The following table provides summary statistics for permanent job vacancies advertised in England with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 3 months to 27 March 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
UK / England
3 months to
27 Mar 2017
Same period 2016 Same period 2015
Rank 394 405 319
Rank change year-on-year +11 -86  
Permanent jobs citing SEO 587 714 1000
As % of all permanent IT jobs advertised in England 0.74% 0.74% 0.99%
As % of the Processes & Methodologies category 0.83% 0.83% 1.14%
Number of salaries quoted 482 598 748
Median salary £37,500 £35,000 £35,000
Median salary % change year-on-year +7.14% -  
90% offered a salary of more than £25,000 £25,000 £22,500
10% offered a salary of more than £60,000 £60,000 £62,500
UK excluding London median salary £35,000 £35,000 £32,000
% change year-on-year - +9.37%  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in England with a requirement for process and methodology skills.

Process & Methodology Skills
England
Permanent job vacancies with a requirement for process and methodology skills 70819 85904 87927
As % of all permanent IT job vacancies advertised in England 89.12% 88.61% 86.98%
Number of salaries quoted 58715 71854 71888
Median salary £50,000 £50,000 £50,000
90% offered a salary of more than £32,500 £32,500 £31,500
10% offered a salary of more than £77,500 £75,000 £77,500
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

SEO
Job Vacancy Trend in England

The job posting trend of jobs advertised in England citing SEO as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for SEO in England

SEO
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in England.

Salary trend for SEO in England

SEO
Salary Histogram in England

The salary distribution of IT jobs citing SEO in England over the 3 months to 27 March 2017.

Salary histogram for SEO in England

SEO
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the England region over the 3 months to 27 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +37 236 £45,000 +3.44% 54
South East -10 94 £35,000 -6.66% 20
North West -1 66 £38,500 +28.33% 29
Yorkshire +6 48 £34,250 -2.14% 6
East Midlands +34 40 £29,000 -4.91% 11
West Midlands +13 40 £37,500 +36.36% 6
East of England +40 38 £37,500 +20.96% 9
South West +10 28 £33,000 -5.71% 4
North East +8 3 £21,500 -18.86% 1
SEO
UK

SEO
Top 30 Co-occurring IT Skills in England

For the 6 months to 27 March 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region with a requirement for SEO.

1 728 (56.26%) Marketing
2 606 (46.83%) HTML
3 524 (40.49%) CSS
4 502 (38.79%) Analytics
5 490 (37.87%) JavaScript
6 407 (31.45%) Digital Marketing
7 371 (28.67%) Social Media
8 370 (28.59%) E-Commerce
9 366 (28.28%) Google
10 360 (27.82%) Web Development
11 330 (25.50%) Pay per click
12 322 (24.88%) User Experience
13 301 (23.26%) CMS
14 289 (22.33%) Google Analytics
15 288 (22.26%) Agile Software Development
16 275 (21.25%) HTML5
17 266 (20.56%) PHP
18 234 (18.08%) jQuery
19 203 (15.69%) Analytical Skills
20 199 (15.38%) CSS3
21 181 (13.99%) WordPress
22 176 (13.60%) Retail
23 173 (13.37%) Front End Development
24 169 (13.06%) Git (software)
25 168 (12.98%) Sass
26 166 (12.83%) MVC
27 164 (12.67%) Adobe
28 162 (12.52%) Advertising
29 159 (12.29%) .NET
30 155 (11.98%) Degree

SEO
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 301 (23.26%) CMS
2 181 (13.99%) WordPress
3 37 (2.86%) Umbraco
4 31 (2.40%) Drupal
5 27 (2.09%) IIS
6 26 (2.01%) Apache
7 24 (1.85%) nginx
8 23 (1.78%) Sitecore CMS
9 18 (1.39%) Elasticsearch
10 17 (1.31%) EPiServer
11 13 (1.00%) Adobe Experience Manager
12 11 (0.85%) Skype for Business
13 8 (0.62%) Joomla!
13 8 (0.62%) SharePoint
14 7 (0.54%) ExpressionEngine
15 6 (0.46%) concrete5
15 6 (0.46%) Kentico
16 4 (0.31%) Marvel
16 4 (0.31%) Sitefinity
16 4 (0.31%) Tomcat
Applications
1 137 (10.59%) Photoshop
2 75 (5.80%) Adobe Illustrator
3 51 (3.94%) MS Office
4 48 (3.71%) MS Excel
5 36 (2.78%) Adobe Creative Suite
6 23 (1.78%) MS PowerPoint
7 12 (0.93%) Fireworks
8 8 (0.62%) InDesign
9 4 (0.31%) OmniGraffle
9 4 (0.31%) Spreadsheet
10 3 (0.23%) GIMP
10 3 (0.23%) MS Visio
11 2 (0.15%) Acrobat
11 2 (0.15%) Adobe Premiere
12 1 (0.077%) Adobe After Effects
12 1 (0.077%) InVision
Business Applications
1 54 (4.17%) Magento
2 20 (1.55%) WebTrends
3 17 (1.31%) Shopify
4 9 (0.70%) Dynamics CRM
5 8 (0.62%) Fredhopper
6 7 (0.54%) Payment Gateway
6 7 (0.54%) SAP Oil and Gas
7 6 (0.46%) Adobe Campaign
7 6 (0.46%) Salesforce.com CRM
8 4 (0.31%) OpenCart
9 2 (0.15%) Eloqua
9 2 (0.15%) SAP Hybris
9 2 (0.15%) SessionCam
9 2 (0.15%) Social Studio
10 1 (0.077%) Dynamics NAV
10 1 (0.077%) Kissmetrics
Cloud Services
1 289 (22.33%) Google Analytics
2 99 (7.65%) AdWords
3 38 (2.94%) Amazon AWS
4 33 (2.55%) Adobe Analytics
5 27 (2.09%) SaaS
6 25 (1.93%) Microsoft Azure
7 23 (1.78%) Google Tag Manager
8 17 (1.31%) MailChimp
9 12 (0.93%) Sage Pay
10 10 (0.77%) Amazon S3
10 10 (0.77%) Google Cloud Platform
11 8 (0.62%) IaaS
11 8 (0.62%) PaaS
12 5 (0.39%) Basecamp
12 5 (0.39%) GitHub
13 4 (0.31%) Chartbeat
13 4 (0.31%) Office 365
13 4 (0.31%) SmartFocus
14 3 (0.23%) Cloud Computing
15 1 (0.077%) Amazon EC2
Communications & Networking
1 89 (6.88%) Internet
2 21 (1.62%) DNS
3 20 (1.55%) HTTP
4 13 (1.00%) Skype
5 11 (0.85%) Firewall
5 11 (0.85%) SSL
6 8 (0.62%) VoIP
7 7 (0.54%) FTP
8 6 (0.46%) SAN
9 4 (0.31%) Cisco ASA
9 4 (0.31%) Intranet
9 4 (0.31%) WAN
10 3 (0.23%) HTTPS
10 3 (0.23%) LAN
10 3 (0.23%) Wireless
11 2 (0.15%) Cisco IOS
11 2 (0.15%) DHCP
11 2 (0.15%) TCP/IP
11 2 (0.15%) Wi-Fi
11 2 (0.15%) Wireshark
Database & Business Intelligence
1 147 (11.36%) MySQL
2 85 (6.57%) SQL Server
3 41 (3.17%) Relational Database
4 33 (2.55%) Big Data
5 23 (1.78%) NoSQL
5 23 (1.78%) Redis
6 15 (1.16%) MongoDB
7 13 (1.00%) PostgreSQL
8 10 (0.77%) SQL Server 2008
9 8 (0.62%) BusinessObjects
9 8 (0.62%) Data Warehouse
10 6 (0.46%) CouchDB
10 6 (0.46%) SQL Server 2012
11 4 (0.31%) Data Mining
12 3 (0.23%) Mixpanel
12 3 (0.23%) Oracle Reports
13 2 (0.15%) MS Access
13 2 (0.15%) SQL Server Integration Services
13 2 (0.15%) SQL Server Reporting Services
14 1 (0.077%) Amazon RDS
Development Applications
1 169 (13.06%) Git (software)
2 69 (5.33%) Grunt
3 44 (3.40%) Selenium
4 43 (3.32%) gulp
5 39 (3.01%) Subversion
6 26 (2.01%) JIRA
6 26 (2.01%) Team Foundation Server
7 23 (1.78%) Jasmine
8 20 (1.55%) TeamCity
9 18 (1.39%) webpack
10 14 (1.08%) Dreamweaver
11 13 (1.00%) Jenkins
11 13 (1.00%) Visual Studio
12 10 (0.77%) PHPUnit
13 9 (0.70%) Bower
14 8 (0.62%) Mocha
14 8 (0.62%) Xdebug
15 7 (0.54%) Cucumber
15 7 (0.54%) JSUnit
16 6 (0.46%) Appcelerator Titanium
General
1 728 (56.26%) Marketing
2 176 (13.60%) Retail
3 162 (12.52%) Advertising
4 153 (11.82%) Finance
5 49 (3.79%) Publishing
6 46 (3.55%) Legal
7 33 (2.55%) Banking
8 31 (2.40%) Telecoms
9 25 (1.93%) Games
10 21 (1.62%) Brand Awareness
11 14 (1.08%) Manufacturing
12 12 (0.93%) Automotive
12 12 (0.93%) Electronics
13 10 (0.77%) German Language
14 8 (0.62%) French Language
14 8 (0.62%) Multimedia
14 8 (0.62%) Pharmaceutical
15 5 (0.39%) Online Betting
15 5 (0.39%) Spanish Language
16 4 (0.31%) Portuguese Language
Job Titles
1 484 (37.40%) Developer
2 157 (12.13%) Front End Developer (Client-Side Developer)
3 141 (10.90%) Web Developer
4 104 (8.04%) Marketing Manager
5 100 (7.73%) HTML Developer
6 97 (7.50%) SEO Manager
7 95 (7.34%) PHP Developer
8 82 (6.34%) C# Developer
9 80 (6.18%) HTML CSS Developer
10 79 (6.11%) JavaScript Developer
11 63 (4.87%) .NET Developer
11 63 (4.87%) Senior Developer
12 61 (4.71%) Analyst
12 61 (4.71%) Digital Marketing Manager
13 56 (4.33%) Designer
14 48 (3.71%) Account Manager
15 47 (3.63%) Full Stack Developer
15 47 (3.63%) Marketing Executive
16 45 (3.48%) C# .NET Developer
16 45 (3.48%) Web Manager
Libraries, Frameworks & Software Standards
1 606 (46.83%) HTML
2 524 (40.49%) CSS
3 275 (21.25%) HTML5
4 234 (18.08%) jQuery
5 199 (15.38%) CSS3
6 168 (12.98%) Sass
7 159 (12.29%) .NET
8 139 (10.74%) AngularJS
9 110 (8.50%) ASP.NET
10 91 (7.03%) ASP.NET MVC
10 91 (7.03%) LESS
11 72 (5.56%) Web Services
12 68 (5.26%) Node.js
13 65 (5.02%) Twitter Bootstrap
14 64 (4.95%) Ajax
15 53 (4.10%) XML
16 47 (3.63%) KnockoutJS
17 46 (3.55%) RESTful
18 45 (3.48%) React
19 41 (3.17%) Laravel
Miscellaneous
1 371 (28.67%) Social Media
2 322 (24.88%) User Experience
3 203 (15.69%) Analytical Skills
4 87 (6.72%) Mobile App
5 68 (5.26%) Digital Media
6 64 (4.95%) Blog
7 46 (3.55%) Computer Science
8 30 (2.32%) iPad
9 21 (1.62%) PMI
10 20 (1.55%) Graphic Design
11 19 (1.47%) Management Information System
12 16 (1.24%) Algorithms
12 16 (1.24%) W3C
13 15 (1.16%) New Media
14 12 (0.93%) Social Network
15 11 (0.85%) Animation
15 11 (0.85%) Spread Betting
16 8 (0.62%) Hybrid Cloud
16 8 (0.62%) IVR
17 7 (0.54%) Data Centre
Operating Systems
1 49 (3.79%) Linux
2 38 (2.94%) Windows
3 22 (1.70%) Windows Server
4 12 (0.93%) Android
4 12 (0.93%) CentOS
5 11 (0.85%) Apple iOS
6 10 (0.77%) Mac OS X
7 8 (0.62%) Debian
8 4 (0.31%) Ubuntu
9 3 (0.23%) Mac OS
10 2 (0.15%) Unix
10 2 (0.15%) Windows 7
10 2 (0.15%) Windows Server 2003
10 2 (0.15%) Windows Server 2008
11 1 (0.077%) Windows 10
11 1 (0.077%) Windows 2000 Server
11 1 (0.077%) Windows 8
Processes & Methodologies
1 502 (38.79%) Analytics
2 407 (31.45%) Digital Marketing
3 370 (28.59%) E-Commerce
4 360 (27.82%) Web Development
5 330 (25.50%) Pay per click
6 288 (22.26%) Agile Software Development
7 173 (13.37%) Front End Development
8 166 (12.83%) MVC
9 144 (11.13%) Content Management
10 126 (9.74%) Web Analytics
11 119 (9.20%) Email Marketing
12 118 (9.12%) CRM
13 112 (8.66%) Marketing Strategy
14 106 (8.19%) Online Marketing
15 102 (7.88%) Project Management
16 92 (7.11%) Scrum
17 90 (6.96%) Lead Generation
18 82 (6.34%) Web Design
19 79 (6.11%) OO
20 78 (6.03%) Responsive Web Design
Programming Languages
1 490 (37.87%) JavaScript
2 266 (20.56%) PHP
3 125 (9.66%) C#
4 115 (8.89%) SQL
5 78 (6.03%) Java
6 65 (5.02%) Python
7 32 (2.47%) TypeScript
8 27 (2.09%) Go
9 25 (1.93%) ES6
10 22 (1.70%) Ruby
11 14 (1.08%) C++
12 13 (1.00%) Perl
13 9 (0.70%) VBA
14 8 (0.62%) C
14 8 (0.62%) VB.NET
15 5 (0.39%) T-SQL
16 4 (0.31%) Apple Swift
17 3 (0.23%) PowerShell
17 3 (0.23%) R
18 2 (0.15%) Clojure
Qualifications
1 155 (11.98%) Degree
2 21 (1.62%) PMI Certification
3 8 (0.62%) OCMJEA
3 8 (0.62%) Sun Certification
4 7 (0.54%) Security Cleared
5 5 (0.39%) ISEB
6 3 (0.23%) Cisco Certification
6 3 (0.23%) PMP
7 2 (0.15%) BC Cleared
7 2 (0.15%) CCNP
7 2 (0.15%) CITP
7 2 (0.15%) DBS Check
7 2 (0.15%) MCSD
7 2 (0.15%) Microsoft Certification
8 1 (0.077%) CCIE
8 1 (0.077%) Postgraduate
8 1 (0.077%) SC Cleared
8 1 (0.077%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 30 (2.32%) QA
2 27 (2.09%) WCAG
3 8 (0.62%) SLA
4 3 (0.23%) Data Quality
5 2 (0.15%) WAI
6 1 (0.077%) PCI DSS
System Software
1 14 (1.08%) Varnish
2 5 (0.39%) Active Directory
2 5 (0.39%) VMware Infrastructure
3 2 (0.15%) Docker
3 2 (0.15%) Samba
4 1 (0.077%) Hyper-V
4 1 (0.077%) Microsoft Virtual Server
4 1 (0.077%) Virtual Machines
4 1 (0.077%) Virtual Servers
4 1 (0.077%) VMware Server
Systems Management
1 6 (0.46%) Puppet
2 5 (0.39%) cPanel
2 5 (0.39%) Opscode Chef
3 3 (0.23%) Cisco Prime
4 2 (0.15%) Symantec Enterprise Vault
5 1 (0.077%) Ansible
5 1 (0.077%) Backup Exec
5 1 (0.077%) Capistrano
5 1 (0.077%) EMC NetWorker
5 1 (0.077%) Kubernetes
5 1 (0.077%) McAfee ePO
5 1 (0.077%) Nagios
5 1 (0.077%) NetCrunch
5 1 (0.077%) Norton AntiVirus
5 1 (0.077%) SCOM
5 1 (0.077%) Terraform
Vendors
1 366 (28.28%) Google
2 164 (12.67%) Adobe
3 92 (7.11%) Microsoft
4 46 (3.55%) Facebook
5 38 (2.94%) Twitter
6 36 (2.78%) Zend
7 23 (1.78%) Sitecore
8 20 (1.55%) Optimizely
9 19 (1.47%) Salesforce.com
10 18 (1.39%) SAP
10 18 (1.39%) Xamarin
11 16 (1.24%) Monetate
12 14 (1.08%) Omniture
12 14 (1.08%) Red Hat
13 12 (0.93%) DoubleClick
14 11 (0.85%) Hitwise
14 11 (0.85%) hybris
15 9 (0.70%) ATG
15 9 (0.70%) PayPal
16 7 (0.54%) Kenshoo
Warwickshire
Network ITR
Salary: £22000 - £25000 per annum
Posted: 10 hours ago
Batley, West Yorkshire
Type Agency
Salary: From £25,000 to £30,000 per annum
Posted: 10 hours ago
Leeds, West Yorkshire
Premier IT
Posted: 7 hours ago
City, London
Digital Gurus
Salary: £30000 - £45000 per annum + Benefits
Posted: 9 hours ago
City, London
Harvey Nash plc
Salary: £70000 - £90000 per annum
Posted: 14 hours ago
Nottingham, Nottinghamshire
Searchability
Salary: £20000 - £25000 per annum + Training Budget, Pension
Posted: 17 hours ago
London
CodeSource Recruitment Limited
Salary: From £35,000 to £45,000 per annum £35,000 - £45,000
Posted: 6 hours ago
Harlow, Essex
Hot Rec
Salary: £27.5k - 30k per year
Posted: 9 hours ago
Manchester, Lancashire
Oscar
Salary: £40000 - £50000 per annum + Competitive Benefits
Posted: 7 hours ago
Manchester, Lancashire
Adria Solutions Ltd
Salary: £25000 - £30000 per annum + Benefits
Posted: 3 days ago
Altrincham, Cheshire
RecruitmentRevolution.com Limited
Salary: From £24,000 to £30,000 per annum
Posted: 7 hours ago
Tunbridge Wells, Kent
Evolution Recruitment Solutions
Salary: UP TO 40K + BENEFITS
Posted: 3 days ago
Leeds, West Yorkshire
Digital Gurus
Salary: £40000 - £60000 per annum
Posted: 12 hours ago
Shrewsbury, Shropshire
Bluetownonline
Posted: 9 hours ago
Central London / West End
Deanslist Limited
Salary: From £45,000 to £55,000 per annum + Benefits
Posted: Yesterday
London
Venn Group
Salary: £45000 - £55000 Per Annum
Posted: 4 days ago
City, London
Salt
Salary: £37000 - £45000 per annum
Posted: 3 days ago
Shrewsbury, Shropshire
Bluetownonline
Posted: 9 hours ago
Staines, Middlesex
Profile 29 Limited
Salary: From £35,000 to £45,000 per annum
Posted: Yesterday
Bury, Lancashire
Oscar
Salary: £30000 - £35000 per annum + Competitive Benefits
Posted: 5 days ago
Witney, Oxfordshire
Haybrook IT Resourcing Ltd
Salary: Competitive Salary + benefits
Posted: 4 days ago
London
Salt
Salary: £30000 - £40000 per annum
Posted: 3 days ago
London
Salt
Salary: £45000.00 - £50000.00 per annum
Posted: 3 days ago
London
Morgan Mckinley
Salary: £35000 - £50000 per annum + Benefits
Posted: 3 days ago
Leeds, West Yorkshire
Digital Gurus
Salary: £40000.00 - £65000.00 per annum
Posted: 12 hours ago
Nottingham, Nottinghamshire
Opilio Recruitment
Salary: From £22,000 to £28,000 per annum
Posted: 3 days ago
Witney, Oxfordshire
CV Screen Ltd
Salary: £32k - 35k per year + Pension
Posted: 4 days ago
West London
Vadis People
Salary: circ£50,000 - £60,000
Posted: 3 days ago
Fleet, Hampshire
Evolution Recruitment Solutions
Salary: 40-55K+Benefits
Posted: 14 hours ago
London
IntaPeople
Salary: £25000 - £30000 per annum
Posted: 3 days ago