The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Reading. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 3 months to 25 June 2017 with a comparison to the same period over the previous 2 years.

Social Media
Berkshire / Reading
3 months to
25 Jun 2017
Same period 2016 Same period 2015
Rank 77 118 125
Rank change year-on-year +41 +7  
Permanent jobs citing Social Media 30 11 17
As % of all permanent IT jobs advertised in Reading 2.31% 0.62% 0.74%
As % of the Miscellaneous category 5.73% 1.63% 1.87%
Number of salaries quoted 23 6 11
Median salary £45,000 £41,250 £44,000
Median salary % change year-on-year +9.09% -6.25%  
90% offered a salary of more than £36,250 £32,500 £25,000
10% offered a salary of more than £55,000 £56,250 £47,500
UK excluding London median salary £34,000 £33,750 £37,500
% change year-on-year +0.74% -10.00%  

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Reading with a requirement for generic IT skills.

Generic IT Skills
Reading
Permanent job vacancies with a requirement for generic IT skills 524 676 907
As % of all permanent IT job vacancies advertised in Reading 40.37% 38.28% 39.40%
Number of salaries quoted 420 509 612
Median salary £47,500 £52,500 £50,000
Median salary % change year-on-year -9.52% +5.00%  
90% offered a salary of more than £30,000 £32,500 £28,000
10% offered a salary of more than £65,000 £75,000 £67,500
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year - +6.25%  

Social Media
Job Vacancy Trend in Reading

The job posting trend of jobs advertised in Reading citing Social Media as a proportion of all permanent or contract IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in Reading

Social Media
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Reading.

Salary trend for Social Media in Reading

Social Media
Salary Histogram in Reading

The salary distribution of IT jobs citing Social Media in Reading over the 3 months to 25 June 2017.

Salary histogram for Social Media in Reading

For the 6 months to 25 June 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for Social Media.

1 32 (51.61%) Degree
2 30 (48.39%) SQL
3 27 (43.55%) Software Engineering
4 26 (41.94%) Microsoft
5 23 (37.10%) .NET
5 23 (37.10%) C#
5 23 (37.10%) Mobile App
6 22 (35.48%) Big Data
6 22 (35.48%) Business Intelligence
6 22 (35.48%) Microsoft Azure
7 19 (30.65%) Oracle
7 19 (30.65%) Agile Software Development
7 19 (30.65%) Mentoring
7 19 (30.65%) Algorithms
7 19 (30.65%) Virtual Team
7 19 (30.65%) Master's Degree
8 18 (29.03%) Microsoft Office
9 17 (27.42%) Java
10 16 (25.81%) Marketing
11 14 (22.58%) HTML
11 14 (22.58%) Data Mining
11 14 (22.58%) CMS
11 14 (22.58%) NoSQL
11 14 (22.58%) HBase
12 13 (20.97%) Machine Learning
12 13 (20.97%) Web Application Development
12 13 (20.97%) Telerik
12 13 (20.97%) Visual Studio
12 13 (20.97%) .NET Framework
12 13 (20.97%) WPF

Social Media
Co-occurring IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (22.58%) CMS
2 12 (19.35%) Umbraco
3 6 (9.68%) Apache Spark
4 3 (4.84%) Adobe Experience Manager
4 3 (4.84%) Confluence
4 3 (4.84%) Drupal
4 3 (4.84%) Sitecore CMS
5 2 (3.23%) Magnolia
5 2 (3.23%) WordPress
Applications
1 18 (29.03%) Microsoft Office
2 3 (4.84%) Microsoft Excel
2 3 (4.84%) Microsoft PowerPoint
Cloud Services
1 22 (35.48%) Microsoft Azure
2 3 (4.84%) SaaS
Communications & Networking
1 3 (4.84%) Internet
1 3 (4.84%) Intranet
Database & Business Intelligence
1 22 (35.48%) Big Data
2 14 (22.58%) Data Mining
2 14 (22.58%) HBase
2 14 (22.58%) NoSQL
3 6 (9.68%) Apache Hive
3 6 (9.68%) Hadoop
3 6 (9.68%) Relational Database
Development Applications
1 13 (20.97%) Visual Studio
1 13 (20.97%) Visual Studio Tools for Office
2 5 (8.06%) Selenium
3 3 (4.84%) JIRA
3 3 (4.84%) Visual Studio Team System
4 2 (3.23%) Axure RP
4 2 (3.23%) ProtoShare
General
1 16 (25.81%) Marketing
2 4 (6.45%) Finance
3 2 (3.23%) Advertising
3 2 (3.23%) Publishing
4 1 (1.61%) Banking
4 1 (1.61%) Mandarin Language
4 1 (1.61%) Retail
Job Titles
1 19 (30.65%) Developer
2 13 (20.97%) .NET Developer
2 13 (20.97%) C# .NET Developer
2 13 (20.97%) C# Developer
3 11 (17.74%) Big Data Engineer
3 11 (17.74%) Data Engineer
4 10 (16.13%) Software Engineer
5 8 (12.90%) Data Scientist
5 8 (12.90%) Java Developer
6 7 (11.29%) .NET Software Engineer
6 7 (11.29%) Android Developer
6 7 (11.29%) Azure Developer
6 7 (11.29%) HTML CSS Developer
6 7 (11.29%) HTML Developer
6 7 (11.29%) JavaScript Developer
6 7 (11.29%) Senior .NET Software Engineer
6 7 (11.29%) Senior C# Software Engineer
6 7 (11.29%) Senior Developer
6 7 (11.29%) Senior Software Engineer
6 7 (11.29%) SQL Developer
Libraries, Frameworks & Software Standards
1 23 (37.10%) .NET
2 14 (22.58%) HTML
3 13 (20.97%) .NET Framework
3 13 (20.97%) WPF
4 11 (17.74%) CSS
4 11 (17.74%) REST
5 9 (14.52%) AngularJS
6 8 (12.90%) scikit-learn
7 6 (9.68%) Kafka
7 6 (9.68%) Web Services
8 5 (8.06%) HTML5
9 2 (3.23%) Ajax
9 2 (3.23%) CSS3
10 1 (1.61%) ASP.NET
10 1 (1.61%) ASP.NET Web API
Miscellaneous
1 23 (37.10%) Mobile App
2 19 (30.65%) Algorithms
2 19 (30.65%) Virtual Team
3 5 (8.06%) User Experience
4 4 (6.45%) Computer Science
5 1 (1.61%) PlayStation
5 1 (1.61%) Smart Meter
Operating Systems
1 12 (19.35%) Android
2 10 (16.13%) Apple iOS
3 3 (4.84%) Mac OS X
Processes & Methodologies
1 27 (43.55%) Software Engineering
2 22 (35.48%) Business Intelligence
3 19 (30.65%) Agile Software Development
3 19 (30.65%) Mentoring
4 13 (20.97%) Machine Learning
4 13 (20.97%) MVVM
4 13 (20.97%) Web Application Development
5 11 (17.74%) Regression Testing
6 10 (16.13%) Web Development
7 9 (14.52%) OO
8 8 (12.90%) Actionable Insight
8 8 (12.90%) Data Analysis
8 8 (12.90%) Statistical Analysis
8 8 (12.90%) Statistics
9 6 (9.68%) Data Cleansing
9 6 (9.68%) Data Visualisation
9 6 (9.68%) Scrum
9 6 (9.68%) Software Architecture
9 6 (9.68%) Visualisation
10 5 (8.06%) Test Automation
Programming Languages
1 30 (48.39%) SQL
2 23 (37.10%) C#
3 17 (27.42%) Java
4 12 (19.35%) JavaScript
5 3 (4.84%) C++
6 2 (3.23%) PHP
Qualifications
1 32 (51.61%) Degree
2 19 (30.65%) Master's Degree
3 4 (6.45%) Computer Science Degree
Quality Assurance & Compliance
1 11 (17.74%) QA
2 2 (3.23%) WAI
Vendors
1 26 (41.94%) Microsoft
2 19 (30.65%) Oracle
3 13 (20.97%) DevExpress
3 13 (20.97%) Telerik
4 3 (4.84%) Adobe
4 3 (4.84%) Cisco
4 3 (4.84%) Sitecore
4 3 (4.84%) Twitter
5 2 (3.23%) Avid
Reading, Berkshire
ANSON MCCADE
Salary: UKP 48000 per year
Posted: 5 days ago
Reading, Berkshire
Premier Group Recruitment
Salary: £18000 - £21000 per annum + Uncapped Commission
Posted: 2 days ago
Reading, Berkshire
Premier Group Recruitment
Salary: £20000 - £25000 per annum + Uncapped commission 40%
Posted: 5 days ago