Period
to 18 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Manchester with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 18 November 2017 with a comparison to the same period in the previous 2 years.

Digital Marketing
North West > Manchester
6 months to
18 Nov 2017
Same period 2016 Same period 2015
Rank 124 164 210
Rank change year-on-year +40 +46 -39
Permanent jobs citing Digital Marketing 196 118 68
As % of all permanent IT jobs advertised in Manchester 2.48% 1.58% 0.91%
As % of the Processes & Methodologies category 2.72% 1.74% 1.00%
Number of salaries quoted 163 102 61
Manchester median annual salary £45,000 £35,000 £30,000
Median salary % change year-on-year +28.57% +16.67% -17.81%
10th Percentile £30,000 £24,025 £19,750
90th Percentile £69,500 £53,000 £45,000
North West median annual salary £40,000 £35,000 £29,500
% change year-on-year +14.29% +18.64% -1.67%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Manchester with a requirement for process or methodology skills.

All Process and Methodology Skills
Manchester
Permanent vacancies with a requirement for process or methodology skills 7199 6798 6778
As % of all permanent IT jobs advertised in Manchester 91.05% 91.14% 91.00%
Number of salaries quoted 5954 5833 5616
Manchester median annual salary £45,000 £42,500 £40,000
Median salary % change year-on-year +5.88% +6.25% +2.94%
10th Percentile £26,250 £26,750 £25,000
90th Percentile £66,000 £63,750 £60,000
North West median annual salary £42,500 £40,000 £40,000
% change year-on-year +6.25% - +1.27%

Digital Marketing
Job Vacancy Trend in Manchester

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Manchester.

Job vacancy trend for Digital Marketing in Manchester

Digital Marketing
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Manchester.

Salary trend for Digital Marketing in Manchester

Digital Marketing
Salary Histogram in Manchester

The salary distribution of IT jobs citing Digital Marketing in Manchester over the 6 months to 18 November 2017.

Salary histogram for Digital Marketing in Manchester

Digital Marketing
Job Locations in Manchester

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Manchester region over the 6 months to 18 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Stockport -3 13 £42,500 -
Altrincham -8 4 £30,000 - 2
Bury +1 1 £57,500 +91.67%
Salford - 1 £27,000 -
Digital Marketing
North West

For the 6 months to 18 November 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Manchester region with a requirement for Digital Marketing.

1 196 (100.00%) Marketing
2 143 (72.96%) Finance
3 141 (71.94%) Electronics
4 140 (71.43%) Programme Management
4 140 (71.43%) Business Intelligence
5 139 (70.92%) SAP
5 139 (70.92%) Telecoms
5 139 (70.92%) Manufacturing
6 103 (52.55%) SQL
7 82 (41.84%) Agile Software Development
8 76 (38.78%) JavaScript
9 70 (35.71%) .NET
10 63 (32.14%) Analytics
11 55 (28.06%) Web Development
12 53 (27.04%) HTML
13 52 (26.53%) CSS
14 50 (25.51%) Python
14 50 (25.51%) Google
15 49 (25.00%) E-Commerce
16 48 (24.49%) Java
16 48 (24.49%) Big Data
17 47 (23.98%) Open Source
18 45 (22.96%) SQL Server
18 45 (22.96%) Machine Learning
19 44 (22.45%) MVC
20 40 (20.41%) jQuery
20 40 (20.41%) DevOps
21 38 (19.39%) Shell Script
22 37 (18.88%) C#
22 37 (18.88%) Ajax

Digital Marketing
Co-occurring IT Skills in Manchester by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 20 (10.20%) IIS
2 16 (8.16%) Apache Spark
3 9 (4.59%) CMS
3 9 (4.59%) Umbraco
4 8 (4.08%) Drupal
4 8 (4.08%) Sitecore CMS
4 8 (4.08%) Sitefinity
5 3 (1.53%) WordPress
6 1 (0.51%) SharePoint
6 1 (0.51%) Tomcat
Applications
1 20 (10.20%) FileZilla
2 6 (3.06%) Microsoft Excel
3 2 (1.02%) Adobe Illustrator
3 2 (1.02%) Microsoft PowerPoint
3 2 (1.02%) Photoshop
4 1 (0.51%) Adobe Creative Suite
4 1 (0.51%) Microsoft Office
Business Applications
1 7 (3.57%) Payment Gateway
2 5 (2.55%) Magento
Cloud Services
1 33 (16.84%) Amazon AWS
1 33 (16.84%) Google Cloud Platform
1 33 (16.84%) Microsoft Azure
2 16 (8.16%) Google Analytics
3 7 (3.57%) Sage Pay
4 6 (3.06%) AdWords
5 2 (1.02%) Adobe Analytics
5 2 (1.02%) Google Tag Manager
6 1 (0.51%) Office 365
6 1 (0.51%) Responsys
6 1 (0.51%) Silverpop
Communications & Networking
1 20 (10.20%) FTP
1 20 (10.20%) SMTP
2 2 (1.02%) Internet
3 1 (0.51%) SMS
Database & Business Intelligence
1 48 (24.49%) Big Data
2 45 (22.96%) SQL Server
3 35 (17.86%) Hadoop
4 34 (17.35%) Relational Database
5 17 (8.67%) PostgreSQL
6 7 (3.57%) Apache Accumulo
6 7 (3.57%) CouchDB
6 7 (3.57%) MongoDB
7 5 (2.55%) Crystal Reports
7 5 (2.55%) SQL Server Analysis Services
7 5 (2.55%) SQL Server Integration Services
7 5 (2.55%) SQL Server Reporting Services
8 2 (1.02%) MySQL
9 1 (0.51%) BigQuery
9 1 (0.51%) Data Mining
9 1 (0.51%) Electronic Patient Records
9 1 (0.51%) HDInsight
Development Applications
1 13 (6.63%) Git (software)
2 12 (6.12%) JIRA
3 11 (5.61%) TeamCity
4 9 (4.59%) Cucumber
4 9 (4.59%) Jenkins
5 7 (3.57%) Eclipse
5 7 (3.57%) JUnit
5 7 (3.57%) Maven
6 6 (3.06%) Atlassian Bamboo
6 6 (3.06%) Bitbucket
6 6 (3.06%) EasyMock
7 5 (2.55%) GitLab
7 5 (2.55%) Grunt
7 5 (2.55%) gulp
7 5 (2.55%) Jasmine
7 5 (2.55%) Karma Test Runner
7 5 (2.55%) QUnit
8 2 (1.02%) PyCharm
General
1 196 (100.00%) Marketing
2 143 (72.96%) Finance
3 141 (71.94%) Electronics
4 139 (70.92%) Manufacturing
4 139 (70.92%) Telecoms
5 26 (13.27%) Retail
6 4 (2.04%) Advertising
7 1 (0.51%) Banking
7 1 (0.51%) Corporate Banking
7 1 (0.51%) Games
7 1 (0.51%) Legal
Job Titles
1 89 (45.41%) Developer
2 35 (17.86%) .NET Developer
3 28 (14.29%) Analyst
4 27 (13.78%) C# .NET Developer
4 27 (13.78%) C# Developer
5 26 (13.27%) ASP.NET Developer
5 26 (13.27%) C# ASP.NET Developer
6 23 (11.73%) Business Analyst
6 23 (11.73%) Web Developer
7 20 (10.20%) Front End Developer (Client-Side Developer)
8 18 (9.18%) Product Analyst
8 18 (9.18%) Product Manager
9 16 (8.16%) Architect
9 16 (8.16%) Business Manager
9 16 (8.16%) Cloud Architect
9 16 (8.16%) DevOps Engineer
9 16 (8.16%) Product Business Analyst
10 15 (7.65%) Front End Web Developer (Client-Side Developer)
10 15 (7.65%) JavaScript Developer
11 14 (7.14%) Agile Business Analyst
Libraries, Frameworks & Software Standards
1 70 (35.71%) .NET
2 53 (27.04%) HTML
3 52 (26.53%) CSS
4 40 (20.41%) jQuery
5 37 (18.88%) Ajax
6 31 (15.82%) ASP.NET Web API
7 27 (13.78%) ASP.NET
7 27 (13.78%) ASP.NET MVC
8 21 (10.71%) JSON
9 20 (10.20%) Regular Expression
10 16 (8.16%) MSMQ
10 16 (8.16%) RabbitMQ
11 14 (7.14%) HTML5
11 14 (7.14%) Spring
12 8 (4.08%) Akka
12 8 (4.08%) AngularJS
12 8 (4.08%) Play Framework
13 7 (3.57%) Apache Jena
13 7 (3.57%) Elastic Stack
13 7 (3.57%) Spring Boot
Miscellaneous
1 30 (15.31%) Public Cloud
2 26 (13.27%) N-Tier
3 24 (12.24%) Analytical Skills
4 19 (9.69%) User Experience
5 13 (6.63%) Social Media
6 6 (3.06%) Fintech
7 5 (2.55%) Chip and PIN
7 5 (2.55%) EPoS
8 4 (2.04%) Algorithms
8 4 (2.04%) Digital Media
8 4 (2.04%) Mobile App
9 3 (1.53%) Graphic Design
9 3 (1.53%) Tandem
10 2 (1.02%) Animation
10 2 (1.02%) iPad
10 2 (1.02%) Linux Command Line
10 2 (1.02%) Photography
11 1 (0.51%) Optoelectronics
Operating Systems
1 36 (18.37%) Windows
2 31 (15.82%) Unix
3 22 (11.22%) Linux
4 8 (4.08%) Android
4 8 (4.08%) Apple iOS
5 2 (1.02%) CentOS
5 2 (1.02%) Debian
6 1 (0.51%) Windows Server
Processes & Methodologies
1 140 (71.43%) Business Intelligence
1 140 (71.43%) Programme Management
2 82 (41.84%) Agile Software Development
3 63 (32.14%) Analytics
4 55 (28.06%) Web Development
5 49 (25.00%) E-Commerce
6 47 (23.98%) Open Source
7 45 (22.96%) Machine Learning
8 44 (22.45%) MVC
9 40 (20.41%) DevOps
10 36 (18.37%) OO
10 36 (18.37%) SEO
11 34 (17.35%) Test Automation
12 27 (13.78%) Continuous Delivery
13 26 (13.27%) SOA
14 24 (12.24%) Software Engineering
15 23 (11.73%) TDD
16 22 (11.22%) Customer Insight
17 21 (10.71%) Scrum
18 20 (10.20%) Front End Development
Programming Languages
1 103 (52.55%) SQL
2 76 (38.78%) JavaScript
3 50 (25.51%) Python
4 48 (24.49%) Java
5 38 (19.39%) Shell Script
6 37 (18.88%) C#
7 30 (15.31%) C++
7 30 (15.31%) Go
8 25 (12.76%) T-SQL
9 24 (12.24%) PHP
10 20 (10.20%) VBScript
11 8 (4.08%) Ruby
11 8 (4.08%) VB
12 7 (3.57%) Clojure
13 6 (3.06%) PL/SQL
14 5 (2.55%) TypeScript
14 5 (2.55%) VB.NET
14 5 (2.55%) VBA
15 4 (2.04%) MATLAB
15 4 (2.04%) R
Qualifications
1 37 (18.88%) Degree
2 6 (3.06%) Security Cleared
3 5 (2.55%) Master's Degree
4 4 (2.04%) PhD
Quality Assurance & Compliance
1 6 (3.06%) QA
System Software
1 16 (8.16%) Docker
Systems Management
1 34 (17.35%) Ansible
2 29 (14.80%) Opscode Chef
2 29 (14.80%) Puppet
3 16 (8.16%) Mesos
4 7 (3.57%) Kubernetes
5 3 (1.53%) Marathon
5 3 (1.53%) rkt
Vendors
1 139 (70.92%) SAP
2 50 (25.51%) Google
3 20 (10.20%) PayPal
4 10 (5.10%) Twitter
5 9 (4.59%) Facebook
5 9 (4.59%) Microsoft
6 8 (4.08%) Sitecore
7 6 (3.06%) CyberSource
8 5 (2.55%) Adobe
9 4 (2.04%) comScore
9 4 (2.04%) DoubleClick
9 4 (2.04%) Hitwise
10 3 (1.53%) Zend
11 2 (1.02%) Atlassian
12 1 (0.51%) Hootsuite
12 1 (0.51%) Salesforce Marketing Cloud