The table below looks at the statistics for Web Analytics skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 17 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
17 Sep 2014
Same period 2013 Same period 2012
Web Analytics
Rank 473 525 479
Rank change year-on-year
+52 -46
Permanent jobs citing Web Analytics 513 396 486
As % of all permanent IT jobs located in the UK 0.46% 0.37% 0.41%
As % of the Processes & Methodologies category 0.56% 0.46% 0.52%
Number of salaries quoted 301 283 386
Average salary £45,000 £40,000 £40,750
Average salary % change year-on-year
+12.50% -1.84%
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £60,000 £62,500 £60,000
UK excluding London average salary £39,000 £35,000 £37,500
% change year-on-year
+11.42% -6.66%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
92333 86744 92837
As % of all permanent IT jobs located in the UK 81.96% 81.25% 79.04%
Number of salaries quoted 73720 71172 78538
Average salary £47,500 £47,500 £46,000
Average salary % change year-on-year
- +3.26%
90% offered a salary of more than £30,500 £30,000 £30,000
10% offered a salary of more than £72,500 £72,500 £72,500
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Web Analytics
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Web Analytics within the UK as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the UK

Web Analytics
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics within the UK.

Web Analytics Salary Trend in the UK

Web Analytics
Salary Histogram

This chart provides a salary histogram for IT jobs citing Web Analytics over the 3 months to 17 September 2014 within the UK.

Web Analytics Salary Histogram in the UK

Web Analytics
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Analytics within the UK over the 3 months to 17 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +38 495 £45,000 +12.50% 77
London +45 291 £47,500 +5.55% 38
City of London +62 92 £45,000 -10.00% 7
North West +34 79 £32,000 -24.70% 5
Manchester +58 78 £32,500 -13.90% 3
South East +19 57 £40,000 +25.00% 15
East of England -3 35 £55,000 +37.50% 12
Surrey +5 20 £40,000 +24.03% 3
Yorkshire -33 15 £32,500 -16.12% 1
Hertfordshire -8 13 £55,000 +67.93% 3
Cambridge +9 12 £45,000 -5.26% 5
Cambridgeshire +6 12 £45,000 -5.26% 5
West Yorkshire -33 12 £32,500 -31.57%
Essex +16 10 £55,000 -
Colchester +6 9 £55,000 -
Scotland -7 9 £24,000 -29.67% 1
Southwark - 9 £55,000 - 2
Berkshire +6 8 £60,000 -4.00% 3
Hampshire - 8 £31,000 - 3
West Sussex -1 7 £39,000 +41.81% 1
Edinburgh -12 7 £24,000 -25.58%
Newcastle upon Tyne - 7 £28,780 - 3
North East - 7 £28,780 - 3
Tyne and Wear - 7 £28,780 - 3
Leeds -35 6 £32,500 -40.90%
Guildford +12 5 £30,000 +12.25%
Kent +4 4 £46,250 +15.62% 1
Glasgow -10 4 - - 1
East Midlands -20 4 £32,500 -18.75% 2
Southampton - 4 £27,000 - 1

Web Analytics
Top 30 Related IT Skills

For the 6 months to 17 September 2014, IT jobs within the UK citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 1003 (100.00%) Analytics
2 582 (58.03%) Marketing
3 448 (44.67%) Google
4 409 (40.78%) E-Commerce
4 409 (40.78%) Google Analytics
5 344 (34.30%) Analytical Skills
6 276 (27.52%) HTML
7 267 (26.62%) Degree
8 256 (25.52%) SEO
9 255 (25.42%) JavaScript
10 229 (22.83%) User Experience
11 192 (19.14%) SQL
12 178 (17.75%) Digital Marketing
13 175 (17.45%) CSS
14 167 (16.65%) Pay per click
15 164 (16.35%) Retail
16 151 (15.05%) CMS
17 150 (14.96%) Adobe
17 150 (14.96%) Social Media
18 149 (14.86%) Finance
19 148 (14.76%) Agile Software Development
20 138 (13.76%) WebTrends
21 127 (12.66%) Omniture
22 118 (11.76%) MS Excel
22 118 (11.76%) Online Marketing
23 111 (11.07%) SiteCatalyst
24 109 (10.87%) CRM
25 106 (10.57%) Advertising
26 104 (10.37%) jQuery
27 101 (10.07%) Content Management

Web Analytics
Top Related IT Skills by Category

For the 6 months to 17 September 2014, IT jobs within the UK citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 151 (15.05%) CMS
2 46 (4.59%) SAS
3 36 (3.59%) IIS
4 31 (3.09%) Tomcat
5 26 (2.59%) Apache
6 22 (2.19%) WordPress
7 17 (1.69%) SharePoint
7 17 (1.69%) TeamSite
7 17 (1.69%) Drupal
8 15 (1.50%) Adobe CQ
9 8 (0.80%) Node.js
9 8 (0.80%) Joomla!
10 7 (0.70%) Kentico
11 5 (0.50%) Umbraco
11 5 (0.50%) WebSphere
11 5 (0.50%) Content Management Server
12 3 (0.30%) Apache Pig
12 3 (0.30%) Apache Solr
13 2 (0.20%) Confluence
13 2 (0.20%) Sitefinity
Applications
1 118 (11.76%) MS Excel
2 86 (8.57%) Photoshop
3 66 (6.58%) MS PowerPoint
4 51 (5.08%) MS Office
5 32 (3.19%) SPSS
6 27 (2.69%) Adobe Illustrator
7 13 (1.30%) Spreadsheet
8 6 (0.60%) MS Visio
9 4 (0.40%) InDesign
9 4 (0.40%) FastStats
10 1 (0.100%) OmniGraffle
10 1 (0.100%) PowerPivot
10 1 (0.100%) Fireworks
Business Applications
1 409 (40.78%) Google Analytics
2 138 (13.76%) WebTrends
3 111 (11.07%) SiteCatalyst
4 26 (2.59%) Magento
5 8 (0.80%) Dynamics CRM
6 6 (0.60%) Oracle CRM
7 2 (0.20%) Fredhopper
8 1 (0.100%) Optimost
8 1 (0.100%) SAP InfiniteInsight
Cloud Services
1 45 (4.49%) SaaS
2 21 (2.09%) Amazon AWS
3 5 (0.50%) Pure360
3 5 (0.50%) Microsoft Azure
4 4 (0.40%) Responsys
5 2 (0.20%) Cloud Computing
6 1 (0.100%) Office 365
6 1 (0.100%) MailChimp
Communications & Networking
1 20 (1.99%) Firewall
2 19 (1.89%) HTTP
3 14 (1.40%) Internet
4 11 (1.10%) SMS
5 9 (0.90%) Intranet
6 6 (0.60%) VPN
7 3 (0.30%) Broadband
7 3 (0.30%) Extranet
7 3 (0.30%) Intrusion Detection
8 2 (0.20%) DNS
9 1 (0.100%) HTTPS
9 1 (0.100%) SSL
Database & Business Intelligence
1 66 (6.58%) MySQL
2 47 (4.69%) Data Mining
3 42 (4.19%) SQL Server
4 40 (3.99%) Big Data
5 34 (3.39%) Relational Database
6 30 (2.99%) QlikView
7 25 (2.49%) Hadoop
8 21 (2.09%) Data Warehouse
9 19 (1.89%) SQL Server Integration Services
10 17 (1.69%) SQL Server Reporting Services
11 15 (1.50%) Crystal Reports
11 15 (1.50%) SQL Server Analysis Services
12 13 (1.30%) NoSQL
13 12 (1.20%) SQL Server 2012
14 11 (1.10%) DB2
15 9 (0.90%) MS Access
16 8 (0.80%) Apache Hive
17 7 (0.70%) OLAP
17 7 (0.70%) PostgreSQL
18 6 (0.60%) MongoDB
Development Applications
1 25 (2.49%) JIRA
2 19 (1.89%) Git (software)
2 19 (1.89%) Dreamweaver
3 14 (1.40%) Axure RP
4 11 (1.10%) Subversion
5 9 (0.90%) JUnit
6 8 (0.80%) Maven
6 8 (0.80%) Talend Open Studio
7 7 (0.70%) Visual Studio
8 5 (0.50%) Team Foundation Server
8 5 (0.50%) Selenium
9 4 (0.40%) Balsamiq Mockups
9 4 (0.40%) Jenkins
10 3 (0.30%) RequisitePro
11 1 (0.100%) Bugzilla
11 1 (0.100%) NUnit
11 1 (0.100%) CruiseControl
General
1 582 (58.03%) Marketing
2 164 (16.35%) Retail
3 149 (14.86%) Finance
4 106 (10.57%) Advertising
5 96 (9.57%) Publishing
6 38 (3.79%) Banking
7 19 (1.89%) Games
8 18 (1.79%) Billing
9 12 (1.20%) Telecoms
10 11 (1.10%) Russian Language
11 9 (0.90%) Legal
12 7 (0.70%) Manufacturing
12 7 (0.70%) French Language
13 6 (0.60%) German Language
14 5 (0.50%) Retail Banking
14 5 (0.50%) Automotive
15 3 (0.30%) Law
15 3 (0.30%) iGaming
15 3 (0.30%) Korean Language
16 2 (0.20%) Pharmaceutical
Job Titles
1 366 (36.49%) Analyst
2 184 (18.34%) Web Analyst
3 120 (11.96%) Developer
4 69 (6.88%) Data Analyst
5 56 (5.58%) E-Commerce Manager
6 53 (5.28%) Web Manager
7 49 (4.89%) Web Developer
8 45 (4.49%) Business Analyst
9 44 (4.39%) Senior Analyst
10 37 (3.69%) Consultant
10 37 (3.69%) Designer
11 35 (3.49%) Front-End Developer
12 33 (3.29%) Web Analytics Manager
13 29 (2.89%) Web Analytics Analyst
14 26 (2.59%) Insight Analyst
14 26 (2.59%) Architect
15 25 (2.49%) Senior Developer
16 23 (2.29%) PPC Specialist
16 23 (2.29%) PPC Manager
16 23 (2.29%) PPC Analyst
Libraries, Frameworks & Software Standards
1 276 (27.52%) HTML
2 175 (17.45%) CSS
3 104 (10.37%) jQuery
4 84 (8.37%) HTML5
5 67 (6.68%) XHTML
6 61 (6.08%) CSS3
7 52 (5.18%) .NET
8 47 (4.69%) XML
9 40 (3.99%) Web Services
10 34 (3.39%) Ajax
11 29 (2.89%) ASP.NET
12 25 (2.49%) XSLT
13 23 (2.29%) Flash
14 22 (2.19%) DHTML
14 22 (2.19%) REST
14 22 (2.19%) LESS
14 22 (2.19%) RESTful
15 20 (1.99%) JSP
16 15 (1.50%) JSON
17 13 (1.30%) Spring
Miscellaneous
1 344 (34.30%) Analytical Skills
2 229 (22.83%) User Experience
3 150 (14.96%) Social Media
4 96 (9.57%) Mathematics
5 79 (7.88%) Visualisation
6 72 (7.18%) Statistics
7 60 (5.98%) Economics
8 56 (5.58%) Mobile App
9 52 (5.18%) Computer Science
10 32 (3.19%) Physics
11 30 (2.99%) Open Source
12 26 (2.59%) W3C
13 23 (2.29%) Management Information System
14 22 (2.19%) Copywriting
15 21 (2.09%) Blog
16 17 (1.69%) Data Extraction
16 17 (1.69%) Graphic Design
17 16 (1.60%) Digital Media
18 12 (1.20%) Learning Management System
19 11 (1.10%) Psychology
Operating Systems
1 48 (4.79%) Linux
2 45 (4.49%) Android
3 39 (3.89%) Apple iOS
4 13 (1.30%) Windows
5 1 (0.100%) webOS
Processes & Methodologies
1 1003 (100.00%) Analytics
2 409 (40.78%) E-Commerce
3 256 (25.52%) SEO
4 178 (17.75%) Digital Marketing
5 167 (16.65%) Pay per click
6 148 (14.76%) Agile Software Development
7 118 (11.76%) Online Marketing
8 109 (10.87%) CRM
9 101 (10.07%) Content Management
10 100 (9.97%) Business Intelligence
11 99 (9.87%) Project Management
12 95 (9.47%) Data Analysis
13 84 (8.37%) Web Development
14 69 (6.88%) Multivariate Testing
15 60 (5.98%) Email Marketing
16 54 (5.38%) Line Management
17 48 (4.79%) B2B
18 47 (4.69%) B2C
18 47 (4.69%) Web Design
19 41 (4.09%) Scrum
Programming Languages
1 255 (25.42%) JavaScript
2 192 (19.14%) SQL
3 95 (9.47%) Java
4 52 (5.18%) PHP
5 31 (3.09%) C#
6 24 (2.39%) R
7 17 (1.69%) VBA
7 17 (1.69%) Python
8 16 (1.60%) T-SQL
9 13 (1.30%) C
10 11 (1.10%) Scala
11 8 (0.80%) Groovy
12 5 (0.50%) VB
13 4 (0.40%) Ruby
14 3 (0.30%) VB.NET
14 3 (0.30%) PL/SQL
15 2 (0.20%) ActionScript
15 2 (0.20%) PowerShell
16 1 (0.100%) MATLAB
16 1 (0.100%) XAML
Qualifications
1 267 (26.62%) Degree
2 11 (1.10%) MBA
3 5 (0.50%) PMP
3 5 (0.50%) PMI Certification
4 4 (0.40%) IIBA
5 3 (0.30%) MCSE
5 3 (0.30%) Microsoft Certification
6 2 (0.20%) PhD
6 2 (0.20%) ISEB
7 1 (0.100%) BC Cleared
7 1 (0.100%) Security Cleared
7 1 (0.100%) APMP
Quality Assurance & Compliance
1 31 (3.09%) QA
2 17 (1.69%) WCAG
3 5 (0.50%) SLA
4 2 (0.20%) Data Quality
Systems Management
1 6 (0.60%) Puppet
2 5 (0.50%) Nagios
3 4 (0.40%) Opscode Chef
4 3 (0.30%) collectd
4 3 (0.30%) Ganglia
5 1 (0.100%) Capistrano
5 1 (0.100%) Systems Management Server (SMS)
Vendors
1 448 (44.67%) Google
2 150 (14.96%) Adobe
3 127 (12.66%) Omniture
4 86 (8.57%) Microsoft
5 83 (8.28%) Coremetrics
6 51 (5.08%) Facebook
7 31 (3.09%) Tableau
8 29 (2.89%) ClickTale
9 26 (2.59%) Tealeaf
10 19 (1.89%) Hitwise
10 19 (1.89%) Interwoven
11 18 (1.79%) Oracle
11 18 (1.79%) Business Objects
11 18 (1.79%) Twitter
12 17 (1.69%) JBoss
13 16 (1.60%) Sitecore
14 11 (1.10%) DoubleClick
15 10 (1.00%) Salesforce.com
16 9 (0.90%) webMethods
16 9 (0.90%) Software AG
West London
eCom Recruitment
Salary: From £25,000 to £30,000 per annum
Posted: 2 hours ago
London
Propel London Ltd
Posted: 16 hours ago
London
Propel London Ltd
Posted: 16 hours ago
London
BLOC
Salary: Negotiable
Posted: 21 hours ago
Baldock, Hertfordshire
Pro-Quest Resourcing Ltd
Salary: From £25,000 to £27,000 per annum + benefits
Posted: 23 hours ago
Birmingham, West Midlands (County)
Solutions Recruitment
Salary: Negotiable
Posted: 23 hours ago
Staines, Middlesex
Aria Select Ltd
Salary: From £28,000 to £40,000 per annum
Posted: Yesterday
Staines, Middlesex
Aria Select Ltd
Salary: From £35,000 to £50,000 per annum £30-50,000 + Car allowance + Bonus +
Posted: Yesterday
London
Verticality Ltd
Salary: £70000 to £80000 per annum - Bonus + Bens Package
Posted: Yesterday
Kingston Upon Thames, Surrey
Think IT Recruitment
Salary: £45000.00 - £55000.00 per annum + Benefits + Bonus
Posted: Yesterday
West Sussex
Clearwater People Solutions
Salary: £30000 - £35000 Per Annum Plus excellent benefits
Posted: Yesterday
London
Clearwater People Solutions
Salary: £35000 - £40000 Per Annum
Posted: Yesterday
London
TalkTalk
Salary: £70,000 - £79,000
Posted: 2 days ago
Newcastle Upon Tyne, Tyne And Wear
HMRC
Posted: 3 days ago
City, London
Networking People
Posted: 4 days ago
London
Opus Recruitment Solutions Ltd
Salary: £45000 to £50000 per annum - + Benefits
Posted: 4 days ago
London
ISL
Salary: £80000 - £110000 per annum + negotiable
Posted: 4 days ago
City, London
Quant Capital
Salary: Up to £65,000 per annum Bonus Medical
Posted: 4 days ago
Kent
Venturi
Salary: £45000.00 - £50000 per annum + benefits
Posted: 5 days ago
Southwark, London
Periscopix Ltd
Salary: Competitive
Posted: 5 days ago