The table below looks at the statistics for Social Media Marketing skills in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 27 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
27 Jun 2016
Same period 2015 Same period 2014
Social Media Marketing
Rank 895 897 941
Rank change year-on-year
+2 +44
Permanent jobs citing Social Media Marketing 28 75 60
As % of all permanent IT jobs located in the UK 0.028% 0.069% 0.050%
As % of the Processes & Methodologies category 0.032% 0.079% 0.058%
Number of salaries quoted 21 52 37
Median salary £47,500 £27,500 £37,500
Median salary % change year-on-year
+72.72% -26.66%
90% offered a salary of more than £27,500 £21,500 £27,500
10% offered a salary of more than £67,500 £42,500 £55,000
UK excluding London median salary £31,500 £25,000 £41,000
% change year-on-year
+26.00% -39.02%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
86518 95019 103203
As % of all permanent IT jobs located in the UK 87.87% 86.85% 85.47%
Number of salaries quoted 72369 77647 83700
Median salary £50,000 £50,000 £48,000
Median salary % change year-on-year
- +4.16%
90% offered a salary of more than £32,500 £32,000 £31,500
10% offered a salary of more than £77,500 £72,500 £75,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Social Media Marketing
Jobs Demand Trend

The demand trend of job ads citing Social Media Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in the UK

Social Media Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing within the UK.

Social Media Marketing Salary Trend in the UK

Social Media Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media Marketing over the 3 months to 27 June 2016 within the UK.

Social Media Marketing Salary Histogram in the UK

Social Media Marketing
Top 13 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media Marketing within the UK over the 3 months to 27 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -5 28 £47,500 +72.72% 1
South East +49 9 £31,500 +5.00%
Berkshire +21 9 £31,500 -29.21%
London +3 8 £67,500 +92.85%
Hertfordshire - 8 £47,500 -
East of England - 8 £47,500 -
Hertford - 7 £47,500 -
City of London +52 4 £67,500 +68.75%
Reading - 4 - -
West Midlands -12 3 £27,500 -23.07% 1
Warwickshire - 3 £27,500 -
Warwick - 2 £27,500 -
Watford - 1 £30,000 -

Social Media Marketing
Top 30 Related IT Skills

For the 6 months to 27 June 2016, IT jobs citing Social Media Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Social Media Marketing.

1 41 (100.00%) Marketing
1 41 (100.00%) Social Media
2 22 (53.66%) Marketing Strategy
2 22 (53.66%) SEO
3 19 (46.34%) Facebook
4 17 (41.46%) Degree
5 14 (34.15%) Pay per click
6 13 (31.71%) Google
7 12 (29.27%) Twitter
8 11 (26.83%) Digital Marketing
9 10 (24.39%) Finance
9 10 (24.39%) HTML
9 10 (24.39%) Online Marketing
10 9 (21.95%) Email Marketing
10 9 (21.95%) Analytics
10 9 (21.95%) Brand Awareness
11 8 (19.51%) CSS
12 7 (17.07%) Photoshop
12 7 (17.07%) Back Office
12 7 (17.07%) Retail
12 7 (17.07%) Asset Management
12 7 (17.07%) Integrated Marketing
12 7 (17.07%) Hedge funds
12 7 (17.07%) Investment Management
12 7 (17.07%) WordPress
13 6 (14.63%) AdWords
13 6 (14.63%) Google Analytics
13 6 (14.63%) CMS
13 6 (14.63%) Data Management
13 6 (14.63%) MS Excel

Social Media Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (17.07%) WordPress
2 6 (14.63%) CMS
3 2 (4.88%) Kentico
3 2 (4.88%) Umbraco
Applications
1 7 (17.07%) Photoshop
2 6 (14.63%) MS Excel
3 4 (9.76%) Adobe Creative Suite
3 4 (9.76%) InDesign
3 4 (9.76%) MS PowerPoint
4 2 (4.88%) MS Project
5 1 (2.44%) MS Office
Business Applications
1 3 (7.32%) Magento
Cloud Services
1 6 (14.63%) AdWords
1 6 (14.63%) Google Analytics
2 2 (4.88%) Basecamp
Development Applications
1 2 (4.88%) JIRA
General
1 41 (100.00%) Marketing
2 10 (24.39%) Finance
3 9 (21.95%) Brand Awareness
4 7 (17.07%) Back Office
4 7 (17.07%) Retail
5 3 (7.32%) Advertising
5 3 (7.32%) Multimedia
6 1 (2.44%) Banking
6 1 (2.44%) Telecoms
Job Titles
1 10 (24.39%) Marketing Manager
2 7 (17.07%) Consultant
2 7 (17.07%) Marketing Consultant
2 7 (17.07%) Senior Consultant
2 7 (17.07%) Senior Marketing Consultant
3 5 (12.20%) Marketing Executive
3 5 (12.20%) SEO Executive
4 4 (9.76%) Social Media Executive
4 4 (9.76%) Social Media Manager
5 3 (7.32%) Digital Executive
5 3 (7.32%) Digital Marketing Executive
5 3 (7.32%) Product Manager
5 3 (7.32%) Product Marketing Manager
5 3 (7.32%) Software Product Manager
6 2 (4.88%) Junior Project Manager
6 2 (4.88%) Online Marketing Executive
6 2 (4.88%) PMO Manager
6 2 (4.88%) Senior Manager
6 2 (4.88%) Senior Project Manager
6 2 (4.88%) Strategy Manager
Libraries, Frameworks & Software Standards
1 10 (24.39%) HTML
2 8 (19.51%) CSS
3 2 (4.88%) .NET
Miscellaneous
1 41 (100.00%) Social Media
2 7 (17.07%) Hedge funds
3 5 (12.20%) Blog
3 5 (12.20%) Mobile App
4 1 (2.44%) Fintech
4 1 (2.44%) Graphic Design
4 1 (2.44%) User Experience
Operating Systems
1 1 (2.44%) Windows
Processes & Methodologies
1 22 (53.66%) Marketing Strategy
1 22 (53.66%) SEO
2 14 (34.15%) Pay per click
3 11 (26.83%) Digital Marketing
4 10 (24.39%) Online Marketing
5 9 (21.95%) Analytics
5 9 (21.95%) Email Marketing
6 7 (17.07%) Asset Management
6 7 (17.07%) Integrated Marketing
6 7 (17.07%) Investment Management
7 6 (14.63%) Data Management
8 4 (9.76%) Budgeting and Forecasting
8 4 (9.76%) Business Development
8 4 (9.76%) E-Commerce
8 4 (9.76%) Market Research
9 3 (7.32%) B2B
9 3 (7.32%) Mobile Development
9 3 (7.32%) Product Marketing
9 3 (7.32%) Project Management
10 2 (4.88%) CRM
Programming Languages
1 4 (9.76%) JavaScript
2 1 (2.44%) Java
2 1 (2.44%) PHP
Qualifications
1 17 (41.46%) Degree
2 1 (2.44%) MBA
Vendors
1 19 (46.34%) Facebook
2 13 (31.71%) Google
3 12 (29.27%) Twitter
4 5 (12.20%) Yahoo!
5 4 (9.76%) Adobe
6 2 (4.88%) HubSpot
6 2 (4.88%) Oracle
7 1 (2.44%) Citrix
7 1 (2.44%) Microsoft
Birmingham
Applause IT Ltd
Salary: £18000 - £22000 per annum + Pro-Rata
Posted: 11 days ago