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The table below looks at the prevalence of the term Social Media in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 12 April 2021 with a comparison to the same period over the previous 2 years.
| Social Media UK |
|
|
6 months to
12 Apr 2021 |
Same period 2020 |
Same period 2019 |
| Rank |
352 |
508 |
451 |
| Rank change year-on-year |
+156 |
-57 |
-60 |
| Permanent jobs citing Social Media |
669 |
605 |
976 |
| As % of all permanent jobs advertised in the UK |
0.81% |
0.53% |
0.66% |
| As % of the Miscellaneous category |
2.05% |
1.38% |
1.66% |
| Number of salaries quoted |
420 |
441 |
660 |
| 10th Percentile |
£25,000 |
£25,000 |
£23,250 |
| 25th Percentile |
£32,500 |
£32,000 |
£30,000 |
| Median annual salary (50th Percentile) |
£47,500 |
£45,000 |
£40,000 |
| Median % change year-on-year |
+5.56% |
+12.50% |
- |
| 75th Percentile |
£65,000 |
£67,500 |
£65,000 |
| 90th Percentile |
£77,625 |
£82,500 |
£87,500 |
| UK excluding London median annual salary |
£40,000 |
£42,500 |
£35,000 |
| % change year-on-year |
-5.88% |
+21.43% |
+5.26% |
Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for generic IT skills.
| All Generic IT Skills UK |
| Permanent vacancies with a requirement for generic IT skills |
32,608 |
43,803 |
58,696 |
| As % of all permanent IT jobs advertised in the UK |
39.51% |
38.59% |
39.42% |
| Number of salaries quoted |
23,207 |
34,115 |
44,835 |
| 10th Percentile |
£32,500 |
£30,750 |
£29,250 |
| 25th Percentile |
£41,250 |
£39,750 |
£37,500 |
| Median annual salary (50th Percentile) |
£55,000 |
£55,000 |
£52,500 |
| Median % change year-on-year |
- |
+4.76% |
+5.00% |
| 75th Percentile |
£75,000 |
£75,000 |
£71,655 |
| 90th Percentile |
£95,000 |
£93,750 |
£87,500 |
| UK excluding London median annual salary |
£47,500 |
£47,500 |
£45,000 |
| % change year-on-year |
- |
+5.56% |
- |
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