Period
to 24 November 2017

The following table provides summary statistics for permanent job vacancies advertised in the South West with a requirement for Web Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Web Analytics over the 6 months to 24 November 2017 with a comparison to the same period in the previous 2 years.

Web Analytics
England > South West
6 months to
24 Nov 2017
Same period 2016 Same period 2015
Rank 327 323 341
Rank change year-on-year -4 +18 -3
Permanent jobs citing Web Analytics 3 27 13
As % of all permanent IT jobs advertised in the South West 0.029% 0.25% 0.11%
As % of the Processes & Methodologies category 0.033% 0.28% 0.12%
Number of salaries quoted 3 20 7
South West median annual salary £27,500 £45,000 £32,500
Median salary % change year-on-year -38.89% +38.46% +32.65%
10th Percentile £26,250 £33,750 £27,000
90th Percentile £47,350 £54,125 £45,000
England median annual salary £42,500 £47,500 £45,000
% change year-on-year -10.53% +5.56% +5.88%

Web Analytics is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South West with a requirement for process or methodology skills.

All Process and Methodology Skills
South West
Permanent vacancies with a requirement for process or methodology skills 9193 9669 10594
As % of all permanent IT jobs advertised in the South West 89.50% 88.81% 88.96%
Number of salaries quoted 7563 8048 8917
South West median annual salary £42,500 £40,000 £40,000
Median salary % change year-on-year +6.25% - +3.90%
10th Percentile £26,250 £26,250 £25,000
90th Percentile £65,000 £63,750 £63,000
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Web Analytics
Job Vacancy Trend in the South West

Job postings citing Web Analytics as a percentage of all IT jobs advertised in the South West.

Job vacancy trend for Web Analytics in the South West

Web Analytics
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics in the South West.

Salary trend for Web Analytics in the South West

Web Analytics
Salary Histogram in the South West

The salary distribution of IT jobs citing Web Analytics in the South West over the 6 months to 24 November 2017.

Salary histogram for Web Analytics in the South West

Web Analytics
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the South West region over the 6 months to 24 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Somerset +3 2 £27,500 -
Bristol -21 1 £48,000 +6.67% 1
Web Analytics
England

For the 6 months to 24 November 2017, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South West region with a requirement for Web Analytics.

1 3 (100.00%) Analytics
2 2 (66.67%) HubSpot
2 2 (66.67%) Social Media
2 2 (66.67%) Social Media Management
2 2 (66.67%) Advertising
2 2 (66.67%) CMS
2 2 (66.67%) Google
2 2 (66.67%) Marketing
2 2 (66.67%) Web Development
2 2 (66.67%) Business Development
2 2 (66.67%) Google Analytics
2 2 (66.67%) Email Marketing
2 2 (66.67%) Digital Marketing
2 2 (66.67%) CRM
2 2 (66.67%) B2B
2 2 (66.67%) Online Marketing
3 1 (33.33%) HTML
3 1 (33.33%) JavaScript
3 1 (33.33%) SQL
3 1 (33.33%) Adobe
3 1 (33.33%) WebTrends
3 1 (33.33%) Data Extraction
3 1 (33.33%) Visualisation
3 1 (33.33%) Actionable Insight
3 1 (33.33%) Customer Requirements
3 1 (33.33%) Digital Analytics
3 1 (33.33%) Tealium
3 1 (33.33%) Tableau
3 1 (33.33%) Data Visualisation
3 1 (33.33%) Adobe Analytics

Web Analytics
Co-occurring IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (66.67%) CMS
Business Applications
1 1 (33.33%) WebTrends
Cloud Services
1 2 (66.67%) Google Analytics
2 1 (33.33%) Adobe Analytics
General
1 2 (66.67%) Advertising
1 2 (66.67%) Marketing
Job Titles
1 2 (66.67%) Digital Executive
1 2 (66.67%) Digital Marketing Executive
1 2 (66.67%) Marketing Executive
2 1 (33.33%) Analyst
2 1 (33.33%) Insight Analyst
Libraries, Frameworks & Software Standards
1 1 (33.33%) HTML
Miscellaneous
1 2 (66.67%) Social Media
2 1 (33.33%) Analytical Skills
2 1 (33.33%) Mobile App
Processes & Methodologies
1 3 (100.00%) Analytics
2 2 (66.67%) B2B
2 2 (66.67%) Business Development
2 2 (66.67%) CRM
2 2 (66.67%) Digital Marketing
2 2 (66.67%) Email Marketing
2 2 (66.67%) Online Marketing
2 2 (66.67%) Social Media Management
2 2 (66.67%) Web Development
3 1 (33.33%) Actionable Insight
3 1 (33.33%) Customer Requirements
3 1 (33.33%) Data Extraction
3 1 (33.33%) Data Visualisation
3 1 (33.33%) Digital Analytics
3 1 (33.33%) Tag Management
3 1 (33.33%) Visualisation
Programming Languages
1 1 (33.33%) JavaScript
1 1 (33.33%) SQL
Vendors
1 2 (66.67%) Google
1 2 (66.67%) HubSpot
2 1 (33.33%) Adobe
2 1 (33.33%) Tableau
2 1 (33.33%) Tealium