The following table provides summary statistics for permanent job vacancies advertised in Lancashire with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 3 months to 29 June 2017 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
North West / Lancashire
3 months to
29 Jun 2017
Same period 2016 Same period 2015
Rank 59 58 69
Rank change year-on-year -1 +11  
Permanent jobs citing Google Analytics 1 3 5
As % of all permanent IT jobs advertised in Lancashire 0.23% 0.67% 0.85%
As % of the Cloud Services category 1.96% 8.33% 13.89%
Number of salaries quoted 1 2 1
Median salary £19,500 £31,250 £22,500
Median salary % change year-on-year -37.60% +38.88%  
90% offered a salary of more than £18,750 £27,125 £21,250
10% offered a salary of more than £20,250 £34,375 £23,750
UK excluding London median salary £32,500 £32,250 £34,033
% change year-on-year +0.77% -5.23%  

Google Analytics is in the cloud computing skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Lancashire with a requirement for cloud computing skills.

Cloud Computing Skills
Lancashire
Permanent job vacancies with a requirement for cloud computing skills 51 36 36
As % of all permanent IT job vacancies advertised in Lancashire 11.62% 8.00% 6.09%
Number of salaries quoted 53 62 41
Median salary £37,000 £42,500 £37,500
Median salary % change year-on-year -12.94% +13.33%  
90% offered a salary of more than £22,000 £23,750 £24,000
10% offered a salary of more than £44,250 £45,500 £67,000
UK excluding London median salary £46,000 £45,000 £45,000
% change year-on-year +2.22% -  

Google Analytics
Job Vacancy Trend in Lancashire

Job postings citing Google Analytics as a percentage of all IT jobs advertised in Lancashire.

Job vacancy trend for Google Analytics in Lancashire

Google Analytics
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in Lancashire.

Salary trend for Google Analytics in Lancashire

Google Analytics
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Lancashire region over the 3 months to 29 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Blackburn - 1 £19,500 -
Google Analytics
North West

For the 6 months to 29 June 2017, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Lancashire region with a requirement for Google Analytics.

1 15 (100.00%) Google
1 15 (100.00%) iPad
1 15 (100.00%) Analytics
1 15 (100.00%) AdWords
2 13 (86.67%) Marketing
3 11 (73.33%) Pay per click
4 9 (60.00%) Online Marketing
4 9 (60.00%) Marketing Strategy
4 9 (60.00%) Digital Marketing
5 6 (40.00%) Copywriting
6 5 (33.33%) SEO
7 4 (26.67%) Blog
7 4 (26.67%) Social Media Marketing
7 4 (26.67%) Link Building
7 4 (26.67%) Content Writing
7 4 (26.67%) Social Media
8 2 (13.33%) Advertising
8 2 (13.33%) Yahoo!

Google Analytics
Co-occurring IT Skills in Lancashire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 15 (100.00%) AdWords
General
1 13 (86.67%) Marketing
2 2 (13.33%) Advertising
Job Titles
1 10 (66.67%) PPC Executive
2 8 (53.33%) Campaign Executive
2 8 (53.33%) Digital Executive
3 4 (26.67%) Content Manager
3 4 (26.67%) Copywriter
3 4 (26.67%) SEO Copywriter
3 4 (26.67%) SEO Manager
4 1 (6.67%) Marketing Executive
4 1 (6.67%) Online Marketing Executive
Miscellaneous
1 15 (100.00%) iPad
2 4 (26.67%) Blog
2 4 (26.67%) Social Media
Processes & Methodologies
1 15 (100.00%) Analytics
2 11 (73.33%) Pay per click
3 9 (60.00%) Digital Marketing
3 9 (60.00%) Marketing Strategy
3 9 (60.00%) Online Marketing
4 6 (40.00%) Copywriting
5 5 (33.33%) SEO
6 4 (26.67%) Content Writing
6 4 (26.67%) Link Building
6 4 (26.67%) Social Media Marketing
Vendors
1 15 (100.00%) Google
2 2 (13.33%) Yahoo!
Preston
Searchability
Salary: £30000 per annum
Posted: Yesterday