The table below looks at the statistics for Social Media Marketing skills in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 25 September 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 Sep 2016
Same period 2015 Same period 2014
Social Media Marketing
Rank 902 908 886
Rank change year-on-year
+6 -22
Permanent jobs citing Social Media Marketing 9 56 88
As % of all permanent IT jobs located in the UK 0.010% 0.051% 0.077%
As % of the Processes & Methodologies category 0.011% 0.058% 0.090%
Number of salaries quoted 6 48 44
Median salary £55,000 £27,500 £31,000
Median salary % change year-on-year
+100.00% -11.29%
90% offered a salary of more than £23,900 £21,000 £21,500
10% offered a salary of more than £55,500 £46,000 £55,000
UK excluding London median salary £55,000 £25,000 £35,000
% change year-on-year
+120.00% -28.57%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
83254 95993 97338
As % of all permanent IT jobs located in the UK 88.26% 87.51% 85.29%
Number of salaries quoted 69343 79334 77826
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year
- +5.26%
90% offered a salary of more than £32,500 £32,500 £30,500
10% offered a salary of more than £77,500 £72,500 £75,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Social Media Marketing
Jobs Demand Trend

The demand trend of job ads citing Social Media Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in the UK

Social Media Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing within the UK.

Social Media Marketing Salary Trend in the UK

Social Media Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media Marketing over the 3 months to 25 September 2016 within the UK.

Social Media Marketing Salary Histogram in the UK

Social Media Marketing
Top 19 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media Marketing within the UK over the 3 months to 25 September 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +9 9 £55,000 +100.00% 4
London +37 3 £23,500 -37.33% 3
North West +9 3 £37,500 +19.04%
City of London +65 2 - - 2
Staffordshire +3 2 £55,000 +61.76%
West Midlands -10 2 £55,000 +61.76%
Cheshire - 2 £39,500 -
Berkshire +32 1 - -
South East +25 1 - -
Reading +9 1 - -
Manchester -8 1 £37,500 +15.38%
South West - 1 £26,000 -
Crewe - 1 £55,000 -
Wilmslow - 1 £24,000 -
Bournemouth - 1 £26,000 -
Cannock - 1 £55,000 -
Stafford - 1 £55,000 -
Dorset - 1 £26,000 -
Walsall - 1 £55,000 -

Social Media Marketing
Top 30 Related IT Skills

For the 6 months to 25 September 2016, IT jobs citing Social Media Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Social Media Marketing.

1 37 (100.00%) Marketing
1 37 (100.00%) Social Media
2 20 (54.05%) Marketing Strategy
3 16 (43.24%) SEO
4 15 (40.54%) Facebook
5 13 (35.14%) Degree
6 11 (29.73%) Digital Marketing
6 11 (29.73%) Pay per click
7 10 (27.03%) Email Marketing
7 10 (27.03%) Google
7 10 (27.03%) HTML
7 10 (27.03%) CSS
8 9 (24.32%) Brand Awareness
9 8 (21.62%) Analytics
9 8 (21.62%) Finance
10 7 (18.92%) Retail
10 7 (18.92%) Twitter
11 6 (16.22%) Mobile App
11 6 (16.22%) Hedge funds
11 6 (16.22%) Investment Management
11 6 (16.22%) Online Marketing
11 6 (16.22%) Integrated Marketing
11 6 (16.22%) Asset Management
11 6 (16.22%) Blog
11 6 (16.22%) Back Office
11 6 (16.22%) Photoshop
12 5 (13.51%) E-Commerce
12 5 (13.51%) Adobe
12 5 (13.51%) JavaScript
12 5 (13.51%) CMS

Social Media Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (13.51%) CMS
2 4 (10.81%) WordPress
Applications
1 6 (16.22%) Photoshop
2 5 (13.51%) Adobe Creative Suite
2 5 (13.51%) InDesign
3 4 (10.81%) MS Excel
3 4 (10.81%) MS PowerPoint
4 2 (5.41%) MS Office
Business Applications
1 3 (8.11%) Magento
Cloud Services
1 5 (13.51%) AdWords
2 4 (10.81%) Google Analytics
Database & Business Intelligence
1 1 (2.70%) MySQL
Development Applications
1 1 (2.70%) Git (software)
1 1 (2.70%) Grunt
1 1 (2.70%) gulp
General
1 37 (100.00%) Marketing
2 9 (24.32%) Brand Awareness
3 8 (21.62%) Finance
4 7 (18.92%) Retail
5 6 (16.22%) Back Office
6 3 (8.11%) Advertising
7 2 (5.41%) Banking
7 2 (5.41%) Telecoms
8 1 (2.70%) Games
8 1 (2.70%) Multimedia
Job Titles
1 11 (29.73%) Marketing Manager
2 6 (16.22%) Consultant
2 6 (16.22%) Marketing Consultant
2 6 (16.22%) Senior Consultant
2 6 (16.22%) Senior Marketing Consultant
3 5 (13.51%) SEO Executive
4 4 (10.81%) Digital Executive
4 4 (10.81%) Social Media Manager
5 3 (8.11%) Digital Marketing Executive
5 3 (8.11%) Marketing Executive
5 3 (8.11%) Product Manager
5 3 (8.11%) Product Marketing Manager
5 3 (8.11%) Software Product Manager
6 2 (5.41%) Analytics Manager
6 2 (5.41%) Campaign Manager
6 2 (5.41%) Head of Client Services
6 2 (5.41%) Strategy Manager
7 1 (2.70%) Digital Analyst
7 1 (2.70%) Head of Digital
7 1 (2.70%) Marketing Specialist
Libraries, Frameworks & Software Standards
1 10 (27.03%) CSS
1 10 (27.03%) HTML
2 1 (2.70%) CSS3
2 1 (2.70%) HTML5
2 1 (2.70%) jQuery
2 1 (2.70%) LESS
2 1 (2.70%) Pyjs
2 1 (2.70%) Sass
2 1 (2.70%) Zurb Foundation
Miscellaneous
1 37 (100.00%) Social Media
2 6 (16.22%) Blog
2 6 (16.22%) Hedge funds
2 6 (16.22%) Mobile App
3 1 (2.70%) Analytical Skills
3 1 (2.70%) Copywriting
3 1 (2.70%) Digital Media
3 1 (2.70%) iPhone
3 1 (2.70%) Online Games
3 1 (2.70%) Photography
3 1 (2.70%) User Experience
3 1 (2.70%) Video Editing
Operating Systems
1 1 (2.70%) Linux
1 1 (2.70%) Windows
Processes & Methodologies
1 20 (54.05%) Marketing Strategy
2 16 (43.24%) SEO
3 11 (29.73%) Digital Marketing
3 11 (29.73%) Pay per click
4 10 (27.03%) Email Marketing
5 8 (21.62%) Analytics
6 6 (16.22%) Asset Management
6 6 (16.22%) Integrated Marketing
6 6 (16.22%) Investment Management
6 6 (16.22%) Online Marketing
7 5 (13.51%) Budgeting and Forecasting
7 5 (13.51%) Data Management
7 5 (13.51%) E-Commerce
7 5 (13.51%) Market Research
8 4 (10.81%) Business Development
9 3 (8.11%) CRM
9 3 (8.11%) Product Marketing
10 2 (5.41%) ITIL
10 2 (5.41%) PRINCE2
10 2 (5.41%) Project Management
Programming Languages
1 5 (13.51%) JavaScript
2 2 (5.41%) PHP
3 1 (2.70%) Java
Qualifications
1 13 (35.14%) Degree
Vendors
1 15 (40.54%) Facebook
2 10 (27.03%) Google
3 7 (18.92%) Twitter
4 5 (13.51%) Adobe
4 5 (13.51%) Yahoo!
5 2 (5.41%) Microsoft
6 1 (2.70%) Citrix
Leeds
ECOM
Salary: £25000 - £30000 per annum
Posted: 5 days ago
Central London / West End
JWResource
Salary: From £40,000 to £45,000 per annum Plus excellent benefits
Posted: 3 days ago
City, London
SRGEurope
Posted: 4 days ago
City of London
Real Staffing
Salary: competitive
Posted: 11 days ago