The statistics below represent IT jobs advertised across the UK that had SEO Specialist featuring in the job title. Included is a guide to the salaries offered over the 3 months to 1 July 2016 with a comparison to same period over 2 years.

3 months to
1 Jul 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO) Specialist
Rank 883 950 983
Rank change year-on-year
+67 +33
Permanent jobs requiring an SEO Specialist 33 20 14
As % of all permanent IT jobs located in the UK 0.034% 0.018% 0.012%
As % of the Job Titles category 0.035% 0.019% 0.012%
Number of salaries quoted 33 17 11
Median salary £35,000 £30,000 £24,000
Median salary % change year-on-year
+16.66% +25.00%
90% offered a salary of more than £27,500 £21,000 £17,249
10% offered a salary of more than £50,500 £49,000 £35,000
UK excluding London median salary £35,000 £30,000 £24,000
% change year-on-year
+16.66% +25.00%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
94041 106882 116083
As % of all permanent IT jobs located in the UK 96.40% 96.46% 96.49%
Number of salaries quoted 79248 88079 95023
Median salary £47,000 £45,000 £45,000
Median salary % change year-on-year
+4.44% -
90% offered a salary of more than £27,500 £26,500 £27,000
10% offered a salary of more than £70,000 £70,000 £70,000
UK excluding London median salary £41,500 £40,000 £40,000
% change year-on-year
+3.75% -

SEO Specialist
Jobs Demand Trend

The demand trend of job ads that featured SEO Specialist in the job title.

SEO Specialist Jobs Demand Trend in the UK

SEO Specialist
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO Specialist within the UK.

SEO Specialist Salary Trend in the UK

SEO Specialist
Salary Histogram

This chart provides a salary histogram for IT jobs citing SEO Specialist over the 3 months to 1 July 2016 within the UK.

SEO Specialist Salary Histogram in the UK

SEO Specialist
Top 28 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO Specialist within the UK over the 3 months to 1 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +68 31 £35,000 +7.69% 8
South East +37 11 £27,500 +30.95% 1
South West +12 7 £42,500 +30.76% 2
Dorset +12 6 £42,500 +25.92% 1
Poole -10 6 £42,500 +25.92% 1
East of England - 6 £35,000 - 2
East Sussex - 6 £27,500 - 1
Brighton - 6 £27,500 - 1
London +56 5 £52,500 -16.00% 2
Essex - 5 £35,000 - 1
Southend-on-Sea - 5 £35,000 - 1
Oxford -6 3 £42,500 +102.38%
Oxfordshire -14 3 £42,500 +102.38%
Scotland -1 2 £29,750 +4.38%
Edinburgh +10 1 £27,000 -5.26%
West Midlands - 1 £28,000 - 1
Hampshire - 1 £27,500 -
North West - 1 £37,500 -
Surrey - 1 £30,000 -
Suffolk - 1 £29,500 -
Staffordshire - 1 £28,000 -
Woking - 1 £30,000 -
Tamworth - 1 £28,000 -
Portsmouth - 1 £27,500 -
Manchester - 1 £37,500 -
Ipswich - 1 £29,500 -
Glasgow - 1 £32,500 -
Bristol - 1 £32,500 - 1

SEO Specialist Skill Set
Top 30 Related IT Skills

For the 6 months to 1 July 2016, SEO Specialist job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads featuring SEO Specialist in the job title.

1 54 (100.00%) SEO
2 40 (74.07%) Google
3 39 (72.22%) Analytical Skills
4 38 (70.37%) Google Analytics
4 38 (70.37%) Analytics
5 27 (50.00%) Marketing
6 22 (40.74%) Digital Marketing
7 20 (37.04%) Pay per click
8 16 (29.63%) Microsoft
9 15 (27.78%) MS Excel
9 15 (27.78%) Social Media
10 13 (24.07%) MS PowerPoint
11 11 (20.37%) HTML
12 9 (16.67%) E-Commerce
13 7 (12.96%) CSS
14 6 (11.11%) AdWords
15 4 (7.41%) Link Building
16 3 (5.56%) WordPress
16 3 (5.56%) User Experience
16 3 (5.56%) Algorithms
16 3 (5.56%) Banking
16 3 (5.56%) Data Analysis
16 3 (5.56%) JavaScript
16 3 (5.56%) Advertising
16 3 (5.56%) CMS
17 2 (3.70%) MS Office
17 2 (3.70%) XML
17 2 (3.70%) Content Management
17 2 (3.70%) Degree
17 2 (3.70%) Affiliate Network

SEO Specialist Skill Set
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (5.56%) CMS
1 3 (5.56%) WordPress
Applications
1 15 (27.78%) MS Excel
2 13 (24.07%) MS PowerPoint
3 2 (3.70%) MS Office
Cloud Services
1 38 (70.37%) Google Analytics
2 6 (11.11%) AdWords
3 1 (1.85%) Google Tag Manager
General
1 27 (50.00%) Marketing
2 3 (5.56%) Advertising
2 3 (5.56%) Banking
3 1 (1.85%) German Language
3 1 (1.85%) Publishing
3 1 (1.85%) Retail
Libraries, Frameworks & Software Standards
1 11 (20.37%) HTML
2 7 (12.96%) CSS
3 2 (3.70%) XML
4 1 (1.85%) .NET
4 1 (1.85%) Ajax
Miscellaneous
1 39 (72.22%) Analytical Skills
2 15 (27.78%) Social Media
3 3 (5.56%) Algorithms
3 3 (5.56%) User Experience
4 1 (1.85%) Blog
4 1 (1.85%) Clustering
4 1 (1.85%) Mobile App
4 1 (1.85%) Performance Metrics
Processes & Methodologies
1 54 (100.00%) SEO
2 38 (70.37%) Analytics
3 22 (40.74%) Digital Marketing
4 20 (37.04%) Pay per click
5 9 (16.67%) E-Commerce
6 4 (7.41%) Link Building
7 3 (5.56%) Data Analysis
8 2 (3.70%) Affiliate Network
8 2 (3.70%) Content Management
9 1 (1.85%) Campaign Analysis
9 1 (1.85%) Coaching
9 1 (1.85%) Competitor Analysis
9 1 (1.85%) Data Analytics
9 1 (1.85%) Email Marketing
9 1 (1.85%) Kalman Filter
9 1 (1.85%) Marketing Automation
9 1 (1.85%) People Management
9 1 (1.85%) Web Analytics
9 1 (1.85%) Web Development
9 1 (1.85%) Wireframes
Programming Languages
1 3 (5.56%) JavaScript
2 1 (1.85%) Java
2 1 (1.85%) PHP
Qualifications
1 2 (3.70%) Degree
Vendors
1 40 (74.07%) Google
2 16 (29.63%) Microsoft
3 1 (1.85%) HubSpot
Brighton, East Sussex
ARC IT Recruitment Ltd
Salary: £25000 - £30000 per annum + + 15% Bonus
Posted: 2 hours ago
Southend-On-Sea, Essex
ARC IT Recruitment Ltd
Salary: £35,000
Posted: 2 hours ago
Birmingham, West Midlands (County)
Applause IT Innovation
Salary: £26000 - £32000 per annum
Posted: 2 hours ago
Poole, Dorset
Spectrum IT Recruitment (South) Ltd
Salary: £35000 - £50000 per annum + benefits
Posted: Yesterday
Bedford, Bedfordshire
DMS Computer Recruitment
Salary: From £22,000 to £32,000 per annum £22-32k pa depending on experience +
Posted: Yesterday
London
Preferred Choice
Salary: £30000 - £35000 per annum
Posted: 3 hours ago
Bristol, Avon
Bluetownonline
Posted: 4 days ago
Central London / West End
People Source Consulting
Salary: £40000 - £45000 per annum + pension, health care, 25 days
Posted: 4 days ago