B2C (Business-to-Consumer)
UK > England
The table below provides summary statistics and contractor rates for jobs advertised in England requiring B2C skills. It covers contract job vacancies from the 6 months leading up to 15 December 2025, with comparisons to the same periods in the previous two years.
| 6 months to 15 Dec 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 446 | 379 | 381 |
| Rank change year-on-year | -67 | +2 | +58 |
| Contract jobs citing B2C | 98 | 132 | 186 |
| As % of all contract jobs in England | 0.32% | 0.45% | 0.49% |
| As % of the Processes & Methodologies category | 0.35% | 0.51% | 0.56% |
| Number of daily rates quoted | 61 | 65 | 132 |
| 10th Percentile | £393 | £248 | £378 |
| 25th Percentile | £463 | £400 | £500 |
| Median daily rate (50th Percentile) | £550 | £550 | £613 |
| Median % change year-on-year | - | -10.20% | +6.52% |
| 75th Percentile | £638 | £650 | £688 |
| 90th Percentile | £704 | £750 | £701 |
| UK median daily rate | £550 | £550 | £600 |
| % change year-on-year | - | -8.33% | +4.35% |
| Number of hourly rates quoted | 0 | 1 | 2 |
| 10th Percentile | - | - | - |
| 25th Percentile | - | £22.50 | £76.25 |
| Median hourly rate | - | £25.00 | £77.50 |
| Median % change year-on-year | - | -67.74% | +8.39% |
| 75th Percentile | - | £27.50 | £78.75 |
| 90th Percentile | - | - | - |
| UK median hourly rate | - | £25.00 | £77.50 |
| % change year-on-year | - | -67.74% | +8.39% |
All Process and Methodology Skills
England
B2C falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.
| Contract vacancies with a requirement for process or methodology skills | 27,657 | 25,687 | 33,367 |
| As % of all contract IT jobs advertised in England | 88.93% | 88.34% | 88.74% |
| Number of daily rates quoted | 17,611 | 15,867 | 22,695 |
| 10th Percentile | £300 | £310 | £313 |
| 25th Percentile | £406 | £418 | £425 |
| Median daily rate (50th Percentile) | £506 | £525 | £545 |
| Median % change year-on-year | -3.62% | -3.67% | -0.91% |
| 75th Percentile | £625 | £650 | £650 |
| 90th Percentile | £725 | £750 | £750 |
| UK median daily rate | £500 | £525 | £531 |
| % change year-on-year | -4.76% | -1.13% | -3.45% |
| Number of hourly rates quoted | 1,806 | 869 | 1,403 |
| 10th Percentile | £15.00 | £15.62 | £15.00 |
| 25th Percentile | £17.87 | £20.30 | £19.09 |
| Median hourly rate | £25.15 | £35.00 | £44.50 |
| Median % change year-on-year | -28.14% | -21.35% | +19.30% |
| 75th Percentile | £53.94 | £65.00 | £65.00 |
| 90th Percentile | £69.40 | £75.00 | £77.50 |
| UK median hourly rate | £25.15 | £32.50 | £43.79 |
| % change year-on-year | -22.62% | -25.79% | +25.12% |
B2C
Job Vacancy Trend in England
Historical trend showing the proportion of contract IT job postings citing B2C relative to all contract IT jobs advertised in England.
B2C
Daily Rate Trend in England
Contractor daily rate distribution trend for jobs in England citing B2C.
B2C
Daily Rate Histogram in England
Daily rate distribution for jobs citing B2C in England over the 6 months to 15 December 2025.
B2C
Hourly Rate Trend in England
Contractor hourly rate distribution trend for jobs in England citing B2C.
B2C
Contract Job Locations in England
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing B2C within the England region over the 6 months to 15 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Contract IT Job Ads |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| London | -13 | 60 | £588 | +4.91% | 33 |
| North of England | -30 | 13 | £405 | -10.00% | 23 |
| South East | -53 | 13 | £515 | -17.60% | 38 |
| North West | -16 | 8 | £393 | -12.67% | 14 |
| East of England | -18 | 7 | £625 | +140.38% | 13 |
| Yorkshire | - | 5 | £570 | - | 8 |
| South West | -6 | 3 | £550 | +27.54% | 11 |
| East Midlands | -20 | 1 | - | - | 8 |
| Midlands | -45 | 1 | - | - | 19 |
| B2C UK |
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B2C
Co-Occurring Skills & Capabilities in England by Category
The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:
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