Period
to 17 November 2017

The following table provides summary statistics for permanent job vacancies advertised in London with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Strategy over the 6 months to 17 November 2017 with a comparison to the same period in the previous 2 years.

Marketing Strategy
England > London
6 months to
17 Nov 2017
Same period 2016 Same period 2015
Rank 689 617 672
Rank change year-on-year -72 +55 -91
Permanent jobs citing Marketing Strategy 151 241 261
As % of all permanent IT jobs advertised in London 0.20% 0.32% 0.29%
As % of the Processes & Methodologies category 0.22% 0.35% 0.33%
Number of salaries quoted 119 180 214
London median annual salary £50,000 £55,000 £50,000
Median salary % change year-on-year -9.09% +10.00% -
10th Percentile £29,800 £31,250 £31,250
90th Percentile £81,000 £96,000 £86,250
England median annual salary £40,000 £50,000 £42,500
% change year-on-year -20.00% +17.65% -5.56%

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in London with a requirement for process or methodology skills.

All Process and Methodology Skills
London
Permanent vacancies with a requirement for process or methodology skills 69199 68947 80041
As % of all permanent IT jobs advertised in London 91.63% 90.62% 89.54%
Number of salaries quoted 53178 59332 67406
London median annual salary £60,000 £57,500 £55,000
Median salary % change year-on-year +4.35% +4.55% -
10th Percentile £35,000 £33,750 £32,750
90th Percentile £90,000 £88,750 £86,250
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Marketing Strategy
Job Vacancy Trend in London

Job postings citing Marketing Strategy as a percentage of all IT jobs advertised in London.

Job vacancy trend for Marketing Strategy in London

Marketing Strategy
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy in London.

Salary trend for Marketing Strategy in London

Marketing Strategy
Salary Histogram in London

The salary distribution of IT jobs citing Marketing Strategy in London over the 6 months to 17 November 2017.

Salary histogram for Marketing Strategy in London

Marketing Strategy
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the London region over the 6 months to 17 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Central London -22 21 £42,500 -27.35% 4
West London +5 4 £97,500 +77.27%
East London +3 4 £37,500 -
Marketing Strategy
England

For the 6 months to 17 November 2017, IT jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the London region with a requirement for Marketing Strategy.

1 151 (100.00%) Marketing
2 59 (39.07%) Agile Software Development
3 46 (30.46%) Digital Marketing
3 46 (30.46%) Analytics
4 43 (28.48%) Finance
5 36 (23.84%) User Experience
6 33 (21.85%) Advertising
6 33 (21.85%) Banking
6 33 (21.85%) Social Media
7 32 (21.19%) SEO
8 31 (20.53%) Photoshop
9 30 (19.87%) Adobe
10 29 (19.21%) HTML
10 29 (19.21%) User Stories
10 29 (19.21%) Wireframes
11 27 (17.88%) CSS
12 26 (17.22%) Adobe Illustrator
12 26 (17.22%) Balsamiq Mockups
12 26 (17.22%) Investment Management
12 26 (17.22%) Corporate Banking
12 26 (17.22%) Private Banking
12 26 (17.22%) Online Banking
12 26 (17.22%) High-Fidelity Prototypes
13 25 (16.56%) B2B
13 25 (16.56%) CRM
14 24 (15.89%) JavaScript
14 24 (15.89%) Pay per click
15 23 (15.23%) Analytical Skills
16 22 (14.57%) AngularJS
17 20 (13.25%) HTML5

Marketing Strategy
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (3.97%) CMS
2 5 (3.31%) WordPress
3 3 (1.99%) SAS
4 2 (1.32%) Apache Spark
5 1 (0.66%) Apache
5 1 (0.66%) Elasticsearch
Applications
1 31 (20.53%) Photoshop
2 26 (17.22%) Adobe Illustrator
3 11 (7.28%) Microsoft Excel
4 9 (5.96%) Microsoft Office
5 5 (3.31%) Microsoft PowerPoint
6 2 (1.32%) SPSS
7 1 (0.66%) InDesign
Business Applications
1 3 (1.99%) Social Studio
2 2 (1.32%) Adobe Campaign
2 2 (1.32%) Eloqua
2 2 (1.32%) Magento
Cloud Services
1 12 (7.95%) SaaS
2 11 (7.28%) Google Analytics
3 9 (5.96%) AdWords
4 8 (5.30%) MailChimp
5 3 (1.99%) Office 365
5 3 (1.99%) Silverpop
6 2 (1.32%) Amazon AWS
6 2 (1.32%) PaaS
7 1 (0.66%) Cloud Computing
7 1 (0.66%) IaaS
7 1 (0.66%) Microsoft Azure
Communications & Networking
1 4 (2.65%) HTTP
2 3 (1.99%) Broadband
2 3 (1.99%) SAN
3 2 (1.32%) SMS
4 1 (0.66%) Internet
4 1 (0.66%) Skype
Database & Business Intelligence
1 11 (7.28%) NoSQL
2 10 (6.62%) MongoDB
3 6 (3.97%) Big Data
4 4 (2.65%) MySQL
5 3 (1.99%) Blockchain
6 2 (1.32%) Data Mining
6 2 (1.32%) MS Access
7 1 (0.66%) Hadoop
7 1 (0.66%) Redis
7 1 (0.66%) SQL Server
7 1 (0.66%) Text Mining
Development Applications
1 26 (17.22%) Balsamiq Mockups
2 4 (2.65%) Jasmine
2 4 (2.65%) Jenkins
2 4 (2.65%) Mocha
3 2 (1.32%) CocoaPods
3 2 (1.32%) Gerrit
4 1 (0.66%) Git (software)
4 1 (0.66%) GitLab
4 1 (0.66%) Grunt
4 1 (0.66%) gulp
4 1 (0.66%) JIRA
4 1 (0.66%) Maven
4 1 (0.66%) Travis CI
4 1 (0.66%) webpack
General
1 151 (100.00%) Marketing
2 43 (28.48%) Finance
3 33 (21.85%) Advertising
3 33 (21.85%) Banking
4 26 (17.22%) Corporate Banking
4 26 (17.22%) Private Banking
5 10 (6.62%) Retail
6 8 (5.30%) Brand Awareness
7 5 (3.31%) Publishing
8 4 (2.65%) Arabic Language
8 4 (2.65%) French Language
8 4 (2.65%) Japanese Language
8 4 (2.65%) Mandarin Language
8 4 (2.65%) Spanish Language
8 4 (2.65%) Telecoms
9 3 (1.99%) Legal
10 2 (1.32%) Back Office
10 2 (1.32%) Electronics
10 2 (1.32%) Law
10 2 (1.32%) Manufacturing
Job Titles
1 32 (21.19%) Marketing Manager
2 27 (17.88%) Developer
3 15 (9.93%) Analyst
4 13 (8.61%) Angular Developer
5 12 (7.95%) Digital Marketing Manager
6 11 (7.28%) Finance Manager
6 11 (7.28%) User Experience Manager
7 9 (5.96%) Designer
7 9 (5.96%) Digital Designer
7 9 (5.96%) JavaScript Developer
8 8 (5.30%) Digital UX Designer
8 8 (5.30%) Front End Developer (Client-Side Developer)
8 8 (5.30%) UX Designer
9 7 (4.64%) Banking Analyst
9 7 (4.64%) Digital Analyst
9 7 (4.64%) Financial Analyst
9 7 (4.64%) Lead Designer
9 7 (4.64%) Lead UX Designer
9 7 (4.64%) UX Analyst
10 5 (3.31%) Technical Manager
Libraries, Frameworks & Software Standards
1 29 (19.21%) HTML
2 27 (17.88%) CSS
3 22 (14.57%) AngularJS
4 20 (13.25%) HTML5
5 7 (4.64%) Node.js
6 6 (3.97%) jQuery
7 5 (3.31%) CSS3
7 5 (3.31%) JSON
8 4 (2.65%) Express
8 4 (2.65%) React
8 4 (2.65%) REST
8 4 (2.65%) RESTful
8 4 (2.65%) Twitter Bootstrap
9 3 (1.99%) Angular 2
10 2 (1.32%) .NET
10 2 (1.32%) ASP.NET Web API
11 1 (0.66%) ASP.NET
11 1 (0.66%) ASP.NET MVC
11 1 (0.66%) LAMP
11 1 (0.66%) XML
Miscellaneous
1 36 (23.84%) User Experience
2 33 (21.85%) Social Media
3 26 (17.22%) Online Banking
4 23 (15.23%) Analytical Skills
5 12 (7.95%) Mobile App
6 8 (5.30%) Marketing Technology
7 5 (3.31%) Algorithms
7 5 (3.31%) Fintech
7 5 (3.31%) Greenfield Project
8 3 (1.99%) Enterprise Software
8 3 (1.99%) FMCG
8 3 (1.99%) Tandem
9 2 (1.32%) Blog
9 2 (1.32%) Credit Risk
9 2 (1.32%) Social Network
10 1 (0.66%) Digital Media
10 1 (0.66%) Fixed Income
10 1 (0.66%) Foreign Exchange (FX)
10 1 (0.66%) Hedge funds
10 1 (0.66%) Management Information System
Operating Systems
1 6 (3.97%) Apple iOS
2 4 (2.65%) Windows
3 3 (1.99%) Android
3 3 (1.99%) Windows Server
4 2 (1.32%) Linux
Processes & Methodologies
1 59 (39.07%) Agile Software Development
2 46 (30.46%) Analytics
2 46 (30.46%) Digital Marketing
3 32 (21.19%) SEO
4 29 (19.21%) User Stories
4 29 (19.21%) Wireframes
5 26 (17.22%) High-Fidelity Prototypes
5 26 (17.22%) Investment Management
6 25 (16.56%) B2B
6 25 (16.56%) CRM
7 24 (15.89%) Pay per click
8 16 (10.60%) Collaborative Working
9 15 (9.93%) Lead Generation
9 15 (9.93%) Project Management
10 12 (7.95%) Online Marketing
10 12 (7.95%) Web Analytics
11 11 (7.28%) Business Development
11 11 (7.28%) Customer Engagement
11 11 (7.28%) Data Protection
11 11 (7.28%) Software Delivery
Programming Languages
1 24 (15.89%) JavaScript
2 17 (11.26%) SQL
3 9 (5.96%) ECMAScript
3 9 (5.96%) Java
4 5 (3.31%) PHP
4 5 (3.31%) R
5 4 (2.65%) ES6
5 4 (2.65%) Scala
6 3 (1.99%) Python
7 2 (1.32%) Apple Swift
7 2 (1.32%) C#
8 1 (0.66%) Bash Shell
8 1 (0.66%) Ruby
8 1 (0.66%) TypeScript
Qualifications
1 14 (9.27%) Degree
2 3 (1.99%) CIMA
3 1 (0.66%) ISEB
3 1 (0.66%) Numerate Degree
Quality Assurance & Compliance
1 1 (0.66%) GDPR
System Software
1 2 (1.32%) Docker
Systems Management
1 1 (0.66%) Ansible
1 1 (0.66%) Kubernetes
1 1 (0.66%) Opscode Chef
1 1 (0.66%) Puppet
Vendors
1 30 (19.87%) Adobe
2 20 (13.25%) Google
3 9 (5.96%) Salesforce.com
4 7 (4.64%) Microsoft
4 7 (4.64%) Twitter
5 6 (3.97%) Facebook
6 3 (1.99%) Apple
6 3 (1.99%) Marketo
6 3 (1.99%) Salesforce Marketing Cloud
7 2 (1.32%) SAP
7 2 (1.32%) Siebel
8 1 (0.66%) Capita
8 1 (0.66%) Pardot
8 1 (0.66%) Rackspace
8 1 (0.66%) VMware