The median annual salary for a Web Marketing Analyst was - in advertised job vacancies during the 3 months to 26 March 2017.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

3 months to
26 Mar 2017
Same period 2016 Same period 2015
Web Marketing Analyst
UK
Rank 859 949 958
Rank change year-on-year +90 +9  
Permanent jobs requiring a Web Marketing Analyst 1 7 8
As % of all permanent IT jobs advertised in the UK 0.001% 0.007% 0.008%
As % of the Job Titles category 0.001% 0.007% 0.008%
Number of salaries quoted 0 6 8
Median salary - £50,000 £47,500
Median salary % change year-on-year - +5.26%  
UK excluding London median salary - - £47,500

The next table is for comparison with the above and includes summary statistics for all job roles in permanent job vacancies. Most job vacancies include a discernible job title. As such, the figures in the first row provide an indication of the number of permanent jobs in our overall sample.

IT Job Roles
UK
Permanent job vacancies with a job title containing a recognized job role 80799 99610 102835
As % of all permanent IT job vacancies advertised in the UK 96.25% 96.36% 96.62%
Number of salaries quoted 67025 83372 83971
Median salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £27,500 £26,500
10% offered a salary of more than £72,500 £70,000 £70,000
UK excluding London median salary £42,000 £41,500 £40,000
% change year-on-year +1.20% +3.75%  

Web Marketing Analyst
Job Vacancy Trend

The job posting trend of jobs advertised that featured Web Marketing Analyst in the job title.

Job vacancy trend for Web Marketing Analyst in the UK

Web Marketing Analyst
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing Analyst.

Salary trend for Web Marketing Analyst in the UK

Web Marketing Analyst
Top 4 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Marketing Analyst within the UK over the 3 months to 26 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +102 1 - -
Southampton - 1 - -
Hampshire - 1 - -
South East - 1 - -

Web Marketing Analyst Skill Set
Top 13 Related IT Skills

For the 6 months to 26 March 2017, Web Marketing Analyst job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads featuring Web Marketing Analyst in the job title.

1 3 (100.00%) Marketing
1 3 (100.00%) Analytics
1 3 (100.00%) Analytical Skills
2 2 (66.67%) Google Analytics
2 2 (66.67%) Digital Marketing
2 2 (66.67%) SQL
2 2 (66.67%) Google
3 1 (33.33%) B2B
3 1 (33.33%) SEO
3 1 (33.33%) Social Media
3 1 (33.33%) Scorecard
3 1 (33.33%) Customer Segmentation
3 1 (33.33%) Web Analytics

Web Marketing Analyst Skill Set
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 2 (66.67%) Google Analytics
General
1 3 (100.00%) Marketing
Miscellaneous
1 3 (100.00%) Analytical Skills
2 1 (33.33%) Social Media
Processes & Methodologies
1 3 (100.00%) Analytics
2 2 (66.67%) Digital Marketing
3 1 (33.33%) B2B
3 1 (33.33%) Customer Segmentation
3 1 (33.33%) Scorecard
3 1 (33.33%) SEO
3 1 (33.33%) Web Analytics
Programming Languages
1 2 (66.67%) SQL
Vendors
1 2 (66.67%) Google