Marketing Contract Job Trends in Central London

Marketing
London > Central London

The table below looks at the prevalence of the term Marketing in contract job vacancies in Central London. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Marketing over the 6 months leading up to 8 January 2026, comparing them to the same period in the previous two years.

6 months to
8 Jan 2026
Same period 2025 Same period 2024
Rank 74 71 72
Rank change year-on-year -3 +1 +38
Contract jobs citing Marketing 57 61 69
As % of all contract jobs in Central London 2.82% 2.75% 2.63%
As % of the General category 4.17% 4.11% 4.05%
Number of daily rates quoted 37 35 40
10th Percentile £264 £263 £200
25th Percentile £375 £359 £274
Median daily rate (50th Percentile) £475 £500 £583
Median % change year-on-year -5.00% -14.16% -4.90%
75th Percentile £575 £606 £688
90th Percentile £723 £660 £828
London median daily rate £428 £450 £519
% change year-on-year -5.00% -13.25% -1.19%
Number of hourly rates quoted 1 0 4
10th Percentile - - -
25th Percentile £19.79 - £17.00
Median hourly rate £20.19 - £19.00
75th Percentile £20.60 - £22.94
90th Percentile - - £26.43
London median hourly rate £35.00 £39.50 £30.00
% change year-on-year -11.39% +31.67% -20.00%

All General Skills
Central London

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring general skills in Central London.

Contract vacancies with a requirement for general skills 1,367 1,485 1,705
As % of all contract IT jobs advertised in Central London 67.67% 67.04% 65.05%
Number of daily rates quoted 921 932 1,231
10th Percentile £348 £348 £350
25th Percentile £425 £463 £463
Median daily rate (50th Percentile) £550 £585 £575
Median % change year-on-year -5.98% +1.74% -
75th Percentile £688 £685 £688
90th Percentile £784 £786 £800
London median daily rate £537 £575 £575
% change year-on-year -6.61% - -4.17%
Number of hourly rates quoted 22 10 14
10th Percentile £18.96 £13.73 £17.00
25th Percentile £20.24 £22.00 £22.88
Median hourly rate £26.11 £33.75 £26.75
Median % change year-on-year -22.64% +26.17% -37.79%
75th Percentile £41.89 £40.44 £60.44
90th Percentile £47.02 £64.38 £71.13
London median hourly rate £26.30 £35.00 £32.50
% change year-on-year -24.86% +7.69% +8.33%

Marketing
Job Vacancy Trend in Central London

Historical trend showing the proportion of contract IT job postings citing Marketing relative to all contract IT jobs advertised in Central London.

Marketing job vacancy trend in Central London

Marketing
Daily Rate Trend in Central London

Contractor daily rate distribution trend for jobs in Central London citing Marketing.

Contractor daily rate distribution trend for jobs in Central London citing Marketing

Marketing
Daily Rate Histogram in Central London

Daily rate distribution for jobs citing Marketing in Central London over the 6 months to 8 January 2026.

Daily rate histogram for Marketing in Central London

Marketing
Hourly Rate Trend in Central London

Contractor hourly rate distribution trend for jobs in Central London citing Marketing.

Contractor hourly rate distribution trend for jobs in Central London citing Marketing

Marketing
Contract Job Locations in Central London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Central London region over the 6 months to 8 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
City of London -10 52 £475 -7.32% 156
West End of London - 3 £475 - 3
Southwark +1 1 £725 +93.33% 1
Camden - 1 £400 - 1
Marketing
London

Marketing
Co-Occurring Skills & Capabilities in Central London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 3 (5.26%) CMS
2 2 (3.51%) Confluence
2 2 (3.51%) SharePoint
3 1 (1.75%) WordPress
Applications
1 2 (3.51%) Microsoft Excel
2 1 (1.75%) Adobe After Effects
2 1 (1.75%) Adobe XD
2 1 (1.75%) Photoshop
2 1 (1.75%) Trello
Business Applications
1 5 (8.77%) Dynamics CRM
2 2 (3.51%) Workfront
3 1 (1.75%) NetSuite
3 1 (1.75%) Salesforce CRM
3 1 (1.75%) Sprinklr
Cloud Services
1 9 (15.79%) SaaS
2 4 (7.02%) Power Platform
3 3 (5.26%) AWS
3 3 (5.26%) Azure
3 3 (5.26%) Boomi
3 3 (5.26%) Power Automate
3 3 (5.26%) PowerApps
4 2 (3.51%) Dynamics 365
4 2 (3.51%) GCP
4 2 (3.51%) Google Analytics
4 2 (3.51%) IaaS
4 2 (3.51%) iPaaS
4 2 (3.51%) Salesforce Sales Cloud
4 2 (3.51%) Salesforce Service Cloud
4 2 (3.51%) Snowflake
5 1 (1.75%) Azure DevOps
5 1 (1.75%) Azure Functions
5 1 (1.75%) Figma
5 1 (1.75%) Google Docs
5 1 (1.75%) Serverless
Communications & Networking
1 1 (1.75%) SMS
Database & Business Intelligence
1 3 (5.26%) Mixpanel
2 2 (3.51%) Power BI
3 1 (1.75%) Tableau
Development Applications
1 3 (5.26%) JIRA
1 3 (5.26%) Visual Website Optimizer
General
1 28 (49.12%) Social Skills
2 12 (21.05%) Analytical Skills
2 12 (21.05%) Finance
3 9 (15.79%) Retail
4 7 (12.28%) Legal
5 6 (10.53%) Public Sector
6 4 (7.02%) Telecoms
7 3 (5.26%) Manufacturing
7 3 (5.26%) Organisational Skills
7 3 (5.26%) Presentation Skills
8 2 (3.51%) Advertising
8 2 (3.51%) Banking
8 2 (3.51%) Electronics
9 1 (1.75%) Brand Awareness
9 1 (1.75%) French Language
9 1 (1.75%) German Language
9 1 (1.75%) Inclusion and Diversity
9 1 (1.75%) Influencing Skills
9 1 (1.75%) Investment Banking
9 1 (1.75%) Law
Job Titles
1 8 (14.04%) Lead
2 6 (10.53%) Marketing Manager
3 5 (8.77%) Senior
4 4 (7.02%) Analyst
4 4 (7.02%) Project Manager
4 4 (7.02%) Senior Manager
5 3 (5.26%) Architect
5 3 (5.26%) Conversion Specialist
5 3 (5.26%) Developer
5 3 (5.26%) Product Manager
6 2 (3.51%) Administrator
6 2 (3.51%) Data Analyst
6 2 (3.51%) Data Scientist
6 2 (3.51%) Marketing Assistant
6 2 (3.51%) Operations Manager
6 2 (3.51%) Procurement Manager
6 2 (3.51%) Salesforce Architect
6 2 (3.51%) Salesforce Developer
6 2 (3.51%) Senior Marketing Manager
6 2 (3.51%) Solutions Architect
Libraries, Frameworks & Software Standards
1 4 (7.02%) HTML
2 3 (5.26%) CSS
3 2 (3.51%) Lightning Web Components
4 1 (1.75%) .NET
4 1 (1.75%) ASP.NET Web API
4 1 (1.75%) Middleware
Miscellaneous
1 9 (15.79%) Onboarding
2 7 (12.28%) Marketing Technology
3 4 (7.02%) Social Media
4 2 (3.51%) Analytical Mindset
4 2 (3.51%) Data Centre
4 2 (3.51%) Greenfield Project
4 2 (3.51%) Web Conferencing
5 1 (1.75%) Blog
5 1 (1.75%) Cloud Native
5 1 (1.75%) Data Structures
5 1 (1.75%) Digital Media
5 1 (1.75%) Distributed Systems
5 1 (1.75%) Enterprise Software
5 1 (1.75%) Equities
5 1 (1.75%) Fixed Income
5 1 (1.75%) Media Streaming
5 1 (1.75%) Motion Graphics
5 1 (1.75%) Product Ownership
5 1 (1.75%) Self-Motivation
5 1 (1.75%) Video Editing
Operating Systems
1 2 (3.51%) Windows
Processes & Methodologies
1 18 (31.58%) Analytics
2 14 (24.56%) Stakeholder Management
3 12 (21.05%) Agile
3 12 (21.05%) CRM
4 9 (15.79%) Digital Marketing
4 9 (15.79%) Stakeholder Engagement
5 8 (14.04%) Actionable Insight
5 8 (14.04%) Problem-Solving
6 7 (12.28%) Business Strategy
6 7 (12.28%) Roadmaps
6 7 (12.28%) Storytelling
7 6 (10.53%) Business Intelligence
7 6 (10.53%) Customer Experience
7 6 (10.53%) E-Commerce
7 6 (10.53%) Project Management
7 6 (10.53%) User Experience
8 5 (8.77%) AI
8 5 (8.77%) Campaign Management
8 5 (8.77%) Customer Engagement
8 5 (8.77%) Programme Management
Programming Languages
1 7 (12.28%) SQL
2 3 (5.26%) JavaScript
3 2 (3.51%) Apex Code
4 1 (1.75%) C#
4 1 (1.75%) Python
Qualifications
1 5 (8.77%) Degree
2 3 (5.26%) PMI Certification
2 3 (5.26%) PMP
3 2 (3.51%) APMG
3 2 (3.51%) Master's Degree
3 2 (3.51%) SC Cleared
3 2 (3.51%) Security Cleared
4 1 (1.75%) Computer Science Degree
4 1 (1.75%) Microsoft Certification
4 1 (1.75%) TOGAF Certification
Quality Assurance & Compliance
1 4 (7.02%) GDPR
2 2 (3.51%) PMO
3 1 (1.75%) Accessibility
3 1 (1.75%) Data Quality
3 1 (1.75%) QA
3 1 (1.75%) SLA
Systems Management
1 1 (1.75%) Terraform
Vendors
1 14 (24.56%) Salesforce
2 10 (17.54%) Google
3 7 (12.28%) Adobe
4 6 (10.53%) Microsoft
5 5 (8.77%) SAP
6 4 (7.02%) Salesforce Marketing Cloud
7 3 (5.26%) Amplitude
7 3 (5.26%) Hotjar
7 3 (5.26%) Optimizely
7 3 (5.26%) Oracle
8 2 (3.51%) Marketo
9 1 (1.75%) Apple
9 1 (1.75%) Ariba
9 1 (1.75%) Dell
9 1 (1.75%) Informatica
9 1 (1.75%) MuleSoft
9 1 (1.75%) SimCorp
9 1 (1.75%) Vermilion
9 1 (1.75%) Virgin Media
9 1 (1.75%) Workday