Social Media Job Trends in Wales

Social Media
UK > Wales

The table below looks at the prevalence of the term Social Media in permanent job vacancies in Wales. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 13 June 2026, comparing them to the same period in the previous two years.

6 months to
13 Jun 2026
Same period 2025 Same period 2024
Rank 94 53 82
Rank change year-on-year -41 +29 +28
Permanent jobs citing Social Media 9 5 34
As % of all permanent jobs in Wales 0.47% 0.95% 1.57%
As % of the Miscellaneous category 1.84% 2.35% 5.71%
Number of salaries quoted 5 2 34
10th Percentile £33,100 - £27,157
25th Percentile - £25,750 £31,250
Median annual salary (50th Percentile) £40,000 £26,500 £37,500
Median % change year-on-year +50.94% -29.33% +5.63%
75th Percentile - £27,250 £43,750
90th Percentile - - -
UK median annual salary £39,000 £38,325 £38,000
% change year-on-year +1.76% +0.86% -15.56%

All Generic Skills
Wales

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in Wales.

Permanent vacancies with a requirement for generic IT skills 488 213 595
As % of all permanent jobs advertised in Wales 25.42% 40.42% 27.51%
Number of salaries quoted 248 123 346
10th Percentile £28,500 £31,250 £26,250
25th Percentile £36,103 £41,250 £32,083
Median annual salary (50th Percentile) £50,810 £59,857 £45,000
Median % change year-on-year -15.12% +33.02% -
75th Percentile £73,750 £73,750 £57,500
90th Percentile £81,250 £79,750 £67,500
UK median annual salary £60,000 £57,500 £55,000
% change year-on-year +4.35% +4.55% -15.38%

Social Media
Job Vacancy Trend in Wales

Historical trend showing the proportion of permanent IT job postings citing Social Media relative to all permanent IT jobs advertised in Wales.

Social Media job vacancy trend in Wales

Social Media
Salary Trend in Wales

Salary distribution trend for jobs in Wales citing Social Media.

Salary distribution trend for jobs in Wales citing Social Media

Social Media
Salary Histogram in Wales

Salary distribution for jobs citing Social Media in Wales over the 6 months to 13 June 2026.

Salary histogram for Social Media in Wales

Social Media
Job Locations in Wales

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the Wales region over the 6 months to 13 June 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
South Wales -31 8 £40,000 +50.94% 1
West Wales - 1 £29,000 - 2
Social Media
UK

Social Media
Co-Occurring Skills & Capabilities in Wales by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 4 (44.44%) SharePoint
Applications
1 4 (44.44%) Microsoft Excel
1 4 (44.44%) Microsoft Office
2 1 (11.11%) Trello
Cloud Services
1 4 (44.44%) ChatGPT
1 4 (44.44%) Microsoft Copilot
1 4 (44.44%) Power Automate
Database & Business Intelligence
1 1 (11.11%) Tableau
General
1 5 (55.56%) Marketing
2 4 (44.44%) Inclusion and Diversity
2 4 (44.44%) Organisational Skills
2 4 (44.44%) Social Skills
Job Titles
1 4 (44.44%) Business Development Manager
1 4 (44.44%) Business Manager
1 4 (44.44%) Development Manager
2 1 (11.11%) Coordinator
Miscellaneous
1 4 (44.44%) Self-Motivation
Processes & Methodologies
1 5 (55.56%) CRM
2 4 (44.44%) AI
2 4 (44.44%) Business Development
2 4 (44.44%) Content Marketing
2 4 (44.44%) Digital Marketing
2 4 (44.44%) Social Media Management
3 1 (11.11%) B2B
3 1 (11.11%) B2C
3 1 (11.11%) Demand Generation
3 1 (11.11%) Direct Marketing
3 1 (11.11%) Lead Generation
3 1 (11.11%) Marketing Strategy
3 1 (11.11%) Thought Leadership
Qualifications
1 4 (44.44%) Degree
Quality Assurance & Compliance
1 4 (44.44%) Data Quality
Vendors
1 4 (44.44%) Sage
2 1 (11.11%) Marketo
2 1 (11.11%) Pardot