The table below looks at the statistics for Direct Marketing skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Direct Marketing over the 3 months to 28 April 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
28 Apr 2015
Same period 2014 Same period 2013
Direct Marketing
Rank 585 571 526
Rank change year-on-year
-14 -45
Contract jobs citing Direct Marketing 17 27 32
As % of all contract IT jobs located in the UK 0.031% 0.049% 0.067%
As % of the Processes & Methodologies category 0.040% 0.066% 0.091%
Number of daily rates quoted 14 23 17
Average daily rate
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of your Daily Rate
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£325 £325 £263
Average daily rate % change year-on-year
- +23.80%
90% offered a daily rate of more than £193 £178 £165
10% offered a daily rate of more than £443 £490 £360
UK excluding London average daily rate £325 £325 £313
% change year-on-year
- +4.00%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
42539 40813 35078
As % of all contract IT jobs located in the UK 76.36% 74.79% 73.53%
Number of daily rates quoted 26548 25477 20902
Average daily rate £415 £400 £408
Average daily rate % change year-on-year
+3.75% -1.84%
90% offered a daily rate of more than £285 £275 £275
10% offered a daily rate of more than £575 £560 £575
UK excluding London average daily rate £390 £375 £360
% change year-on-year
+4.00% +4.16%
Number of hourly rates quoted 1220 1147 1066
Average hourly rate £29.00 £30.00 £32.00
Average hourly rate % change year-on-year
-3.33% -6.25%
90% offered a hourly rate of more than £12.10 £12.50 £13.50
10% offered a hourly rate of more than £47.50 £52.50 £54.00
UK excluding London average hourly rate £30.50 £31.00 £32.00
% change year-on-year
-1.61% -3.12%

Direct Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Direct Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in the UK

Direct Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Direct Marketing within the UK.

Direct Marketing Daily Rate Trend in the UK

Direct Marketing
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Direct Marketing within the UK over the 3 months to 28 April 2015.

Direct Marketing Daily Rate Histogram in the UK

Direct Marketing
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Direct Marketing within the UK.

Direct Marketing Hourly Rate Trend in the UK

Direct Marketing
Top 13 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Direct Marketing within the UK over the 3 months to 28 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -15 17 £325 - 18
London -17 9 £300 -9.43% 5
West Midlands +2 4 £325 -13.33%
Coventry - 4 £325 -
City of London +16 2 £425 +21.42% 3
South West +14 2 £140 -56.92% 3
Bristol +3 2 £140 -56.92% 2
South East -18 1 £450 +140.00% 4
East Grinstead - 1 £450 -
Leeds - 1 £325 - 2
West Sussex - 1 £450 -
West Yorkshire - 1 £325 - 3
Yorkshire - 1 £325 - 3

Direct Marketing
Top 30 Related IT Skills

For the 6 months to 28 April 2015, IT contractor jobs within the UK citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Direct Marketing.

1 45 (100.00%) Marketing
2 27 (60.00%) SQL
3 21 (46.67%) Analytics
4 17 (37.78%) CRM
4 17 (37.78%) SAS
5 16 (35.56%) Campaign Management
6 10 (22.22%) Finance
7 9 (20.00%) Analytical Skills
8 7 (15.56%) Marketing Analytics
8 7 (15.56%) Teradata
9 6 (13.33%) Degree
10 5 (11.11%) QA
10 5 (11.11%) Data Protection
10 5 (11.11%) Digital Marketing
10 5 (11.11%) Stakeholder Management
10 5 (11.11%) E-Commerce
10 5 (11.11%) UNIX
10 5 (11.11%) Line Management
11 4 (8.89%) Multivariate Testing
11 4 (8.89%) Customer Engagement
11 4 (8.89%) Adobe
11 4 (8.89%) .NET
11 4 (8.89%) MS Office
11 4 (8.89%) SQL Server
11 4 (8.89%) Unica
11 4 (8.89%) Aprimo
11 4 (8.89%) Web Development
12 3 (6.67%) Google Analytics
12 3 (6.67%) Retail
12 3 (6.67%) Google

Direct Marketing
Top Related IT Skills by Category

For the 6 months to 28 April 2015, IT contractor jobs within the UK citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Application Platforms
1 17 (37.78%) SAS
2 2 (4.44%) CMS
2 2 (4.44%) Drupal
3 1 (2.22%) Confluence
3 1 (2.22%) IIS
3 1 (2.22%) SharePoint
Applications
1 4 (8.89%) MS Office
2 3 (6.67%) MS Excel
2 3 (6.67%) SPSS
3 1 (2.22%) FastStats
3 1 (2.22%) PowerPivot
Business Applications
1 4 (8.89%) Unica
2 2 (4.44%) WebTrends
2 2 (4.44%) Optimost
2 2 (4.44%) Adobe Campaign
3 1 (2.22%) SAP CRM
3 1 (2.22%) SAP InfiniteInsight
3 1 (2.22%) Unica Affinium
Cloud Services
1 3 (6.67%) Google Analytics
2 1 (2.22%) Amazon AWS
2 1 (2.22%) Rackspace Cloud
Communications & Networking
1 3 (6.67%) SMS
2 1 (2.22%) Intranet
Database & Business Intelligence
1 4 (8.89%) SQL Server
2 3 (6.67%) Data Mining
3 2 (4.44%) Data Mart
3 2 (4.44%) SQL Server 2005
3 2 (4.44%) SQL Server Integration Services
3 2 (4.44%) SQL Server 2008
3 2 (4.44%) SQL Server 2000
3 2 (4.44%) SQL Server Reporting Services
3 2 (4.44%) DTS
3 2 (4.44%) Relational Database
4 1 (2.22%) Clementine
4 1 (2.22%) Oracle Database
4 1 (2.22%) DataStage
4 1 (2.22%) Data Warehouse
Development Applications
1 1 (2.22%) NUnit
1 1 (2.22%) Subversion
1 1 (2.22%) JIRA
1 1 (2.22%) Git (software)
General
1 45 (100.00%) Marketing
2 10 (22.22%) Finance
3 3 (6.67%) Retail
4 2 (4.44%) Telecoms
5 1 (2.22%) Games
5 1 (2.22%) Banking
Job Titles
1 23 (51.11%) Analyst
2 10 (22.22%) Data Analyst
2 10 (22.22%) Campaign Analyst
3 6 (13.33%) Developer
4 4 (8.89%) Marketing Analyst
5 3 (6.67%) Senior Analyst
5 3 (6.67%) CRM Analyst
5 3 (6.67%) Insight Analyst
6 2 (4.44%) Marketing Data Analyst
6 2 (4.44%) Web Manager
6 2 (4.44%) Drupal Developer
6 2 (4.44%) Web Analytics Manager
6 2 (4.44%) Senior Consultant
6 2 (4.44%) Consultant
6 2 (4.44%) SQL Developer
7 1 (2.22%) Operations Analyst
7 1 (2.22%) Delivery Manager
7 1 (2.22%) SAS Analyst
7 1 (2.22%) Communications Manager
7 1 (2.22%) CRM Consultant
Libraries, Frameworks & Software Standards
1 4 (8.89%) .NET
2 2 (4.44%) XML
3 1 (2.22%) ODBC
3 1 (2.22%) Velocity
3 1 (2.22%) jQuery
3 1 (2.22%) ASP.NET
3 1 (2.22%) ATL
3 1 (2.22%) CSS
3 1 (2.22%) SOAP
3 1 (2.22%) Web Services
3 1 (2.22%) HTML
Miscellaneous
1 9 (20.00%) Analytical Skills
2 2 (4.44%) Open Source
2 2 (4.44%) Mathematics
3 1 (2.22%) Computer Science
3 1 (2.22%) Copywriting
3 1 (2.22%) FMCG
3 1 (2.22%) Digital Media
3 1 (2.22%) Hybrid Cloud
3 1 (2.22%) Clustering
Operating Systems
1 5 (11.11%) UNIX
2 1 (2.22%) Linux
Processes & Methodologies
1 21 (46.67%) Analytics
2 17 (37.78%) CRM
3 16 (35.56%) Campaign Management
4 7 (15.56%) Marketing Analytics
5 5 (11.11%) Line Management
5 5 (11.11%) E-Commerce
5 5 (11.11%) Stakeholder Management
5 5 (11.11%) Digital Marketing
5 5 (11.11%) Data Protection
6 4 (8.89%) Multivariate Testing
6 4 (8.89%) Web Development
6 4 (8.89%) Customer Engagement
7 3 (6.67%) Project Management
7 3 (6.67%) Business Intelligence
8 2 (4.44%) B2C
8 2 (4.44%) Mobile Commerce
8 2 (4.44%) Data Security
8 2 (4.44%) Econometrics
8 2 (4.44%) Agile Software Development
8 2 (4.44%) Database Marketing
Programming Languages
1 27 (60.00%) SQL
2 3 (6.67%) T-SQL
3 1 (2.22%) VBA
3 1 (2.22%) Shell Script
3 1 (2.22%) SAS Macro
3 1 (2.22%) C#
3 1 (2.22%) Java
3 1 (2.22%) JavaScript
Qualifications
1 6 (13.33%) Degree
2 1 (2.22%) ISEB
Quality Assurance & Compliance
1 5 (11.11%) QA
Vendors
1 7 (15.56%) Teradata
2 4 (8.89%) Adobe
2 4 (8.89%) Aprimo
3 3 (6.67%) Google
3 3 (6.67%) Salesforce.com
3 3 (6.67%) Chordiant
4 2 (4.44%) IBM
4 2 (4.44%) Epiphany
4 2 (4.44%) Alterian
4 2 (4.44%) Omniture
4 2 (4.44%) Siebel
4 2 (4.44%) HubSpot
4 2 (4.44%) ExactTarget
5 1 (2.22%) EPiServer
5 1 (2.22%) Tableau
5 1 (2.22%) Eloqua
5 1 (2.22%) Rackspace
5 1 (2.22%) Microsoft
5 1 (2.22%) Oracle
5 1 (2.22%) SAP
Bristol
Orgtel
Rate: £200 - £215 per day
Posted: 7 days ago
Bristol
Orgtel
Rate: £150 - £215 per day
Posted: 8 days ago