Google Analytics Job Trends in England
Google Analytics (GA)
UK > England
The table below provides summary statistics and salary benchmarking for jobs advertised in England requiring Google Analytics skills. It covers permanent job vacancies from the 6 months leading up to 18 October 2026, with comparisons to the same periods in the previous two years.
| 6 months to 18 Oct 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Rank | 517 | 390 | 582 |
| Rank change year-on-year | -127 | +192 | -106 |
| Permanent jobs citing Google Analytics | 260 | 247 | 152 |
| As % of all permanent jobs in England | 0.25% | 0.58% | 0.24% |
| As % of the Cloud Services category | 1.10% | 1.78% | 0.74% |
| Number of salaries quoted | 199 | 167 | 71 |
| 10th Percentile | £28,500 | £27,250 | £26,250 |
| 25th Percentile | £31,733 | £31,000 | £36,250 |
| Median annual salary (50th Percentile) | £40,000 | £40,000 | £47,500 |
| Median % change year-on-year | - | -15.79% | +11.76% |
| 75th Percentile | £50,125 | £49,375 | £62,500 |
| 90th Percentile | £60,600 | £67,500 | £71,250 |
| UK median annual salary | £41,500 | £40,000 | £45,995 |
| % change year-on-year | +3.75% | -13.03% | +14.99% |
All Cloud Computing Skills
England
Google Analytics falls under the Cloud Services category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring cloud computing skills in England.
| 6 months to 18 Oct 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Permanent vacancies with a requirement for cloud computing skills | 23,693 | 13,876 | 20,483 |
| As % of all permanent jobs advertised in England | 22.52% | 32.55% | 32.82% |
| Number of salaries quoted | 16,789 | 9,675 | 12,560 |
| 10th Percentile | £32,000 | £29,000 | £36,000 |
| 25th Percentile | £45,000 | £37,500 | £47,500 |
| Median annual salary (50th Percentile) | £63,000 | £58,500 | £65,000 |
| Median % change year-on-year | +7.69% | -10.00% | +4.00% |
| 75th Percentile | £85,000 | £80,000 | £84,964 |
| 90th Percentile | £100,000 | £100,000 | £105,000 |
| UK median annual salary | £62,500 | £57,500 | £65,000 |
| % change year-on-year | +8.70% | -11.54% | +4.00% |
Google Analytics Job Vacancy Trend in England
Historical trend showing the proportion of permanent IT job postings citing Google Analytics relative to all permanent IT jobs advertised in England.
Google Analytics Salary Trend in England
Salary distribution trend for jobs in England citing Google Analytics.
Google Analytics Salary Histogram in England
Salary distribution for jobs citing Google Analytics in England over the 6 months to 18 October 2026.
Google Analytics Job Locations in England
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the England region over the 6 months to 18 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| London | -76 | 74 | £55,000 | +4.76% | 85 |
| South East | -62 | 57 | £40,250 | +0.63% | 21 |
| North of England | -60 | 51 | £42,500 | +23.19% | 26 |
| East of England | -38 | 39 | £33,500 | +17.54% | 2 |
| Midlands | -32 | 28 | £35,000 | -17.65% | 13 |
| North West | -48 | 28 | £42,500 | +29.77% | 23 |
| West Midlands | -41 | 16 | £35,000 | - | 9 |
| East Midlands | -27 | 12 | £34,000 | -20.93% | 4 |
| North East | -60 | 12 | £80,000 | +50.66% | 2 |
| Yorkshire | -26 | 11 | £34,000 | -15.00% | 1 |
| South West | -70 | 7 | £37,500 | +7.14% | 7 |
| Google Analytics UK |
|||||
Google Analytics Co-Occurring Skills & Capabilities in England by Category
The table below expands on the one above by listing co-occurrences one category at a time. It covers the same employment type, locality and period, with up to 20 co-occurrences in each category.
Cloud Services
| Rank | Skill | Share | Job Ads |
|---|---|---|---|
| 1 | Google Ads | 22.3% | 58 |
| 2 | Power Platform | 21.9% | 57 |
| 3 | Google Tag Manager | 20.4% | 53 |
| 4 | GCP | 13.8% | 36 |
| 5 | Meta Ads | 6.9% | 18 |
| 6 | AWS | 6.2% | 16 |
| 7 | Canva | 4.2% | 11 |
| 8 | Azure | 3.5% | 9 |
| 9 | dbt | 3.1% | 8 |
| 9 | Google Data Studio | 3.1% | 8 |
| 9 | Google Sheets | 3.1% | 8 |
| 12 | ChatGPT | 2.7% | 7 |
| 12 | MailChimp | 2.7% | 7 |
| 12 | Microsoft Copilot | 2.7% | 7 |
| 15 | Dataform | 2.3% | 6 |
| 15 | SaaS | 2.3% | 6 |
| 17 | Amazon S3 | 1.9% | 5 |
| 17 | AWS Lambda | 1.9% | 5 |
| 17 | Bloomreach | 1.9% | 5 |
| 17 | Figma | 1.9% | 5 |