Period
to 14 November 2019

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Central London. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 14 November 2019 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
London > Central London
6 months to
14 Nov 2019
Same period 2018 Same period 2017
Rank 76 115 84
Rank change year-on-year +39 -31 -20
Contract jobs citing Marketing 233 229 262
As % of all contract IT jobs advertised in Central London 3.12% 2.49% 3.08%
As % of the General category 6.88% 4.89% 5.58%
Number of daily rates quoted 177 152 172
Central London median daily rate £450 £450 £450
10th Percentile £255 £181 £213
90th Percentile £625 £600 £600
London median daily rate £475 £450 £450
% change year-on-year +5.56% - +5.88%
Number of hourly rates quoted 0 1 14
Central London median hourly rate - £149.50 £28.50
Median hourly rate % change year-on-year - +424.56% +37.35%
London median hourly rate £25.00 £33.50 £27.00
% change year-on-year -25.37% +24.07% +30.12%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Central London with a requirement for common skills.

All General Skills
Central London
Contract vacancies with a requirement for common skills 3,387 4,680 4,694
As % of all contract IT jobs advertised in Central London 45.31% 50.80% 55.20%
Number of daily rates quoted 2,536 3,509 3,695
Central London median daily rate £513 £525 £515
Median daily rate % change year-on-year -2.38% +1.94% +8.42%
10th Percentile £320 £307 £313
90th Percentile £694 £688 £692
London median daily rate £525 £525 £500
% change year-on-year - +5.00% +5.26%
Number of hourly rates quoted 33 69 54
Central London median hourly rate £21.00 £19.00 £20.88
Median hourly rate % change year-on-year +10.53% -8.98% +4.38%
10th Percentile £13.51 £13.31 £12.66
90th Percentile £35.00 £37.09 £40.41
London median hourly rate £22.93 £23.50 £22.02
% change year-on-year -2.43% +6.75% +8.58%

Marketing
Job Vacancy Trend in Central London

Job postings citing Marketing as a percentage of all IT jobs advertised in Central London.

Job vacancy trend for Marketing in Central London

Marketing
Contractor Daily Rate Trend in Central London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Central London.

Contractor daily rate trend for Marketing in Central London

Marketing
Contractor Daily Rate Histogram in Central London

The daily rate distribution of IT jobs citing Marketing in Central London over the 6 months to 14 November 2019.

Contractor daily rate histogram for Marketing in Central London

Marketing
Contractor Hourly Rate Trend in Central London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in Central London.

Contractor hourly rate trend for Marketing in Central London

Marketing
Contract Job Locations in Central London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Central London region over the 6 months to 14 November 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +29 165 £450 +5.88% 101
City of Westminster +7 12 £550 -2.22% 1
West End of London +15 8 £550 +12.82% 1
Southwark +25 1 £450 -21.74%
Camden +5 1 - -
Marketing
London

For the 6 months to 14 November 2019, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Central London region with a requirement for Marketing.

1 95 (40.77%) Agile Software Development
2 66 (28.33%) Digital Marketing
3 65 (27.90%) Finance
4 45 (19.31%) SAP
4 45 (19.31%) Business Intelligence
5 44 (18.88%) CRM
6 40 (17.17%) Salesforce.com
6 40 (17.17%) HTML
7 39 (16.74%) CSS
7 39 (16.74%) Adobe
8 37 (15.88%) Telecoms
8 37 (15.88%) Public Sector
9 36 (15.45%) Electronics
9 36 (15.45%) Manufacturing
9 36 (15.45%) Programme Management
9 36 (15.45%) Analytics
10 32 (13.73%) Scrum
11 31 (13.30%) Microsoft
12 30 (12.88%) Project Management
13 28 (12.02%) JavaScript
13 28 (12.02%) E-Commerce
14 25 (10.73%) User Experience
15 23 (9.87%) Java
15 23 (9.87%) Degree
16 22 (9.44%) Retail
17 21 (9.01%) Advertising
18 20 (8.58%) CMS
18 20 (8.58%) TDD
18 20 (8.58%) QA
19 19 (8.15%) Azure

Marketing
Co-occurring IT Skills in Central London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 20 (8.58%) CMS
2 17 (7.30%) Adobe Experience Manager
3 4 (1.72%) Confluence
3 4 (1.72%) Elasticsearch
4 3 (1.29%) Apache
4 3 (1.29%) EPiServer
4 3 (1.29%) IIS
5 2 (0.86%) SharePoint
6 1 (0.43%) Apache Airflow
6 1 (0.43%) Apache Spark
6 1 (0.43%) JBoss
6 1 (0.43%) Jupyter
6 1 (0.43%) MQSeries
6 1 (0.43%) nginx
6 1 (0.43%) SharePoint 2013
6 1 (0.43%) Sitecore CMS
6 1 (0.43%) Umbraco
6 1 (0.43%) WebLogic
6 1 (0.43%) WordPress
Applications
1 11 (4.72%) Photoshop
2 8 (3.43%) Adobe Illustrator
3 7 (3.00%) InVision
3 7 (3.00%) Sketch
4 5 (2.15%) Adobe Creative Suite
5 3 (1.29%) Microsoft Excel
6 2 (0.86%) Adobe XD
6 2 (0.86%) InDesign
6 2 (0.86%) Microsoft Office
6 2 (0.86%) OmniGraffle
7 1 (0.43%) Adobe Premiere
7 1 (0.43%) Microsoft PowerPoint
Business Applications
1 6 (2.58%) Dynamics CRM
1 6 (2.58%) SAP CRM
2 4 (1.72%) Adobe Campaign
3 3 (1.29%) Sprinklr
4 2 (0.86%) Eloqua
5 1 (0.43%) Salesforce.com CRM
5 1 (0.43%) SAP Oil and Gas
Cloud Services
1 19 (8.15%) Azure
2 14 (6.01%) AWS
3 11 (4.72%) Adobe Analytics
3 11 (4.72%) SaaS
4 8 (3.43%) Power Platform
5 6 (2.58%) GCP
5 6 (2.58%) Office 365
6 5 (2.15%) Google Analytics
6 5 (2.15%) Salesforce Service Cloud
7 4 (1.72%) Azure Active Directory
7 4 (1.72%) PaaS
8 3 (1.29%) AWS Lambda
8 3 (1.29%) Dynamics 365
8 3 (1.29%) IaaS
8 3 (1.29%) Salesforce Sales Cloud
8 3 (1.29%) Serverless
9 2 (0.86%) Adobe Creative Cloud
9 2 (0.86%) Apigee
9 2 (0.86%) npm
9 2 (0.86%) SuccessFactors
Communications & Networking
1 5 (2.15%) VPN
2 4 (1.72%) DHCP
2 4 (1.72%) DNS
2 4 (1.72%) TCP/IP
2 4 (1.72%) Wi-Fi
3 2 (0.86%) Internet
3 2 (0.86%) SMS
4 1 (0.43%) 802.11
4 1 (0.43%) BGP
4 1 (0.43%) Broadband
4 1 (0.43%) H.323
4 1 (0.43%) LAN
4 1 (0.43%) MGCP
4 1 (0.43%) MPLS
4 1 (0.43%) OSPF
4 1 (0.43%) RTP
4 1 (0.43%) TACACS
4 1 (0.43%) VoIP
4 1 (0.43%) WAN
4 1 (0.43%) WLAN
Database & Business Intelligence
1 11 (4.72%) SQL Server
2 10 (4.29%) Big Data
3 8 (3.43%) Power BI
4 7 (3.00%) Jackrabbit
5 6 (2.58%) Data Warehouse
5 6 (2.58%) Hadoop
5 6 (2.58%) Relational Database
6 5 (2.15%) Data Lake
7 4 (1.72%) BigQuery
7 4 (1.72%) MySQL
8 3 (1.29%) NoSQL
9 2 (0.86%) Blockchain
9 2 (0.86%) Looker
9 2 (0.86%) SAP HANA
9 2 (0.86%) Sisense
10 1 (0.43%) Apache Cassandra
10 1 (0.43%) GIS
10 1 (0.43%) MongoDB
10 1 (0.43%) PostgreSQL
10 1 (0.43%) SQL Server 2016
Development Applications
1 11 (4.72%) Git (software)
1 11 (4.72%) JIRA
2 6 (2.58%) Team Foundation Server
2 6 (2.58%) Visual Studio
3 4 (1.72%) Cucumber
3 4 (1.72%) Jenkins
4 3 (1.29%) Axure RP
4 3 (1.29%) Codeship
4 3 (1.29%) Moq
4 3 (1.29%) MSTest
4 3 (1.29%) Selenium
5 2 (0.86%) Octopus Deploy
5 2 (0.86%) Visual Studio Team System
6 1 (0.43%) GitLab
6 1 (0.43%) GoCD
6 1 (0.43%) Grunt
6 1 (0.43%) gulp
6 1 (0.43%) Jasmine
6 1 (0.43%) Karma Test Runner
6 1 (0.43%) Protractor
General
1 65 (27.90%) Finance
2 37 (15.88%) Public Sector
2 37 (15.88%) Telecoms
3 36 (15.45%) Electronics
3 36 (15.45%) Manufacturing
4 22 (9.44%) Retail
5 21 (9.01%) Advertising
6 9 (3.86%) Publishing
7 6 (2.58%) Law
8 5 (2.15%) Legal
9 4 (1.72%) Automotive
9 4 (1.72%) Games
10 3 (1.29%) Banking
11 2 (0.86%) Investment Banking
11 2 (0.86%) Spanish Language
12 1 (0.43%) Brand Awareness
12 1 (0.43%) Fire and Rescue
12 1 (0.43%) German Language
12 1 (0.43%) Local Government
12 1 (0.43%) Portuguese Language
Job Titles
1 44 (18.88%) Developer
2 24 (10.30%) Project Manager
3 22 (9.44%) Consultant
4 18 (7.73%) Architect
5 14 (6.01%) Administrator
5 14 (6.01%) Analyst
5 14 (6.01%) Salesforce Administrator
6 13 (5.58%) Designer
7 11 (4.72%) UX Designer
8 10 (4.29%) Marketing Manager
9 9 (3.86%) SCCM Consultant
9 9 (3.86%) SCCM Engineer
9 9 (3.86%) Windows Consultant
9 9 (3.86%) Windows Engineer
10 8 (3.43%) .NET Developer
10 8 (3.43%) Salesforce Developer
10 8 (3.43%) Technical Architect
10 8 (3.43%) Technical Manager
11 7 (3.00%) Data Scientist
11 7 (3.00%) Senior Designer
Libraries, Frameworks & Software Standards
1 40 (17.17%) HTML
2 39 (16.74%) CSS
3 13 (5.58%) .NET
3 13 (5.58%) React
4 12 (5.15%) AngularJS
4 12 (5.15%) Node.js
5 11 (4.72%) XML
6 8 (3.43%) ASP.NET
6 8 (3.43%) jQuery
7 7 (3.00%) JSR 170
7 7 (3.00%) OSGi
7 7 (3.00%) Twitter Bootstrap
8 6 (2.58%) .NET Framework
8 6 (2.58%) HTML5
8 6 (2.58%) REST
8 6 (2.58%) Visualforce
9 5 (2.15%) ASP.NET MVC
9 5 (2.15%) Entity Framework
9 5 (2.15%) JSON
10 4 (1.72%) Web Services
Miscellaneous
1 25 (10.73%) User Experience
2 12 (5.15%) Analytical Skills
2 12 (5.15%) Social Media
3 5 (2.15%) Greenfield Project
3 5 (2.15%) Management Information System
4 4 (1.72%) Algorithms
4 4 (1.72%) Data Centre
4 4 (1.72%) Public Cloud
5 3 (1.29%) Learning Management System
5 3 (1.29%) PMI
5 3 (1.29%) Self-Motivation
5 3 (1.29%) W3C
6 2 (0.86%) Data Structures
6 2 (0.86%) e-Learning
6 2 (0.86%) IVR
6 2 (0.86%) Media Streaming
6 2 (0.86%) Mobile App
6 2 (0.86%) Photography
7 1 (0.43%) Apple TV
7 1 (0.43%) Virtual Team
Operating Systems
1 18 (7.73%) Windows
2 14 (6.01%) Windows 10
3 7 (3.00%) Android
3 7 (3.00%) Apple iOS
4 5 (2.15%) Linux
5 4 (1.72%) Windows Mobile
6 3 (1.29%) Windows Server 2012
7 1 (0.43%) Unix
Processes & Methodologies
1 95 (40.77%) Agile Software Development
2 66 (28.33%) Digital Marketing
3 45 (19.31%) Business Intelligence
4 44 (18.88%) CRM
5 36 (15.45%) Analytics
5 36 (15.45%) Programme Management
6 32 (13.73%) Scrum
7 30 (12.88%) Project Management
8 28 (12.02%) E-Commerce
9 20 (8.58%) TDD
10 17 (7.30%) Front End Development
10 17 (7.30%) Problem-Solving
11 16 (6.87%) B2B
11 16 (6.87%) Computer Science
12 14 (6.01%) Content Management
13 13 (5.58%) Data Science
13 13 (5.58%) Digital Transformation Programme
14 12 (5.15%) Collaborative Working
14 12 (5.15%) Test Automation
14 12 (5.15%) User Stories
Programming Languages
1 28 (12.02%) JavaScript
2 23 (9.87%) Java
3 18 (7.73%) SQL
4 17 (7.30%) Python
5 15 (6.44%) C#
6 7 (3.00%) R
7 6 (2.58%) Apex Code
8 4 (1.72%) Go
8 4 (1.72%) PHP
8 4 (1.72%) Scala
9 2 (0.86%) C
9 2 (0.86%) MATLAB
9 2 (0.86%) Ruby
9 2 (0.86%) SOQL
10 1 (0.43%) Bash Shell
10 1 (0.43%) ES6
10 1 (0.43%) Java 8
10 1 (0.43%) Kotlin
10 1 (0.43%) PowerShell
10 1 (0.43%) T-SQL
Qualifications
1 23 (9.87%) Degree
2 11 (4.72%) Computer Science Degree
2 11 (4.72%) Security Cleared
3 10 (4.29%) SC Cleared
4 7 (3.00%) Master's Degree
5 4 (1.72%) PMI Certification
6 3 (1.29%) CCNA
6 3 (1.29%) Cisco Certification
6 3 (1.29%) MCP
7 2 (0.86%) Six Sigma Master Black Belt
8 1 (0.43%) A+ Certification
8 1 (0.43%) BPSS Clearance
8 1 (0.43%) CTC Cleared
8 1 (0.43%) DBS Check
8 1 (0.43%) PMP
Quality Assurance & Compliance
1 20 (8.58%) QA
2 5 (2.15%) PMO
3 4 (1.72%) GDPR
3 4 (1.72%) WCAG
4 2 (0.86%) SLA
5 1 (0.43%) JSP 440
5 1 (0.43%) RMADS
System Software
1 8 (3.43%) Active Directory
2 6 (2.58%) Docker
3 1 (0.43%) Firmware
3 1 (0.43%) Virtual Machines
Systems Management
1 9 (3.86%) AirWatch
1 9 (3.86%) SCCM
2 6 (2.58%) Kubernetes
2 6 (2.58%) Terraform
3 4 (1.72%) Microsoft Intune
3 4 (1.72%) Single Sign-On
4 2 (0.86%) Kibana
5 1 (0.43%) Ansible
5 1 (0.43%) Iperf
5 1 (0.43%) Puppet
Vendors
1 45 (19.31%) SAP
2 40 (17.17%) Salesforce.com
3 39 (16.74%) Adobe
4 31 (13.30%) Microsoft
5 13 (5.58%) Google
6 12 (5.15%) Salesforce Marketing Cloud
7 11 (4.72%) Facebook
8 6 (2.58%) Twitter
9 5 (2.15%) Splunk
9 5 (2.15%) Tableau
10 4 (1.72%) Perforce
10 4 (1.72%) Samsung
10 4 (1.72%) Tealium
10 4 (1.72%) YouTube
11 3 (1.29%) Instagram
11 3 (1.29%) Marketo
11 3 (1.29%) Oracle
12 2 (0.86%) Ariba
12 2 (0.86%) DevExpress
12 2 (0.86%) New Relic