Period
to 24 September 2018

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in the Midlands. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 24 September 2018 with a comparison to the same period over the previous 2 years.

Advertising
England > Midlands
6 months to
24 Sep 2018
Same period 2017 Same period 2016
Rank 124 139 217
Rank change year-on-year +15 +78 +30
Permanent jobs citing Advertising 334 328 241
As % of all permanent IT jobs advertised in the Midlands 2.47% 2.20% 1.31%
As % of the General category 6.50% 5.86% 3.40%
Number of salaries quoted 307 310 233
Midlands median annual salary £47,500 £37,500 £37,500
Median salary % change year-on-year +26.67% - +13.64%
10th Percentile £30,325 £27,475 £21,250
90th Percentile £71,750 £57,500 £54,750
England median annual salary £52,500 £45,000 £50,000
% change year-on-year +16.67% -10.00% +12.97%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the Midlands with a requirement for common skills.

All General Skills
Midlands
Permanent vacancies with a requirement for common skills 5,138 5,602 7,079
As % of all permanent IT jobs advertised in the Midlands 38.00% 37.53% 38.39%
Number of salaries quoted 3,933 4,446 5,306
Midlands median annual salary £42,500 £40,591 £42,000
Median salary % change year-on-year +4.70% -3.36% -1.18%
10th Percentile £25,500 £26,000 £24,000
90th Percentile £67,500 £65,000 £65,000
England median annual salary £52,500 £52,500 £50,000
% change year-on-year - +5.00% -

Advertising
Job Vacancy Trend in the Midlands

Job postings citing Advertising as a percentage of all IT jobs advertised in the Midlands.

Job vacancy trend for Advertising in the Midlands

Advertising
Salary Trend in the Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in the Midlands.

Salary trend for Advertising in the Midlands

Advertising
Salary Histogram in the Midlands

The salary distribution of IT jobs citing Advertising in the Midlands over the 6 months to 24 September 2018.

Salary histogram for Advertising in the Midlands

Advertising
Job Locations in the Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the Midlands region over the 6 months to 24 September 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Midlands +39 223 £50,000 +28.21% 101
East Midlands -20 107 £45,000 +20.00% 38
Advertising
England

For the 6 months to 24 September 2018, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Midlands region with a requirement for Advertising.

1 192 (57.49%) Microsoft
2 126 (37.72%) SQL
3 103 (30.84%) JavaScript
4 94 (28.14%) CRM
5 84 (25.15%) .NET
6 81 (24.25%) C#
7 77 (23.05%) Dynamics CRM
8 72 (21.56%) ERP
9 71 (21.26%) Finance
10 64 (19.16%) Agile Software Development
11 61 (18.26%) HTML
11 61 (18.26%) Dynamics 365
12 60 (17.96%) SQL Server
13 56 (16.77%) Java
14 48 (14.37%) CSS
15 46 (13.77%) Business Intelligence
16 43 (12.87%) PHP
17 38 (11.38%) Sage
18 37 (11.08%) Web Development
19 36 (10.78%) Microsoft Azure
20 35 (10.48%) SQL Server Reporting Services
20 35 (10.48%) MVC
21 29 (8.68%) SQL Server Integration Services
21 29 (8.68%) AngularJS
22 28 (8.38%) SharePoint
23 26 (7.78%) Dynamics AX
23 26 (7.78%) Dynamics NAV
23 26 (7.78%) SQL Server Analysis Services
23 26 (7.78%) Infor
24 25 (7.49%) Spring

Advertising
Co-occurring IT Skills in the Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 28 (8.38%) SharePoint
2 19 (5.69%) SharePoint 2013
3 16 (4.79%) SharePoint 2010
4 14 (4.19%) SharePoint Server
5 5 (1.50%) JBoss
6 4 (1.20%) WordPress
7 2 (0.60%) Tomcat
8 1 (0.30%) Apache
8 1 (0.30%) CMS
8 1 (0.30%) Drupal
8 1 (0.30%) Elasticsearch
8 1 (0.30%) GlassFish
8 1 (0.30%) Joomla!
8 1 (0.30%) MS Exchange
8 1 (0.30%) WildFly
Applications
1 3 (0.90%) Microsoft Office
2 2 (0.60%) Adobe After Effects
2 2 (0.60%) Adobe Creative Suite
2 2 (0.60%) Adobe Premiere
2 2 (0.60%) Microsoft Excel
3 1 (0.30%) Adobe Illustrator
3 1 (0.30%) InVision
3 1 (0.30%) Photoshop
Business Applications
1 77 (23.05%) Dynamics CRM
2 26 (7.78%) Dynamics AX
2 26 (7.78%) Dynamics NAV
3 18 (5.39%) NetSuite
4 13 (3.89%) SAP Business One
5 10 (2.99%) Sage 200
6 7 (2.10%) Sage X3
7 3 (0.90%) Infor M3
7 3 (0.90%) Sage 1000
7 3 (0.90%) Sage 500
8 2 (0.60%) Infor LN
8 2 (0.60%) SAP ERP
9 1 (0.30%) Infor CloudSuite
9 1 (0.30%) Infor CloudSuite Industrial (formerly SyteLine)
9 1 (0.30%) Line 500
9 1 (0.30%) Sage 50
9 1 (0.30%) Sage BI
9 1 (0.30%) Sage CRM
9 1 (0.30%) Salesforce.com CRM
Cloud Services
1 61 (18.26%) Dynamics 365
2 36 (10.78%) Microsoft Azure
3 15 (4.49%) Azure Data Factory
4 14 (4.19%) Office 365
5 5 (1.50%) Amazon AWS
6 4 (1.20%) Boomi
6 4 (1.20%) PaaS
7 3 (0.90%) SaaS
8 2 (0.60%) Azure Machine Learning
8 2 (0.60%) IaaS
9 1 (0.30%) AWS CloudFormation
Communications & Networking
1 4 (1.20%) Intranet
2 3 (0.90%) Firewall
2 3 (0.90%) Internet
3 1 (0.30%) LAN
3 1 (0.30%) WAN
3 1 (0.30%) Wi-Fi
Database & Business Intelligence
1 60 (17.96%) SQL Server
2 35 (10.48%) SQL Server Reporting Services
3 29 (8.68%) SQL Server Integration Services
4 26 (7.78%) SQL Server Analysis Services
5 24 (7.19%) Data Warehouse
5 24 (7.19%) Power BI
6 22 (6.59%) MongoDB
6 22 (6.59%) MySQL
7 18 (5.39%) Azure SQL Database
7 18 (5.39%) SQL Server 2016
8 16 (4.79%) Data Lake
8 16 (4.79%) NoSQL
9 13 (3.89%) SQL Server 2014
10 12 (3.59%) Azure SQL Data Warehouse
11 11 (3.29%) Hadoop
11 11 (3.29%) SQL Server 2012
12 10 (2.99%) HDInsight
12 10 (2.99%) RavenDB
13 5 (1.50%) Microsoft Analysis Services
13 5 (1.50%) Spotfire
Development Applications
1 11 (3.29%) Jenkins
2 10 (2.99%) Cucumber
3 8 (2.40%) JUnit
4 6 (1.80%) Git (software)
5 3 (0.90%) Visual Studio
6 2 (0.60%) Team Foundation Server
7 1 (0.30%) Eclipse
7 1 (0.30%) JIRA
7 1 (0.30%) JMeter
7 1 (0.30%) LoadRunner
7 1 (0.30%) LoadUI
7 1 (0.30%) Maven
7 1 (0.30%) Mercurial
7 1 (0.30%) MorphX
7 1 (0.30%) Selenium
7 1 (0.30%) Subversion
General
1 71 (21.26%) Finance
2 25 (7.49%) Retail
3 24 (7.19%) Marketing
4 16 (4.79%) Manufacturing
5 3 (0.90%) Automotive
6 2 (0.60%) Games
6 2 (0.60%) Telecoms
7 1 (0.30%) Aerospace
7 1 (0.30%) Back Office
7 1 (0.30%) Electronics
7 1 (0.30%) Local Government
Job Titles
1 132 (39.52%) Developer
2 97 (29.04%) Consultant
3 41 (12.28%) CRM Consultant
4 36 (10.78%) Dynamics CRM Consultant
5 28 (8.38%) Microsoft Consultant
6 27 (8.08%) Java Developer
7 25 (7.49%) Microsoft CRM Consultant
8 24 (7.19%) Architect
8 24 (7.19%) Functional Consultant
9 23 (6.89%) Analyst
10 19 (5.69%) .NET Developer
10 19 (5.69%) Microsoft Developer
11 17 (5.09%) CRM Developer
11 17 (5.09%) Dynamics CRM Developer
12 15 (4.49%) SharePoint Developer
13 14 (4.19%) Senior Developer
14 13 (3.89%) Dynamics NAV Consultant
14 13 (3.89%) Senior Java Developer
15 11 (3.29%) Data Consultant
15 11 (3.29%) Data Warehouse Consultant
Libraries, Frameworks & Software Standards
1 84 (25.15%) .NET
2 61 (18.26%) HTML
3 48 (14.37%) CSS
4 29 (8.68%) AngularJS
5 25 (7.49%) Spring
6 22 (6.59%) ASP.NET
7 21 (6.29%) ASP.NET MVC
8 16 (4.79%) Hibernate
8 16 (4.79%) WCF
9 13 (3.89%) ASP.NET MVC 5
10 12 (3.59%) CSS3
10 12 (3.59%) HTML5
10 12 (3.59%) jQuery
10 12 (3.59%) Twitter Bootstrap
11 10 (2.99%) Laravel
11 10 (2.99%) Spring MVC
12 9 (2.69%) ASP.NET Web API
12 9 (2.69%) Web Services
13 8 (2.40%) J2EE
13 8 (2.40%) XML
Miscellaneous
1 15 (4.49%) Analytical Skills
2 14 (4.19%) Social Media
3 12 (3.59%) Enterprise Software
4 11 (3.29%) Driving Licence
5 9 (2.69%) Greenfield Project
6 7 (2.10%) Self-Motivation
7 6 (1.80%) User Experience
8 4 (1.20%) Replication
9 3 (0.90%) Clustering
9 3 (0.90%) Fintech
10 2 (0.60%) Computer Science
10 2 (0.60%) Smartphone
10 2 (0.60%) Tandem
11 1 (0.30%) Blog
11 1 (0.30%) New Media
Operating Systems
1 14 (4.19%) Linux
2 9 (2.69%) Windows
3 3 (0.90%) Mac OS
4 2 (0.60%) Android
4 2 (0.60%) Apple iOS
Processes & Methodologies
1 94 (28.14%) CRM
2 72 (21.56%) ERP
3 64 (19.16%) Agile Software Development
4 46 (13.77%) Business Intelligence
5 37 (11.08%) Web Development
6 35 (10.48%) MVC
7 22 (6.59%) Analytics
8 19 (5.69%) Web Application Development
9 17 (5.09%) E-Commerce
10 16 (4.79%) Business Analysis
10 16 (4.79%) DevOps
11 15 (4.49%) Migration
11 15 (4.49%) Presales
11 15 (4.49%) Project Management
12 14 (4.19%) Scrum
13 13 (3.89%) Microservices
14 12 (3.59%) Data Analytics
14 12 (3.59%) Logistics
15 11 (3.29%) ETL
15 11 (3.29%) OOP
Programming Languages
1 126 (37.72%) SQL
2 103 (30.84%) JavaScript
3 81 (24.25%) C#
4 56 (16.77%) Java
5 43 (12.87%) PHP
6 19 (5.69%) Java 8
7 13 (3.89%) C++
8 12 (3.59%) Python
9 11 (3.29%) T-SQL
9 11 (3.29%) X++
10 8 (2.40%) C
11 5 (1.50%) Data Analysis Expressions (DAX)
12 3 (0.90%) Ruby
12 3 (0.90%) TypeScript
12 3 (0.90%) VB.NET
13 2 (0.60%) COBOL
13 2 (0.60%) PL/SQL
13 2 (0.60%) PowerShell
13 2 (0.60%) R
14 1 (0.30%) Perl
Qualifications
1 10 (2.99%) CIMA
1 10 (2.99%) Degree
2 9 (2.69%) ACCA
3 5 (1.50%) Security Cleared
4 4 (1.20%) SC Cleared
5 3 (0.90%) AAT
5 3 (0.90%) CCNA
5 3 (0.90%) CCNP
5 3 (0.90%) Cisco Certification
5 3 (0.90%) DBS Check
5 3 (0.90%) Microsoft Certification
6 1 (0.30%) CCIE
6 1 (0.30%) ISTQB
6 1 (0.30%) TOGAF Certification
Quality Assurance & Compliance
1 1 (0.30%) QA
System Software
1 10 (2.99%) HDFS
2 6 (1.80%) Docker
3 2 (0.60%) VMware Infrastructure
4 1 (0.30%) Active Directory
Systems Management
1 4 (1.20%) Kubernetes
2 2 (0.60%) Ansible
2 2 (0.60%) Terraform
3 1 (0.30%) Opscode Chef
3 1 (0.30%) Puppet
Vendors
1 192 (57.49%) Microsoft
2 38 (11.38%) Sage
3 26 (7.78%) Infor
4 25 (7.49%) SAP
5 24 (7.19%) Epicor
6 21 (6.29%) Oracle
7 18 (5.39%) Facebook
8 7 (2.10%) JD Edwards
9 6 (1.80%) VMware
9 6 (1.80%) Xero
10 4 (1.20%) Dell
10 4 (1.20%) Informatica
10 4 (1.20%) MuleSoft
10 4 (1.20%) Veeam
11 3 (0.90%) Adobe
11 3 (0.90%) Baan
11 3 (0.90%) CheckPoint
11 3 (0.90%) Cisco
11 3 (0.90%) F5
11 3 (0.90%) Nokia