The table below looks at the statistics for Direct Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 1 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Sep 2015
Same period 2014 Same period 2013
Direct Marketing
Rank 781 714 737
Rank change year-on-year
-67 +23
Permanent jobs citing Direct Marketing 118 197 144
As % of all permanent IT jobs located in the UK 0.11% 0.17% 0.14%
As % of the Processes & Methodologies category 0.12% 0.20% 0.17%
Number of salaries quoted 106 96 101
Average salary £35,250 £40,000 £40,000
Average salary % change year-on-year
-11.87% -
90% offered a salary of more than £29,000 £30,250 £25,000
10% offered a salary of more than £55,000 £62,500 £65,000
UK excluding London average salary £37,500 £35,000 £39,000
% change year-on-year
+7.14% -10.25%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
94518 96399 86950
As % of all permanent IT jobs located in the UK 85.17% 82.80% 81.73%
Number of salaries quoted 77981 76960 71128
Average salary £50,000 £47,500 £47,500
Average salary % change year-on-year
+5.26% -
90% offered a salary of more than £32,500 £31,000 £30,000
10% offered a salary of more than £75,000 £72,500 £72,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Direct Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Direct Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in the UK

Direct Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing within the UK.

Direct Marketing Salary Trend in the UK

Direct Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Direct Marketing over the 3 months to 1 September 2015 within the UK.

Direct Marketing Salary Histogram in the UK

Direct Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Direct Marketing within the UK over the 3 months to 1 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -54 118 £35,250 -11.87% 16
London -43 82 £35,000 -17.64% 7
City of London +40 41 £32,500 -16.66% 4
South East -9 13 £55,250 +30.00% 3
Berkshire +24 10 £48,000 - 2
Slough - 7 £77,500 -
Yorkshire +10 6 £50,000 +66.66% 2
East of England +2 5 £33,000 +1.53%
South West -22 5 £38,000 +8.57% 3
West Yorkshire +8 4 £57,500 +100.00% 2
Leeds +8 4 £57,500 +100.00% 2
Bristol -12 4 £38,000 -56.57% 1
Cambridgeshire +23 3 £30,500 -28.23%
Reading -3 3 £34,000 - 2
West Midlands -6 3 £47,500 +150.00%
Manchester -6 3 £29,000 -
North West -10 3 £29,000 -22.66%
Birmingham +8 2 £33,250 -
Salford - 2 £29,000 -
Surbiton - 2 £27,500 -
North Yorkshire -3 1 £50,000 +5.26%
Essex -4 1 £37,500 +15.38%
Surrey -9 1 - -
West Sussex - 1 - - 1
East Sussex - 1 £62,500 -
Shropshire - 1 £80,500 -
Gloucestershire - 1 - - 2
Suffolk - 1 - -
South Yorkshire - 1 £30,000 -
Wembley - 1 £37,500 -

Direct Marketing
Top 30 Related IT Skills

For the 6 months to 1 September 2015, IT jobs within the UK citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing.

1 246 (100.00%) Marketing
2 118 (47.97%) CRM
3 110 (44.72%) SQL
4 74 (30.08%) Degree
5 58 (23.58%) Analytics
6 48 (19.51%) Digital Marketing
7 46 (18.70%) Analytical Skills
8 38 (15.45%) Project Management
8 38 (15.45%) SAS
9 37 (15.04%) Microsoft
9 37 (15.04%) Data Analysis
10 32 (13.01%) Finance
10 32 (13.01%) MS Excel
11 29 (11.79%) Advertising
11 29 (11.79%) MBA
12 28 (11.38%) SQL Server
13 27 (10.98%) Data Management
14 26 (10.57%) Business Intelligence
14 26 (10.57%) Customer Insight
15 23 (9.35%) Programme Management
15 23 (9.35%) Email Marketing
15 23 (9.35%) Time Management
16 21 (8.54%) E-Commerce
16 21 (8.54%) HTML
16 21 (8.54%) Campaign Management
16 21 (8.54%) Campaign Analysis
17 20 (8.13%) MS Office
17 20 (8.13%) Retail
18 19 (7.72%) Social Media
19 18 (7.32%) Marketing Strategy

Direct Marketing
Top Related IT Skills by Category

For the 6 months to 1 September 2015, IT jobs within the UK citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Application Platforms
1 38 (15.45%) SAS
2 12 (4.88%) SharePoint
3 9 (3.66%) Exchange Server 2013
4 2 (0.81%) CMS
4 2 (0.81%) SugarCRM
4 2 (0.81%) SharePoint 2010
4 2 (0.81%) SharePoint 2013
5 1 (0.41%) Apache
Applications
1 32 (13.01%) MS Excel
2 20 (8.13%) MS Office
3 16 (6.50%) FastStats
4 8 (3.25%) Fireworks
5 7 (2.85%) Photoshop
6 6 (2.44%) MS PowerPoint
7 5 (2.03%) InDesign
8 4 (1.63%) SPSS
9 1 (0.41%) MS Project
9 1 (0.41%) Adobe Illustrator
Business Applications
1 13 (5.28%) Dynamics CRM
2 7 (2.85%) Adobe Campaign
3 6 (2.44%) Unica
4 4 (1.63%) WebTrends
Cloud Services
1 10 (4.07%) Office 365
2 6 (2.44%) Google Analytics
3 2 (0.81%) SaaS
Communications & Networking
1 10 (4.07%) SMS
1 10 (4.07%) DHCP
1 10 (4.07%) TCP/IP
1 10 (4.07%) DNS
1 10 (4.07%) Firewall
2 9 (3.66%) VLAN
2 9 (3.66%) NAS
2 9 (3.66%) LAN
2 9 (3.66%) SAN
3 4 (1.63%) Internet
4 2 (0.81%) Broadband
Database & Business Intelligence
1 28 (11.38%) SQL Server
2 13 (5.28%) Data Mining
3 12 (4.88%) BusinessObjects
3 12 (4.88%) SQL Server Integration Services
4 11 (4.47%) SQL Server 2012
5 10 (4.07%) Relational Database
6 7 (2.85%) SQL Server Reporting Services
6 7 (2.85%) Data Warehouse
7 6 (2.44%) SQL Server Analysis Services
8 4 (1.63%) SQL Server 2008
8 4 (1.63%) MS Access
8 4 (1.63%) SQL Server 2005
9 3 (1.22%) SQL Server 2000
9 3 (1.22%) MySQL
9 3 (1.22%) DTS
10 2 (0.81%) OLAP
10 2 (0.81%) Microsoft Analysis Services
10 2 (0.81%) DataStage
10 2 (0.81%) Hadoop
10 2 (0.81%) Oracle Database
Development Applications
1 13 (5.28%) Visual Studio
2 7 (2.85%) Dreamweaver
3 2 (0.81%) Subversion
4 1 (0.41%) Git (software)
4 1 (0.41%) Team Foundation Server
4 1 (0.41%) Hudson
General
1 246 (100.00%) Marketing
2 32 (13.01%) Finance
3 29 (11.79%) Advertising
4 20 (8.13%) Retail
5 15 (6.10%) Banking
5 15 (6.10%) Telecoms
6 5 (2.03%) Law
7 4 (1.63%) Publishing
7 4 (1.63%) Italian Language
8 2 (0.81%) Automotive
9 1 (0.41%) Pharmaceutical
9 1 (0.41%) Games
9 1 (0.41%) Legal
9 1 (0.41%) Multimedia
9 1 (0.41%) German Language
Job Titles
1 88 (35.77%) Analyst
2 47 (19.11%) Data Analyst
3 23 (9.35%) Marketing Manager
4 21 (8.54%) Insight Analyst
5 20 (8.13%) Marketing Analyst
6 17 (6.91%) Developer
7 15 (6.10%) Campaign Analyst
8 12 (4.88%) Marketing Executive
9 11 (4.47%) CRM Manager
9 11 (4.47%) Marketing Data Analyst
9 11 (4.47%) Senior Manager
10 10 (4.07%) Data Insight Analyst
10 10 (4.07%) Designer
11 9 (3.66%) Senior Analyst
11 9 (3.66%) Head of Technology
11 9 (3.66%) Customer Analyst
12 8 (3.25%) MIS Manager
12 8 (3.25%) Support Engineer
13 7 (2.85%) Administrator
13 7 (2.85%) Database Analyst
Libraries, Frameworks & Software Standards
1 21 (8.54%) HTML
2 17 (6.91%) .NET
3 7 (2.85%) XHTML
4 6 (2.44%) CSS
5 5 (2.03%) CGI
6 4 (1.63%) XML
7 3 (1.22%) jQuery
8 2 (0.81%) ASP.NET
9 1 (0.41%) Web Services
9 1 (0.41%) LAMP
9 1 (0.41%) Ajax
9 1 (0.41%) Symfony
9 1 (0.41%) CodeIgniter
9 1 (0.41%) CakePHP
9 1 (0.41%) Yii
9 1 (0.41%) REST
9 1 (0.41%) ASP.NET Web Forms
9 1 (0.41%) ODBC
Miscellaneous
1 46 (18.70%) Analytical Skills
2 19 (7.72%) Social Media
3 8 (3.25%) Statistics
3 8 (3.25%) Copywriting
3 8 (3.25%) User Experience
4 7 (2.85%) Graphic Design
4 7 (2.85%) Visualisation
5 6 (2.44%) FMCG
6 5 (2.03%) Photography
7 4 (1.63%) Mathematics
7 4 (1.63%) Digital Media
8 3 (1.22%) Computer Science
8 3 (1.22%) Management Information System
9 2 (0.81%) Economics
10 1 (0.41%) Social Gaming
10 1 (0.41%) New Media
10 1 (0.41%) Mobile App
10 1 (0.41%) Performance Metrics
10 1 (0.41%) Freedom of Information
10 1 (0.41%) Life Science
Operating Systems
1 10 (4.07%) Windows
1 10 (4.07%) Windows Server 2008
1 10 (4.07%) Windows 7
1 10 (4.07%) Windows Server 2012
2 3 (1.22%) Linux
3 2 (0.81%) UNIX
Processes & Methodologies
1 118 (47.97%) CRM
2 58 (23.58%) Analytics
3 48 (19.51%) Digital Marketing
4 38 (15.45%) Project Management
5 37 (15.04%) Data Analysis
6 27 (10.98%) Data Management
7 26 (10.57%) Business Intelligence
7 26 (10.57%) Customer Insight
8 23 (9.35%) Email Marketing
8 23 (9.35%) Time Management
8 23 (9.35%) Programme Management
9 21 (8.54%) E-Commerce
9 21 (8.54%) Campaign Management
9 21 (8.54%) Campaign Analysis
10 18 (7.32%) Marketing Strategy
11 17 (6.91%) B2B
11 17 (6.91%) Stakeholder Management
12 16 (6.50%) Marketing Analytics
13 14 (5.69%) Data Cleansing
13 14 (5.69%) Database Marketing
Programming Languages
1 110 (44.72%) SQL
2 15 (6.10%) C#
3 14 (5.69%) JavaScript
4 10 (4.07%) T-SQL
5 7 (2.85%) C
6 5 (2.03%) VBA
7 4 (1.63%) VB
8 3 (1.22%) Java
9 2 (0.81%) PHP
10 1 (0.41%) Perl
10 1 (0.41%) Python
10 1 (0.41%) Bash Shell
10 1 (0.41%) R
Qualifications
1 74 (30.08%) Degree
2 29 (11.79%) MBA
3 8 (3.25%) MCSE
3 8 (3.25%) MCSA
3 8 (3.25%) CCNA
3 8 (3.25%) Cisco Certification
3 8 (3.25%) Microsoft Certification
4 1 (0.41%) PRINCE2 Practitioner
4 1 (0.41%) SC Cleared
4 1 (0.41%) Security Cleared
Quality Assurance & Compliance
1 14 (5.69%) QA
2 1 (0.41%) SLA
System Software
1 10 (4.07%) VMware ESX
1 10 (4.07%) VMware Infrastructure
1 10 (4.07%) Hyper-V
2 9 (3.66%) Active Directory
Systems Management
1 9 (3.66%) Backup Exec
2 1 (0.41%) Systems Management Server (SMS)
Vendors
1 37 (15.04%) Microsoft
2 15 (6.10%) Oracle
3 13 (5.28%) Adobe
4 12 (4.88%) SAP
5 11 (4.47%) Omniture
6 10 (4.07%) Salesforce.com
6 10 (4.07%) VMware
6 10 (4.07%) Citrix
7 7 (2.85%) Siebel
7 7 (2.85%) Google
7 7 (2.85%) Tableau
7 7 (2.85%) Sage
8 4 (1.63%) Eloqua
8 4 (1.63%) Coremetrics
8 4 (1.63%) Hitachi
9 3 (1.22%) Chordiant
9 3 (1.22%) Cognos
9 3 (1.22%) ION Trading
10 2 (0.81%) Alterian
10 2 (0.81%) Marketo
City, London
Harrington Starr
Salary: £80 - £120000 per annum + BONUS & BENEFITS OTE £200000
Posted: 7 hours ago
Leeds
The Little Black Book Agency
Posted: 9 hours ago
Bristol
Lloyds Banking Group
Posted: 10 hours ago
City, London
Understanding Recruitment
Salary: £33000 - £38000 per annum + Execllent Benefits
Posted: 2 days ago
London
Maclean Moore Consulting
Salary: From £70,000 to £90,000 per annum Bonus, Pension, Healthcare, Holiday,
Posted: 4 days ago
Lechlade, Gloucestershire
Talent Spa
Salary: £22k - 24k per year
Posted: 5 days ago
Lechlade, Gloucestershire
Talent Spa
Salary: £38k - 45k per year
Posted: 5 days ago
Reading, Berkshire
HAYS INFORMATION TECHNOLOGY
Salary: £31000 - £36000 per annum + Benefits
Posted: 6 days ago
Reading, Berkshire
Clearwater People Solutions
Salary: £33000 - £35000 Per Annum
Posted: 6 days ago
City, London
Progressive Recruitment
Salary: £35000 - £42000 per annum + competitive
Posted: 8 days ago
City of London
Progressive Recruitment
Salary: £35000 - £42000 per annum + competitive
Posted: 11 days ago
Leeds
Jet2.com
Posted: 19 days ago
London
Churchill Frank
Posted: 21 days ago
East Midlands
Real Staffing
Salary: £25000 - £35000 per annum + competitive benefits package
Posted: 25 days ago
West Sussex
Progressive Recruitment
Salary: competitive
Posted: 25 days ago