Web Analytics Specialist Jobs in England

Web Analytics Specialist
UK > England

The median Web Analytics Specialist salary in England is £64,000 per year, according to job vacancies posted during the 6 months leading to 10 May 2025.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
10 May 2025
Same period 2024 Same period 2023
Rank 678 - -
Rank change year-on-year - - -
Permanent jobs requiring a Web Analytics Specialist 5 0 0
As % of all permanent jobs advertised in England 0.010% - -
As % of the Job Titles category 0.011% - -
Number of salaries quoted 5 0 0
10th Percentile £54,800 - -
25th Percentile £62,000 - -
Median annual salary (50th Percentile) £64,000 - -
75th Percentile £66,000 - -
90th Percentile £68,400 - -
UK median annual salary £64,000 - -

All Permanent IT Job Vacancies
England

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in England. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in England with a recognized job title 43,739 81,048 82,564
% of permanent jobs with a recognized job title 90.55% 94.49% 91.47%
Number of salaries quoted 24,774 60,528 52,373
10th Percentile £30,000 £28,500 £32,500
25th Percentile £41,531 £38,250 £45,000
Median annual salary (50th Percentile) £57,500 £53,500 £60,800
Median % change year-on-year +7.48% -12.01% +1.33%
75th Percentile £75,000 £71,500 £82,500
90th Percentile £97,500 £91,000 £100,000
UK median annual salary £57,500 £52,500 £60,000
% change year-on-year +9.52% -12.50% -

Web Analytics Specialist
Job Vacancy Trend in England

Job postings that featured Web Analytics Specialist in the job title as a proportion of all IT jobs advertised in England.

Job vacancy trend for Web Analytics Specialist in England

Web Analytics Specialist
Salary Trend in England

3-month moving average salary quoted in jobs citing Web Analytics Specialist in England.

Salary trend for Web Analytics Specialist in England

Web Analytics Specialist
Salary Histogram in England

Salary distribution for jobs citing Web Analytics Specialist in England over the 6 months to 10 May 2025.

Salary histogram for Web Analytics Specialist in England

Web Analytics Specialist
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics Specialist within the England region over the 6 months to 10 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
London - 4 £64,000 -
North East - 1 £50,000 -
North of England - 1 £50,000 -
Web Analytics Specialist
UK

Web Analytics Specialist Skill Set
Top 30 Co-occurring Skills and Capabilities in England

For the 6 months to 10 May 2025, Web Analytics Specialist job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the England region featuring Web Analytics Specialist in the job title.

1 5 (100.00%) Web Analytics
1 5 (100.00%) Analytics
2 4 (80.00%) Analytical Skills
2 4 (80.00%) Tag Management
2 4 (80.00%) Google Tag Manager
2 4 (80.00%) Matomo
2 4 (80.00%) Data Strategy
2 4 (80.00%) Analytical Thinking
2 4 (80.00%) Strategic Thinking
2 4 (80.00%) Google Analytics
2 4 (80.00%) Data Integration
2 4 (80.00%) Google
2 4 (80.00%) Marketing
3 3 (60.00%) Social Skills
4 2 (40.00%) HTML
5 1 (20.00%) JavaScript
5 1 (20.00%) Data Warehouse
5 1 (20.00%) SEO
5 1 (20.00%) Games
5 1 (20.00%) Web Development
5 1 (20.00%) Continuous Improvement
5 1 (20.00%) Marketing Strategy
5 1 (20.00%) Data Quality
5 1 (20.00%) Data Architecture
5 1 (20.00%) Online Marketing
5 1 (20.00%) Digital Strategy
5 1 (20.00%) Decision-Making
5 1 (20.00%) Data-Driven Decision Making
5 1 (20.00%) Data Sharing
5 1 (20.00%) Webhook

Web Analytics Specialist Skill Set
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 4 (80.00%) Google Analytics
1 4 (80.00%) Google Tag Manager
Database & Business Intelligence
1 1 (20.00%) Data Warehouse
General
1 4 (80.00%) Analytical Skills
1 4 (80.00%) Marketing
2 3 (60.00%) Social Skills
3 1 (20.00%) Games
Libraries, Frameworks & Software Standards
1 2 (40.00%) HTML
Processes & Methodologies
1 5 (100.00%) Analytics
1 5 (100.00%) Web Analytics
2 4 (80.00%) Analytical Thinking
2 4 (80.00%) Data Integration
2 4 (80.00%) Data Strategy
2 4 (80.00%) Strategic Thinking
2 4 (80.00%) Tag Management
3 1 (20.00%) A/B Testing
3 1 (20.00%) Continuous Improvement
3 1 (20.00%) Data Architecture
3 1 (20.00%) Data Sharing
3 1 (20.00%) Data-Driven Decision Making
3 1 (20.00%) Decision-Making
3 1 (20.00%) Digital Strategy
3 1 (20.00%) Marketing Strategy
3 1 (20.00%) Online Marketing
3 1 (20.00%) Personalization
3 1 (20.00%) SEO
3 1 (20.00%) Web Development
3 1 (20.00%) Webhook
Programming Languages
1 1 (20.00%) JavaScript
Quality Assurance & Compliance
1 1 (20.00%) Data Quality
Systems Management
1 4 (80.00%) Matomo
Vendors
1 4 (80.00%) Google