Period
to 22 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Manchester with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Strategy over the 6 months to 22 November 2017 with a comparison to the same period in the previous 2 years.

Marketing Strategy
North West > Manchester
6 months to
22 Nov 2017
Same period 2016 Same period 2015
Rank 275 262 240
Rank change year-on-year -13 -22 +28
Permanent jobs citing Marketing Strategy 19 17 26
As % of all permanent IT jobs advertised in Manchester 0.24% 0.23% 0.35%
As % of the Processes & Methodologies category 0.26% 0.25% 0.39%
Number of salaries quoted 19 10 20
Manchester median annual salary £27,500 £35,000 £32,500
Median salary % change year-on-year -21.43% +7.69% +4.84%
10th Percentile £25,000 £26,875 £20,500
90th Percentile £52,500 £68,000 £45,000
North West median annual salary £27,500 £30,000 £32,500
% change year-on-year -8.33% -7.69% -13.33%

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Manchester with a requirement for process or methodology skills.

All Process and Methodology Skills
Manchester
Permanent vacancies with a requirement for process or methodology skills 7271 6834 6708
As % of all permanent IT jobs advertised in Manchester 91.17% 91.11% 90.96%
Number of salaries quoted 6013 5859 5567
Manchester median annual salary £45,000 £42,500 £40,000
Median salary % change year-on-year +5.88% +6.25% +3.90%
10th Percentile £26,250 £26,750 £25,000
90th Percentile £66,000 £63,750 £60,000
North West median annual salary £42,500 £40,000 £40,000
% change year-on-year +6.25% - +1.27%

Marketing Strategy
Job Vacancy Trend in Manchester

Job postings citing Marketing Strategy as a percentage of all IT jobs advertised in Manchester.

Job vacancy trend for Marketing Strategy in Manchester

Marketing Strategy
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy in Manchester.

Salary trend for Marketing Strategy in Manchester

Marketing Strategy
Salary Histogram in Manchester

The salary distribution of IT jobs citing Marketing Strategy in Manchester over the 6 months to 22 November 2017.

Salary histogram for Marketing Strategy in Manchester

Marketing Strategy
Job Locations in Manchester

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the Manchester region over the 6 months to 22 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bolton +2 4 £25,000 -61.54%
Stockport -8 1 £27,500 -69.44%
Marketing Strategy
North West

For the 6 months to 22 November 2017, IT jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Manchester region with a requirement for Marketing Strategy.

1 19 (100.00%) Marketing
2 15 (78.95%) Analytics
3 10 (52.63%) Social Media
3 10 (52.63%) Copywriting
3 10 (52.63%) Google
4 8 (42.11%) Advertising
5 7 (36.84%) Pay per click
5 7 (36.84%) SEO
5 7 (36.84%) Google Analytics
6 6 (31.58%) Email Marketing
6 6 (31.58%) Digital Marketing
6 6 (31.58%) AdWords
7 5 (26.32%) Customer Acquisition
7 5 (26.32%) Analytical Skills
7 5 (26.32%) B2C
7 5 (26.32%) E-Commerce
8 4 (21.05%) B2B
8 4 (21.05%) Microsoft Excel
8 4 (21.05%) Microsoft
8 4 (21.05%) DoubleClick
8 4 (21.05%) Direct Marketing
8 4 (21.05%) Degree
8 4 (21.05%) Performance Analysis
8 4 (21.05%) Hitwise
8 4 (21.05%) comScore
8 4 (21.05%) Digital Media
8 4 (21.05%) Budgeting and Forecasting
8 4 (21.05%) Lead Generation
9 3 (15.79%) Campaign Analytics
9 3 (15.79%) Creative Marketing

Marketing Strategy
Co-occurring IT Skills in Manchester by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (5.26%) CMS
1 1 (5.26%) WordPress
Applications
1 4 (21.05%) Microsoft Excel
Business Applications
1 1 (5.26%) Magento
Cloud Services
1 7 (36.84%) Google Analytics
2 6 (31.58%) AdWords
General
1 19 (100.00%) Marketing
2 8 (42.11%) Advertising
3 1 (5.26%) Retail
Job Titles
1 4 (21.05%) Digital Executive
1 4 (21.05%) Marketing Manager
1 4 (21.05%) PPC Manager
2 3 (15.79%) Campaign Executive
2 3 (15.79%) Campaign Manager
2 3 (15.79%) CRM Specialist
2 3 (15.79%) Email Marketing Specialist
2 3 (15.79%) Email Specialist
2 3 (15.79%) Marketing Campaign Manager
2 3 (15.79%) Marketing Executive
2 3 (15.79%) Marketing Specialist
2 3 (15.79%) Senior Campaign Manager
2 3 (15.79%) Senior Manager
2 3 (15.79%) Senior Marketing Executive
2 3 (15.79%) Senior Marketing Manager
3 1 (5.26%) Analytics Manager
3 1 (5.26%) Content Manager
3 1 (5.26%) Content Marketing Manager
3 1 (5.26%) Head of Digital
3 1 (5.26%) Product Manager
Miscellaneous
1 10 (52.63%) Social Media
2 5 (26.32%) Analytical Skills
3 4 (21.05%) Digital Media
4 1 (5.26%) Mobile App
Processes & Methodologies
1 15 (78.95%) Analytics
2 10 (52.63%) Copywriting
3 7 (36.84%) Pay per click
3 7 (36.84%) SEO
4 6 (31.58%) Digital Marketing
4 6 (31.58%) Email Marketing
5 5 (26.32%) B2C
5 5 (26.32%) Customer Acquisition
5 5 (26.32%) E-Commerce
6 4 (21.05%) B2B
6 4 (21.05%) Budgeting and Forecasting
6 4 (21.05%) Direct Marketing
6 4 (21.05%) Lead Generation
6 4 (21.05%) Performance Analysis
7 3 (15.79%) Campaign Analytics
7 3 (15.79%) Creative Marketing
7 3 (15.79%) CRM
8 1 (5.26%) Agile Software Development
8 1 (5.26%) Content Management
8 1 (5.26%) Web Analytics
Qualifications
1 4 (21.05%) Degree
Vendors
1 10 (52.63%) Google
2 4 (21.05%) comScore
2 4 (21.05%) DoubleClick
2 4 (21.05%) Hitwise
2 4 (21.05%) Microsoft
3 2 (10.53%) Twitter
4 1 (5.26%) Hootsuite