Marketing
Scotland > Edinburgh
The table below looks at the prevalence of the term Marketing in permanent job vacancies in Edinburgh. Included is a benchmarking guide to the salaries offered in vacancies that cited Marketing over the 6 months leading up to 6 January 2026, comparing them to the same period in the previous two years.
| 6 months to 6 Jan 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Rank | 56 | 83 | 79 |
| Rank change year-on-year | +27 | -4 | +9 |
| Permanent jobs citing Marketing | 52 | 17 | 30 |
| As % of all permanent jobs in Edinburgh | 4.98% | 1.47% | 2.89% |
| As % of the General category | 7.65% | 2.01% | 3.85% |
| Number of salaries quoted | 12 | 3 | 20 |
| 10th Percentile | £31,475 | £18,500 | £32,500 |
| 25th Percentile | £53,750 | £22,250 | £42,500 |
| Median annual salary (50th Percentile) | £67,500 | £30,000 | £50,250 |
| Median % change year-on-year | +125.00% | -40.30% | +11.67% |
| 75th Percentile | £95,000 | £37,625 | £66,858 |
| 90th Percentile | - | £41,300 | £72,433 |
| Scotland median annual salary | £35,000 | £55,000 | £50,000 |
| % change year-on-year | -36.36% | +10.00% | - |
All General Skills
Edinburgh
Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring general skills in Edinburgh.
| Permanent vacancies with a requirement for general skills | 680 | 847 | 779 |
| As % of all permanent jobs advertised in Edinburgh | 65.13% | 73.14% | 75.05% |
| Number of salaries quoted | 247 | 319 | 643 |
| 10th Percentile | £25,610 | £35,105 | £30,550 |
| 25th Percentile | £28,250 | £45,000 | £46,306 |
| Median annual salary (50th Percentile) | £35,000 | £57,000 | £65,000 |
| Median % change year-on-year | -38.60% | -12.31% | +4.00% |
| 75th Percentile | £55,240 | £74,572 | £77,607 |
| 90th Percentile | £82,344 | £95,000 | £96,539 |
| Scotland median annual salary | £35,000 | £55,000 | £52,500 |
| % change year-on-year | -36.36% | +4.76% | -9.19% |
Marketing
Job Vacancy Trend in Edinburgh
Historical trend showing the proportion of permanent IT job postings citing Marketing relative to all permanent IT jobs advertised in Edinburgh.
Marketing
Salary Trend in Edinburgh
Salary distribution trend for jobs in Edinburgh citing Marketing.
Marketing
Salary Histogram in Edinburgh
Salary distribution for jobs citing Marketing in Edinburgh over the 6 months to 6 January 2026.
Marketing
Job Locations in Edinburgh
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Edinburgh region over the 6 months to 6 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| Balerno | - | 2 | - | - | |
| Marketing Scotland |
|||||
Marketing
Co-Occurring Skills & Capabilities in Edinburgh by Category
The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category: