Data Planner
- Hiring Organisation
- VML
- Location
- London, UK
- Employment Type
- Full-time
automotive account. You will be a key data evangelist, working with clients and internal teams to develop and deliver data-driven strategies focused on CRM targeting, personalisation, measurement, and optimisation. What You Will Be Doing: As a Data Planner, you will be a crucial link between data analysis and broader … marketing strategy, developing connected, data-inspired CRM programs. This involves: Building strong relationships with client stakeholders and internal VML teams to promote, develop, and manage data and analysis deliverables. Analysing campaigns to develop actionable insights. Defining KPIs, benchmarks, targets, and forecasts. Developing campaign targeting plans and briefs for internal ...