Period
to 17 November 2017

The median contractor rate for a Marketing Consultant was £434 per day in advertised job vacancies in England during the 6 months to 17 November 2017.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing Consultant
UK > England
6 months to
17 Nov 2017
Same period 2016 Same period 2015
Rank 810 840 840
Rank change year-on-year +30 0 -20
Contract jobs requiring a Marketing Consultant 36 24 34
As % of all contract IT jobs advertised in England 0.038% 0.024% 0.032%
As % of the Job Titles category 0.040% 0.026% 0.034%
Number of daily rates quoted 18 16 23
England median daily rate £434 £415 £443
Median daily rate % change year-on-year +4.49% -6.21% +26.43%
10th Percentile £286 £345 £185
90th Percentile £516 £513 £563
UK median daily rate £434 £405 £443
% change year-on-year +7.07% -8.47% +31.11%
Number of hourly rates quoted 0 1 0
England median hourly rate - £21.00 -
UK median hourly rate - £21.00 -

The following table is for comparison with the above and includes summary statistics for all contract IT job vacancies advertised in England. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

All Contract IT Job Vacancies
England
Contract vacancies in England with a recognized job title 89579 93247 99778
% of contract IT jobs with a recognized job title 94.78% 94.76% 94.97%
Number of daily rates quoted 59679 61380 64531
England median daily rate £450 £425 £413
Median daily rate % change year-on-year +5.88% +3.03% +3.13%
10th Percentile £263 £256 £250
90th Percentile £625 £600 £600
UK median daily rate £448 £425 £400
% change year-on-year +5.29% +6.25% -
Number of hourly rates quoted 2656 3007 3839
England median hourly rate £18.70 £18.38 £17.98
Median hourly rate % change year-on-year +1.77% +2.20% +8.97%
10th Percentile £10.96 £10.50 £10.50
90th Percentile £47.83 £46.75 £45.00
UK median hourly rate £18.70 £18.00 £18.00
% change year-on-year +3.89% - +9.09%

Marketing Consultant
Job Vacancy Trend in England

Job postings that featured Marketing Consultant in the job title as a percentage of all IT jobs advertised in England.

Job vacancy trend for Marketing Consultant in England

Marketing Consultant
Contractor Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing Consultant in England.

Contractor daily rate trend for Marketing Consultant in England

Marketing Consultant
Contractor Daily Rate Histogram in England

The daily rate distribution of IT jobs citing Marketing Consultant in England over the 6 months to 17 November 2017.

Contractor daily rate histogram for Marketing Consultant in England

Marketing Consultant
Contractor Hourly Rate Trend in England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing Consultant in England.

Contractor hourly rate trend for Marketing Consultant in England

Marketing Consultant
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Consultant within the England region over the 6 months to 17 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +2 25 £454 +0.97% 1
South East +7 7 £450 +18.89% 1
North of England - 2 £190 -
Yorkshire - 2 £190 -
South West - 1 £350 -
East of England - 1 - -
Marketing Consultant
UK

Marketing Consultant Skill Set
Top 30 Co-occurring IT Skills in England

For the 6 months to 17 November 2017, Marketing Consultant contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region featuring Marketing Consultant in the job title.

1 36 (100.00%) Marketing
2 15 (41.67%) Salesforce.com
3 12 (33.33%) Salesforce Marketing Cloud
4 10 (27.78%) CRM
5 9 (25.00%) Digital Marketing
5 9 (25.00%) Analytical Skills
5 9 (25.00%) Analytics
6 7 (19.44%) Finance
6 7 (19.44%) Agile Software Development
7 6 (16.67%) Telecoms
8 5 (13.89%) SQL
8 5 (13.89%) Email Marketing
9 4 (11.11%) Customer Insight
9 4 (11.11%) Marketing Analytics
9 4 (11.11%) IBM
9 4 (11.11%) Stakeholder Management
9 4 (11.11%) SaaS
9 4 (11.11%) Social Media
9 4 (11.11%) Unica
10 3 (8.33%) Google Analytics
10 3 (8.33%) Google
10 3 (8.33%) Visualisation
10 3 (8.33%) Waterfall
10 3 (8.33%) Data Visualisation
10 3 (8.33%) Tableau
10 3 (8.33%) Mason
10 3 (8.33%) Banking
10 3 (8.33%) Retail
10 3 (8.33%) Adobe
10 3 (8.33%) SMS

Marketing Consultant Skill Set
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (2.78%) CMS
Applications
1 1 (2.78%) EViews
1 1 (2.78%) SPSS
Business Applications
1 4 (11.11%) Unica
2 1 (2.78%) Dynamics CRM
2 1 (2.78%) Eloqua
Cloud Services
1 4 (11.11%) SaaS
2 3 (8.33%) Google Analytics
3 1 (2.78%) Salesforce Sales Cloud
3 1 (2.78%) Salesforce Service Cloud
3 1 (2.78%) Silverpop
3 1 (2.78%) SuccessFactors
Communications & Networking
1 3 (8.33%) SMS
2 1 (2.78%) Broadband
2 1 (2.78%) LTE
Database & Business Intelligence
1 1 (2.78%) Big Data
Development Applications
1 3 (8.33%) Crashlytics
2 2 (5.56%) Dreamweaver
General
1 36 (100.00%) Marketing
2 7 (19.44%) Finance
3 6 (16.67%) Telecoms
4 3 (8.33%) Banking
4 3 (8.33%) Retail
5 2 (5.56%) Legal
Libraries, Frameworks & Software Standards
1 3 (8.33%) Mason
2 2 (5.56%) CSS
2 2 (5.56%) HTML
Miscellaneous
1 9 (25.00%) Analytical Skills
2 4 (11.11%) Social Media
3 3 (8.33%) Fintech
4 1 (2.78%) FMCG
4 1 (2.78%) Virtual Team
Processes & Methodologies
1 10 (27.78%) CRM
2 9 (25.00%) Analytics
2 9 (25.00%) Digital Marketing
3 7 (19.44%) Agile Software Development
4 5 (13.89%) Email Marketing
5 4 (11.11%) Customer Insight
5 4 (11.11%) Marketing Analytics
5 4 (11.11%) Stakeholder Management
6 3 (8.33%) Data Visualisation
6 3 (8.33%) Performance Measurement
6 3 (8.33%) Performance Optimisation
6 3 (8.33%) Visualisation
6 3 (8.33%) Waterfall
7 2 (5.56%) B2B
7 2 (5.56%) Campaign Management
7 2 (5.56%) Marketing Automation
7 2 (5.56%) Marketing Strategy
7 2 (5.56%) Mobile Engagement
7 2 (5.56%) Project Management
8 1 (2.78%) Customer Segmentation
Programming Languages
1 5 (13.89%) SQL
2 1 (2.78%) VB
Quality Assurance & Compliance
1 2 (5.56%) GDPR
2 1 (2.78%) Actionable Recommendations
Vendors
1 15 (41.67%) Salesforce.com
2 12 (33.33%) Salesforce Marketing Cloud
3 4 (11.11%) IBM
4 3 (8.33%) Adobe
4 3 (8.33%) Dynatrace
4 3 (8.33%) Google
4 3 (8.33%) SOASTA, Inc
4 3 (8.33%) Tableau
5 2 (5.56%) Marketo
6 1 (2.78%) Cadence
6 1 (2.78%) Pardot
6 1 (2.78%) SAP
6 1 (2.78%) Workday