Period
to 19 November 2017

The following table provides summary statistics for permanent job vacancies advertised in the North West with a requirement for Copywriting skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Copywriting over the 6 months to 19 November 2017 with a comparison to the same period in the previous 2 years.

Copywriting
England > North West
6 months to
19 Nov 2017
Same period 2016 Same period 2015
Rank 349 352 356
Rank change year-on-year +3 +4 -9
Permanent jobs citing Copywriting 17 11 11
As % of all permanent IT jobs advertised in the North West 0.13% 0.089% 0.085%
As % of the Processes & Methodologies category 0.14% 0.099% 0.094%
Number of salaries quoted 17 8 10
North West median annual salary £27,500 £30,000 £21,750
Median salary % change year-on-year -8.33% +37.93% -3.33%
10th Percentile £20,900 £23,025 £20,425
90th Percentile £32,600 £42,250 £37,625
England median annual salary £30,000 £30,000 £30,000

Copywriting is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North West with a requirement for process or methodology skills.

All Process and Methodology Skills
North West
Permanent vacancies with a requirement for process or methodology skills 11786 11102 11645
As % of all permanent IT jobs advertised in the North West 89.83% 89.71% 89.46%
Number of salaries quoted 9369 9260 9630
North West median annual salary £42,500 £40,000 £40,000
Median salary % change year-on-year +6.25% - +1.27%
10th Percentile £26,250 £26,250 £24,750
90th Percentile £65,000 £62,500 £60,000
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Copywriting
Job Vacancy Trend in the North West

Job postings citing Copywriting as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Copywriting in the North West

Copywriting
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Copywriting in the North West.

Salary trend for Copywriting in the North West

Copywriting
Salary Histogram in the North West

The salary distribution of IT jobs citing Copywriting in the North West over the 6 months to 19 November 2017.

Salary histogram for Copywriting in the North West

Copywriting
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Copywriting within the North West region over the 6 months to 19 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -18 13 £28,000 -6.67% 2
Cheshire -23 2 £25,000 -
Lancashire - 2 £19,000 -
Copywriting
England

For the 6 months to 19 November 2017, IT jobs citing Copywriting also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North West region with a requirement for Copywriting.

1 17 (100.00%) Marketing
2 11 (64.71%) SEO
2 11 (64.71%) Analytics
3 10 (58.82%) Marketing Strategy
3 10 (58.82%) Social Media
4 9 (52.94%) Advertising
4 9 (52.94%) Email Marketing
5 6 (35.29%) Digital Marketing
5 6 (35.29%) Google
5 6 (35.29%) Pay per click
5 6 (35.29%) Microsoft
5 6 (35.29%) Microsoft Excel
5 6 (35.29%) Google Analytics
6 5 (29.41%) Analytical Skills
6 5 (29.41%) E-Commerce
6 5 (29.41%) Direct Marketing
7 4 (23.53%) DoubleClick
7 4 (23.53%) B2B
7 4 (23.53%) B2C
7 4 (23.53%) Performance Analysis
7 4 (23.53%) AdWords
7 4 (23.53%) Budgeting and Forecasting
7 4 (23.53%) Lead Generation
7 4 (23.53%) Hitwise
7 4 (23.53%) comScore
7 4 (23.53%) Digital Media
7 4 (23.53%) Customer Acquisition
8 3 (17.65%) Campaign Analytics
8 3 (17.65%) CRM
8 3 (17.65%) Creative Marketing

Copywriting
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (5.88%) CMS
1 1 (5.88%) WordPress
Applications
1 6 (35.29%) Microsoft Excel
2 2 (11.76%) Microsoft Office
Cloud Services
1 6 (35.29%) Google Analytics
2 4 (23.53%) AdWords
3 1 (5.88%) SaaS
General
1 17 (100.00%) Marketing
2 9 (52.94%) Advertising
3 2 (11.76%) Retail
Job Titles
1 4 (23.53%) PPC Manager
2 3 (17.65%) Campaign Executive
2 3 (17.65%) Campaign Manager
2 3 (17.65%) CRM Specialist
2 3 (17.65%) Email Marketing Specialist
2 3 (17.65%) Email Specialist
2 3 (17.65%) Marketing Campaign Manager
2 3 (17.65%) Marketing Executive
2 3 (17.65%) Marketing Manager
2 3 (17.65%) Marketing Specialist
2 3 (17.65%) Senior Campaign Manager
2 3 (17.65%) Senior Manager
2 3 (17.65%) Senior Marketing Executive
2 3 (17.65%) Senior Marketing Manager
3 2 (11.76%) Analyst
3 2 (11.76%) Consultant
3 2 (11.76%) Copywriter
3 2 (11.76%) Marketing Analyst
3 2 (11.76%) Marketing Consultant
3 2 (11.76%) Online Copywriter
Libraries, Frameworks & Software Standards
1 1 (5.88%) CSS
1 1 (5.88%) HTML
Miscellaneous
1 10 (58.82%) Social Media
2 5 (29.41%) Analytical Skills
3 4 (23.53%) Digital Media
4 2 (11.76%) Blog
4 2 (11.76%) iPad
4 2 (11.76%) User Experience
Processes & Methodologies
1 11 (64.71%) Analytics
1 11 (64.71%) SEO
2 10 (58.82%) Marketing Strategy
3 9 (52.94%) Email Marketing
4 6 (35.29%) Digital Marketing
4 6 (35.29%) Pay per click
5 5 (29.41%) Direct Marketing
5 5 (29.41%) E-Commerce
6 4 (23.53%) B2B
6 4 (23.53%) B2C
6 4 (23.53%) Budgeting and Forecasting
6 4 (23.53%) Customer Acquisition
6 4 (23.53%) Lead Generation
6 4 (23.53%) Performance Analysis
7 3 (17.65%) Campaign Analytics
7 3 (17.65%) Creative Marketing
7 3 (17.65%) CRM
8 2 (11.76%) Data Analysis
8 2 (11.76%) Display Advertising
8 2 (11.76%) Web Analytics
Programming Languages
1 1 (5.88%) JavaScript
Vendors
1 6 (35.29%) Google
1 6 (35.29%) Microsoft
2 4 (23.53%) comScore
2 4 (23.53%) DoubleClick
2 4 (23.53%) Hitwise
3 2 (11.76%) HubSpot