The table below looks at the statistics for Web Analytics skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 22 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 May 2015
Same period 2014 Same period 2013
Web Analytics
Rank 569 498 496
Rank change year-on-year
-71 -2
Permanent jobs citing Web Analytics 332 489 446
As % of all permanent IT jobs located in the UK 0.31% 0.42% 0.41%
As % of the Processes & Methodologies category 0.37% 0.51% 0.51%
Number of salaries quoted 264 362 331
Average salary £42,500 £45,000 £40,000
Average salary % change year-on-year
-5.55% +12.50%
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £65,750 £72,500 £65,000
UK excluding London average salary £40,000 £37,500 £37,500
% change year-on-year
+6.66% -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
89248 96221 87010
As % of all permanent IT jobs located in the UK 83.53% 81.95% 79.97%
Number of salaries quoted 72491 78159 71532
Average salary £50,000 £47,500 £45,000
Average salary % change year-on-year
+5.26% +5.55%
90% offered a salary of more than £32,000 £31,500 £30,000
10% offered a salary of more than £75,000 £70,000 £72,500
UK excluding London average salary £44,485 £42,500 £40,000
% change year-on-year
+4.66% +6.25%

Web Analytics
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Web Analytics within the UK as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the UK

Web Analytics
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics within the UK.

Web Analytics Salary Trend in the UK

Web Analytics
Salary Histogram

This chart provides a salary histogram for IT jobs citing Web Analytics over the 3 months to 22 May 2015 within the UK.

Web Analytics Salary Histogram in the UK

Web Analytics
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Analytics within the UK over the 3 months to 22 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -63 326 £42,500 -10.52% 53
London -47 198 £47,500 -9.52% 31
South East +12 53 £35,000 -12.50% 10
City of London +18 47 £45,000 - 14
West Midlands +12 22 £41,500 +37.19% 2
Yorkshire +9 16 £29,650 -30.23%
Surrey +17 15 £42,500 +2.40% 3
East of England -10 11 £52,500 +16.66% 2
East Midlands +11 10 £40,000 +33.33% 1
South West -33 9 £31,250 +4.16% 2
Oxfordshire - 9 £19,000 - 2
North West -15 7 £35,000 -6.66% 3
West Yorkshire +14 6 £26,750 -37.05%
Leeds +14 6 £26,750 -37.05%
Manchester +4 6 £35,000 -6.66% 3
Northamptonshire +3 6 £46,250 +48.00%
South Yorkshire 0 6 £29,650 -40.70%
Hampshire -3 6 - -
Sheffield -4 6 £29,650 -40.70%
Coventry - 6 £22,000 -
Buckinghamshire - 6 £35,000 -
Kent +8 5 £30,000 -2.43%
East Sussex +7 5 £40,000 -11.11%
Berkshire +5 5 £50,000 -21.56% 4
Bedfordshire - 5 £65,000 -
Brighton - 5 £40,000 -
Milton Keynes - 5 £35,000 -
Portsmouth - 5 - -
Nottinghamshire +7 4 £40,000 +33.33%
Wiltshire -2 4 £38,750 +55.00%

Web Analytics
Top 30 Related IT Skills

For the 6 months to 22 May 2015, IT jobs within the UK citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 752 (100.00%) Analytics
2 422 (56.12%) Marketing
3 317 (42.15%) Google
4 293 (38.96%) Google Analytics
5 239 (31.78%) HTML
6 223 (29.65%) E-Commerce
7 202 (26.86%) JavaScript
8 183 (24.34%) Analytical Skills
9 181 (24.07%) CSS
10 178 (23.67%) User Experience
11 170 (22.61%) SQL
12 160 (21.28%) Degree
13 153 (20.35%) Adobe
14 147 (19.55%) Omniture
15 141 (18.75%) SEO
16 138 (18.35%) Agile Software Development
16 138 (18.35%) Digital Marketing
16 138 (18.35%) Social Media
17 130 (17.29%) Finance
18 104 (13.83%) Retail
19 102 (13.56%) jQuery
20 99 (13.16%) MS Excel
21 98 (13.03%) WebTrends
22 94 (12.50%) Pay per click
23 91 (12.10%) Advertising
24 86 (11.44%) Business Intelligence
25 85 (11.30%) CRM
25 85 (11.30%) Adobe Analytics
26 83 (11.04%) Web Development
27 78 (10.37%) Data Analysis

Web Analytics
Top Related IT Skills by Category

For the 6 months to 22 May 2015, IT jobs within the UK citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 64 (8.51%) CMS
1 64 (8.51%) SAS
2 18 (2.39%) Node.js
3 13 (1.73%) Apache Spark
3 13 (1.73%) Apache
4 10 (1.33%) Confluence
5 9 (1.20%) Sitefinity
5 9 (1.20%) Drupal
6 8 (1.06%) WebSphere
6 8 (1.06%) Umbraco
6 8 (1.06%) SharePoint
6 8 (1.06%) Lotus Domino
7 7 (0.93%) Tomcat
8 4 (0.53%) Sitecore CMS
8 4 (0.53%) SharePoint 2010
9 3 (0.40%) Apache Solr
9 3 (0.40%) WordPress
10 2 (0.27%) SugarCRM
10 2 (0.27%) JBoss
10 2 (0.27%) SharePoint 2013
Applications
1 99 (13.16%) MS Excel
2 43 (5.72%) SPSS
3 41 (5.45%) MS PowerPoint
4 34 (4.52%) Photoshop
4 34 (4.52%) MS Office
5 17 (2.26%) OmniGraffle
6 11 (1.46%) Spreadsheet
7 4 (0.53%) InfoPath
7 4 (0.53%) Acrobat
7 4 (0.53%) Fireworks
7 4 (0.53%) Final Cut Pro
8 3 (0.40%) Weka
8 3 (0.40%) MS Visio
8 3 (0.40%) MS Project
9 2 (0.27%) Vensim
10 1 (0.13%) Adobe Creative Suite
10 1 (0.13%) PowerPivot
10 1 (0.13%) Adobe Illustrator
Business Applications
1 98 (13.03%) WebTrends
2 9 (1.20%) Unica
3 8 (1.06%) Radian6
4 3 (0.40%) Oracle Retail
5 2 (0.27%) Magento
5 2 (0.27%) Adobe Campaign
Cloud Services
1 293 (38.96%) Google Analytics
2 85 (11.30%) Adobe Analytics
3 40 (5.32%) SaaS
4 15 (1.99%) Amazon AWS
5 13 (1.73%) Microsoft Azure
6 12 (1.60%) Silverpop
7 5 (0.66%) Amazon SQS
8 4 (0.53%) MailChimp
9 2 (0.27%) Cloud Computing
9 2 (0.27%) Pure360
10 1 (0.13%) AWS Elastic Beanstalk
10 1 (0.13%) Yammer
10 1 (0.13%) Responsys
10 1 (0.13%) Office 365
10 1 (0.13%) Amazon EC2
Communications & Networking
1 24 (3.19%) HTTP
2 22 (2.93%) Internet
3 13 (1.73%) Intranet
4 9 (1.20%) Broadband
5 6 (0.80%) WebEx
6 4 (0.53%) SMS
7 3 (0.40%) DNS
8 2 (0.27%) Wireshark
9 1 (0.13%) WAN
9 1 (0.13%) LAN
9 1 (0.13%) SAN
Database & Business Intelligence
1 68 (9.04%) Big Data
2 46 (6.12%) SQL Server
3 34 (4.52%) NoSQL
4 29 (3.86%) Hadoop
5 28 (3.72%) Data Mining
5 28 (3.72%) Data Warehouse
6 27 (3.59%) MySQL
6 27 (3.59%) QlikView
6 27 (3.59%) MongoDB
7 22 (2.93%) Relational Database
8 19 (2.53%) SQL Server Integration Services
9 17 (2.26%) Spotfire
10 12 (1.60%) SQL Server Analysis Services
10 12 (1.60%) Pentaho
11 8 (1.06%) Amazon Redshift
12 7 (0.93%) OLAP
12 7 (0.93%) RDBMS
12 7 (0.93%) BusinessObjects
12 7 (0.93%) SQL Server Reporting Services
13 6 (0.80%) PostgreSQL
Development Applications
1 19 (2.53%) Subversion
2 17 (2.26%) Git (software)
3 16 (2.13%) Axure RP
4 13 (1.73%) Selenium
5 11 (1.46%) JIRA
6 9 (1.20%) Firebug
7 8 (1.06%) WebDriver
8 7 (0.93%) JUnit
8 7 (0.93%) PHPUnit
9 6 (0.80%) Maven
9 6 (0.80%) JBehave
9 6 (0.80%) Eclipse
9 6 (0.80%) Dreamweaver
9 6 (0.80%) Cucumber
9 6 (0.80%) Hudson
10 5 (0.66%) Jtest
11 4 (0.53%) Jasmine
12 3 (0.40%) Zephyr
12 3 (0.40%) Bugzilla
12 3 (0.40%) Rational Rose
General
1 422 (56.12%) Marketing
2 130 (17.29%) Finance
3 104 (13.83%) Retail
4 91 (12.10%) Advertising
5 36 (4.79%) Publishing
6 31 (4.12%) Telecoms
7 23 (3.06%) Banking
8 18 (2.39%) Games
9 14 (1.86%) Automotive
10 13 (1.73%) Law
11 7 (0.93%) Legal
12 6 (0.80%) German Language
13 5 (0.66%) Financial Institution
13 5 (0.66%) Multimedia
14 4 (0.53%) French Language
15 3 (0.40%) Back Office
15 3 (0.40%) Billing
15 3 (0.40%) Retail Banking
16 2 (0.27%) Front Office
17 1 (0.13%) Pharmaceutical
Job Titles
1 238 (31.65%) Analyst
2 117 (15.56%) Developer
3 109 (14.49%) Web Analyst
4 65 (8.64%) Consultant
5 44 (5.85%) Data Analyst
6 43 (5.72%) Designer
7 39 (5.19%) Junior
8 33 (4.39%) Web Manager
8 33 (4.39%) Business Analyst
9 31 (4.12%) UX Designer
10 29 (3.86%) Web Developer
10 29 (3.86%) Senior Analyst
11 26 (3.46%) Front-End Developer
12 25 (3.32%) Insight Analyst
13 24 (3.19%) E-Commerce Manager
14 20 (2.66%) Web Analytics Manager
14 20 (2.66%) Junior Developer
15 16 (2.13%) Senior Manager
16 15 (1.99%) Technical Consultant
16 15 (1.99%) Marketing Manager
Libraries, Frameworks & Software Standards
1 239 (31.78%) HTML
2 181 (24.07%) CSS
3 102 (13.56%) jQuery
4 54 (7.18%) .NET
5 47 (6.25%) HTML5
6 29 (3.86%) XML
7 25 (3.32%) LESS
8 23 (3.06%) JSON
9 22 (2.93%) CSS3
10 21 (2.79%) Web Services
10 21 (2.79%) Flash
11 17 (2.26%) REST
11 17 (2.26%) RESTful
12 15 (1.99%) Sass
12 15 (1.99%) SOAP
13 14 (1.86%) JSP
14 11 (1.46%) D3.js
14 11 (1.46%) Ajax
15 10 (1.33%) WebCenter
16 9 (1.20%) OAuth
Miscellaneous
1 183 (24.34%) Analytical Skills
2 178 (23.67%) User Experience
3 138 (18.35%) Social Media
4 56 (7.45%) Statistics
5 53 (7.05%) Visualisation
6 48 (6.38%) Mathematics
7 44 (5.85%) Computer Science
8 42 (5.59%) Digital Media
9 39 (5.19%) Mobile App
10 36 (4.79%) Open Source
11 20 (2.66%) Management Information System
12 15 (1.99%) Data Extraction
13 12 (1.60%) Graphic Design
13 12 (1.60%) iPad
14 11 (1.46%) W3C
14 11 (1.46%) Copywriting
15 10 (1.33%) Blackberry
15 10 (1.33%) BBC
16 9 (1.20%) Economics
17 8 (1.06%) Blog
Operating Systems
1 14 (1.86%) Linux
2 8 (1.06%) Windows
3 5 (0.66%) Apple iOS
3 5 (0.66%) Android
4 3 (0.40%) UNIX
5 1 (0.13%) AIX
Processes & Methodologies
1 752 (100.00%) Analytics
2 223 (29.65%) E-Commerce
3 141 (18.75%) SEO
4 138 (18.35%) Agile Software Development
4 138 (18.35%) Digital Marketing
5 94 (12.50%) Pay per click
6 86 (11.44%) Business Intelligence
7 85 (11.30%) CRM
8 83 (11.04%) Web Development
9 78 (10.37%) Data Analysis
10 76 (10.11%) Online Marketing
11 73 (9.71%) Content Management
12 57 (7.58%) Project Management
13 43 (5.72%) ETL
14 42 (5.59%) Multivariate Testing
15 36 (4.79%) Time Management
15 36 (4.79%) B2C
16 34 (4.52%) User Acceptance Testing
17 33 (4.39%) Stakeholder Management
18 32 (4.26%) Web Design
Programming Languages
1 202 (26.86%) JavaScript
2 170 (22.61%) SQL
3 59 (7.85%) Java
4 39 (5.19%) PHP
4 39 (5.19%) Python
5 37 (4.92%) C#
6 29 (3.86%) R
7 23 (3.06%) Ruby
8 21 (2.79%) Scala
9 14 (1.86%) Perl
9 14 (1.86%) VBA
10 13 (1.73%) C++
11 10 (1.33%) PL/SQL
11 10 (1.33%) VB.NET
12 9 (1.20%) PowerShell
13 8 (1.06%) F#
13 8 (1.06%) T-SQL
13 8 (1.06%) C
14 6 (0.80%) MATLAB
15 2 (0.27%) Groovy
Qualifications
1 160 (21.28%) Degree
2 8 (1.06%) A+ Certification
3 3 (0.40%) PMP
3 3 (0.40%) PMI Certification
4 1 (0.13%) MBA
4 1 (0.13%) ISEB
4 1 (0.13%) Microsoft Certification
4 1 (0.13%) Security Cleared
Quality Assurance & Compliance
1 36 (4.79%) QA
2 15 (1.99%) WCAG
3 5 (0.66%) Data Quality
4 4 (0.53%) ISO 9001
5 2 (0.27%) SLA
System Software
1 1 (0.13%) Docker
1 1 (0.13%) Active Directory
1 1 (0.13%) XenApp
1 1 (0.13%) XenDesktop
1 1 (0.13%) VMware Infrastructure
Systems Management
1 14 (1.86%) TeamSite
2 3 (0.40%) HP Quality Center
3 1 (0.13%) Ansible
Vendors
1 317 (42.15%) Google
2 153 (20.35%) Adobe
3 147 (19.55%) Omniture
4 72 (9.57%) Tableau
5 61 (8.11%) Microsoft
6 51 (6.78%) Oracle
7 37 (4.92%) Coremetrics
8 27 (3.59%) IBM
9 24 (3.19%) Facebook
10 21 (2.79%) Business Objects
11 20 (2.66%) DoubleClick
11 20 (2.66%) Maxymiser
12 19 (2.53%) Twitter
13 14 (1.86%) Salesforce.com
13 14 (1.86%) ClickTale
14 13 (1.73%) Tealeaf
14 13 (1.73%) Yahoo!
15 12 (1.60%) Jaspersoft
16 11 (1.46%) Hitwise
16 11 (1.46%) Sysomos
City, London
Experis Ltd
Salary: £40000.00 - £50000.00 per annum
Posted: 7 hours ago
City, London
Experis Ltd
Salary: £38000.00 - £48000.00 per annum
Posted: 7 hours ago
Midlands
Ashton Consulting (UK) Ltd
Posted: 19 hours ago
London
Burns Sheehan
Salary: £65000 - £70000 per annum
Posted: Yesterday
Oxford, Oxfordshire
Searchability
Salary: £18000 - £20000 per annum + Benefits
Posted: 3 days ago
London
ARC IT Recruitment Ltd
Salary: £23000 Per Annum
Posted: 3 days ago
London
Parallel Consulting
Salary: £50000 - £65000 per annum + benefits
Posted: 3 days ago
South East London
Harper Collins Publishers
Salary: Competitive plus company benefits
Posted: 3 days ago
Gainsborough, Lincolnshire
Spring Technology
Salary: £22000.00 - £27000.00 per annum
Posted: 3 days ago
Leatherhead, Surrey
St Johns School
Salary: Competitive
Posted: 3 days ago
City, London
Spring Technology
Salary: £50000.00 - £55000.00 per annum + benefits
Posted: 3 days ago
City, London
Experis Ltd
Salary: £38000.00 - £48000.00 per annum
Posted: 4 days ago
Staines, Middlesex
Deerfoot IT Resources Ltd
Salary: £40000 - £45000 per annum + can, pension, bupa, denplan
Posted: 4 days ago
Staines, Middlesex
Deerfoot IT Resources Ltd
Salary: £40000 - £45000 per annum + quartley bonus, car allowance
Posted: 4 days ago
Manchester, Lancashire
TEKsystems
Salary: £30000 - £40000 per annum + benefits
Posted: 4 days ago
City, London
McGregor Boyall
Salary: £30000 - £40000 per annum
Posted: 4 days ago
City, London
Accenture
Salary: Competitive
Posted: 4 days ago
City, London
Triple Seven
Salary: £25000 - £28000 per annum
Posted: 4 days ago
London
Boston Hale
Posted: 4 days ago
London
Boston Hale
Posted: 4 days ago