Marketing Contract Job Trends in Reading

Marketing
Berkshire > Reading

The table below looks at the prevalence of the term Marketing in contract job vacancies in Reading. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Marketing over the 6 months leading up to 22 December 2025, comparing them to the same period in the previous two years.

6 months to
22 Dec 2025
Same period 2024 Same period 2023
Rank 59 24 53
Rank change year-on-year -35 +29 -1
Contract jobs citing Marketing 16 81 36
As % of all contract jobs in Reading 2.18% 8.31% 3.60%
As % of the General category 3.60% 13.78% 5.68%
Number of daily rates quoted 9 26 7
10th Percentile £224 £463 £183
25th Percentile £240 £569 £275
Median daily rate (50th Percentile) £450 £644 £463
Median % change year-on-year -30.10% +39.19% -24.12%
75th Percentile £538 £700 £538
90th Percentile - £738 £593
Berkshire median daily rate £503 £625 £475
% change year-on-year -19.60% +31.58% -17.39%
Number of hourly rates quoted 0 1 1
10th Percentile - - -
25th Percentile - - £16.84
Median hourly rate - £42.50 £17.34
Median % change year-on-year - +145.10% -22.93%
75th Percentile - - £17.84
90th Percentile - - -
Berkshire median hourly rate £20.01 £34.75 £17.34
% change year-on-year -42.42% +100.40% -63.49%

All General Skills
Reading

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring common skills in Reading.

Contract vacancies with a requirement for common skills 444 588 634
As % of all contract IT jobs advertised in Reading 60.57% 60.31% 63.40%
Number of daily rates quoted 306 279 374
10th Percentile £286 £278 £210
25th Percentile £413 £450 £350
Median daily rate (50th Percentile) £500 £550 £500
Median % change year-on-year -9.09% +10.00% -4.81%
75th Percentile £613 £638 £600
90th Percentile £650 £698 £646
Berkshire median daily rate £500 £525 £475
% change year-on-year -4.76% +10.53% -5.00%
Number of hourly rates quoted 33 4 10
10th Percentile £14.55 £33.05 £16.41
25th Percentile £14.75 £39.13 £57.81
Median hourly rate £58.00 £52.83 £63.29
Median % change year-on-year +9.80% -16.53% +5.48%
75th Percentile £86.00 £67.26 £66.14
90th Percentile £97.00 £71.82 £68.50
Berkshire median hourly rate £26.33 £58.38 £59.00
% change year-on-year -54.90% -1.06% +103.45%

Marketing
Job Vacancy Trend in Reading

Historical trend showing the proportion of contract IT job postings citing Marketing relative to all contract IT jobs advertised in Reading.

Marketing job vacancy trend in Reading

Marketing
Daily Rate Trend in Reading

Contractor daily rate distribution trend for jobs in Reading citing Marketing.

Contractor daily rate distribution trend for jobs in Reading citing Marketing

Marketing
Daily Rate Histogram in Reading

Daily rate distribution for jobs citing Marketing in Reading over the 6 months to 22 December 2025.

Daily rate histogram for Marketing in Reading

Marketing
Hourly Rate Trend in Reading

Contractor hourly rate distribution trend for jobs in Reading citing Marketing.

Contractor hourly rate distribution trend for jobs in Reading citing Marketing

Marketing
Co-Occurring Skills & Capabilities in Reading by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 3 (18.75%) Adobe After Effects
1 3 (18.75%) Adobe Illustrator
1 3 (18.75%) Photoshop
2 2 (12.50%) Adobe Premiere
2 2 (12.50%) Microsoft Project
3 1 (6.25%) Adobe Creative Suite
3 1 (6.25%) Blender
3 1 (6.25%) CINEMA 4D
3 1 (6.25%) InDesign
3 1 (6.25%) Microsoft Excel
3 1 (6.25%) Microsoft Office
3 1 (6.25%) Microsoft PowerPoint
Business Applications
1 2 (12.50%) Dynamics CRM
Cloud Services
1 2 (12.50%) Contentstack
1 2 (12.50%) Dynamics 365
1 2 (12.50%) Google Analytics
2 1 (6.25%) Veeva
Development Applications
1 2 (12.50%) JIRA
General
1 6 (37.50%) Social Skills
2 3 (18.75%) Organisational Skills
2 3 (18.75%) Telecoms
3 2 (12.50%) Advertising
3 2 (12.50%) Arabic Language
3 2 (12.50%) Dutch Language
3 2 (12.50%) Electronics
3 2 (12.50%) Finance
3 2 (12.50%) French Language
3 2 (12.50%) German Language
3 2 (12.50%) Italian Language
3 2 (12.50%) Japanese Language
3 2 (12.50%) Legal
3 2 (12.50%) Mandarin Language
3 2 (12.50%) Manufacturing
3 2 (12.50%) Pharmaceutical
3 2 (12.50%) Polish Language
3 2 (12.50%) Portuguese Language
3 2 (12.50%) Public Sector
3 2 (12.50%) Spanish Language
Job Titles
1 3 (18.75%) Marketing Executive
1 3 (18.75%) Product Owner
2 2 (12.50%) Designer
2 2 (12.50%) Marketing Manager
2 2 (12.50%) Project Manager
3 1 (6.25%) 2nd Line Support
3 1 (6.25%) Administrator
3 1 (6.25%) Agile Project Manager
3 1 (6.25%) Animator
3 1 (6.25%) Consultant
3 1 (6.25%) Desktop Support
3 1 (6.25%) Graphic Designer
3 1 (6.25%) IT Support
3 1 (6.25%) Marketing Consultant
3 1 (6.25%) Motion Graphics Designer
3 1 (6.25%) Senior Manager
3 1 (6.25%) Senior Project Manager
3 1 (6.25%) Video Editor
3 1 (6.25%) Web Manager
3 1 (6.25%) Web Project Manager
Libraries, Frameworks & Software Standards
1 2 (12.50%) React
Miscellaneous
1 5 (31.25%) Product Ownership
2 4 (25.00%) Social Media
3 2 (12.50%) Animation
3 2 (12.50%) Blog
3 2 (12.50%) PMI
4 1 (6.25%) Data Protection Act
4 1 (6.25%) Motion Graphics
4 1 (6.25%) Onboarding
Processes & Methodologies
1 5 (31.25%) Agile
1 5 (31.25%) Scrum
2 4 (25.00%) Digital Marketing
3 3 (18.75%) Backlog Refinement
3 3 (18.75%) CRM
3 3 (18.75%) Roadmaps
3 3 (18.75%) Sprint Planning
3 3 (18.75%) Sprint Review
3 3 (18.75%) User Stories
4 2 (12.50%) 3D Animation
4 2 (12.50%) Analytics
4 2 (12.50%) Business Case
4 2 (12.50%) Business Strategy
4 2 (12.50%) Continuous Improvement
4 2 (12.50%) Digital Innovation
4 2 (12.50%) Marketing Strategy
4 2 (12.50%) Product Backlog
4 2 (12.50%) Software Delivery
4 2 (12.50%) Sprint Retrospective
4 2 (12.50%) Storyboarding
Qualifications
1 2 (12.50%) Degree
1 2 (12.50%) Master's Degree
1 2 (12.50%) PMI Certification
2 1 (6.25%) SC Cleared
2 1 (6.25%) Security Cleared
Quality Assurance & Compliance
1 2 (12.50%) Accessibility
1 2 (12.50%) PMO
Vendors
1 4 (25.00%) HubSpot
1 4 (25.00%) Microsoft
2 2 (12.50%) Adobe
2 2 (12.50%) Google
2 2 (12.50%) HP
2 2 (12.50%) Salesforce
2 2 (12.50%) SAP
3 1 (6.25%) Mavenir