Head of Product Marketing (B2B)
- Hiring Organisation
- Jobleads-UK
- Location
- Greater London, England, United Kingdom
strategy for the B2B segment, aligning with the overall company goals. Select target markets, buyer personas, and positioning to maximize revenue growth. Go to Market Strategy: Collaborate with cross functional teams to create go to market plans for new product launches and feature updates. Develop a deep understanding … value proposition to the target audience. Pricing and Packaging: Determine competitive pricing strategies and packaging options to drive adoption and revenue growth. Analyze market trends, competitor pricing, and customer feedback to optimize pricing models. Lead Generation: Develop and implement lead generation programs to generate high-quality leads ...