Web Analytics Specialist Jobs in London

Web Analytics Specialist
England > London

The median Web Analytics Specialist salary in London is £64,000 per year, according to job vacancies posted during the 6 months leading to 10 May 2025.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
10 May 2025
Same period 2024 Same period 2023
Rank 397 - -
Rank change year-on-year - - -
Permanent jobs requiring a Web Analytics Specialist 4 0 0
As % of all permanent jobs advertised in London 0.031% - -
As % of the Job Titles category 0.034% - -
Number of salaries quoted 4 0 0
10th Percentile - - -
25th Percentile £62,000 - -
Median annual salary (50th Percentile) £64,000 - -
75th Percentile £67,000 - -
90th Percentile £68,800 - -
England median annual salary £64,000 - -

All Permanent IT Job Vacancies
London

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in London. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in London with a recognized job title 11,599 22,211 32,675
% of permanent jobs with a recognized job title 90.15% 94.13% 95.00%
Number of salaries quoted 7,448 16,662 24,070
10th Percentile £41,250 £38,000 £42,500
25th Percentile £55,000 £51,250 £55,000
Median annual salary (50th Percentile) £75,000 £70,000 £72,500
Median % change year-on-year +7.14% -3.45% +3.57%
75th Percentile £100,000 £93,750 £95,000
90th Percentile £122,500 £115,000 £115,000
England median annual salary £57,500 £53,500 £60,800
% change year-on-year +7.48% -12.01% +1.33%

Web Analytics Specialist
Job Vacancy Trend in London

Job postings that featured Web Analytics Specialist in the job title as a proportion of all IT jobs advertised in London.

Job vacancy trend for Web Analytics Specialist in London

Web Analytics Specialist
Salary Trend in London

3-month moving average salary quoted in jobs citing Web Analytics Specialist in London.

Salary trend for Web Analytics Specialist in London

Web Analytics Specialist Skill Set
Top 30 Co-occurring Skills and Capabilities in London

For the 6 months to 10 May 2025, Web Analytics Specialist job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the London region featuring Web Analytics Specialist in the job title.

1 4 (100.00%) Web Analytics
1 4 (100.00%) Google
1 4 (100.00%) Marketing
1 4 (100.00%) Google Analytics
1 4 (100.00%) Data Integration
1 4 (100.00%) Analytics
1 4 (100.00%) Analytical Skills
1 4 (100.00%) Tag Management
1 4 (100.00%) Google Tag Manager
1 4 (100.00%) Matomo
1 4 (100.00%) Data Strategy
1 4 (100.00%) Analytical Thinking
1 4 (100.00%) Strategic Thinking
2 3 (75.00%) Social Skills
3 1 (25.00%) Digital Strategy
3 1 (25.00%) Decision-Making
3 1 (25.00%) Data-Driven Decision Making
3 1 (25.00%) Data Sharing
3 1 (25.00%) Webhook
3 1 (25.00%) Personalization
3 1 (25.00%) Continuous Improvement
3 1 (25.00%) Marketing Strategy
3 1 (25.00%) Data Quality
3 1 (25.00%) Data Architecture
3 1 (25.00%) Online Marketing
3 1 (25.00%) Web Development
3 1 (25.00%) HTML
3 1 (25.00%) JavaScript
3 1 (25.00%) Data Warehouse
3 1 (25.00%) SEO

Web Analytics Specialist Skill Set
Co-occurring Skills and Capabilities in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 4 (100.00%) Google Analytics
1 4 (100.00%) Google Tag Manager
Database & Business Intelligence
1 1 (25.00%) Data Warehouse
General
1 4 (100.00%) Analytical Skills
1 4 (100.00%) Marketing
2 3 (75.00%) Social Skills
Libraries, Frameworks & Software Standards
1 1 (25.00%) HTML
Processes & Methodologies
1 4 (100.00%) Analytical Thinking
1 4 (100.00%) Analytics
1 4 (100.00%) Data Integration
1 4 (100.00%) Data Strategy
1 4 (100.00%) Strategic Thinking
1 4 (100.00%) Tag Management
1 4 (100.00%) Web Analytics
2 1 (25.00%) Continuous Improvement
2 1 (25.00%) Data Architecture
2 1 (25.00%) Data Sharing
2 1 (25.00%) Data-Driven Decision Making
2 1 (25.00%) Decision-Making
2 1 (25.00%) Digital Strategy
2 1 (25.00%) Marketing Strategy
2 1 (25.00%) Online Marketing
2 1 (25.00%) Personalization
2 1 (25.00%) SEO
2 1 (25.00%) Web Development
2 1 (25.00%) Webhook
Programming Languages
1 1 (25.00%) JavaScript
Quality Assurance & Compliance
1 1 (25.00%) Data Quality
Systems Management
1 4 (100.00%) Matomo
Vendors
1 4 (100.00%) Google