The table below looks at the statistics for Social Media Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 26 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
26 May 2015
Same period 2014 Same period 2013
Social Media Marketing
Rank 833 870 846
Rank change year-on-year
+37 -24
Permanent jobs citing Social Media Marketing 63 62 36
As % of all permanent IT jobs located in the UK 0.059% 0.052% 0.033%
As % of the Processes & Methodologies category 0.070% 0.063% 0.041%
Number of salaries quoted 45 47 19
Average salary £27,500 £34,000 £37,500
Average salary % change year-on-year
-19.11% -9.33%
90% offered a salary of more than £21,500 £27,500 £27,500
10% offered a salary of more than £40,000 £50,000 £45,000
UK excluding London average salary £25,000 £34,000 £35,000
% change year-on-year
-26.47% -2.85%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
89822 97669 86864
As % of all permanent IT jobs located in the UK 84.06% 82.68% 80.75%
Number of salaries quoted 72985 79475 71416
Average salary £50,000 £47,500 £45,000
Average salary % change year-on-year
+5.26% +5.55%
90% offered a salary of more than £32,000 £31,500 £30,000
10% offered a salary of more than £75,000 £70,000 £72,500
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

Social Media Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in the UK

Social Media Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing within the UK.

Social Media Marketing Salary Trend in the UK

Social Media Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media Marketing over the 3 months to 26 May 2015 within the UK.

Social Media Marketing Salary Histogram in the UK

Social Media Marketing
Top 21 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Marketing within the UK over the 3 months to 26 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +51 60 £27,500 -19.11% 14
London +41 28 £32,500 -7.14% 8
North West +22 20 £21,500 - 3
Lancashire - 17 £21,500 - 2
City of London +47 8 £40,000 +8.10% 2
Preston - 8 £23,000 - 2
East Midlands - 7 £25,000 - 1
Leicestershire - 7 £25,000 -
Coalville - 6 £25,000 -
Manchester +9 3 £35,000 - 1
South East -13 3 £39,250 -7.64%
West Midlands - 2 £33,750 - 1
Staffordshire - 2 £33,750 - 1
Slough - 2 £44,500 -
Berkshire - 2 £44,500 -
Buckinghamshire -9 1 £34,000 -
Milton Keynes -20 1 £34,000 -2.85%
Glasgow - 1 - -
Leicester - 1 £18,000 -
Stockport - 1 £20,000 -
Scotland - 1 - -

Social Media Marketing
Top 30 Related IT Skills

For the 6 months to 26 May 2015, IT jobs within the UK citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing.

1 105 (100.00%) Marketing
1 105 (100.00%) Social Media
2 53 (50.48%) HTML
3 50 (47.62%) SEO
4 47 (44.76%) Digital Marketing
5 41 (39.05%) Analytics
6 35 (33.33%) CSS
7 34 (32.38%) WordPress
8 33 (31.43%) jQuery
9 31 (29.52%) Email Marketing
10 30 (28.57%) Pay per click
11 27 (25.71%) Facebook
12 26 (24.76%) Content Management
12 26 (24.76%) CMS
13 25 (23.81%) PHP
14 24 (22.86%) Twitter
14 24 (22.86%) Online Marketing
15 19 (18.10%) Web Development
16 17 (16.19%) Degree
16 17 (16.19%) Google
17 14 (13.33%) B2B
18 12 (11.43%) Google Analytics
18 12 (11.43%) Advertising
18 12 (11.43%) Finance
19 11 (10.48%) Salesforce.com
19 11 (10.48%) MS Office
19 11 (10.48%) MS PowerPoint
20 10 (9.52%) Time Management
20 10 (9.52%) CRM
20 10 (9.52%) E-Commerce

Social Media Marketing
Top Related IT Skills by Category

For the 6 months to 26 May 2015, IT jobs within the UK citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Platforms
1 34 (32.38%) WordPress
2 26 (24.76%) CMS
3 6 (5.71%) Sitecore CMS
4 4 (3.81%) Umbraco
5 3 (2.86%) Drupal
6 2 (1.90%) SharePoint
7 1 (0.95%) Adobe Experience Manager
Applications
1 11 (10.48%) MS Office
1 11 (10.48%) MS PowerPoint
2 9 (8.57%) Photoshop
3 6 (5.71%) MS Excel
4 3 (2.86%) MS Visio
Cloud Services
1 12 (11.43%) Google Analytics
2 2 (1.90%) SaaS
Communications & Networking
1 5 (4.76%) Internet
2 1 (0.95%) WebEx
2 1 (0.95%) Intranet
Database & Business Intelligence
1 1 (0.95%) SQL Server
Development Applications
1 1 (0.95%) JIRA
General
1 105 (100.00%) Marketing
2 12 (11.43%) Finance
2 12 (11.43%) Advertising
3 8 (7.62%) Retail
4 5 (4.76%) Games
5 4 (3.81%) Publishing
6 2 (1.90%) Multimedia
7 1 (0.95%) French Language
7 1 (0.95%) Manufacturing
Job Titles
1 25 (23.81%) Developer
2 20 (19.05%) Social Media Manager
3 13 (12.38%) Marketing Executive
4 10 (9.52%) Analyst
4 10 (9.52%) Marketing Manager
5 9 (8.57%) Junior
6 8 (7.62%) Web Developer
6 8 (7.62%) Junior Developer
6 8 (7.62%) PHP Developer
6 8 (7.62%) Junior PHP Developer
6 8 (7.62%) Front-End Developer
7 7 (6.67%) SEO Analyst
8 6 (5.71%) Social Media Specialist
9 5 (4.76%) Social Media Executive
9 5 (4.76%) Front-End Web Developer
9 5 (4.76%) Website Developer
10 4 (3.81%) PPC Specialist
10 4 (3.81%) E-Commerce Manager
10 4 (3.81%) Senior Manager
10 4 (3.81%) E-Commerce Specialist
Libraries, Frameworks & Software Standards
1 53 (50.48%) HTML
2 35 (33.33%) CSS
3 33 (31.43%) jQuery
4 4 (3.81%) HTML5
5 1 (0.95%) Entity Framework
5 1 (0.95%) KnockoutJS
5 1 (0.95%) AngularJS
5 1 (0.95%) NHibernate
5 1 (0.95%) .NET Framework
5 1 (0.95%) .NET
5 1 (0.95%) ASP.NET
Miscellaneous
1 105 (100.00%) Social Media
2 9 (8.57%) Analytical Skills
3 8 (7.62%) Social Network
4 6 (5.71%) Digital Media
4 6 (5.71%) New Media
4 6 (5.71%) Copywriting
4 6 (5.71%) Blog
5 5 (4.76%) Photography
5 5 (4.76%) Visualisation
6 3 (2.86%) User Experience
7 2 (1.90%) Graphic Design
7 2 (1.90%) E-Learning
7 2 (1.90%) Performance Metrics
7 2 (1.90%) Kindle
8 1 (0.95%) Statistics
8 1 (0.95%) Management Information System
8 1 (0.95%) Handset
8 1 (0.95%) Computer Science
8 1 (0.95%) iPhone
8 1 (0.95%) iPad
Operating Systems
1 3 (2.86%) Android
1 3 (2.86%) Apple iOS
Processes & Methodologies
1 50 (47.62%) SEO
2 47 (44.76%) Digital Marketing
3 41 (39.05%) Analytics
4 31 (29.52%) Email Marketing
5 30 (28.57%) Pay per click
6 26 (24.76%) Content Management
7 24 (22.86%) Online Marketing
8 19 (18.10%) Web Development
9 14 (13.33%) B2B
10 10 (9.52%) CRM
10 10 (9.52%) E-Commerce
10 10 (9.52%) Time Management
11 9 (8.57%) Agile Software Development
12 8 (7.62%) Business Development
13 6 (5.71%) Benchmarking
13 6 (5.71%) Project Management
13 6 (5.71%) Customer Engagement
13 6 (5.71%) Marketing Strategy
14 5 (4.76%) Web Application Development
14 5 (4.76%) Customer Analytics
Programming Languages
1 25 (23.81%) PHP
2 7 (6.67%) JavaScript
3 1 (0.95%) C#
3 1 (0.95%) SQL
Qualifications
1 17 (16.19%) Degree
Quality Assurance & Compliance
1 3 (2.86%) QA
2 2 (1.90%) ISO 9001
Vendors
1 27 (25.71%) Facebook
2 24 (22.86%) Twitter
3 17 (16.19%) Google
4 11 (10.48%) Salesforce.com
5 6 (5.71%) Microsoft
5 6 (5.71%) Sitecore
6 5 (4.76%) HubSpot
7 3 (2.86%) Ektron
8 2 (1.90%) SAP
8 2 (1.90%) Sage
9 1 (0.95%) Adobe
9 1 (0.95%) Reuters
9 1 (0.95%) Bloomberg
9 1 (0.95%) Symantec
9 1 (0.95%) Marketo
9 1 (0.95%) Pardot
North West London
Evolution Recruitment Solutions
Salary: Circa 30,000-50,000 Neg
Posted: 4 hours ago
Preston, Lancashire
Freshfield
Salary: Highly Competitive
Posted: 6 hours ago
London
Anson McCade Ltd
Salary: excellent benefits and extensive career progression opportunities
Posted: 16 hours ago
Nottingham, Nottinghamshire
CV Screen Ltd
Salary: Up to £25k plus benefits
Posted: 4 days ago
London
Capita Resourcing - IT Resourcing
Salary: £45000 - £60000 per annum + Excellent Benefits
Posted: 4 days ago
City of London
Capita - ITPS
Salary: £30000 - £55000 per annum + benefits
Posted: 5 days ago
Preston, Lancashire
Searchability
Salary: £20000 - £25000 per annum + Benefits
Posted: 5 days ago
London
ANSON MCCADE
Salary: £30k - £35k + excellent benefits and extensive career progression oppo
Posted: 5 days ago
London
CCity IT
Posted: 6 days ago
Manchester, Lancashire
The MRJ Group
Salary: £25000 - £32000 per annum
Posted: 6 days ago
London
OCC Computer personnel
Salary: £25k - 30k per year + benefits
Posted: 15 days ago
City of London
Blue Town Online
Salary: £24000 per annum
Posted: 19 days ago
Staffordshire
Applause IT Innovation
Salary: £35000 - £40000 per annum + + Comp Benefits
Posted: 24 days ago
Wisbech
Recruitment Genius
Salary: £20000 - £25000 per annum
Posted: 25 days ago