B2B Job Trends in Cheshire

Business-to-Business (B2B)
North West > Cheshire

The table below provides summary statistics and salary benchmarking for jobs advertised in Cheshire requiring B2B skills. It covers permanent job vacancies from the 6 months leading up to 31 December 2025, with comparisons to the same periods in the previous two years.

6 months to
31 Dec 2025
Same period 2024 Same period 2023
Rank 33 57 57
Rank change year-on-year +24 0 +36
Permanent jobs citing B2B 43 4 3
As % of all permanent jobs in Cheshire 3.42% 0.66% 0.61%
As % of the Processes & Methodologies category 4.00% 0.75% 0.71%
Number of salaries quoted 28 0 3
10th Percentile £24,500 - -
25th Percentile £26,250 - £21,000
Median annual salary (50th Percentile) £40,000 - £22,000
Median % change year-on-year - - -58.10%
75th Percentile £55,313 - £65,250
90th Percentile £65,000 - £90,600
North West median annual salary £42,500 £55,000 £45,000
% change year-on-year -22.73% +22.22% -14.29%

All Process & Methodology Skills
Cheshire

B2B falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in Cheshire.

Permanent vacancies with a requirement for process or methodology skills 1,074 535 421
As % of all permanent jobs advertised in Cheshire 85.51% 88.72% 85.05%
Number of salaries quoted 422 273 342
10th Percentile £27,500 £32,500 £23,850
25th Percentile £35,000 £39,000 £35,313
Median annual salary (50th Percentile) £48,979 £47,500 £50,000
Median % change year-on-year +3.11% -5.00% +11.11%
75th Percentile £60,000 £58,750 £67,500
90th Percentile £75,000 £68,750 £77,500
North West median annual salary £50,000 £52,000 £55,000
% change year-on-year -3.85% -5.45% -

B2B
Job Vacancy Trend in Cheshire

Historical trend showing the proportion of permanent IT job postings citing B2B relative to all permanent IT jobs advertised in Cheshire.

B2B job vacancy trend in Cheshire

B2B
Salary Trend in Cheshire

Salary distribution trend for jobs in Cheshire citing B2B.

Salary distribution trend for jobs in Cheshire citing B2B

B2B
Salary Histogram in Cheshire

Salary distribution for jobs citing B2B in Cheshire over the 6 months to 31 December 2025.

Salary histogram for B2B in Cheshire

B2B
Job Locations in Cheshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing B2B within the Cheshire region over the 6 months to 31 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Warrington - 15 £65,000 - 2
Crewe - 10 £55,000 - 2
Wilmslow - 4 £27,500 -
Chester - 2 £41,250 -
B2B
North West

B2B
Co-Occurring Skills & Capabilities in Cheshire by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 10 (23.26%) Microsoft Excel
2 7 (16.28%) Microsoft Office
3 1 (2.33%) MS Visio
Business Applications
1 7 (16.28%) Magento
2 1 (2.33%) NetSuite
Cloud Services
1 7 (16.28%) Google Analytics
2 5 (11.63%) SaaS
3 2 (4.65%) Firebase
4 1 (2.33%) Lucidchart
Communications & Networking
1 3 (6.98%) VoIP
Database & Business Intelligence
1 1 (2.33%) Looker
General
1 17 (39.53%) Marketing
1 17 (39.53%) Social Skills
2 7 (16.28%) Retail
3 6 (13.95%) Finance
3 6 (13.95%) Telecoms
4 3 (6.98%) Organisational Skills
5 2 (4.65%) Games
5 2 (4.65%) Inclusion and Diversity
6 1 (2.33%) Advertising
6 1 (2.33%) Health Technology
6 1 (2.33%) Influencing Skills
Job Titles
1 7 (16.28%) E-Commerce Specialist
2 4 (9.30%) Sales Executive
2 4 (9.30%) Senior
3 3 (6.98%) Account Manager
3 3 (6.98%) Business Development Manager
3 3 (6.98%) Business Manager
3 3 (6.98%) Development Manager
3 3 (6.98%) Telesales Executive
4 2 (4.65%) Account Executive
4 2 (4.65%) Android Engineer
4 2 (4.65%) Sales Representative
5 1 (2.33%) Analyst
5 1 (2.33%) Business Analyst
5 1 (2.33%) E-Commerce Director
5 1 (2.33%) Internal Sales Executive
5 1 (2.33%) Marketing Executive
5 1 (2.33%) Senior Marketing Executive
Miscellaneous
1 11 (25.58%) Self-Motivation
2 9 (20.93%) Driving Licence
3 8 (18.60%) Social Media
4 3 (6.98%) CCTV
5 2 (4.65%) IoT
5 2 (4.65%) Mobile App
6 1 (2.33%) e-Learning
6 1 (2.33%) FMCG
Operating Systems
1 2 (4.65%) Android
Processes & Methodologies
1 23 (53.49%) CRM
2 10 (23.26%) Continuous Improvement
3 9 (20.93%) Agile
4 8 (18.60%) Digital Marketing
4 8 (18.60%) E-Commerce
5 7 (16.28%) Analytics
5 7 (16.28%) Business Development
5 7 (16.28%) Customer Service
5 7 (16.28%) Email Marketing
5 7 (16.28%) SEO
5 7 (16.28%) Telesales
6 6 (13.95%) B2B Sales
6 6 (13.95%) Chat Support
6 6 (13.95%) Time Management
7 5 (11.63%) Collaborative Culture
8 4 (9.30%) Decision-Making
8 4 (9.30%) Lead Generation
8 4 (9.30%) Mentoring
8 4 (9.30%) Telematics
9 3 (6.98%) Customer Requirements
Programming Languages
1 2 (4.65%) Java
1 2 (4.65%) Kotlin
Systems Management
1 1 (2.33%) Single Sign-On
Vendors
1 14 (32.56%) Microsoft
2 7 (16.28%) Google
3 4 (9.30%) Salesforce
4 3 (6.98%) HubSpot