Digital Analyst Jobs in the Midlands

Digital Analyst
England > Midlands

The median Digital Analyst salary in the Midlands is £45,000 per year, according to job vacancies posted during the 6 months leading to 21 May 2025.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
21 May 2025
Same period 2024 Same period 2023
Rank 243 258 300
Rank change year-on-year +15 +42 +35
Permanent jobs requiring a Digital Analyst 11 57 9
As % of all permanent jobs advertised in the Midlands 0.16% 0.47% 0.099%
As % of the Job Titles category 0.17% 0.50% 0.11%
Number of salaries quoted 9 55 6
10th Percentile £38,500 £25,600 £36,250
25th Percentile £38,750 £27,500 £36,313
Median annual salary (50th Percentile) £45,000 £35,000 £41,500
Median % change year-on-year +28.57% -15.66% -17.00%
75th Percentile £47,500 £40,000 £49,375
90th Percentile £52,150 £47,772 £55,000
England median annual salary £45,612 £45,249 £52,500
% change year-on-year +0.80% -13.81% -

All Permanent IT Job Vacancies
Midlands

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in the Midlands. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the Midlands with a recognized job title 6,520 11,433 8,135
% of permanent jobs with a recognized job title 92.35% 94.54% 89.72%
Number of salaries quoted 2,792 8,447 4,581
10th Percentile £27,000 £26,250 £28,500
25th Percentile £32,500 £33,750 £37,500
Median annual salary (50th Percentile) £48,000 £47,500 £52,500
Median % change year-on-year +1.05% -9.52% +5.00%
75th Percentile £62,500 £60,741 £67,500
90th Percentile £75,000 £75,000 £77,500
England median annual salary £56,000 £53,000 £60,800
% change year-on-year +5.66% -12.83% +1.33%

Digital Analyst
Job Vacancy Trend in the Midlands

Job postings that featured Digital Analyst in the job title as a proportion of all IT jobs advertised in the Midlands.

Job vacancy trend for Digital Analyst in the Midlands

Digital Analyst
Salary Trend in the Midlands

3-month moving average salary quoted in jobs citing Digital Analyst in the Midlands.

Salary trend for Digital Analyst in the Midlands

Digital Analyst
Salary Histogram in the Midlands

Salary distribution for jobs citing Digital Analyst in the Midlands over the 6 months to 21 May 2025.

Salary histogram for Digital Analyst in the Midlands

Digital Analyst
Job Locations in the Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Analyst within the Midlands region over the 6 months to 21 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
West Midlands +14 6 £45,612 +30.32% 3
East Midlands +34 5 £42,500 +32.81% 7
Digital Analyst
England

Digital Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities in the Midlands

For the 6 months to 21 May 2025, Digital Analyst job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Midlands region featuring Digital Analyst in the job title.

1 7 (63.64%) Finance
2 5 (45.45%) Business Intelligence
3 4 (36.36%) Degree
3 4 (36.36%) Decision-Making
4 3 (27.27%) Problem-Solving
4 3 (27.27%) Power Platform
4 3 (27.27%) Presentation Skills
4 3 (27.27%) Business Strategy
4 3 (27.27%) Mathematics
4 3 (27.27%) Digital Marketing
4 3 (27.27%) Marketing
4 3 (27.27%) Economics
4 3 (27.27%) B2C
4 3 (27.27%) SQL
4 3 (27.27%) Microsoft Excel
4 3 (27.27%) CRM
4 3 (27.27%) Salesforce
4 3 (27.27%) Stakeholder Management
4 3 (27.27%) Agile
4 3 (27.27%) Customer Engagement
4 3 (27.27%) Visualisation
4 3 (27.27%) Data Visualisation
4 3 (27.27%) Tableau
4 3 (27.27%) Marketing Strategy
4 3 (27.27%) Analytics
4 3 (27.27%) Marketing Analytics
4 3 (27.27%) Power BI
4 3 (27.27%) Pricing Strategy
4 3 (27.27%) Numerate Degree
4 3 (27.27%) Strategic Thinking

Digital Analyst Skill Set
Co-occurring Skills and Capabilities in the Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 3 (27.27%) Microsoft Excel
Cloud Services
1 3 (27.27%) Power Platform
Database & Business Intelligence
1 3 (27.27%) Power BI
1 3 (27.27%) Tableau
General
1 7 (63.64%) Finance
2 3 (27.27%) Marketing
2 3 (27.27%) Presentation Skills
3 2 (18.18%) Banking
3 2 (18.18%) Financial Institution
3 2 (18.18%) Influencing Skills
3 2 (18.18%) Public Sector
4 1 (9.09%) Advertising
4 1 (9.09%) Analytical Skills
4 1 (9.09%) Local Government
4 1 (9.09%) Manufacturing
4 1 (9.09%) Retail
Miscellaneous
1 2 (18.18%) Product Ownership
2 1 (9.09%) EPoS
Processes & Methodologies
1 5 (45.45%) Business Intelligence
2 4 (36.36%) Decision-Making
3 3 (27.27%) Agile
3 3 (27.27%) Analytics
3 3 (27.27%) B2C
3 3 (27.27%) Business Strategy
3 3 (27.27%) CRM
3 3 (27.27%) Customer Engagement
3 3 (27.27%) Data Visualisation
3 3 (27.27%) Digital Marketing
3 3 (27.27%) Economics
3 3 (27.27%) Marketing Analytics
3 3 (27.27%) Marketing Strategy
3 3 (27.27%) Mathematics
3 3 (27.27%) Pricing Strategy
3 3 (27.27%) Problem-Solving
3 3 (27.27%) Stakeholder Management
3 3 (27.27%) Strategic Thinking
3 3 (27.27%) Visualisation
4 2 (18.18%) Waterfall
Programming Languages
1 3 (27.27%) SQL
Qualifications
1 4 (36.36%) Degree
2 3 (27.27%) Numerate Degree
3 1 (9.09%) BPSS Clearance
Quality Assurance & Compliance
1 1 (9.09%) PMO
1 1 (9.09%) QA
Vendors
1 3 (27.27%) Salesforce
2 1 (9.09%) Microsoft
2 1 (9.09%) ServiceNow