The statistics below represent IT jobs advertised across the UK that had SEO Specialist featuring in the job title. Included is a guide to the salaries offered over the 3 months to 30 August 2016 with a comparison to same period over 2 years.

3 months to
30 Aug 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO) Specialist
Rank 874 950 947
Rank change year-on-year
+76 -3
Permanent jobs requiring an SEO Specialist 36 20 21
As % of all permanent IT jobs located in the UK 0.037% 0.019% 0.018%
As % of the Job Titles category 0.038% 0.019% 0.019%
Number of salaries quoted 36 14 18
Median salary £32,500 £29,250 £21,000
Median salary % change year-on-year
+11.11% +39.28%
90% offered a salary of more than £27,500 £26,800 £17,249
10% offered a salary of more than £42,500 £62,500 £33,000
UK excluding London median salary £32,500 £28,500 £21,000
% change year-on-year
+14.03% +35.71%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
94118 103558 110626
As % of all permanent IT jobs located in the UK 96.35% 96.21% 96.45%
Number of salaries quoted 79197 85888 89230
Median salary £47,500 £45,000 £45,000
Median salary % change year-on-year
+5.55% -
90% offered a salary of more than £27,500 £27,000 £26,500
10% offered a salary of more than £72,500 £67,500 £70,000
UK excluding London median salary £42,000 £40,000 £40,000
% change year-on-year
+5.00% -

SEO Specialist
Jobs Demand Trend

The demand trend of job ads that featured SEO Specialist in the job title.

SEO Specialist Jobs Demand Trend in the UK

SEO Specialist
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO Specialist within the UK.

SEO Specialist Salary Trend in the UK

SEO Specialist
Salary Histogram

This chart provides a salary histogram for IT jobs citing SEO Specialist over the 3 months to 30 August 2016 within the UK.

SEO Specialist Salary Histogram in the UK

SEO Specialist
Top 21 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO Specialist within the UK over the 3 months to 30 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +54 36 £32,500 +8.33% 6
East of England +38 13 £35,000 -12.50%
South East - 11 £27,500 -
Essex - 10 £35,000 -
Brighton - 10 £27,500 -
Southend-on-Sea - 10 £35,000 -
East Sussex - 10 £27,500 -
Manchester - 6 £32,500 - 1
North West - 6 £32,500 - 1
Poole - 5 £42,500 -
South West - 5 £42,500 - 1
Dorset - 5 £42,500 -
Hertfordshire +23 2 £26,500 -33.75%
Watford - 2 £26,500 -
West Midlands -7 1 £28,000 +5.66% 2
Staffordshire - 1 £28,000 -
Suffolk - 1 £29,500 -
Oxford - 1 £42,500 -
Tamworth - 1 £28,000 -
Ipswich - 1 £29,500 -
Oxfordshire - 1 £42,500 -

SEO Specialist Skill Set
Top 30 Related IT Skills

For the 6 months to 30 August 2016, SEO Specialist job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads featuring SEO Specialist in the job title.

1 58 (100.00%) SEO
2 39 (67.24%) Analytical Skills
3 37 (63.79%) Google
4 35 (60.34%) Google Analytics
4 35 (60.34%) Analytics
5 30 (51.72%) Pay per click
6 24 (41.38%) Social Media
7 21 (36.21%) Marketing
8 18 (31.03%) Digital Marketing
9 16 (27.59%) HTML
10 14 (24.14%) CSS
11 12 (20.69%) AdWords
12 10 (17.24%) WordPress
13 9 (15.52%) Algorithms
14 8 (13.79%) E-Commerce
14 8 (13.79%) Microsoft
14 8 (13.79%) CMS
15 7 (12.07%) MS Excel
15 7 (12.07%) MS PowerPoint
16 6 (10.34%) Magento
16 6 (10.34%) Joomla!
16 6 (10.34%) Drupal
16 6 (10.34%) OpenCart
17 3 (5.17%) Link Building
17 3 (5.17%) Advertising
17 3 (5.17%) Banking
18 2 (3.45%) Content Management
18 2 (3.45%) JavaScript
18 2 (3.45%) User Experience
18 2 (3.45%) Affiliate Network

SEO Specialist Skill Set
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (17.24%) WordPress
2 8 (13.79%) CMS
3 6 (10.34%) Drupal
3 6 (10.34%) Joomla!
Applications
1 7 (12.07%) MS Excel
1 7 (12.07%) MS PowerPoint
Business Applications
1 6 (10.34%) Magento
1 6 (10.34%) OpenCart
Cloud Services
1 35 (60.34%) Google Analytics
2 12 (20.69%) AdWords
3 1 (1.72%) Google Tag Manager
General
1 21 (36.21%) Marketing
2 3 (5.17%) Advertising
2 3 (5.17%) Banking
3 1 (1.72%) Publishing
3 1 (1.72%) Retail
Libraries, Frameworks & Software Standards
1 16 (27.59%) HTML
2 14 (24.14%) CSS
3 1 (1.72%) Ajax
Miscellaneous
1 39 (67.24%) Analytical Skills
2 24 (41.38%) Social Media
3 9 (15.52%) Algorithms
4 2 (3.45%) User Experience
5 1 (1.72%) Clustering
5 1 (1.72%) Mobile App
Processes & Methodologies
1 58 (100.00%) SEO
2 35 (60.34%) Analytics
3 30 (51.72%) Pay per click
4 18 (31.03%) Digital Marketing
5 8 (13.79%) E-Commerce
6 3 (5.17%) Link Building
7 2 (3.45%) Affiliate Network
7 2 (3.45%) Content Management
8 1 (1.72%) B2B
8 1 (1.72%) Campaign Analysis
8 1 (1.72%) Coaching
8 1 (1.72%) Competitor Analysis
8 1 (1.72%) Data Analysis
8 1 (1.72%) Email Marketing
8 1 (1.72%) Kalman Filter
8 1 (1.72%) Project Management
8 1 (1.72%) Web Development
8 1 (1.72%) Website Architecture
Programming Languages
1 2 (3.45%) JavaScript
Qualifications
1 1 (1.72%) Degree
Vendors
1 37 (63.79%) Google
2 8 (13.79%) Microsoft
Northamptonshire
Greywood Associates Limited
Salary: £15000 - £25000 per annum + Benefits
Posted: 14 hours ago
Cheltenham, Gloucestershire
IT Executive Ltd
Salary: £35000 - £45000 per annum + DOE
Posted: 4 days ago
Birmingham
Applause IT Ltd
Salary: £24000 - £30000 per annum + Benefits
Posted: 12 days ago
Manchester, Lancashire
Energize Recruitment Solutions Ltd
Salary: £20000 - £35000 per annum + Benefits
Posted: 4 days ago
Teddington, Middlesex
Bluetownonline
Posted: 6 days ago
Birmingham
Applause IT Ltd
Salary: £26000 - £32000 per annum
Posted: 18 days ago