The median contractor rate for a Marketing Analyst was £218 per day in advertised job vacancies in England during the 3 months to 23 April 2017.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing Analyst
UK / England
3 months to
23 Apr 2017
Same period 2016 Same period 2015
Rank 561 609 594
Rank change year-on-year +48 -15  
Contract jobs requiring a Marketing Analyst 24 24 26
As % of all contract IT jobs advertised in England 0.055% 0.047% 0.051%
As % of the Job Titles category 0.058% 0.049% 0.054%
Number of daily rates quoted 18 19 22
Median daily rate £218 £338 £360
Median daily rate % change year-on-year -35.55% -6.25%  
90% offered a daily rate of more than £185 £194 £167
10% offered a daily rate of more than £536 £465 £424
UK excluding London median daily rate £338 £325 £281
% change year-on-year +3.84% +15.55%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - -

The next table is for comparison with the above and includes summary statistics for all job roles in contract job vacancies advertised in England. Most job vacancies include a discernible job title. As such, the figures in the first row provide an indication of the number of contract jobs in our overall sample.

Contract IT Job Roles
England
Contract job vacancies with a job title containing a recognized job role 41107 49028 48272
As % of all contract IT job vacancies advertised in England 94.61% 95.21% 94.81%
Number of daily rates quoted 26821 32442 29747
Median daily rate £438 £425 £400
Median daily rate % change year-on-year +2.94% +6.25%  
90% offered a daily rate of more than £270 £263 £250
10% offered a daily rate of more than £600 £600 £575
UK excluding London median daily rate £400 £390 £375
% change year-on-year +2.56% +4.00%  
Number of hourly rates quoted 1373 1399 1938
Median hourly rate £18.00 £17.89 £17.50
Median hourly rate % change year-on-year +0.64% +2.20%  
90% offered a hourly rate of more than £11.33 £11.00 £11.00
10% offered a hourly rate of more than £47.50 £45.00 £42.50
UK excluding London median hourly rate £17.50 £18.28 £16.70
% change year-on-year -4.24% +9.43%  

Marketing Analyst
Job Vacancy Trend in England

The job posting trend of jobs advertised in England that featured Marketing Analyst in the job title.

Job vacancy trend for Marketing Analyst in England

Marketing Analyst
Contractor Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing Analyst in England.

Contractor daily rate trend for Marketing Analyst in England

Marketing Analyst
Contractor Daily Rate Histogram in England

The daily rate distribution of IT jobs citing Marketing Analyst in England over the 3 months to 23 April 2017.

Contractor daily rate histogram for Marketing Analyst in England

Marketing Analyst
Contractor Hourly Rate Trend in England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing Analyst in England.

Contractor hourly rate trend for Marketing Analyst in England

Marketing Analyst
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Analyst within the England region over the 3 months to 23 April 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +33 19 £185 -45.18% 4
South East +17 3 £425 +30.76%
Yorkshire - 2 £250 -
Marketing Analyst
UK

Marketing Analyst Skill Set
Top 30 Co-occurring IT Skills in England

For the 6 months to 23 April 2017, Marketing Analyst contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region featuring Marketing Analyst in the job title.

1 43 (100.00%) Marketing
2 20 (46.51%) Analytics
3 17 (39.53%) SQL
4 14 (32.56%) CRM
5 13 (30.23%) Analytical Skills
6 12 (27.91%) Microsoft Excel
7 11 (25.58%) SAS
7 11 (25.58%) Business Analysis
7 11 (25.58%) Eloqua
7 11 (25.58%) R
8 10 (23.26%) Campaign Management
8 10 (23.26%) Microsoft Office
8 10 (23.26%) Marketing Analytics
8 10 (23.26%) Relational Database
9 9 (20.93%) B2B
9 9 (20.93%) Econometrics
9 9 (20.93%) Agile Software Development
9 9 (20.93%) Direct Marketing
10 8 (18.60%) Mathematics
10 8 (18.60%) Data Protection Act
10 8 (18.60%) Degree
10 8 (18.60%) Digital Marketing
10 8 (18.60%) Data Protection
10 8 (18.60%) FastStats
10 8 (18.60%) Campaign Analysis
10 8 (18.60%) Statistical Modelling
10 8 (18.60%) Legal
10 8 (18.60%) Publishing
10 8 (18.60%) SQL Server
10 8 (18.60%) Apteco

Marketing Analyst Skill Set
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 11 (25.58%) SAS
2 6 (13.95%) CMS
3 3 (6.98%) Drupal
4 1 (2.33%) Adobe Experience Manager
4 1 (2.33%) Apache Spark
4 1 (2.33%) Confluence
Applications
1 12 (27.91%) Microsoft Excel
2 10 (23.26%) Microsoft Office
3 2 (4.65%) Microsoft PowerPoint
Business Applications
1 11 (25.58%) Eloqua
2 8 (18.60%) FastStats
3 2 (4.65%) Unica
4 1 (2.33%) Adobe Campaign
4 1 (2.33%) Dynamics CRM
Cloud Services
1 5 (11.63%) Google Analytics
2 1 (2.33%) AdWords
Database & Business Intelligence
1 10 (23.26%) Relational Database
2 8 (18.60%) SQL Server
3 3 (6.98%) Big Data
4 2 (4.65%) Hadoop
4 2 (4.65%) Mixpanel
5 1 (2.33%) BusinessObjects
5 1 (2.33%) Data Lake
5 1 (2.33%) Data Mining
5 1 (2.33%) Data Warehouse
5 1 (2.33%) MongoDB
Development Applications
1 8 (18.60%) SQL Server Management Studio (SSMS)
2 1 (2.33%) JIRA
General
1 43 (100.00%) Marketing
2 8 (18.60%) Legal
2 8 (18.60%) Publishing
3 5 (11.63%) Finance
4 2 (4.65%) Telecoms
5 1 (2.33%) Advertising
5 1 (2.33%) Pharmaceutical
5 1 (2.33%) Retail
Libraries, Frameworks & Software Standards
1 1 (2.33%) Web Services
Miscellaneous
1 13 (30.23%) Analytical Skills
2 8 (18.60%) Data Protection Act
3 6 (13.95%) User Experience
4 2 (4.65%) Greenfield Project
5 1 (2.33%) Computer Science
5 1 (2.33%) EPoS
Processes & Methodologies
1 20 (46.51%) Analytics
2 14 (32.56%) CRM
3 11 (25.58%) Business Analysis
4 10 (23.26%) Campaign Management
4 10 (23.26%) Marketing Analytics
5 9 (20.93%) Agile Software Development
5 9 (20.93%) B2B
5 9 (20.93%) Direct Marketing
5 9 (20.93%) Econometrics
6 8 (18.60%) Campaign Analysis
6 8 (18.60%) Data Protection
6 8 (18.60%) Digital Marketing
6 8 (18.60%) Mathematical Modelling
6 8 (18.60%) Mathematics
6 8 (18.60%) Statistical Modelling
7 6 (13.95%) B2C
7 6 (13.95%) Content Management
7 6 (13.95%) User Stories
8 5 (11.63%) Requirements Management
8 5 (11.63%) Web Development
Programming Languages
1 17 (39.53%) SQL
2 11 (25.58%) R
3 3 (6.98%) Python
Qualifications
1 8 (18.60%) Degree
2 1 (2.33%) ISEB
2 1 (2.33%) PhD
Quality Assurance & Compliance
1 1 (2.33%) Data Quality
1 1 (2.33%) QA
Vendors
1 8 (18.60%) Apteco
2 7 (16.28%) Adobe
2 7 (16.28%) Salesforce.com
3 5 (11.63%) CA Agile Central
3 5 (11.63%) Google
3 5 (11.63%) Salesforce Marketing Cloud
4 3 (6.98%) Microsoft
5 2 (4.65%) IBM
6 1 (2.33%) Hitwise
6 1 (2.33%) hybris
6 1 (2.33%) Netezza
6 1 (2.33%) Oracle
6 1 (2.33%) Pardot
6 1 (2.33%) Pega
6 1 (2.33%) Teradata