The table below looks at the statistics for Direct Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 3 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Jul 2015
Same period 2014 Same period 2013
Direct Marketing
Rank 783 785 723
Rank change year-on-year
+2 -62
Permanent jobs citing Direct Marketing 119 153 161
As % of all permanent IT jobs located in the UK 0.11% 0.13% 0.15%
As % of the Processes & Methodologies category 0.13% 0.16% 0.18%
Number of salaries quoted 100 106 123
Average salary £35,000 £37,500 £40,000
Average salary % change year-on-year
-6.66% -6.25%
90% offered a salary of more than £28,900 £23,500 £26,500
10% offered a salary of more than £46,250 £56,250 £65,000
UK excluding London average salary £35,000 £33,000 £35,000
% change year-on-year
+6.06% -5.71%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
93605 97685 87746
As % of all permanent IT jobs located in the UK 84.58% 82.72% 80.80%
Number of salaries quoted 76475 79074 72329
Average salary £50,000 £48,558 £45,500
Average salary % change year-on-year
+2.96% +6.72%
90% offered a salary of more than £32,500 £31,500 £30,000
10% offered a salary of more than £75,000 £71,500 £72,500
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

Direct Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Direct Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in the UK

Direct Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing within the UK.

Direct Marketing Salary Trend in the UK

Direct Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Direct Marketing over the 3 months to 3 July 2015 within the UK.

Direct Marketing Salary Histogram in the UK

Direct Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Direct Marketing within the UK over the 3 months to 3 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -9 118 £35,000 -6.66% 27
London +16 85 £35,000 -12.50% 17
City of London +51 29 £32,500 +2.36% 8
South East +12 15 £35,000 -47.56% 3
Berkshire +8 14 £35,000 -67.44%
Slough - 8 £80,000 -
East of England +4 7 £35,000 +3.70% 4
Essex +3 6 £35,000 +7.69% 1
Manchester 0 5 £29,000 -40.81%
North West -11 5 £29,000 -22.66%
Harrow +4 4 £18,500 -7.50%
South West -2 4 £57,500 +64.28%
Colchester - 4 £35,000 -
Maidenhead - 3 £35,000 -
Romford - 3 £37,500 -
Salford - 3 £29,000 -
Bristol -19 2 £70,000 -
West Midlands -19 2 £50,250 +97.05% 1
Cambridgeshire -1 1 £30,000 -25.00% 1
Warwickshire -16 1 £20,000 -40.29%
Wiltshire - 1 £35,000 -
Shropshire - 1 £80,500 -
Somerset - 1 £45,000 -
East Sussex - 1 £62,500 - 3
Swindon - 1 £35,000 -
Telford - 1 £80,500 -
Wembley - 1 £37,500 -
Bath - 1 £45,000 -
Brighton - 1 £62,500 - 2
Nuneaton - 1 £20,000 -

Direct Marketing
Top 30 Related IT Skills

For the 6 months to 3 July 2015, IT jobs within the UK citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing.

1 237 (100.00%) Marketing
2 113 (47.68%) CRM
3 107 (45.15%) SQL
4 66 (27.85%) Degree
5 59 (24.89%) Analytics
6 58 (24.47%) Digital Marketing
7 57 (24.05%) Analytical Skills
8 39 (16.46%) Data Analysis
9 37 (15.61%) Data Management
9 37 (15.61%) Microsoft
10 35 (14.77%) SAS
10 35 (14.77%) Project Management
11 34 (14.35%) SQL Server
12 32 (13.50%) Customer Insight
13 30 (12.66%) T-SQL
13 30 (12.66%) Email Marketing
14 29 (12.24%) MS Excel
14 29 (12.24%) Advertising
15 28 (11.81%) Time Management
16 27 (11.39%) Business Intelligence
17 25 (10.55%) Campaign Management
18 24 (10.13%) SQL Server Integration Services
19 23 (9.70%) QA
19 23 (9.70%) Social Media
20 22 (9.28%) SQL Server 2008
20 22 (9.28%) Finance
21 21 (8.86%) HTML
22 20 (8.44%) FastStats
22 20 (8.44%) Stakeholder Management
23 19 (8.02%) E-Commerce

Direct Marketing
Top Related IT Skills by Category

For the 6 months to 3 July 2015, IT jobs within the UK citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Application Platforms
1 35 (14.77%) SAS
2 7 (2.95%) SharePoint
3 3 (1.27%) SharePoint 2010
3 3 (1.27%) SharePoint 2013
4 2 (0.84%) SugarCRM
5 1 (0.42%) CMS
Applications
1 29 (12.24%) MS Excel
2 20 (8.44%) FastStats
3 13 (5.49%) MS Office
4 11 (4.64%) SPSS
5 8 (3.38%) Fireworks
5 8 (3.38%) MS PowerPoint
6 7 (2.95%) Photoshop
7 5 (2.11%) InDesign
8 3 (1.27%) PowerPivot
9 1 (0.42%) Adobe Illustrator
Business Applications
1 7 (2.95%) Unica
1 7 (2.95%) Adobe Campaign
2 3 (1.27%) WebTrends
2 3 (1.27%) Dynamics CRM
Cloud Services
1 10 (4.22%) Google Analytics
2 2 (0.84%) SaaS
2 2 (0.84%) Adobe Analytics
3 1 (0.42%) Office 365
3 1 (0.42%) SmartFocus
Communications & Networking
1 13 (5.49%) SMS
2 5 (2.11%) Internet
3 3 (1.27%) Broadband
4 1 (0.42%) Firewall
4 1 (0.42%) DHCP
4 1 (0.42%) TCP/IP
4 1 (0.42%) DNS
Database & Business Intelligence
1 34 (14.35%) SQL Server
2 24 (10.13%) SQL Server Integration Services
3 22 (9.28%) SQL Server 2008
4 17 (7.17%) SQL Server Reporting Services
4 17 (7.17%) SQL Server 2005
5 16 (6.75%) Data Warehouse
6 13 (5.49%) Data Mining
7 11 (4.64%) SQL Server 2000
7 11 (4.64%) DTS
8 9 (3.80%) Relational Database
9 7 (2.95%) SQL Server Analysis Services
10 6 (2.53%) SQL Server 2012
10 6 (2.53%) OLAP
11 4 (1.69%) Microsoft Analysis Services
12 3 (1.27%) MS Access
12 3 (1.27%) Big Data
13 2 (0.84%) Oracle Database
13 2 (0.84%) DataStage
13 2 (0.84%) MySQL
14 1 (0.42%) Crystal Reports
Development Applications
1 7 (2.95%) Dreamweaver
2 3 (1.27%) Visual Studio
3 2 (0.84%) Subversion
4 1 (0.42%) WATIR
4 1 (0.42%) Selenium
4 1 (0.42%) Git (software)
4 1 (0.42%) Team Foundation Server
4 1 (0.42%) Hudson
General
1 237 (100.00%) Marketing
2 29 (12.24%) Advertising
3 22 (9.28%) Finance
4 11 (4.64%) Banking
4 11 (4.64%) Retail
5 6 (2.53%) Telecoms
6 4 (1.69%) Italian Language
7 2 (0.84%) Publishing
7 2 (0.84%) Games
8 1 (0.42%) Legal
8 1 (0.42%) German Language
Job Titles
1 89 (37.55%) Analyst
2 41 (17.30%) Data Analyst
3 26 (10.97%) Insight Analyst
4 25 (10.55%) Developer
5 21 (8.86%) Marketing Manager
5 21 (8.86%) Marketing Analyst
6 15 (6.33%) Campaign Analyst
7 14 (5.91%) Senior Manager
7 14 (5.91%) Marketing Data Analyst
8 12 (5.06%) CRM Manager
8 12 (5.06%) Customer Analyst
8 12 (5.06%) Marketing Executive
9 11 (4.64%) SQL Developer
10 9 (3.80%) Consultant
11 8 (3.38%) Report Analyst
11 8 (3.38%) Graduate
11 8 (3.38%) Business Consultant
11 8 (3.38%) MIS Manager
11 8 (3.38%) Designer
12 7 (2.95%) Head of Technology
Libraries, Frameworks & Software Standards
1 21 (8.86%) HTML
2 12 (5.06%) XML
3 7 (2.95%) .NET
3 7 (2.95%) XHTML
4 5 (2.11%) CGI
5 4 (1.69%) CSS
6 3 (1.27%) ODBC
7 1 (0.42%) Web Services
7 1 (0.42%) LAMP
7 1 (0.42%) Ajax
7 1 (0.42%) Symfony
7 1 (0.42%) CodeIgniter
7 1 (0.42%) CakePHP
7 1 (0.42%) jQuery
7 1 (0.42%) Yii
7 1 (0.42%) REST
7 1 (0.42%) ASP.NET Web Forms
Miscellaneous
1 57 (24.05%) Analytical Skills
2 23 (9.70%) Social Media
3 14 (5.91%) Digital Media
4 9 (3.80%) Copywriting
5 7 (2.95%) Statistics
5 7 (2.95%) Graphic Design
6 6 (2.53%) Visualisation
7 5 (2.11%) Photography
8 4 (1.69%) Mathematics
8 4 (1.69%) User Experience
9 2 (0.84%) Data Structures
10 1 (0.42%) Performance Metrics
10 1 (0.42%) Freedom of Information
10 1 (0.42%) Physics
Operating Systems
1 2 (0.84%) Linux
1 2 (0.84%) UNIX
2 1 (0.42%) Windows
2 1 (0.42%) Windows Server 2008
2 1 (0.42%) Windows 7
2 1 (0.42%) Windows Server 2012
Processes & Methodologies
1 113 (47.68%) CRM
2 59 (24.89%) Analytics
3 58 (24.47%) Digital Marketing
4 39 (16.46%) Data Analysis
5 37 (15.61%) Data Management
6 35 (14.77%) Project Management
7 32 (13.50%) Customer Insight
8 30 (12.66%) Email Marketing
9 28 (11.81%) Time Management
10 27 (11.39%) Business Intelligence
11 25 (10.55%) Campaign Management
12 20 (8.44%) Stakeholder Management
13 19 (8.02%) E-Commerce
14 18 (7.59%) Marketing Strategy
15 17 (7.17%) B2B
16 14 (5.91%) Continuous Improvement
17 13 (5.49%) Business Development
17 13 (5.49%) Campaign Analysis
18 12 (5.06%) Marketing Analytics
18 12 (5.06%) Customer Segmentation
Programming Languages
1 107 (45.15%) SQL
2 30 (12.66%) T-SQL
3 7 (2.95%) C
3 7 (2.95%) C#
4 4 (1.69%) JavaScript
4 4 (1.69%) VBA
5 3 (1.27%) R
6 2 (0.84%) VB
6 2 (0.84%) PHP
7 1 (0.42%) Java
7 1 (0.42%) SAS Macro
7 1 (0.42%) Bash Shell
Qualifications
1 66 (27.85%) Degree
2 11 (4.64%) MBA
3 1 (0.42%) SC Cleared
3 1 (0.42%) Security Cleared
Quality Assurance & Compliance
1 23 (9.70%) QA
2 1 (0.42%) SLA
System Software
1 1 (0.42%) VMware ESX
1 1 (0.42%) VMware Infrastructure
1 1 (0.42%) Hyper-V
Systems Management
1 1 (0.42%) Systems Management Server (SMS)
Vendors
1 37 (15.61%) Microsoft
2 15 (6.33%) Oracle
2 15 (6.33%) Omniture
3 12 (5.06%) SAP
4 11 (4.64%) Adobe
4 11 (4.64%) Salesforce.com
4 11 (4.64%) Google
5 9 (3.80%) Tableau
6 7 (2.95%) Sage
7 6 (2.53%) Cognos
8 5 (2.11%) Business Objects
8 5 (2.11%) Teradata
8 5 (2.11%) Alterian
9 4 (1.69%) Hitachi
9 4 (1.69%) Siebel
9 4 (1.69%) Chordiant
10 3 (1.27%) ION Trading
10 3 (1.27%) Coremetrics
11 2 (0.84%) Eloqua
11 2 (0.84%) Marketo
Brighton, Sussex
Capita
Posted: 18 hours ago
Hove, East Sussex
ARC IT Recruitment Ltd
Salary: £40000 - £55000 Per Annum Plus Bonus and Benefits
Posted: 23 hours ago
City, London
Engage PSG
Salary: £25000 - £40000 per annum + company benefits
Posted: 23 hours ago
City, London
First Point
Salary: £25000 - £35000 per annum
Posted: 23 hours ago
Leeds, West Yorkshire
Experis Ltd
Salary: £50000.00 per annum + Excellet Bonus & Benefits
Posted: Yesterday
City, London
Understanding Recruitment
Salary: Execllent Benefits
Posted: Yesterday
Central London / West End
ANSON MCCADE
Salary: Up to £43k plus bonus
Posted: 2 days ago
Watford, Hertfordshire
Vitamin T
Salary: From £40,000 to £50,000 per annum £40K - £50K + benefits
Posted: 2 days ago
City, London
ANSON MCCADE
Salary: £45k - £55k plus excellent benefits and extensive career progression
Posted: 2 days ago
Cambridgeshire
Oliver James Associates
Salary: £26000 - £36000 per annum + Competitive package
Posted: 3 days ago
East Midlands
Real Staffing
Salary: £35000 - £40000 per annum + bonus + benefits package
Posted: 4 days ago
London
Transport For London (TFL)
Salary: £65,000 - £75,000 per year
Posted: 4 days ago
Birmingham
Capita - ITIN
Salary: £45000.00 - £50000.00 per annum
Posted: 4 days ago
City, London
Understanding Recruitment
Salary: £27000 - £35000 per annum + Execllent Benefits
Posted: 4 days ago
City, London
Understanding Recruitment
Salary: £32000 - £40000 per annum + Execllent Benefits
Posted: 4 days ago
South East London
Fusion Lifestyle
Salary: £40000 - £45000 per annum + 25 days holiday, private medical, gym
Posted: 5 days ago
Brighton
Capita - ITIN
Salary: £60000.00 - £65000.00 per annum
Posted: 6 days ago
London
Progressive Recruitment
Salary: competitive
Posted: 9 days ago
City, London
CIPFA
Salary: Competitive
Posted: 22 days ago
West London
EE
Salary: Competitive + bonus
Posted: 26 days ago