The median contractor rate for a Marketing Consultant was £327 per day in advertised job vacancies in London during the 3 months to 27 June 2017.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing Consultant
England / London
3 months to
27 Jun 2017
Same period 2016 Same period 2015
Rank 417 419 423
Rank change year-on-year +2 +4  
Contract jobs requiring a Marketing Consultant 7 8 11
As % of all contract IT jobs advertised in London 0.034% 0.037% 0.048%
As % of the Job Titles category 0.035% 0.039% 0.050%
Number of daily rates quoted 4 8 6
Median daily rate £327 £340 £525
Median daily rate % change year-on-year -3.89% -35.23%  
UK excluding London median daily rate £190 £382 £205
% change year-on-year -50.26% +86.34%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - -

The next table is for comparison with the above and includes summary statistics for all job roles in contract job vacancies advertised in London. Most job vacancies include a discernible job title. As such, the figures in the first row provide an indication of the number of contract jobs in our overall sample.

Contract IT Job Roles
London
Contract job vacancies with a job title containing a recognized job role 19752 20748 21808
As % of all contract IT job vacancies advertised in London 94.88% 95.27% 94.67%
Number of daily rates quoted 14071 15056 15231
Median daily rate £500 £463 £440
Median daily rate % change year-on-year +8.10% +5.11%  
90% offered a daily rate of more than £315 £298 £275
10% offered a daily rate of more than £650 £625 £601
UK excluding London median daily rate £400 £400 £370
% change year-on-year - +8.10%  
Number of hourly rates quoted 251 228 364
Median hourly rate £19.82 £17.89 £19.61
Median hourly rate % change year-on-year +10.81% -8.78%  
90% offered a hourly rate of more than £12.50 £11.85 £11.00
10% offered a hourly rate of more than £47.00 £42.60 £52.17
UK excluding London median hourly rate £17.50 £17.50 £16.14
% change year-on-year - +8.42%  

Marketing Consultant
Job Vacancy Trend in London

The job posting trend of jobs advertised in London that featured Marketing Consultant in the job title.

Job vacancy trend for Marketing Consultant in London

Marketing Consultant
Contractor Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing Consultant in London.

Contractor daily rate trend for Marketing Consultant in London

Marketing Consultant
Contractor Daily Rate Histogram in London

The daily rate distribution of IT jobs citing Marketing Consultant in London over the 3 months to 27 June 2017.

Contractor daily rate histogram for Marketing Consultant in London

Marketing Consultant
Contractor Hourly Rate Trend in London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing Consultant in London.

Contractor hourly rate trend for Marketing Consultant in London

Marketing Consultant Skill Set
Top 30 Co-occurring IT Skills in London

For the 6 months to 27 June 2017, Marketing Consultant contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region featuring Marketing Consultant in the job title.

1 16 (100.00%) Marketing
2 9 (56.25%) CRM
3 6 (37.50%) Email Marketing
3 6 (37.50%) Digital Marketing
4 5 (31.25%) Retail
4 5 (31.25%) IBM
4 5 (31.25%) Unica
4 5 (31.25%) Analytics
4 5 (31.25%) Campaign Management
4 5 (31.25%) Mobile Engagement
5 4 (25.00%) Customer Insight
5 4 (25.00%) SMS
5 4 (25.00%) Dreamweaver
5 4 (25.00%) Adobe
6 3 (18.75%) Salesforce.com
6 3 (18.75%) Microsoft
6 3 (18.75%) E-Commerce
6 3 (18.75%) SQL Server
6 3 (18.75%) JavaScript
6 3 (18.75%) User Acceptance Testing
6 3 (18.75%) Dynamics CRM
7 2 (12.50%) Social Media
7 2 (12.50%) Salesforce Marketing Cloud
7 2 (12.50%) Target Operating Model
7 2 (12.50%) Salesforce Sales Cloud
8 1 (6.25%) Marketing Automation
8 1 (6.25%) Mobile Development
8 1 (6.25%) Pardot
8 1 (6.25%) Mobile App
8 1 (6.25%) SuccessFactors

Marketing Consultant Skill Set
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (6.25%) Adobe Experience Manager
Business Applications
1 5 (31.25%) Unica
2 3 (18.75%) Dynamics CRM
3 1 (6.25%) Eloqua
Cloud Services
1 2 (12.50%) Salesforce Sales Cloud
2 1 (6.25%) Amazon AWS
2 1 (6.25%) SuccessFactors
Communications & Networking
1 4 (25.00%) SMS
Database & Business Intelligence
1 3 (18.75%) SQL Server
Development Applications
1 4 (25.00%) Dreamweaver
General
1 16 (100.00%) Marketing
2 5 (31.25%) Retail
Libraries, Frameworks & Software Standards
1 1 (6.25%) CSS
1 1 (6.25%) HTML
Miscellaneous
1 2 (12.50%) Social Media
2 1 (6.25%) Animation
2 1 (6.25%) iPad
2 1 (6.25%) Mobile App
Processes & Methodologies
1 9 (56.25%) CRM
2 6 (37.50%) Digital Marketing
2 6 (37.50%) Email Marketing
3 5 (31.25%) Analytics
3 5 (31.25%) Campaign Management
3 5 (31.25%) Mobile Engagement
4 4 (25.00%) Customer Insight
5 3 (18.75%) E-Commerce
5 3 (18.75%) User Acceptance Testing
6 2 (12.50%) Target Operating Model
7 1 (6.25%) Asset Management
7 1 (6.25%) Business Analysis
7 1 (6.25%) Data Analysis
7 1 (6.25%) Marketing Automation
7 1 (6.25%) Mobile Development
7 1 (6.25%) Product Marketing
7 1 (6.25%) Stakeholder Management
Programming Languages
1 3 (18.75%) JavaScript
2 1 (6.25%) C
2 1 (6.25%) VB
Vendors
1 5 (31.25%) IBM
2 4 (25.00%) Adobe
3 3 (18.75%) Microsoft
3 3 (18.75%) Salesforce.com
4 2 (12.50%) Salesforce Marketing Cloud
5 1 (6.25%) Google
5 1 (6.25%) Pardot
5 1 (6.25%) Pega