Period
to 21 January 2018

The following table provides summary statistics for permanent job vacancies advertised in Berkshire with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 21 January 2018 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
South East > Berkshire
6 months to
21 Jan 2018
Same period 2017 Same period 2016
Rank 225 258 217
Rank change year-on-year +33 -41 -19
Permanent jobs citing SEO 28 21 128
As % of all permanent IT jobs advertised in Berkshire 0.43% 0.27% 1.17%
As % of the Processes & Methodologies category 0.50% 0.31% 1.34%
Number of salaries quoted 27 20 106
Berkshire median annual salary £32,500 £56,250 £37,500
Median salary % change year-on-year -42.22% +50.00% -11.76%
10th Percentile £21,000 £34,875 £23,750
90th Percentile £47,750 £61,250 £66,250
South East median annual salary £32,500 £37,500 £40,000
% change year-on-year -13.33% -6.25% +23.08%

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Berkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Berkshire
Permanent vacancies with a requirement for process or methodology skills 5,590 6,880 9,551
As % of all permanent IT jobs advertised in Berkshire 86.32% 88.14% 87.40%
Number of salaries quoted 4,448 5,212 7,668
Berkshire median annual salary £50,000 £50,000 £50,000
10th Percentile £29,000 £28,750 £30,000
90th Percentile £75,000 £75,000 £72,500
South East median annual salary £45,000 £45,000 £45,000

SEO
Job Vacancy Trend in Berkshire

Job postings citing SEO as a percentage of all IT jobs advertised in Berkshire.

Job vacancy trend for SEO in Berkshire

SEO
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Berkshire.

Salary trend for SEO in Berkshire

SEO
Salary Histogram in Berkshire

The salary distribution of IT jobs citing SEO in Berkshire over the 6 months to 21 January 2018.

Salary histogram for SEO in Berkshire

SEO
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Berkshire region over the 6 months to 21 January 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +32 15 £30,000 -22.58% 8
Windsor - 3 £50,000 -
Thatcham - 2 £31,000 -
Bracknell - 2 £23,750 -
Newbury - 2 £30,000 - 3
Slough +4 1 £60,000 +24.35%
SEO
South East

For the 6 months to 21 January 2018, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Berkshire region with a requirement for SEO.

1 15 (53.57%) HTML
2 13 (46.43%) CSS
2 13 (46.43%) Marketing
2 13 (46.43%) Degree
3 12 (42.86%) Social Media
4 10 (35.71%) Pay per click
4 10 (35.71%) JavaScript
5 8 (28.57%) Web Development
5 8 (28.57%) User Experience
6 7 (25.00%) Open Source
6 7 (25.00%) Digital Marketing
6 7 (25.00%) jQuery
6 7 (25.00%) Java
7 6 (21.43%) C++
7 6 (21.43%) SQL Server
7 6 (21.43%) Windows
7 6 (21.43%) Mac OS X
7 6 (21.43%) Computer Science
7 6 (21.43%) Analytics
7 6 (21.43%) Front End Development
7 6 (21.43%) Windows Server
7 6 (21.43%) Computer Science Degree
8 5 (17.86%) Project Management
9 4 (14.29%) .NET
9 4 (14.29%) Photoshop
9 4 (14.29%) B2B
9 4 (14.29%) CRM
9 4 (14.29%) Retail
9 4 (14.29%) Email Marketing
9 4 (14.29%) B2B Marketing

SEO
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (7.14%) IIS
2 1 (3.57%) Cloud Foundry
2 1 (3.57%) CMS
Applications
1 4 (14.29%) Photoshop
2 3 (10.71%) Adobe Illustrator
2 3 (10.71%) Microsoft Office
3 2 (7.14%) Adobe Creative Suite
4 1 (3.57%) Adobe After Effects
4 1 (3.57%) Adobe Premiere
4 1 (3.57%) InDesign
Business Applications
1 1 (3.57%) Shopify
Cloud Services
1 3 (10.71%) Office 365
2 2 (7.14%) Google Analytics
3 1 (3.57%) Amazon AWS
3 1 (3.57%) IaaS
3 1 (3.57%) Microsoft Azure
3 1 (3.57%) PaaS
3 1 (3.57%) SaaS
Communications & Networking
1 3 (10.71%) Internet
1 3 (10.71%) LAN
1 3 (10.71%) POP3
1 3 (10.71%) SAN
1 3 (10.71%) SMTP
1 3 (10.71%) TCP/IP
1 3 (10.71%) WAN
2 1 (3.57%) HTTP
Database & Business Intelligence
1 6 (21.43%) SQL Server
2 2 (7.14%) Data Mining
3 1 (3.57%) NoSQL
3 1 (3.57%) Power BI
Development Applications
1 3 (10.71%) Visual Studio
2 2 (7.14%) Git (software)
3 1 (3.57%) Gradle
3 1 (3.57%) Maven
3 1 (3.57%) webpack
General
1 13 (46.43%) Marketing
2 4 (14.29%) Retail
3 3 (10.71%) Finance
4 1 (3.57%) Legal
4 1 (3.57%) Music Industry
Job Titles
1 17 (60.71%) Developer
2 6 (21.43%) Software Developer
3 5 (17.86%) Graduate
3 5 (17.86%) Graduate Developer
3 5 (17.86%) Graduate Software Developer
3 5 (17.86%) Support Engineer
4 4 (14.29%) Front End Developer (Client-Side Developer)
4 4 (14.29%) JavaScript Developer
4 4 (14.29%) Marketing Manager
4 4 (14.29%) Web Developer
5 3 (10.71%) 1st Line Engineer
5 3 (10.71%) 1st Line Support
5 3 (10.71%) 1st Line Support Engineer
5 3 (10.71%) Digital Marketing Manager
5 3 (10.71%) HTML CSS Developer
5 3 (10.71%) HTML Developer
5 3 (10.71%) Web Manager
5 3 (10.71%) Web Marketing Manager
5 3 (10.71%) Website Manager
5 3 (10.71%) Website Marketing Manager
Libraries, Frameworks & Software Standards
1 15 (53.57%) HTML
2 13 (46.43%) CSS
3 7 (25.00%) jQuery
4 4 (14.29%) .NET
4 4 (14.29%) AngularJS
4 4 (14.29%) CSS3
4 4 (14.29%) HTML5
4 4 (14.29%) Sass
5 3 (10.71%) ASP.NET
5 3 (10.71%) Node.js
5 3 (10.71%) React
5 3 (10.71%) Twitter Bootstrap
6 2 (7.14%) Ajax
6 2 (7.14%) D3.js
6 2 (7.14%) DHTML
6 2 (7.14%) Pug
6 2 (7.14%) Vue (Vue.js)
6 2 (7.14%) XHTML
7 1 (3.57%) ASP.NET MVC
7 1 (3.57%) Kafka
Miscellaneous
1 12 (42.86%) Social Media
2 8 (28.57%) User Experience
3 6 (21.43%) Computer Science
4 3 (10.71%) EPoS
5 2 (7.14%) Smartphone
5 2 (7.14%) W3C
6 1 (3.57%) Blog
6 1 (3.57%) Client/Server
6 1 (3.57%) Clustering
6 1 (3.57%) Graphic Design
6 1 (3.57%) Mobile App
6 1 (3.57%) Social Network
Operating Systems
1 6 (21.43%) Mac OS X
1 6 (21.43%) Windows
1 6 (21.43%) Windows Server
2 3 (10.71%) Windows Server 2008
2 3 (10.71%) Windows Server 2012
3 1 (3.57%) Windows 10
3 1 (3.57%) Windows 7
Processes & Methodologies
1 10 (35.71%) Pay per click
2 8 (28.57%) Web Development
3 7 (25.00%) Digital Marketing
3 7 (25.00%) Open Source
4 6 (21.43%) Analytics
4 6 (21.43%) Front End Development
5 5 (17.86%) Project Management
6 4 (14.29%) B2B
6 4 (14.29%) B2B Marketing
6 4 (14.29%) CRM
6 4 (14.29%) Email Marketing
7 3 (10.71%) Agile Software Development
7 3 (10.71%) Chat Support
7 3 (10.71%) MVC
7 3 (10.71%) Time Management
7 3 (10.71%) Web Analytics
8 2 (7.14%) Business Development
8 2 (7.14%) Scrum
8 2 (7.14%) Software Engineering
8 2 (7.14%) Wireframes
Programming Languages
1 10 (35.71%) JavaScript
2 7 (25.00%) Java
3 6 (21.43%) C++
4 3 (10.71%) SQL
5 2 (7.14%) C#
5 2 (7.14%) PHP
6 1 (3.57%) TypeScript
Qualifications
1 13 (46.43%) Degree
2 6 (21.43%) Computer Science Degree
Quality Assurance & Compliance
1 3 (10.71%) Sarbanes-Oxley
System Software
1 3 (10.71%) Active Directory
2 1 (3.57%) Docker
Systems Management
1 3 (10.71%) SCCM
Vendors
1 3 (10.71%) Adobe
1 3 (10.71%) Cisco
1 3 (10.71%) Citrix
1 3 (10.71%) Microsoft
1 3 (10.71%) VMware
2 2 (7.14%) Google
3 1 (3.57%) Facebook
3 1 (3.57%) Twitter
3 1 (3.57%) Xamarin