The median annual salary for a Web Analytics Analyst was £52,500 in advertised job vacancies in London during the 3 months to 24 June 2017.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Web Analytics Analyst
England / London
3 months to
24 Jun 2017
Same period 2016 Same period 2015
Rank 611 623 667
Rank change year-on-year +12 +44  
Permanent jobs requiring a Web Analytics Analyst 5 21 12
As % of all permanent IT jobs advertised in London 0.014% 0.052% 0.027%
As % of the Job Titles category 0.015% 0.055% 0.028%
Number of salaries quoted 5 12 10
Median salary £52,500 £36,250 £38,250
Median salary % change year-on-year +44.82% -5.22%  
UK excluding London median salary £31,500 £40,000 £42,500
% change year-on-year -21.25% -5.88%  

The next table is for comparison with the above and includes summary statistics for all job roles in permanent job vacancies advertised in London. Most job vacancies include a discernible job title. As such, the figures in the first row provide an indication of the number of permanent jobs in our overall sample.

IT Job Roles
London
Permanent job vacancies with a job title containing a recognized job role 34367 38431 43064
As % of all permanent IT job vacancies advertised in London 94.84% 95.93% 95.89%
Number of salaries quoted 27870 33422 36403
Median salary £57,500 £55,000 £55,000
Median salary % change year-on-year +4.54% -  
90% offered a salary of more than £32,500 £32,500 £32,500
10% offered a salary of more than £82,500 £80,000 £80,000
UK excluding London median salary £42,500 £41,500 £40,000
% change year-on-year +2.40% +3.75%  

Web Analytics Analyst
Job Vacancy Trend in London

The job posting trend of jobs advertised in London that featured Web Analytics Analyst in the job title.

Job vacancy trend for Web Analytics Analyst in London

Web Analytics Analyst
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics Analyst in London.

Salary trend for Web Analytics Analyst in London

Web Analytics Analyst
Salary Histogram in London

The salary distribution of IT jobs citing Web Analytics Analyst in London over the 3 months to 24 June 2017.

Salary histogram for Web Analytics Analyst in London

Web Analytics Analyst
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics Analyst within the London region over the 3 months to 24 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London - 3 £52,500 -
Web Analytics Analyst
England

Web Analytics Analyst Skill Set
Top 30 Co-occurring IT Skills in London

For the 6 months to 24 June 2017, Web Analytics Analyst job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the London region featuring Web Analytics Analyst in the job title.

1 14 (100.00%) Google
1 14 (100.00%) Google Analytics
1 14 (100.00%) Analytics
2 9 (64.29%) Analytical Skills
2 9 (64.29%) Marketing
3 8 (57.14%) Web Analytics
4 6 (42.86%) SQL
4 6 (42.86%) E-Commerce
4 6 (42.86%) Adobe
4 6 (42.86%) Degree
5 5 (35.71%) User Experience
5 5 (35.71%) Data Visualisation
5 5 (35.71%) Adobe Analytics
5 5 (35.71%) Multivariate Testing
5 5 (35.71%) Visualisation
5 5 (35.71%) Google Tag Manager
6 4 (28.57%) Actionable Insight
6 4 (28.57%) Social Media Analytics
6 4 (28.57%) Social Media
6 4 (28.57%) Big Data
6 4 (28.57%) Credit Risk
6 4 (28.57%) SPSS
6 4 (28.57%) SAS
6 4 (28.57%) Business Intelligence
6 4 (28.57%) HTML
6 4 (28.57%) JavaScript
7 3 (21.43%) Migration
7 3 (21.43%) CSS
7 3 (21.43%) Microsoft Excel
7 3 (21.43%) jQuery

Web Analytics Analyst Skill Set
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (28.57%) SAS
Applications
1 4 (28.57%) SPSS
2 3 (21.43%) Microsoft Excel
3 1 (7.14%) Microsoft PowerPoint
Business Applications
1 1 (7.14%) WebTrends
Cloud Services
1 14 (100.00%) Google Analytics
2 5 (35.71%) Adobe Analytics
2 5 (35.71%) Google Tag Manager
Database & Business Intelligence
1 4 (28.57%) Big Data
2 1 (7.14%) Data Mining
General
1 9 (64.29%) Marketing
2 1 (7.14%) Games
2 1 (7.14%) Publishing
2 1 (7.14%) Retail
Libraries, Frameworks & Software Standards
1 4 (28.57%) HTML
2 3 (21.43%) CSS
2 3 (21.43%) jQuery
Miscellaneous
1 9 (64.29%) Analytical Skills
2 5 (35.71%) User Experience
3 4 (28.57%) Credit Risk
3 4 (28.57%) Social Media
4 1 (7.14%) BBC
4 1 (7.14%) Computer Science
Processes & Methodologies
1 14 (100.00%) Analytics
2 8 (57.14%) Web Analytics
3 6 (42.86%) E-Commerce
4 5 (35.71%) Data Visualisation
4 5 (35.71%) Multivariate Testing
4 5 (35.71%) Visualisation
5 4 (28.57%) Actionable Insight
5 4 (28.57%) Business Intelligence
5 4 (28.57%) Social Media Analytics
6 3 (21.43%) Digital Analytics
6 3 (21.43%) Migration
7 2 (14.29%) Dashboard Development
7 2 (14.29%) Data Analysis
7 2 (14.29%) Time Management
7 2 (14.29%) Usability Testing
8 1 (7.14%) Continuous Delivery
8 1 (7.14%) Market Research
8 1 (7.14%) Pay per click
8 1 (7.14%) Product Management
8 1 (7.14%) Web Testing
Programming Languages
1 6 (42.86%) SQL
2 4 (28.57%) JavaScript
3 1 (7.14%) Python
3 1 (7.14%) R
3 1 (7.14%) VBA
Qualifications
1 6 (42.86%) Degree
2 1 (7.14%) BC Cleared
2 1 (7.14%) DBS Check
2 1 (7.14%) Security Cleared
Vendors
1 14 (100.00%) Google
2 6 (42.86%) Adobe
3 3 (21.43%) Tableau
4 2 (14.29%) ClickTale
5 1 (7.14%) Coremetrics
5 1 (7.14%) Hitwise
5 1 (7.14%) IBM
5 1 (7.14%) Omniture
5 1 (7.14%) Optimizely