The following table provides summary statistics for permanent job vacancies advertised in London with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 3 months to 27 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
27 Mar 2017
Same period 2016 Same period 2015
Search Engine Optimisation (SEO)
England / London
Rank 353 390 328
Rank change year-on-year +37 -62  
Permanent jobs citing SEO 236 275 390
As % of all permanent IT jobs advertised in London 0.71% 0.66% 0.91%
As % of the Processes & Methodologies category 0.78% 0.73% 1.04%
Number of salaries quoted 185 213 307
Median salary £45,000 £43,500 £44,500
Median salary % change year-on-year +3.44% -2.24%  
90% offered a salary of more than £32,500 £28,700 £27,000
10% offered a salary of more than £70,000 £70,000 £70,000
UK excluding London median salary £35,000 £35,000 £32,000
% change year-on-year - +9.37%  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in London with a requirement for process and methodology skills.

Process & Methodology Skills
London
Permanent job vacancies with a requirement for process and methodology skills 30196 37630 37573
As % of all permanent IT job vacancies advertised in London 90.22% 89.68% 87.66%
Number of salaries quoted 25329 32124 31338
Median salary £60,000 £57,500 £57,500
Median salary % change year-on-year +4.34% -  
90% offered a salary of more than £40,000 £38,695 £37,500
10% offered a salary of more than £85,000 £80,000 £85,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

SEO
Job Vacancy Trend in London

The job posting trend of jobs advertised in London citing SEO as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for SEO in London

SEO
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in London.

Salary trend for SEO in London

SEO
Salary Histogram in London

The salary distribution of IT jobs citing SEO in London over the 3 months to 27 March 2017.

Salary histogram for SEO in London

SEO
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the London region over the 3 months to 27 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +56 36 £47,500 +9.82% 12
Surbiton +19 7 £50,000 +33.33% 1
Kingston Upon Thames +1 2 £45,000 +5.88%
Hammersmith - 2 £42,500 -
Croydon +9 1 £57,604 +21.27%
Bromley - 1 £23,000 -
SEO
England

SEO
Top 30 Related IT Skills in London

For the 6 months to 27 March 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the London region with a requirement for SEO.

1 294 (54.75%) Marketing
2 258 (48.04%) HTML
3 228 (42.46%) Analytics
4 225 (41.90%) CSS
5 218 (40.60%) JavaScript
6 168 (31.28%) User Experience
7 165 (30.73%) Digital Marketing
8 164 (30.54%) Agile Software Development
9 148 (27.56%) Social Media
10 136 (25.33%) CMS
11 133 (24.77%) Web Development
11 133 (24.77%) Google
12 132 (24.58%) E-Commerce
13 121 (22.53%) HTML5
14 115 (21.42%) Google Analytics
15 114 (21.23%) Analytical Skills
16 97 (18.06%) Pay per click
17 93 (17.32%) CSS3
17 93 (17.32%) Sass
18 87 (16.20%) Retail
19 85 (15.83%) Front End Development
20 83 (15.46%) Git (software)
21 82 (15.27%) Content Management
22 81 (15.08%) Finance
23 77 (14.34%) jQuery
24 76 (14.15%) CRM
25 75 (13.97%) Degree
26 71 (13.22%) Web Analytics
26 71 (13.22%) AngularJS
27 70 (13.04%) PHP

SEO
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 136 (25.33%) CMS
2 23 (4.28%) WordPress
3 19 (3.54%) Umbraco
4 12 (2.23%) Sitecore CMS
5 11 (2.05%) EPiServer
5 11 (2.05%) Skype for Business
6 10 (1.86%) Apache
7 9 (1.68%) Drupal
8 8 (1.49%) Elasticsearch
9 6 (1.12%) Adobe Experience Manager
10 4 (0.74%) IIS
11 3 (0.56%) SharePoint
12 2 (0.37%) Exchange Server 2013
12 2 (0.37%) MS Exchange
12 2 (0.37%) Tomcat
13 1 (0.19%) Exchange Server 2010
13 1 (0.19%) Magnolia
13 1 (0.19%) nginx
13 1 (0.19%) SharePoint 2013
13 1 (0.19%) Sitefinity
Applications
1 47 (8.75%) Photoshop
2 26 (4.84%) Adobe Illustrator
3 24 (4.47%) MS Excel
4 18 (3.35%) MS Office
5 12 (2.23%) MS PowerPoint
6 8 (1.49%) Fireworks
7 3 (0.56%) Adobe Creative Suite
8 2 (0.37%) Adobe Premiere
8 2 (0.37%) OmniGraffle
9 1 (0.19%) Adobe After Effects
9 1 (0.19%) GIMP
9 1 (0.19%) InVision
9 1 (0.19%) MS Visio
9 1 (0.19%) Spreadsheet
Business Applications
1 13 (2.42%) Magento
1 13 (2.42%) WebTrends
2 8 (1.49%) Dynamics CRM
3 7 (1.30%) SAP Oil and Gas
4 6 (1.12%) Adobe Campaign
5 3 (0.56%) Salesforce.com CRM
6 2 (0.37%) Eloqua
6 2 (0.37%) SAP Hybris
6 2 (0.37%) SessionCam
6 2 (0.37%) Social Studio
Cloud Services
1 115 (21.42%) Google Analytics
2 29 (5.40%) AdWords
3 26 (4.84%) Amazon AWS
4 25 (4.66%) SaaS
5 19 (3.54%) Adobe Analytics
5 19 (3.54%) Google Tag Manager
6 10 (1.86%) Microsoft Azure
7 8 (1.49%) IaaS
7 8 (1.49%) MailChimp
7 8 (1.49%) PaaS
8 7 (1.30%) Google Cloud Platform
9 4 (0.74%) Chartbeat
9 4 (0.74%) GitHub
9 4 (0.74%) Office 365
9 4 (0.74%) SmartFocus
10 1 (0.19%) Asana
10 1 (0.19%) Basecamp
10 1 (0.19%) Cloud Computing
10 1 (0.19%) Mimecast
Communications & Networking
1 28 (5.21%) Internet
2 17 (3.17%) HTTP
3 13 (2.42%) Skype
4 11 (2.05%) DNS
5 10 (1.86%) SSL
6 8 (1.49%) VoIP
7 3 (0.56%) HTTPS
7 3 (0.56%) SAN
8 2 (0.37%) DHCP
8 2 (0.37%) Firewall
8 2 (0.37%) TCP/IP
9 1 (0.19%) FTP
9 1 (0.19%) LAN
9 1 (0.19%) MVNO
9 1 (0.19%) NAS
9 1 (0.19%) Reverse Proxy
9 1 (0.19%) Unified Communications
9 1 (0.19%) VPN
9 1 (0.19%) WAN
9 1 (0.19%) Wi-Fi
Database & Business Intelligence
1 41 (7.64%) MySQL
2 28 (5.21%) Relational Database
3 25 (4.66%) SQL Server
4 15 (2.79%) Big Data
5 9 (1.68%) Redis
6 8 (1.49%) PostgreSQL
7 5 (0.93%) SQL Server 2008
8 4 (0.74%) Data Mining
9 3 (0.56%) Mixpanel
10 2 (0.37%) SQL Server 2012
11 1 (0.19%) Crystal Reports
11 1 (0.19%) Data Warehouse
11 1 (0.19%) DTS
11 1 (0.19%) Looker
11 1 (0.19%) NoSQL
11 1 (0.19%) SQL Server 2005
Development Applications
1 83 (15.46%) Git (software)
2 37 (6.89%) Grunt
3 27 (5.03%) Selenium
4 20 (3.72%) gulp
5 16 (2.98%) Jasmine
6 15 (2.79%) webpack
7 13 (2.42%) JIRA
8 9 (1.68%) Team Foundation Server
8 9 (1.68%) TeamCity
9 6 (1.12%) Dreamweaver
9 6 (1.12%) Subversion
10 5 (0.93%) WebDriver
11 4 (0.74%) Babel
11 4 (0.74%) Cucumber
12 3 (0.56%) Appium
12 3 (0.56%) Axure RP
12 3 (0.56%) Gatling
12 3 (0.56%) Jenkins
12 3 (0.56%) Karma Test Runner
12 3 (0.56%) QUnit
General
1 294 (54.75%) Marketing
2 87 (16.20%) Retail
3 81 (15.08%) Finance
4 62 (11.55%) Advertising
5 30 (5.59%) Publishing
6 25 (4.66%) Legal
7 20 (3.72%) Games
8 19 (3.54%) Telecoms
9 15 (2.79%) Banking
10 12 (2.23%) Electronics
11 8 (1.49%) Brand Awareness
11 8 (1.49%) Manufacturing
12 5 (0.93%) German Language
12 5 (0.93%) Online Betting
12 5 (0.93%) Spanish Language
13 4 (0.74%) Portuguese Language
14 3 (0.56%) Automotive
15 2 (0.37%) Financial Institution
15 2 (0.37%) Italian Language
15 2 (0.37%) Pharmaceutical
Job Titles
1 177 (32.96%) Developer
2 78 (14.53%) Front End Developer (Client-Side Developer)
3 48 (8.94%) Marketing Manager
4 39 (7.26%) SEO Manager
5 36 (6.70%) Analyst
6 35 (6.52%) C# Developer
6 35 (6.52%) HTML Developer
7 34 (6.33%) Full Stack Developer
8 30 (5.59%) JavaScript Developer
9 29 (5.40%) Architect
10 24 (4.47%) Consultant
10 24 (4.47%) Digital Marketing Manager
11 23 (4.28%) .NET Developer
11 23 (4.28%) Web Developer
12 21 (3.91%) Angular Developer
12 21 (3.91%) Senior Developer
13 20 (3.72%) HTML CSS Developer
14 18 (3.35%) Search Manager
15 17 (3.17%) C# .NET Developer
16 16 (2.98%) Digital Analyst
Libraries, Frameworks & Software Standards
1 258 (48.04%) HTML
2 225 (41.90%) CSS
3 121 (22.53%) HTML5
4 93 (17.32%) CSS3
4 93 (17.32%) Sass
5 77 (14.34%) jQuery
6 71 (13.22%) AngularJS
7 65 (12.10%) .NET
8 59 (10.99%) LESS
9 42 (7.82%) ASP.NET
10 37 (6.89%) Node.js
11 36 (6.70%) ASP.NET MVC
12 34 (6.33%) React
13 30 (5.59%) XML
14 26 (4.84%) Ajax
15 25 (4.66%) XHTML
16 23 (4.28%) Web Services
17 18 (3.35%) REST
17 18 (3.35%) SignalR
17 18 (3.35%) WebSockets
Miscellaneous
1 168 (31.28%) User Experience
2 148 (27.56%) Social Media
3 114 (21.23%) Analytical Skills
4 35 (6.52%) Mobile App
5 32 (5.96%) Computer Science
6 27 (5.03%) Blog
7 18 (3.35%) Digital Media
8 13 (2.42%) Management Information System
9 11 (2.05%) New Media
10 8 (1.49%) Hybrid Cloud
10 8 (1.49%) IVR
11 7 (1.30%) Fintech
12 5 (0.93%) FMCG
12 5 (0.93%) NHS
13 4 (0.74%) Enterprise Software
13 4 (0.74%) Foreign Exchange (FX)
13 4 (0.74%) Social Network
14 3 (0.56%) Credit Risk
14 3 (0.56%) Graphic Design
14 3 (0.56%) Mobile Banking
Operating Systems
1 13 (2.42%) Windows
2 6 (1.12%) Windows Server
3 5 (0.93%) Android
4 4 (0.74%) Apple iOS
4 4 (0.74%) Linux
5 2 (0.37%) Unix
6 1 (0.19%) Mac OS X
6 1 (0.19%) Windows 10
6 1 (0.19%) Windows 2000 Server
6 1 (0.19%) Windows 7
6 1 (0.19%) Windows 8
6 1 (0.19%) Windows Server 2003
6 1 (0.19%) Windows Server 2008
Processes & Methodologies
1 228 (42.46%) Analytics
2 165 (30.73%) Digital Marketing
3 164 (30.54%) Agile Software Development
4 133 (24.77%) Web Development
5 132 (24.58%) E-Commerce
6 97 (18.06%) Pay per click
7 85 (15.83%) Front End Development
8 82 (15.27%) Content Management
9 76 (14.15%) CRM
10 71 (13.22%) Web Analytics
11 57 (10.61%) MVC
12 55 (10.24%) Project Management
13 52 (9.68%) Marketing Strategy
13 52 (9.68%) Scrum
14 50 (9.31%) Responsive Web Design
15 41 (7.64%) OO
16 40 (7.45%) Email Marketing
17 38 (7.08%) Unit Testing
18 35 (6.52%) TDD
19 33 (6.15%) B2C
Programming Languages
1 218 (40.60%) JavaScript
2 70 (13.04%) PHP
3 53 (9.87%) C#
4 51 (9.50%) SQL
5 41 (7.64%) Java
6 36 (6.70%) Python
7 27 (5.03%) Go
8 25 (4.66%) ES6
9 20 (3.72%) TypeScript
10 9 (1.68%) VBA
11 7 (1.30%) C++
12 4 (0.74%) Apple Swift
13 3 (0.56%) PowerShell
14 2 (0.37%) C
14 2 (0.37%) Clojure
14 2 (0.37%) Ruby
15 1 (0.19%) PHP 7
15 1 (0.19%) Scala
15 1 (0.19%) T-SQL
15 1 (0.19%) VB.NET
Qualifications
1 75 (13.97%) Degree
2 8 (1.49%) OCMJEA
2 8 (1.49%) Sun Certification
3 6 (1.12%) Security Cleared
4 2 (0.37%) CITP
4 2 (0.37%) ISEB
4 2 (0.37%) MCSD
4 2 (0.37%) Microsoft Certification
4 2 (0.37%) PMI Certification
4 2 (0.37%) PMP
5 1 (0.19%) BC Cleared
5 1 (0.19%) DBS Check
5 1 (0.19%) Postgraduate
5 1 (0.19%) SC Cleared
Quality Assurance & Compliance
1 13 (2.42%) QA
2 9 (1.68%) WCAG
3 2 (0.37%) SLA
System Software
1 8 (1.49%) Varnish
2 4 (0.74%) Active Directory
2 4 (0.74%) VMware Infrastructure
3 1 (0.19%) Docker
3 1 (0.19%) Hyper-V
3 1 (0.19%) Microsoft Virtual Server
3 1 (0.19%) Virtual Machines
3 1 (0.19%) Virtual Servers
3 1 (0.19%) VMware Server
Systems Management
1 6 (1.12%) Puppet
2 4 (0.74%) Opscode Chef
3 2 (0.37%) Symantec Enterprise Vault
4 1 (0.19%) Ansible
4 1 (0.19%) Backup Exec
4 1 (0.19%) Kubernetes
4 1 (0.19%) McAfee ePO
4 1 (0.19%) Norton AntiVirus
4 1 (0.19%) SCOM
Vendors
1 133 (24.77%) Google
2 63 (11.73%) Adobe
3 52 (9.68%) Microsoft
4 15 (2.79%) Facebook
5 13 (2.42%) SAP
6 12 (2.23%) Salesforce.com
6 12 (2.23%) Sitecore
7 10 (1.86%) Omniture
7 10 (1.86%) Optimizely
8 9 (1.68%) Twitter
9 5 (0.93%) DoubleClick
9 5 (0.93%) Remedy
10 4 (0.74%) Hitwise
10 4 (0.74%) hybris
10 4 (0.74%) VMware
10 4 (0.74%) Xamarin
11 3 (0.56%) Dell
11 3 (0.56%) HP
11 3 (0.56%) HubSpot
11 3 (0.56%) Marketo
City, London
Digital Gurus
Salary: £30000 - £45000 per annum + Benefits
Posted: 3 hours ago
City, London
Harvey Nash plc
Salary: £70000 - £90000 per annum
Posted: 7 hours ago
Central London / West End
Deanslist Limited
Salary: From £45,000 to £55,000 per annum + Benefits
Posted: 20 hours ago
City, London
Salt
Salary: £37000 - £45000 per annum
Posted: 3 days ago
London
Venn Group
Salary: £45000 - £55000 Per Annum
Posted: 4 days ago
Central London / West End
Deanslist Limited
Salary: From £45,000 to £65,000 per annum + Stock options + Benefits
Posted: 20 hours ago
London
Salt
Salary: £30000 - £40000 per annum
Posted: 3 days ago
London
Salt
Salary: £45000.00 - £50000.00 per annum
Posted: 3 days ago
London
Morgan Mckinley
Salary: £35000 - £50000 per annum + Benefits
Posted: 3 days ago
West London
Vadis People
Salary: circ£50,000 - £60,000
Posted: 3 days ago
London
IntaPeople
Salary: £25000 - £30000 per annum
Posted: 3 days ago
South East London
flatraterecruiting
Salary: £40000.00 - £50000.00 per annum
Posted: 3 days ago
Surbiton, Surrey
Capita Resourcing - IT Resourcing
Salary: £45000 - £55000 per annum + Benefits
Posted: 3 days ago
London
Tria Recruitment
Salary: £55000 - £70000 per annum + Pension / Healthcare / Bonus
Posted: 6 days ago
London
The Bridge Ltd
Salary: £40,000 per annum
Posted: 6 days ago
London
Networking People
Salary: £48000 - £52000 per annum + Bens
Posted: 6 days ago
London
IntaPeople
Salary: £25000 - £30000 per annum
Posted: 3 days ago
City, London
Big Wednesday Digital Ltd
Salary: negotiable
Posted: 4 days ago
London
Big Wednesday Digital Ltd
Salary: Negotiable
Posted: 4 days ago
London
ReThink Recruitment
Salary: £35000 - £50000 per annum + Benefits
Posted: 5 days ago
City, London
Experis Ltd
Salary: £60000 - £71500 per annum + BENEFITS
Posted: 3 days ago
London
We Are Aspire Ltd
Salary: £25000.00 - £29000.00 per annum
Posted: 5 days ago
London
We Are Aspire Ltd
Salary: £28000.00 - £30000.00 per annum + bonus and benefits
Posted: 5 days ago
London
Salt
Salary: £100000 - £120000 per annum
Posted: 5 days ago
London
PokerStars
Salary: Competitive
Posted: 12 days ago
London
People Source Consulting
Salary: £50000 - £65000 per annum + equity
Posted: 6 days ago
City, London
Schroders plc
Posted: 16 days ago
City, London
Chelsea Apps Factory Ltd
Salary: From £50,000 to £75,000 per annum Free Breakfast, pension, gym
Posted: 17 days ago
City, London
Digital Gurus
Salary: £30000 - £45000 Per Annum Benefits
Posted: 25 days ago
London
Aviva
Salary: Dependent on Experience
Posted: 13 days ago