Analytics
8 8 (22.86%) Online Marketing
8 8 (22.86%) Agile Software Development
9 7 (20.00%) Advertising
9 7 (20.00%) Content Management
9 7 (20.00%) User Experience
9 7 (20.00%) Analytical Skills
10 6 (17.14%) Marketing Strategy
10 6 (17.14%) CMS
10 6 (17.14%) JavaScript
10 6 (17.14%) CSS
10 6 (17.14%) MySQL
10 6 (17.14%) Photoshop
10 6 (17.14%) Project Management
11 5 (14.29%) Games
11 5 (14.29%) Web Development
11 5 (14.29%) Google
11 5 (14.29%) jQuery
11 5 (14.29%) Git (software)

Social Media Marketing
Top Related IT Skills by Category

For the 6 months to 12 February 2016, IT jobs within the UK citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Platforms
1 10 (28.57%) WordPress
2 6 (17.14%) CMS
3 3 (8.57%) Drupal
4 1 (2.86%) Apache
Applications
1 6 (17.14%) Photoshop
2 2 (5.71%) Adobe Illustrator
3 1 (2.86%) InDesign
3 1 (2.86%) MS Office
Business Applications
1 4 (11.43%) Magento
2 1 (2.86%) WebTrends
Cloud Services
1 1 (2.86%) AdWords
1 1 (2.86%) Amazon AWS
1 1 (2.86%) Amazon EC2
1 1 (2.86%) Amazon S3
1 1 (2.86%) Google Analytics
1 1 (2.86%) Office 365
Communications & Networking
1 1 (2.86%) Extranet
1 1 (2.86%) Internet
1 1 (2.86%) Intranet
Database & Business Intelligence
1 6 (17.14%) MySQL
Development Applications
1 5 (14.29%) Git (software)
2 1 (2.86%) Hudson
2 1 (2.86%) Selenium
General
1 35 (100.00%) Marketing
2 7 (20.00%) Advertising
3 5 (14.29%) Games
4 2 (5.71%) Finance
4 2 (5.71%) Retail
5 1 (2.86%) Brand Awareness
5 1 (2.86%) Multimedia
5 1 (2.86%) Publishing
5 1 (2.86%) Telecoms
Job Titles
1 10 (28.57%) Developer
2 7 (20.00%) Marketing Executive
3 5 (14.29%) Social Media Manager
4 4 (11.43%) Digital Executive
4 4 (11.43%) Digital Marketing Executive
4 4 (11.43%) iOS Developer
4 4 (11.43%) Marketing Manager
4 4 (11.43%) SEO Executive
5 3 (8.57%) Account Manager
5 3 (8.57%) Digital Account Manager
5 3 (8.57%) Digital Developer
5 3 (8.57%) Digital Marketing Manager
5 3 (8.57%) PHP Developer
5 3 (8.57%) Project Manager
5 3 (8.57%) Technical Manager
5 3 (8.57%) Technical Project Manager
6 2 (5.71%) HTML Developer
6 2 (5.71%) PHP MySQL Developer
6 2 (5.71%) Social Media Executive
6 2 (5.71%) Software Developer
Libraries, Frameworks & Software Standards
1 10 (28.57%) HTML
2 6 (17.14%) CSS
3 5 (14.29%) jQuery
4 2 (5.71%) Ajax
5 1 (2.86%) Ext JS
5 1 (2.86%) Flash
5 1 (2.86%) JSON
5 1 (2.86%) LAMP
5 1 (2.86%) Web Services
5 1 (2.86%) Zend Framework
Miscellaneous
1 35 (100.00%) Social Media
2 7 (20.00%) Analytical Skills
2 7 (20.00%) User Experience
3 5 (14.29%) Blog
3 5 (14.29%) Computer Science
4 2 (5.71%) Social Network
5 1 (2.86%) BBC
5 1 (2.86%) Copywriting
5 1 (2.86%) Digital Media
5 1 (2.86%) Fintech
5 1 (2.86%) Graphic Design
5 1 (2.86%) Mobile App
5 1 (2.86%) NHS
Operating Systems
1 4 (11.43%) Android
1 4 (11.43%) Apple iOS
1 4 (11.43%) Windows
1 4 (11.43%) Windows Phone
2 1 (2.86%) Ubuntu
Processes & Methodologies
1 24 (68.57%) SEO
2 22 (62.86%) Digital Marketing
3 18 (51.43%) Pay per click
4 10 (28.57%) Email Marketing
5 9 (25.71%) Analytics
6 8 (22.86%) Agile Software Development
6 8 (22.86%) Online Marketing
7 7 (20.00%) Content Management
8 6 (17.14%) Marketing Strategy
8 6 (17.14%) Project Management
9 5 (14.29%) Web Development
10 4 (11.43%) Change Control
10 4 (11.43%) E-Commerce
10 4 (11.43%) iOS Development
10 4 (11.43%) Resource Management
10 4 (11.43%) TDD
10 4 (11.43%) Web Design
10 4 (11.43%) Workflow
11 3 (8.57%) B2B
11 3 (8.57%) Campaign Management
Programming Languages
1 10 (28.57%) PHP
2 6 (17.14%) JavaScript
3 1 (2.86%) C
Qualifications
1 4 (11.43%) Degree
Quality Assurance & Compliance
1 5 (14.29%) QA
Systems Management
1 1 (2.86%) Plesk
Vendors
1 11 (31.43%) Facebook
1 11 (31.43%) Twitter
2 5 (14.29%) Google
3 4 (11.43%) Apple
4 1 (2.86%) Adobe
4 1 (2.86%) Marketo
4 1 (2.86%) Microsoft
4 1 (2.86%) Salesforce.com
4 1 (2.86%) Zend
Northamptonshire
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Posted: 3 hours ago
Manchester, Lancashire
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Salary: £45000 - £50000 per annum + 27 Days holiday, Pension, Childcare
Posted: 6 hours ago
Manchester
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Salary: £40000 per annum
Posted: 2 days ago
London
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Salary: £0.00 per annum
Posted: 3 days ago
London
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Salary: From £23,000 to £26,000 per annum + Bens
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Salary: £18000 - £20000 per annum + Benefits
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Posted: 11 days ago
York
Recruitment Genius Ltd
Salary: £38000 per annum
Posted: 15 days ago
Manchester
360 Resourcing Solutions .
Salary: £22.5k per year
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Salary: £18k - 22k per year + Benefits
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