Instructional Design Job Trends in England

Instructional Design
UK > England

The table below provides summary statistics and salary benchmarking for jobs advertised in England requiring Instructional Design skills. It covers permanent job vacancies from the 6 months leading up to 30 January 2026, with comparisons to the same periods in the previous two years.

6 months to
30 Jan 2026
Same period 2025 Same period 2024
Rank 602 656 715
Rank change year-on-year +54 +59 +228
Permanent jobs citing Instructional Design 20 18 14
As % of all permanent jobs in England 0.036% 0.038% 0.023%
As % of the Processes & Methodologies category 0.045% 0.042% 0.026%
Number of salaries quoted 5 2 6
10th Percentile £57,700 £51,500 £31,500
25th Percentile £58,000 £53,750 £33,500
Median annual salary (50th Percentile) £62,500 £57,500 £44,750
Median % change year-on-year +8.70% +28.49% +79.00%
75th Percentile £66,250 £61,250 £60,438
90th Percentile £73,750 £63,500 £63,750
UK median annual salary £59,500 £57,500 £44,750
% change year-on-year +3.48% +28.49% +79.00%

All Process & Methodology Skills
England

Instructional Design falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in England.

Permanent vacancies with a requirement for process or methodology skills 44,820 43,103 54,661
As % of all permanent jobs advertised in England 80.28% 91.63% 88.65%
Number of salaries quoted 27,124 20,967 43,233
10th Percentile £28,821 £35,000 £30,000
25th Percentile £38,500 £46,250 £41,250
Median annual salary (50th Percentile) £55,000 £61,000 £57,500
Median % change year-on-year -9.84% +6.09% -8.00%
75th Percentile £77,424 £81,250 £77,500
90th Percentile £97,500 £102,500 £96,250
UK median annual salary £55,000 £60,000 £56,500
% change year-on-year -8.33% +6.19% -9.60%

Instructional Design
Job Vacancy Trend in England

Historical trend showing the proportion of permanent IT job postings citing Instructional Design relative to all permanent IT jobs advertised in England.

Instructional Design job vacancy trend in England

Instructional Design
Salary Trend in England

Salary distribution trend for jobs in England citing Instructional Design.

Salary distribution trend for jobs in England citing Instructional Design

Instructional Design
Salary Histogram in England

Salary distribution for jobs citing Instructional Design in England over the 6 months to 30 January 2026.

Salary histogram for Instructional Design in England

Instructional Design
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Instructional Design within the England region over the 6 months to 30 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
London +33 6 £61,250 - 2
Midlands - 5 - - 2
West Midlands - 4 - -
South East - 3 - - 2
South West - 3 - -
North of England +7 2 - -
North East - 2 - -
East Midlands - 1 - - 2
Instructional Design
UK

Instructional Design
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 2 (10.00%) SharePoint
1 2 (10.00%) WordPress
2 1 (5.00%) Confluence
Applications
1 5 (25.00%) Microsoft Office
2 3 (15.00%) Adobe Captivate
2 3 (15.00%) InDesign
3 2 (10.00%) Adobe After Effects
3 2 (10.00%) Adobe Creative Suite
3 2 (10.00%) Adobe Illustrator
3 2 (10.00%) Adobe Premiere
3 2 (10.00%) Elementor
3 2 (10.00%) Photoshop
4 1 (5.00%) Camtasia
4 1 (5.00%) Chatbot
4 1 (5.00%) Microsoft Excel
4 1 (5.00%) Microsoft PowerPoint
Business Applications
1 1 (5.00%) Dynamics CRM
Cloud Services
1 2 (10.00%) Adobe Creative Cloud
1 2 (10.00%) Vyond
2 1 (5.00%) ChatGPT
2 1 (5.00%) Power Platform
2 1 (5.00%) SuccessFactors
Database & Business Intelligence
1 1 (5.00%) Power BI
General
1 8 (40.00%) Multimedia
2 7 (35.00%) Legal
3 6 (30.00%) Social Skills
4 5 (25.00%) Law
5 3 (15.00%) Marketing
6 2 (10.00%) Analytical Skills
6 2 (10.00%) Finance
6 2 (10.00%) Organisational Skills
6 2 (10.00%) Public Sector
7 1 (5.00%) Manufacturing
7 1 (5.00%) Presentation Skills
7 1 (5.00%) Retail
Job Titles
1 5 (25.00%) Designer
2 3 (15.00%) Content Designer
2 3 (15.00%) Digital Learning Specialist
2 3 (15.00%) e-Learning Designer
3 2 (10.00%) Coordinator
3 2 (10.00%) Developer
3 2 (10.00%) Digital Developer
3 2 (10.00%) e-Learning Specialist
3 2 (10.00%) IT Trainer
3 2 (10.00%) Senior
3 2 (10.00%) Senior Developer
3 2 (10.00%) Technical Coordinator
3 2 (10.00%) Trainer
3 2 (10.00%) Training Coordinator
4 1 (5.00%) Commercial Manager
4 1 (5.00%) Consultant
4 1 (5.00%) Content Manager
4 1 (5.00%) Lead
4 1 (5.00%) Training Consultant
Libraries, Frameworks & Software Standards
1 5 (25.00%) HTML
2 2 (10.00%) Bootstrap
3 1 (5.00%) CSS
Miscellaneous
1 16 (80.00%) e-Learning
1 16 (80.00%) Learning Management System
2 6 (30.00%) Graphic Design
2 6 (30.00%) Video Editing
3 4 (20.00%) Animation
3 4 (20.00%) Onboarding
3 4 (20.00%) Web Conferencing
4 2 (10.00%) Educational Technology
4 2 (10.00%) Management Information System
5 1 (5.00%) Analytical Mindset
5 1 (5.00%) FMCG
5 1 (5.00%) Marketing Technology
5 1 (5.00%) SCORM
Processes & Methodologies
1 8 (40.00%) Content Development
2 5 (25.00%) AI
2 5 (25.00%) Copywriting
2 5 (25.00%) User Experience
3 4 (20.00%) Creative Thinking
3 4 (20.00%) Project Management
3 4 (20.00%) Roadmaps
3 4 (20.00%) Stakeholder Management
3 4 (20.00%) Time Management
3 4 (20.00%) User-Centered Design (UCD)
4 3 (15.00%) Coaching
4 3 (15.00%) Continuous Improvement
4 3 (15.00%) Customer Service
4 3 (15.00%) Inclusive Design
4 3 (15.00%) Product Roadmap
4 3 (15.00%) Storyboarding
5 2 (10.00%) Collaborative Working
5 2 (10.00%) Matrix Organization
5 2 (10.00%) Problem-Solving
5 2 (10.00%) Process Improvement
Qualifications
1 7 (35.00%) Degree
2 3 (15.00%) CIPD
2 3 (15.00%) Security Cleared
3 1 (5.00%) Master's Degree
3 1 (5.00%) SC Cleared
Quality Assurance & Compliance
1 8 (40.00%) Accessibility
2 2 (10.00%) QA
Vendors
1 6 (30.00%) Adobe
1 6 (30.00%) Microsoft
2 1 (5.00%) OpenAI
2 1 (5.00%) Salesforce
2 1 (5.00%) Synthesia