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The table below looks at the prevalence of the term Social Media in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 3 June 2020 with a comparison to the same period over the previous 2 years.
| Social Media UK |
|
|
6 months to
3 Jun 2020 |
Same period 2019 |
Same period 2018 |
| Rank |
475 |
455 |
425 |
| Rank change year-on-year |
-20 |
-30 |
-68 |
| Permanent jobs citing Social Media |
453 |
942 |
1,236 |
| As % of all permanent jobs advertised in the UK |
0.52% |
0.66% |
0.72% |
| As % of the Miscellaneous category |
1.33% |
1.69% |
1.85% |
| Number of salaries quoted |
355 |
655 |
1,017 |
| Median annual salary |
£52,500 |
£42,500 |
£40,000 |
| Median salary % change year-on-year |
+23.53% |
+6.25% |
+5.26% |
| 10th Percentile |
£26,250 |
£25,000 |
£21,250 |
| 90th Percentile |
£84,750 |
£85,000 |
£82,500 |
| UK excluding London median annual salary |
£45,000 |
£35,000 |
£33,000 |
| % change year-on-year |
+28.57% |
+6.06% |
-2.94% |
Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for generic IT skills.
| All Generic IT Skills UK |
| Permanent vacancies with a requirement for generic IT skills |
34,056 |
55,795 |
66,755 |
| As % of all permanent IT jobs advertised in the UK |
38.89% |
39.12% |
38.81% |
| Number of salaries quoted |
26,221 |
41,585 |
51,415 |
| Median annual salary |
£55,000 |
£52,500 |
£50,000 |
| Median salary % change year-on-year |
+4.76% |
+5.00% |
+5.26% |
| 10th Percentile |
£31,250 |
£29,000 |
£28,500 |
| 90th Percentile |
£95,000 |
£87,500 |
£85,000 |
| UK excluding London median annual salary |
£47,500 |
£45,000 |
£45,000 |
| % change year-on-year |
+5.56% |
- |
+5.88% |
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Social Media
Job Vacancy Trend
Job postings citing Social Media as a proportion of all IT jobs advertised.
Social Media
Salary Trend
3-month moving average salary quoted in jobs citing Social Media.
Social Media
Salary Histogram
Salary distribution for jobs citing Social Media over the 6 months to 3 June 2020.
Social Media
Top 16 Job Locations
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the UK over the 6 months to 3 June 2020.
The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location |
Rank Change
on Same Period
Last Year |
Matching
Permanent
IT Job Ads |
Median Salary
Past 6 Months |
Median Salary
% Change
on Same Period
Last Year |
Live
Job
Vacancies |
| England |
-31 |
418 |
£52,500 |
+24.26% |
42 |
| London |
-55 |
241 |
£57,500 |
+15.00% |
10 |
| UK excluding London |
+54 |
203 |
£45,000 |
+28.57% |
32 |
| North of England |
+115 |
66 |
£52,500 |
+50.00% |
22 |
| North West |
+99 |
55 |
£55,000 |
+57.14% |
16 |
| South East |
+106 |
43 |
£50,000 |
+53.85% |
6 |
| South West |
+19 |
26 |
£42,500 |
+30.77% |
|
| Work from Home |
+24 |
24 |
£58,750 |
+30.56% |
3 |
| East of England |
+69 |
21 |
£42,500 |
+6.25% |
2 |
| Midlands |
+23 |
21 |
£35,500 |
+20.34% |
1 |
| Scotland |
+60 |
14 |
£45,000 |
- |
1 |
| Wales |
+8 |
14 |
£23,750 |
-38.71% |
|
| East Midlands |
+36 |
12 |
£35,000 |
-6.35% |
|
| Yorkshire |
+94 |
10 |
£24,250 |
-19.17% |
2 |
| West Midlands |
+31 |
9 |
£52,368 |
+90.43% |
1 |
| North East |
- |
1 |
- |
- |
4 |
For the 6 months to 3 June 2020, IT jobs citing Social Media also mentioned the following skills in order of popularity.
The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for Social Media.
Social Media
Co-occurring IT Skills by Category
The follow tables expand on the table above by listing co-occurrences grouped by category.
The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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