Period
to 21 July 2018

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in the Midlands. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 21 July 2018 with a comparison to the same period over the previous 2 years.

Advertising
England > Midlands
6 months to
21 Jul 2018
Same period 2017 Same period 2016
Rank 97 157 239
Rank change year-on-year +60 +82 +18
Permanent jobs citing Advertising 438 300 214
As % of all permanent IT jobs advertised in the Midlands 3.01% 1.91% 1.12%
As % of the General category 7.87% 5.16% 2.98%
Number of salaries quoted 403 283 194
Midlands median annual salary £45,000 £40,000 £37,500
Median salary % change year-on-year +12.50% +6.67% +7.14%
10th Percentile £31,800 £25,650 £21,250
90th Percentile £75,000 £55,800 £55,000
England median annual salary £50,000 £45,000 £47,500
% change year-on-year +11.11% -5.26% +5.56%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the Midlands with a requirement for common skills.

All General Skills
Midlands
Permanent vacancies with a requirement for common skills 5,565 5,819 7,178
As % of all permanent IT jobs advertised in the Midlands 38.18% 36.96% 37.67%
Number of salaries quoted 4,317 4,600 5,386
Midlands median annual salary £42,500 £40,000 £40,000
Median salary % change year-on-year +6.25% - -5.88%
10th Percentile £25,750 £25,750 £23,750
90th Percentile £65,000 £61,250 £65,000
England median annual salary £52,500 £50,000 £50,000
% change year-on-year +5.00% - -

Advertising
Job Vacancy Trend in the Midlands

Job postings citing Advertising as a percentage of all IT jobs advertised in the Midlands.

Job vacancy trend for Advertising in the Midlands

Advertising
Salary Trend in the Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in the Midlands.

Salary trend for Advertising in the Midlands

Advertising
Salary Histogram in the Midlands

The salary distribution of IT jobs citing Advertising in the Midlands over the 6 months to 21 July 2018.

Salary histogram for Advertising in the Midlands

Advertising
Job Locations in the Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the Midlands region over the 6 months to 21 July 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Midlands +93 283 £50,000 +25.00% 30
East Midlands +8 151 £42,500 +6.25% 13
Advertising
England

For the 6 months to 21 July 2018, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Midlands region with a requirement for Advertising.

1 250 (57.08%) Microsoft
2 137 (31.28%) JavaScript
3 129 (29.45%) C#
3 129 (29.45%) SQL
3 129 (29.45%) CRM
4 128 (29.22%) .NET
5 113 (25.80%) Dynamics CRM
6 87 (19.86%) Finance
7 86 (19.63%) Agile Software Development
8 84 (19.18%) Dynamics 365
9 82 (18.72%) SQL Server
10 79 (18.04%) ERP
11 77 (17.58%) HTML
12 67 (15.30%) Java
13 59 (13.47%) CSS
14 55 (12.56%) MVC
15 54 (12.33%) PHP
16 48 (10.96%) Web Development
17 43 (9.82%) Facebook
18 42 (9.59%) Sage
19 41 (9.36%) Business Intelligence
20 40 (9.13%) ASP.NET
21 39 (8.90%) Dynamics AX
21 39 (8.90%) Retail
21 39 (8.90%) ASP.NET MVC
22 38 (8.68%) WCF
23 37 (8.45%) SharePoint
24 36 (8.22%) Marketing
25 35 (7.99%) Web Application Development
26 34 (7.76%) SQL Server 2016

Advertising
Co-occurring IT Skills in the Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 37 (8.45%) SharePoint
2 25 (5.71%) SharePoint 2013
3 19 (4.34%) SharePoint Server
4 18 (4.11%) SharePoint 2010
5 8 (1.83%) WordPress
6 5 (1.14%) JBoss
7 3 (0.68%) Apache
7 3 (0.68%) Apache Solr
7 3 (0.68%) MS Exchange
8 2 (0.46%) Apache Spark
8 2 (0.46%) CMS
8 2 (0.46%) nginx
8 2 (0.46%) Tomcat
9 1 (0.23%) Drupal
9 1 (0.23%) Elasticsearch
9 1 (0.23%) IIS
9 1 (0.23%) Joomla!
9 1 (0.23%) WebLogic
9 1 (0.23%) WebSphere
9 1 (0.23%) WildFly
Applications
1 3 (0.68%) Adobe Creative Suite
1 3 (0.68%) Adobe Illustrator
1 3 (0.68%) Photoshop
2 2 (0.46%) Adobe After Effects
2 2 (0.46%) Adobe Premiere
2 2 (0.46%) Microsoft Excel
2 2 (0.46%) Microsoft Office
3 1 (0.23%) InDesign
3 1 (0.23%) InVision
Business Applications
1 113 (25.80%) Dynamics CRM
2 39 (8.90%) Dynamics AX
3 25 (5.71%) Dynamics NAV
4 19 (4.34%) NetSuite
5 15 (3.42%) SAP Business One
6 8 (1.83%) Sage 200
7 7 (1.60%) Sage X3
8 5 (1.14%) Sage 1000
8 5 (1.14%) Sage 500
9 3 (0.68%) Line 500
9 3 (0.68%) SAP ERP
10 2 (0.46%) Epicor Tropos
10 2 (0.46%) Infor CloudSuite Industrial (formerly SyteLine)
11 1 (0.23%) Infor LN
11 1 (0.23%) Infor M3
11 1 (0.23%) Sage 50
11 1 (0.23%) Sage CRM
11 1 (0.23%) Salesforce.com CRM
Cloud Services
1 84 (19.18%) Dynamics 365
2 33 (7.53%) Microsoft Azure
3 20 (4.57%) Office 365
4 16 (3.65%) Azure Data Factory
5 4 (0.91%) AdWords
5 4 (0.91%) Amazon AWS
5 4 (0.91%) SaaS
6 3 (0.68%) PaaS
7 2 (0.46%) Azure Machine Learning
7 2 (0.46%) Google Analytics
8 1 (0.23%) Adobe Creative Cloud
8 1 (0.23%) Boomi
8 1 (0.23%) IaaS
8 1 (0.23%) Trello
Communications & Networking
1 5 (1.14%) Firewall
2 4 (0.91%) Intranet
3 1 (0.23%) Internet
3 1 (0.23%) NAS
3 1 (0.23%) SAN
3 1 (0.23%) Wi-Fi
Database & Business Intelligence
1 82 (18.72%) SQL Server
2 34 (7.76%) SQL Server 2016
2 34 (7.76%) SQL Server Reporting Services
3 30 (6.85%) NoSQL
4 25 (5.71%) SQL Server Integration Services
5 23 (5.25%) Data Warehouse
6 22 (5.02%) Power BI
6 22 (5.02%) SQL Server Analysis Services
7 20 (4.57%) MySQL
8 19 (4.34%) MongoDB
9 18 (4.11%) Azure SQL Database
10 17 (3.88%) Data Lake
11 14 (3.20%) SQL Server 2014
12 13 (2.97%) Azure SQL Data Warehouse
13 12 (2.74%) SQL Server 2012
14 11 (2.51%) Hadoop
14 11 (2.51%) HDInsight
15 7 (1.60%) RavenDB
16 5 (1.14%) Relational Database
16 5 (1.14%) Spotfire
Development Applications
1 33 (7.53%) Git (software)
2 10 (2.28%) Jenkins
3 9 (2.05%) Cucumber
4 5 (1.14%) JUnit
5 4 (0.91%) JIRA
5 4 (0.91%) Visual Studio
6 3 (0.68%) GNU Toolchain
6 3 (0.68%) Maven
6 3 (0.68%) Subversion
7 2 (0.46%) Gradle
7 2 (0.46%) Mockito
7 2 (0.46%) MSTest
7 2 (0.46%) NUnit
7 2 (0.46%) Selenium
7 2 (0.46%) SpecFlow
7 2 (0.46%) Team Foundation Server
8 1 (0.23%) Dreamweaver
8 1 (0.23%) Eclipse
8 1 (0.23%) LoadRunner
8 1 (0.23%) MorphX
General
1 87 (19.86%) Finance
2 39 (8.90%) Retail
3 36 (8.22%) Marketing
4 23 (5.25%) Manufacturing
5 3 (0.68%) Automotive
5 3 (0.68%) Local Government
5 3 (0.68%) Telecoms
6 2 (0.46%) Legal
7 1 (0.23%) Back Office
7 1 (0.23%) Electronics
7 1 (0.23%) Games
7 1 (0.23%) Law
7 1 (0.23%) Military
Job Titles
1 183 (41.78%) Developer
2 131 (29.91%) Consultant
3 63 (14.38%) CRM Consultant
4 54 (12.33%) Dynamics CRM Consultant
5 39 (8.90%) .NET Developer
6 38 (8.68%) Functional Consultant
7 37 (8.45%) Microsoft Consultant
7 37 (8.45%) Microsoft CRM Consultant
8 30 (6.85%) Java Developer
9 29 (6.62%) CRM Developer
9 29 (6.62%) Dynamics CRM Developer
10 27 (6.16%) Microsoft Developer
11 26 (5.94%) Architect
12 24 (5.48%) Analyst
13 18 (4.11%) Dynamics AX Consultant
14 17 (3.88%) Technical Consultant
15 16 (3.65%) CRM Architect
15 16 (3.65%) Senior Developer
16 15 (3.42%) PHP Developer
16 15 (3.42%) SharePoint Developer
Libraries, Frameworks & Software Standards
1 128 (29.22%) .NET
2 77 (17.58%) HTML
3 59 (13.47%) CSS
4 40 (9.13%) ASP.NET
5 39 (8.90%) ASP.NET MVC
6 38 (8.68%) WCF
7 30 (6.85%) ASP.NET MVC 5
7 30 (6.85%) ASP.NET Web API
8 28 (6.39%) Spring
9 27 (6.16%) AngularJS
9 27 (6.16%) RESTful
10 19 (4.34%) Node.js
11 17 (3.88%) .NET Framework
11 17 (3.88%) Entity Framework
11 17 (3.88%) Hibernate
12 16 (3.65%) Code First Entity Framework
13 14 (3.20%) HTML5
14 12 (2.74%) CSS3
14 12 (2.74%) Laravel
15 10 (2.28%) jQuery
Miscellaneous
1 25 (5.71%) Enterprise Software
2 18 (4.11%) Analytical Skills
3 15 (3.42%) Greenfield Project
4 14 (3.20%) Social Media
5 12 (2.74%) Driving Licence
6 7 (1.60%) Self-Motivation
7 6 (1.37%) User Experience
8 5 (1.14%) Blog
8 5 (1.14%) Replication
9 3 (0.68%) Clustering
9 3 (0.68%) New Media
10 2 (0.46%) Graphic Design
10 2 (0.46%) Management Information System
10 2 (0.46%) Smartphone
10 2 (0.46%) Tandem
11 1 (0.23%) Computer Science
11 1 (0.23%) Data Centre
11 1 (0.23%) Embedded Systems
11 1 (0.23%) FMCG
11 1 (0.23%) NHS
Operating Systems
1 11 (2.51%) Linux
2 7 (1.60%) Windows
3 3 (0.68%) Android
3 3 (0.68%) FreeRTOS
4 2 (0.46%) Apple iOS
4 2 (0.46%) Unix
5 1 (0.23%) Windows Server
Processes & Methodologies
1 129 (29.45%) CRM
2 86 (19.63%) Agile Software Development
3 79 (18.04%) ERP
4 55 (12.56%) MVC
5 48 (10.96%) Web Development
6 41 (9.36%) Business Intelligence
7 35 (7.99%) Web Application Development
8 31 (7.08%) TDD
9 28 (6.39%) Analytics
9 28 (6.39%) BDD
10 20 (4.57%) E-Commerce
11 18 (4.11%) Business Analysis
11 18 (4.11%) Logistics
11 18 (4.11%) Presales
12 17 (3.88%) Scrum
13 16 (3.65%) Migration
14 15 (3.42%) DevOps
15 14 (3.20%) Continuous Integration
16 13 (2.97%) Problem-Solving
17 12 (2.74%) Data Analytics
Programming Languages
1 137 (31.28%) JavaScript
2 129 (29.45%) C#
2 129 (29.45%) SQL
3 67 (15.30%) Java
4 54 (12.33%) PHP
5 19 (4.34%) Ruby
6 13 (2.97%) Java 8
7 12 (2.74%) C++
7 12 (2.74%) X++
8 11 (2.51%) C
8 11 (2.51%) Python
8 11 (2.51%) T-SQL
9 7 (1.60%) PowerShell
10 5 (1.14%) Data Analysis Expressions (DAX)
10 5 (1.14%) TypeScript
11 3 (0.68%) PL/SQL
11 3 (0.68%) R
11 3 (0.68%) VB
11 3 (0.68%) VB.NET
12 2 (0.46%) COBOL
Qualifications
1 16 (3.65%) CIMA
2 15 (3.42%) ACCA
3 9 (2.05%) Degree
4 6 (1.37%) Security Cleared
5 5 (1.14%) Microsoft Certification
5 5 (1.14%) SC Cleared
6 4 (0.91%) CCNA
6 4 (0.91%) CCNP
6 4 (0.91%) Cisco Certification
7 2 (0.46%) AAT
8 1 (0.23%) Analytics IQ
8 1 (0.23%) CCIE
8 1 (0.23%) DBS Check
8 1 (0.23%) ISTQB
8 1 (0.23%) ITIL Certification
8 1 (0.23%) TOGAF Certification
Quality Assurance & Compliance
1 1 (0.23%) QA
1 1 (0.23%) SLA
System Software
1 11 (2.51%) HDFS
2 9 (2.05%) Docker
3 4 (0.91%) Active Directory
4 3 (0.68%) Firmware
5 2 (0.46%) VMware Infrastructure
6 1 (0.23%) Hyper-V
Systems Management
1 5 (1.14%) Kubernetes
2 2 (0.46%) Terraform
3 1 (0.23%) Ansible
Vendors
1 250 (57.08%) Microsoft
2 43 (9.82%) Facebook
3 42 (9.59%) Sage
4 31 (7.08%) Infor
5 30 (6.85%) Epicor
6 29 (6.62%) SAP
7 26 (5.94%) Oracle
8 10 (2.28%) Xero
9 9 (2.05%) JD Edwards
10 7 (1.60%) IFS
11 6 (1.37%) VMware
12 4 (0.91%) Adobe
12 4 (0.91%) CheckPoint
12 4 (0.91%) Cisco
12 4 (0.91%) F5
12 4 (0.91%) Nokia
12 4 (0.91%) Twitter
12 4 (0.91%) Veeam
13 3 (0.68%) Baan
13 3 (0.68%) Salesforce.com