Marketing Business Analyst Contract Job Trends in England

Business Analyst - Marketing
UK > England

The median Business Analyst - Marketing daily rate in England is £500, according to job vacancies posted in the 6 months leading up to 18 February 2026.

The table below compares current contractor rates and summary statistics with the previous two years.

6 months to
18 Feb 2026
Same period 2025 Same period 2024
Rank 561 483 548
Rank change year-on-year -78 +65 +151
Contract jobs requiring a Marketing Business Analyst 5 6 9
As % of all contract jobs in England 0.014% 0.023% 0.024%
As % of the Job Titles category 0.016% 0.025% 0.026%
Number of daily rates quoted 4 4 9
10th Percentile £430 - £371
25th Percentile £475 £500 £513
Median daily rate (50th Percentile) £500 £563 £600
Median % change year-on-year -11.11% -6.25% +20.00%
75th Percentile - £638 £688
90th Percentile - - £800
UK median daily rate £500 £563 £563
% change year-on-year -11.11% - +12.50%

All Contract IT Job Roles
England

For comparison with the information above, the following table provides summary statistics for all contract IT job vacancies in England. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in England with a recognized job title 31,731 24,013 35,082
% of contract IT jobs with a recognized job title 91.75% 93.02% 93.02%
Number of daily rates quoted 20,150 15,038 23,479
10th Percentile £303 £296 £273
25th Percentile £409 £409 £413
Median daily rate (50th Percentile) £501 £525 £525
Median % change year-on-year -4.67% - -4.55%
75th Percentile £625 £638 £640
90th Percentile £725 £750 £745
UK median daily rate £500 £525 £525
% change year-on-year -4.76% - -4.55%
Number of hourly rates quoted 2,026 700 2,145
10th Percentile £15.00 £16.25 £13.20
25th Percentile £18.87 £21.49 £16.54
Median hourly rate £31.93 £35.00 £35.00
Median % change year-on-year -8.77% - -12.50%
75th Percentile £63.75 £65.00 £60.00
90th Percentile £73.46 £75.03 £72.50
UK median hourly rate £30.00 £34.11 £35.00
% change year-on-year -12.05% -2.54% -9.09%

Marketing Business Analyst
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings featuring 'Marketing Business Analyst' in the job title relative to all contract IT jobs advertised in England.

Marketing Business Analyst job vacancy trend in England

Marketing Business Analyst
Daily Rate Trend in England

Contractor daily rate distribution trend for Marketing Business Analyst job vacancies in England.

Contractor daily rate distribution trend for Marketing Business Analyst job vacancies in England

Marketing Business Analyst
Hourly Rate Trend in England

Contractor hourly rate distribution trend for Marketing Business Analyst job vacancies in England.

Contractor hourly rate distribution trend for Marketing Business Analyst job vacancies in England

Marketing Business Analyst
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Business Analyst within the England region over the 6 months to 18 February 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -37 3 £500 -11.11%
North of England - 1 £500 -
North West - 1 £500 -
South East - 1 £410 - 1
Marketing Business Analyst
UK

Marketing Business Analyst Skill Set
Top 30 Co-Occurring Skills & Capabilities in England

For the 6 months to 18 February 2026, Marketing Business Analyst contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all contract job ads across the England region featuring Marketing Business Analyst in the job title.

1 3 (60.00%) CRM
1 3 (60.00%) Dynamics CRM
1 3 (60.00%) Global Marketing
1 3 (60.00%) OneTrust
1 3 (60.00%) User Stories
2 2 (40.00%) Microsoft
2 2 (40.00%) Requirements Gathering
2 2 (40.00%) Salesforce
2 2 (40.00%) Salesforce Marketing Cloud
2 2 (40.00%) Stakeholder Engagement
2 2 (40.00%) Stakeholder Management
3 1 (20.00%) A/B Testing
3 1 (20.00%) Accessibility
3 1 (20.00%) Adobe
3 1 (20.00%) Adobe Campaign
3 1 (20.00%) Agile
3 1 (20.00%) AI
3 1 (20.00%) Analytics
3 1 (20.00%) B2B
3 1 (20.00%) B2C
3 1 (20.00%) Budget Management
3 1 (20.00%) Business Analysis
3 1 (20.00%) Business Intelligence
3 1 (20.00%) California Consumer Privacy Act
3 1 (20.00%) Chatbot
3 1 (20.00%) Commercetools
3 1 (20.00%) Contentful
3 1 (20.00%) Continuous Improvement
3 1 (20.00%) Conversational UI
3 1 (20.00%) Conversion Rate Optimisation

Marketing Business Analyst Skill Set
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 1 (20.00%) Chatbot
Business Applications
1 3 (60.00%) Dynamics CRM
2 1 (20.00%) Adobe Campaign
2 1 (20.00%) Eloqua
Cloud Services
1 1 (20.00%) Commercetools
1 1 (20.00%) Contentful
1 1 (20.00%) Figma
1 1 (20.00%) Google Analytics
General
1 5 (100.00%) Marketing
2 1 (20.00%) Advertising
Miscellaneous
1 1 (20.00%) Low-Code
1 1 (20.00%) Mobile App
1 1 (20.00%) Social Media
Processes & Methodologies
1 3 (60.00%) CRM
1 3 (60.00%) Global Marketing
1 3 (60.00%) User Stories
2 2 (40.00%) Requirements Gathering
2 2 (40.00%) Stakeholder Engagement
2 2 (40.00%) Stakeholder Management
3 1 (20.00%) Agile
3 1 (20.00%) AI
3 1 (20.00%) Analytics
3 1 (20.00%) Business Analysis
3 1 (20.00%) Continuous Improvement
3 1 (20.00%) Customer Engagement
3 1 (20.00%) Data Management
3 1 (20.00%) Data Migration
3 1 (20.00%) Data Privacy
3 1 (20.00%) Data-Driven Marketing
3 1 (20.00%) Machine Learning
3 1 (20.00%) Root Cause Analysis
3 1 (20.00%) UX Design
3 1 (20.00%) Web Development
Quality Assurance & Compliance
1 1 (20.00%) Accessibility
1 1 (20.00%) California Consumer Privacy Act
1 1 (20.00%) GDPR
Systems Management
1 1 (20.00%) Systems Management Server (SMS)
Vendors
1 3 (60.00%) OneTrust
2 2 (40.00%) Microsoft
2 2 (40.00%) Salesforce
2 2 (40.00%) Salesforce Marketing Cloud
3 1 (20.00%) Adobe
3 1 (20.00%) Google
3 1 (20.00%) Optimizely
3 1 (20.00%) Oracle
3 1 (20.00%) SAP