Period
to 15 October 2018

The following table provides summary statistics for permanent job vacancies advertised in Wales with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 15 October 2018 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
UK > Wales
6 months to
15 Oct 2018
Same period 2017 Same period 2016
Rank 113 54 108
Rank change year-on-year -59 +54 +33
Permanent jobs citing SEO 18 87 41
As % of all permanent IT jobs advertised in Wales 0.89% 4.54% 1.56%
As % of the Processes & Methodologies category 1.00% 4.90% 1.74%
Number of salaries quoted 18 85 36
Wales median annual salary £49,039 £49,039 £30,000
Median salary % change year-on-year - +63.46% -3.23%
10th Percentile £32,275 £29,405 £21,875
90th Percentile £54,844 £54,844 £42,500
UK median annual salary £40,000 £37,500 £35,000
% change year-on-year +6.67% +7.14% -

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Wales with a requirement for process or methodology skills.

All Process and Methodology Skills
Wales
Permanent vacancies with a requirement for process or methodology skills 1,801 1,774 2,354
As % of all permanent IT jobs advertised in Wales 89.20% 92.64% 89.78%
Number of salaries quoted 1,451 1,539 1,991
Wales median annual salary £40,000 £40,000 £37,500
Median salary % change year-on-year - +6.67% +2.74%
10th Percentile £25,000 £24,250 £22,500
90th Percentile £62,500 £57,500 £55,000
UK median annual salary £50,000 £50,000 £48,000
% change year-on-year - +4.17% +1.05%

SEO
Job Vacancy Trend in Wales

Job postings citing SEO as a percentage of all IT jobs advertised in Wales.

Job vacancy trend for SEO in Wales

SEO
Salary Trend in Wales

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Wales.

Salary trend for SEO in Wales

SEO
Salary Histogram in Wales

The salary distribution of IT jobs citing SEO in Wales over the 6 months to 15 October 2018.

Salary histogram for SEO in Wales

SEO
Job Locations in Wales

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Wales region over the 6 months to 15 October 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Wales -29 10 £49,039 - 1
South Wales -11 8 £42,500 +73.47% 1
SEO
UK

For the 6 months to 15 October 2018, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Wales region with a requirement for SEO.

1 12 (66.67%) Agile Software Development
2 10 (55.56%) Software Engineering
2 10 (55.56%) Java
2 10 (55.56%) Unix
2 10 (55.56%) OOP
2 10 (55.56%) OO
2 10 (55.56%) Service Delivery
2 10 (55.56%) Amazon AWS
2 10 (55.56%) Business Transformation
2 10 (55.56%) Mentoring
2 10 (55.56%) Customer Requirements
2 10 (55.56%) Software Delivery
3 7 (38.89%) Marketing
4 6 (33.33%) Content Management
4 6 (33.33%) CMS
5 4 (22.22%) Publishing
5 4 (22.22%) B2B
5 4 (22.22%) Blog
5 4 (22.22%) Time Management
5 4 (22.22%) WordPress
5 4 (22.22%) Content Writing
5 4 (22.22%) Social Media
6 2 (11.11%) HTML
6 2 (11.11%) CSS
7 1 (5.56%) JavaScript
7 1 (5.56%) SAP
7 1 (5.56%) Internet
7 1 (5.56%) Scrum
7 1 (5.56%) Sitecore CMS
7 1 (5.56%) Sitecore

SEO
Co-occurring IT Skills in Wales by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (33.33%) CMS
2 4 (22.22%) WordPress
3 1 (5.56%) Sitecore CMS
Cloud Services
1 10 (55.56%) Amazon AWS
Communications & Networking
1 1 (5.56%) Internet
General
1 7 (38.89%) Marketing
2 4 (22.22%) Publishing
3 1 (5.56%) Interactive Media
Job Titles
1 10 (55.56%) Lead Software Engineer
1 10 (55.56%) Senior Software Engineer
1 10 (55.56%) Software Engineer
2 4 (22.22%) Technical Writer
3 2 (11.11%) Production Executive
4 1 (5.56%) Developer
4 1 (5.56%) Product Manager
4 1 (5.56%) React Developer
4 1 (5.56%) Senior Manager
4 1 (5.56%) Senior Product Manager
4 1 (5.56%) UI Developer
Libraries, Frameworks & Software Standards
1 2 (11.11%) CSS
1 2 (11.11%) HTML
2 1 (5.56%) AngularJS
2 1 (5.56%) Apache Cordova
2 1 (5.56%) CSS3
2 1 (5.56%) HTML5
2 1 (5.56%) React
Miscellaneous
1 4 (22.22%) Blog
1 4 (22.22%) Social Media
2 1 (5.56%) Analytical Skills
2 1 (5.56%) Self-Motivation
2 1 (5.56%) User Experience
Operating Systems
1 10 (55.56%) Unix
Processes & Methodologies
1 12 (66.67%) Agile Software Development
2 10 (55.56%) Business Transformation
2 10 (55.56%) Customer Requirements
2 10 (55.56%) Mentoring
2 10 (55.56%) OO
2 10 (55.56%) OOP
2 10 (55.56%) Service Delivery
2 10 (55.56%) Software Delivery
2 10 (55.56%) Software Engineering
3 6 (33.33%) Content Management
4 4 (22.22%) B2B
4 4 (22.22%) Content Writing
4 4 (22.22%) Time Management
5 1 (5.56%) Continuous Improvement
5 1 (5.56%) Cross-Browser Compatibility
5 1 (5.56%) Internet Marketing
5 1 (5.56%) Product Management
5 1 (5.56%) Release Management
5 1 (5.56%) User Stories
5 1 (5.56%) Web Development
Programming Languages
1 10 (55.56%) Java
2 1 (5.56%) JavaScript
Quality Assurance & Compliance
1 1 (5.56%) QA
Vendors
1 1 (5.56%) SAP
1 1 (5.56%) Sitecore