Qualitative Research Jobs in the UK excluding London

Qualitative Research
UK > UK excluding London

The table below provides summary statistics for permanent job vacancies advertised in the UK excluding London requiring Qualitative Research skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Qualitative Research over the 6 months leading up to 29 May 2025, comparing them to the same period in the previous two years.

6 months to
29 May 2025
Same period 2024 Same period 2023
Rank 570 659 717
Rank change year-on-year +89 +58 +56
Permanent jobs citing Qualitative Research 10 116 38
As % of all permanent jobs advertised in the UK excluding London 0.026% 0.16% 0.065%
As % of the Processes & Methodologies category 0.028% 0.19% 0.068%
Number of salaries quoted 4 31 29
10th Percentile - £28,500 £37,885
25th Percentile - £29,750 £39,769
Median annual salary (50th Percentile) £35,000 £35,000 £70,000
Median % change year-on-year - -50.00% +40.00%
75th Percentile £35,250 £48,291 -
90th Percentile £35,700 £55,000 £71,500
UK median annual salary £55,000 £44,225 £65,000
% change year-on-year +24.37% -31.96% +18.18%

All Process and Methodology Skills
UK excluding London

Qualitative Research falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the UK excluding London.

Permanent vacancies with a requirement for process or methodology skills 36,163 61,036 55,514
As % of all permanent jobs advertised in the UK excluding London 92.74% 82.48% 95.57%
Number of salaries quoted 17,188 42,006 28,807
10th Percentile £26,250 £27,336 £30,500
25th Percentile £36,750 £36,250 £40,000
Median annual salary (50th Percentile) £51,564 £50,000 £55,000
Median % change year-on-year +3.13% -9.09% +4.76%
75th Percentile £65,000 £65,000 £70,000
90th Percentile £77,500 £77,500 £82,500
UK median annual salary £57,500 £55,000 £61,000
% change year-on-year +4.55% -9.84% +1.67%

Qualitative Research
Job Vacancy Trend in the UK excluding London

Job postings citing Qualitative Research as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for Qualitative Research in the UK excluding London

Qualitative Research
Salary Trend in the UK excluding London

3-month moving average salary quoted in jobs citing Qualitative Research in the UK excluding London.

Salary trend for Qualitative Research in the UK excluding London

Qualitative Research
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Qualitative Research within the UK excluding London region over the 6 months to 29 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
South East +92 6 £35,000 +11.11% 69
North of England +32 4 - - 52
North West +1 4 - - 25
Qualitative Research
UK

Qualitative Research
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (40.00%) IBM Domino
Cloud Services
1 4 (40.00%) Google Analytics
Database & Business Intelligence
1 4 (40.00%) Mixpanel
General
1 3 (30.00%) Analytical Skills
1 3 (30.00%) Marketing
2 2 (20.00%) Social Skills
3 1 (10.00%) Organisational Skills
Job Titles
1 4 (40.00%) Analyst
1 4 (40.00%) Research Analyst
1 4 (40.00%) User Experience Researcher
2 3 (30.00%) Insight Analyst
2 3 (30.00%) User Researcher
3 1 (10.00%) Data Analyst
3 1 (10.00%) Research Fellow
Miscellaneous
1 1 (10.00%) Driving Licence
Processes & Methodologies
1 7 (70.00%) Actionable Insight
1 7 (70.00%) Quantitative Research
2 6 (60.00%) Decision-Making
2 6 (60.00%) Focus Group
3 4 (40.00%) Analytics
3 4 (40.00%) Behavioural Analytics
3 4 (40.00%) Customer Insight
3 4 (40.00%) Product Strategy
3 4 (40.00%) Statistical Analysis
3 4 (40.00%) Usability Testing
3 4 (40.00%) User Experience
3 4 (40.00%) UX Design
3 4 (40.00%) UX Research
4 3 (30.00%) Data Visualisation
4 3 (30.00%) Product Marketing
4 3 (30.00%) Storytelling
4 3 (30.00%) Strategic Planning
4 3 (30.00%) User Research
4 3 (30.00%) Visualisation
5 2 (20.00%) Data Collection
Qualifications
1 10 (100.00%) Degree
Quality Assurance & Compliance
1 5 (50.00%) QA
Vendors
1 4 (40.00%) Google
1 4 (40.00%) Hotjar