Period
to 20 September 2021

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Manchester. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 20 September 2021 with a comparison to the same period over the previous 2 years.

Marketing
North West > Manchester
6 months to
20 Sep 2021
Same period 2020 Same period 2019
Rank 69 66 84
Rank change year-on-year -3 +18 -28
Permanent jobs citing Marketing 212 101 239
As % of all permanent jobs advertised in Manchester 3.98% 3.89% 3.62%
As % of the General category 7.87% 8.57% 6.82%
Number of salaries quoted 140 88 207
10th Percentile £31,250 £35,125 £30,000
25th Percentile £36,250 £42,500 £36,250
Median annual salary (50th Percentile) £53,753 £55,000 £47,500
Median % change year-on-year -2.27% +15.79% +5.56%
75th Percentile £72,500 £65,000 £60,625
90th Percentile £87,500 £70,000 £66,000
North West median annual salary £45,000 £52,500 £42,500
% change year-on-year -14.29% +23.53% -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Manchester with a requirement for common skills.

All General Skills
Manchester
Permanent vacancies with a requirement for common skills 2,695 1,178 3,506
As % of all permanent IT jobs advertised in Manchester 50.59% 45.38% 53.08%
Number of salaries quoted 1,861 956 2,684
10th Percentile £30,125 £32,500 £26,250
25th Percentile £38,000 £40,000 £35,000
Median annual salary (50th Percentile) £51,000 £50,000 £45,000
Median % change year-on-year +2.00% +11.11% -
75th Percentile £66,000 £62,500 £59,152
90th Percentile £82,500 £74,375 £71,250
North West median annual salary £47,651 £50,000 £45,000
% change year-on-year -4.70% +11.11% +4.65%

Marketing
Job Vacancy Trend in Manchester

Job postings citing Marketing as a proportion of all IT jobs advertised in Manchester.

Job vacancy trend for Marketing in Manchester

Marketing
Salary Trend in Manchester

3-month moving average salary quoted in jobs citing Marketing in Manchester.

Salary trend for Marketing in Manchester

Marketing
Salary Histogram in Manchester

Salary distribution for jobs citing Marketing in Manchester over the 6 months to 20 September 2021.

Salary histogram for Marketing in Manchester

Marketing
Job Locations in Manchester

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Manchester region over the 6 months to 20 September 2021. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Stockport +9 8 £55,000 +4.76% 3
Rochdale - 3 £50,000 -
Bury -2 1 £55,000 +4.76% 1
Altrincham - 1 - - 1
Wigan - 1 £36,500 - 2
Marketing
North West

For the 6 months to 20 September 2021, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Manchester region with a requirement for Marketing.

1 61 (28.77%) Digital Marketing
2 55 (25.94%) Retail
3 50 (23.58%) Social Skills
4 45 (21.23%) Microsoft
5 42 (19.81%) Salesforce.com
6 41 (19.34%) Analytical Skills
7 38 (17.92%) Google
8 37 (17.45%) JavaScript
8 37 (17.45%) Analytics
9 36 (16.98%) Finance
10 35 (16.51%) Business Development
10 35 (16.51%) Mentoring
11 34 (16.04%) Agile Software Development
12 32 (15.09%) Business Intelligence
13 31 (14.62%) Presales
14 25 (11.79%) SQL
15 24 (11.32%) E-Commerce
15 24 (11.32%) Salesforce Service Cloud
16 23 (10.85%) Salesforce Sales Cloud
16 23 (10.85%) Order Management
16 23 (10.85%) CRM
16 23 (10.85%) Degree
16 23 (10.85%) DevOps
17 22 (10.38%) Azure
17 22 (10.38%) Law
17 22 (10.38%) B2B
18 21 (9.91%) SEO
18 21 (9.91%) Google Analytics
18 21 (9.91%) AWS
19 19 (8.96%) TypeScript

Marketing
Co-occurring IT Skills in Manchester by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (3.77%) CMS
2 5 (2.36%) WordPress
3 3 (1.42%) Apache
3 3 (1.42%) Apache Solr
4 1 (0.47%) Adobe Experience Manager
4 1 (0.47%) Confluence
4 1 (0.47%) Elasticsearch
4 1 (0.47%) JBoss
4 1 (0.47%) Oracle Workflow
4 1 (0.47%) Sitecore CMS
4 1 (0.47%) WebLogic
Applications
1 12 (5.66%) Microsoft Excel
2 8 (3.77%) Microsoft Office
3 7 (3.30%) Photoshop
4 6 (2.83%) Microsoft PowerPoint
5 3 (1.42%) MS Visio
6 1 (0.47%) Adobe Creative Suite
6 1 (0.47%) Figma
6 1 (0.47%) Sketch
6 1 (0.47%) Zeplin
Business Applications
1 8 (3.77%) Dynamics CRM
2 7 (3.30%) Dynamics AX
3 5 (2.36%) Eloqua
4 3 (1.42%) Payment Gateway
4 3 (1.42%) SAP SD
4 3 (1.42%) Social Studio
5 1 (0.47%) Oracle Applications
5 1 (0.47%) Oracle Assets
5 1 (0.47%) Oracle Cash Management
5 1 (0.47%) Oracle EBS
5 1 (0.47%) Oracle EBS R12
5 1 (0.47%) Oracle ERP
5 1 (0.47%) Oracle General Ledger
5 1 (0.47%) Oracle Payables
5 1 (0.47%) Oracle Procure-to-Pay
5 1 (0.47%) Oracle Receivables
5 1 (0.47%) SAP ERP
5 1 (0.47%) SessionCam
5 1 (0.47%) WebTrends
Cloud Services
1 24 (11.32%) Salesforce Service Cloud
2 23 (10.85%) Salesforce Sales Cloud
3 22 (10.38%) Azure
4 21 (9.91%) AWS
4 21 (9.91%) Google Analytics
5 14 (6.60%) Power Platform
6 11 (5.19%) Dynamics 365
6 11 (5.19%) GCP
7 10 (4.72%) SaaS
8 8 (3.77%) Microsoft 365
9 7 (3.30%) Azure Logic Apps
9 7 (3.30%) Power Automate
10 6 (2.83%) Azure Data Factory
10 6 (2.83%) Azure Key Vault
10 6 (2.83%) Azure Synapse Analytics
11 5 (2.36%) Azure Service Fabric
11 5 (2.36%) Firebase
11 5 (2.36%) npm
12 4 (1.89%) Google Ads
12 4 (1.89%) Google Tag Manager
Communications & Networking
1 17 (8.02%) Intranet
2 7 (3.30%) Internet
2 7 (3.30%) LAN
3 6 (2.83%) VoIP
4 3 (1.42%) Asterisk PBX
4 3 (1.42%) PBX
5 2 (0.94%) Network Security
6 1 (0.47%) DNS
6 1 (0.47%) HTTP
6 1 (0.47%) HTTPS
6 1 (0.47%) SMS
6 1 (0.47%) Unified Communications
6 1 (0.47%) WAN
Database & Business Intelligence
1 12 (5.66%) Power BI
2 6 (2.83%) Azure SQL Data Warehouse
2 6 (2.83%) Data Lake
2 6 (2.83%) Data Warehouse
2 6 (2.83%) MySQL
2 6 (2.83%) Power Query
3 4 (1.89%) Tableau
4 3 (1.42%) NoSQL
4 3 (1.42%) Relational Database
5 2 (0.94%) Oracle Database
5 2 (0.94%) Oracle Database 12c
6 1 (0.47%) Amazon DynamoDB
6 1 (0.47%) Amazon RDS
6 1 (0.47%) Amazon Redshift
6 1 (0.47%) BigQuery
6 1 (0.47%) MongoDB
6 1 (0.47%) Oracle BI EE
6 1 (0.47%) Oracle BI Publisher
6 1 (0.47%) Oracle Exadata
6 1 (0.47%) Oracle Reports
Development Applications
1 10 (4.72%) Git (software)
2 6 (2.83%) gulp
3 5 (2.36%) webpack
4 3 (1.42%) JIRA
5 2 (0.94%) JUnit
5 2 (0.94%) Visual Studio
6 1 (0.47%) Balsamiq
6 1 (0.47%) Eclipse
6 1 (0.47%) git-flow
6 1 (0.47%) IntelliJ
6 1 (0.47%) Team Foundation Server
6 1 (0.47%) Visual Studio Code
6 1 (0.47%) YouTrack
General
1 55 (25.94%) Retail
2 50 (23.58%) Social Skills
3 41 (19.34%) Analytical Skills
4 36 (16.98%) Finance
5 22 (10.38%) Law
6 15 (7.08%) Advertising
7 12 (5.66%) Legal
7 12 (5.66%) Manufacturing
7 12 (5.66%) Public Sector
8 11 (5.19%) Telecoms
9 9 (4.25%) Electronics
9 9 (4.25%) Games
10 8 (3.77%) Organisational Skills
11 5 (2.36%) Presentation Skills
12 4 (1.89%) Back Office
12 4 (1.89%) Inclusion and Diversity
13 1 (0.47%) Documentation Skills
13 1 (0.47%) General Ledger
Job Titles
1 37 (17.45%) Architect
2 26 (12.26%) Developer
3 23 (10.85%) Consultant
4 22 (10.38%) Salesforce Architect
5 16 (7.55%) Analyst
6 14 (6.60%) Product Manager
7 12 (5.66%) Business Development Manager
7 12 (5.66%) Business Manager
7 12 (5.66%) Development Manager
7 12 (5.66%) Software Engineer
8 10 (4.72%) Digital Product Manager
9 9 (4.25%) Marketing Manager
10 8 (3.77%) Senior Developer
10 8 (3.77%) Solutions Architect
11 7 (3.30%) Senior Software Engineer
12 6 (2.83%) Business Analyst
12 6 (2.83%) Cisco Architect
12 6 (2.83%) Marketing Strategist
12 6 (2.83%) Presales Consultant
12 6 (2.83%) SEO Executive
Libraries, Frameworks & Software Standards
1 19 (8.96%) CSS
1 19 (8.96%) HTML
2 16 (7.55%) React
3 12 (5.66%) Node.js
4 10 (4.72%) RESTful
5 9 (4.25%) AngularJS
6 8 (3.77%) .NET
7 7 (3.30%) REST
8 6 (2.83%) .NET Core
8 6 (2.83%) .NET Framework
8 6 (2.83%) COM
8 6 (2.83%) Sass
8 6 (2.83%) Spring
8 6 (2.83%) YAML
9 5 (2.36%) DOM
9 5 (2.36%) JWT
9 5 (2.36%) Laravel
9 5 (2.36%) LESS
9 5 (2.36%) Universal Windows Platform
9 5 (2.36%) XHR
Miscellaneous
1 14 (6.60%) Marketing Technology
1 14 (6.60%) User Experience
2 12 (5.66%) Mobile App
2 12 (5.66%) Social Media
3 11 (5.19%) Self-Motivation
4 9 (4.25%) Blog
5 6 (2.83%) Algorithms
5 6 (2.83%) Data Structures
5 6 (2.83%) Driving Licence
5 6 (2.83%) Virtual Team
6 5 (2.36%) Online Gambling
7 4 (1.89%) EPoS
7 4 (1.89%) Graphic Design
8 3 (1.42%) FMCG
9 2 (0.94%) Acoustics
9 2 (0.94%) Cloud Native
9 2 (0.94%) Enterprise Software
9 2 (0.94%) iPad
9 2 (0.94%) Motion Graphics
9 2 (0.94%) Photography
Operating Systems
1 8 (3.77%) Linux
2 4 (1.89%) Windows
3 3 (1.42%) Android
3 3 (1.42%) Apple iOS
3 3 (1.42%) Windows Server
4 2 (0.94%) Unix
Processes & Methodologies
1 61 (28.77%) Digital Marketing
2 37 (17.45%) Analytics
3 35 (16.51%) Business Development
3 35 (16.51%) Mentoring
4 34 (16.04%) Agile Software Development
5 32 (15.09%) Business Intelligence
6 31 (14.62%) Presales
7 24 (11.32%) E-Commerce
8 23 (10.85%) CRM
8 23 (10.85%) DevOps
8 23 (10.85%) Order Management
9 22 (10.38%) B2B
10 21 (9.91%) SEO
11 18 (8.49%) Data Management
11 18 (8.49%) Time Management
12 17 (8.02%) IT Strategy
12 17 (8.02%) Project Management
13 16 (7.55%) Pay per click
14 15 (7.08%) Software Engineering
14 15 (7.08%) Wireframes
Programming Languages
1 37 (17.45%) JavaScript
2 25 (11.79%) SQL
3 19 (8.96%) TypeScript
4 15 (7.08%) Python
5 8 (3.77%) Java
5 8 (3.77%) PowerShell
6 5 (2.36%) C#
6 5 (2.36%) ES6
6 5 (2.36%) PHP
7 3 (1.42%) C
8 2 (0.94%) C++
8 2 (0.94%) Java 11
8 2 (0.94%) R
8 2 (0.94%) Scala
9 1 (0.47%) Apex Code
9 1 (0.47%) Go
9 1 (0.47%) Java 8
9 1 (0.47%) MATLAB
9 1 (0.47%) PL/SQL
9 1 (0.47%) Ruby
Qualifications
1 23 (10.85%) Degree
2 6 (2.83%) CCIE
2 6 (2.83%) Cisco Certification
3 4 (1.89%) SC Cleared
3 4 (1.89%) Security Cleared
4 3 (1.42%) CCNP
4 3 (1.42%) PMP
5 2 (0.94%) DBS Check
5 2 (0.94%) DV Cleared
5 2 (0.94%) Master's Degree
5 2 (0.94%) Numerate Degree
5 2 (0.94%) PMI Certification
6 1 (0.47%) APMG
6 1 (0.47%) CAPM
6 1 (0.47%) CEH
6 1 (0.47%) Computer Science Degree
6 1 (0.47%) Oracle Certification
6 1 (0.47%) PCI QSA
6 1 (0.47%) PRINCE2 Certification
Quality Assurance & Compliance
1 11 (5.19%) QA
2 3 (1.42%) Accessibility
2 3 (1.42%) Data Quality
3 2 (0.94%) GDPR
3 2 (0.94%) SLA
4 1 (0.47%) Actionable Recommendations
4 1 (0.47%) Cyber Essentials
4 1 (0.47%) Cyber Essentials PLUS
4 1 (0.47%) ISO/IEC 27001
4 1 (0.47%) PCI DSS
System Software
1 7 (3.30%) Docker
2 2 (0.94%) Firmware
3 1 (0.47%) Active Directory
3 1 (0.47%) Oracle RAC
3 1 (0.47%) Virtual Desktop
Systems Management
1 6 (2.83%) Kubernetes
2 2 (0.94%) Single Sign-On
2 2 (0.94%) Terraform
3 1 (0.47%) Microsoft Intune
3 1 (0.47%) SCCM
Vendors
1 45 (21.23%) Microsoft
2 42 (19.81%) Salesforce.com
3 38 (17.92%) Google
4 11 (5.19%) HubSpot
4 11 (5.19%) SAP
5 10 (4.72%) Adobe
6 9 (4.25%) Facebook
7 8 (3.77%) Salesforce Marketing Cloud
8 7 (3.30%) Pardot
9 6 (2.83%) Apple
9 6 (2.83%) Cisco
10 5 (2.36%) Marketo
10 5 (2.36%) Sun
11 3 (1.42%) Avaya
11 3 (1.42%) BroadSoft
11 3 (1.42%) Dell
11 3 (1.42%) Mitel
11 3 (1.42%) Oracle
11 3 (1.42%) Rackspace
12 2 (0.94%) IBM