Digital Analyst Jobs in Scotland

Digital Analyst
UK > Scotland

The median Digital Analyst salary in Scotland is £48,004 per year, according to job vacancies posted during the 6 months leading to 12 May 2025.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
12 May 2025
Same period 2024 Same period 2023
Rank 158 275 216
Rank change year-on-year +117 -59 +31
Permanent jobs requiring a Digital Analyst 6 1 4
As % of all permanent jobs advertised in Scotland 0.20% 0.015% 0.087%
As % of the Job Titles category 0.22% 0.015% 0.096%
Number of salaries quoted 2 1 3
10th Percentile £44,098 - -
25th Percentile £44,620 £42,500 £39,829
Median annual salary (50th Percentile) £48,004 £45,000 £40,850
Median % change year-on-year +6.67% +10.16% -9.22%
75th Percentile £50,883 £47,500 £41,872
90th Percentile £51,103 - -
UK median annual salary £46,315 £45,249 £51,250
% change year-on-year +2.36% -11.71% -1.87%

All Permanent IT Job Vacancies
Scotland

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in Scotland. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in Scotland with a recognized job title 2,700 6,497 4,156
% of permanent jobs with a recognized job title 90.18% 96.88% 89.92%
Number of salaries quoted 1,369 2,634 2,262
10th Percentile £31,250 £28,000 £31,250
25th Percentile £44,000 £40,000 £41,250
Median annual salary (50th Percentile) £55,000 £52,500 £56,618
Median % change year-on-year +4.76% -7.27% +7.84%
75th Percentile £63,750 £65,000 £72,500
90th Percentile £82,830 £80,000 £85,000
UK median annual salary £57,000 £52,500 £60,000
% change year-on-year +8.57% -12.50% -

Digital Analyst
Job Vacancy Trend in Scotland

Job postings that featured Digital Analyst in the job title as a proportion of all IT jobs advertised in Scotland.

Job vacancy trend for Digital Analyst in Scotland

Digital Analyst
Salary Trend in Scotland

3-month moving average salary quoted in jobs citing Digital Analyst in Scotland.

Salary trend for Digital Analyst in Scotland

Digital Analyst
Job Locations in Scotland

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Analyst within the Scotland region over the 6 months to 12 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Edinburgh - 6 £48,004 - 1
Digital Analyst
UK

Digital Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities in Scotland

For the 6 months to 12 May 2025, Digital Analyst job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Scotland region featuring Digital Analyst in the job title.

1 6 (100.00%) Finance
2 5 (83.33%) Banking
2 5 (83.33%) Problem-Solving
2 5 (83.33%) Customer Experience
3 3 (50.00%) Product Ownership
3 3 (50.00%) Data Analysis
4 2 (33.33%) Artificial Intelligence
4 2 (33.33%) Agile
4 2 (33.33%) Stakeholder Management
4 2 (33.33%) JIRA
4 2 (33.33%) Product Management
4 2 (33.33%) Business Intelligence
4 2 (33.33%) Change Management
4 2 (33.33%) Financial Institution
4 2 (33.33%) Onboarding
4 2 (33.33%) Strategic Thinking
4 2 (33.33%) Customer Service
4 2 (33.33%) Influencing Skills
4 2 (33.33%) Journey Map
4 2 (33.33%) Confluence
5 1 (16.67%) Maxymiser
5 1 (16.67%) Adobe Analytics
5 1 (16.67%) SIEM
5 1 (16.67%) Analytics
5 1 (16.67%) Cybersecurity
5 1 (16.67%) User Experience
5 1 (16.67%) Analytical Skills
5 1 (16.67%) Malware Analysis
5 1 (16.67%) Performance Optimisation
5 1 (16.67%) Tag Management

Digital Analyst Skill Set
Co-occurring Skills and Capabilities in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (33.33%) Confluence
Cloud Services
1 1 (16.67%) Adobe Analytics
1 1 (16.67%) Google Analytics
Communications & Networking
1 1 (16.67%) Firewall
1 1 (16.67%) TCP/IP
Development Applications
1 2 (33.33%) JIRA
General
1 6 (100.00%) Finance
2 5 (83.33%) Banking
3 2 (33.33%) Financial Institution
3 2 (33.33%) Influencing Skills
4 1 (16.67%) Analytical Skills
4 1 (16.67%) Marketing
Libraries, Frameworks & Software Standards
1 1 (16.67%) CSS
1 1 (16.67%) HTML
Miscellaneous
1 3 (50.00%) Product Ownership
2 2 (33.33%) Onboarding
3 1 (16.67%) Management Information System
Operating Systems
1 1 (16.67%) Linux
1 1 (16.67%) Windows
Processes & Methodologies
1 5 (83.33%) Customer Experience
1 5 (83.33%) Problem-Solving
2 3 (50.00%) Data Analysis
3 2 (33.33%) Agile
3 2 (33.33%) Artificial Intelligence
3 2 (33.33%) Business Intelligence
3 2 (33.33%) Change Management
3 2 (33.33%) Customer Service
3 2 (33.33%) Journey Map
3 2 (33.33%) Product Management
3 2 (33.33%) Stakeholder Management
3 2 (33.33%) Strategic Thinking
4 1 (16.67%) Analytics
4 1 (16.67%) Cybersecurity
4 1 (16.67%) Digital Forensics
4 1 (16.67%) Malware Analysis
4 1 (16.67%) Performance Optimisation
4 1 (16.67%) SIEM
4 1 (16.67%) User Experience
4 1 (16.67%) Visualisation
Programming Languages
1 1 (16.67%) JavaScript
1 1 (16.67%) Perl
1 1 (16.67%) Python
1 1 (16.67%) VBA
Qualifications
1 1 (16.67%) CEH
1 1 (16.67%) CISM
1 1 (16.67%) CISSP
1 1 (16.67%) GIAC
Vendors
1 1 (16.67%) Adobe
1 1 (16.67%) Google
1 1 (16.67%) Maxymiser
1 1 (16.67%) Medallia