Senior SEO Specialist Job Trends in the UK excluding London

Senior Search Engine Optimisation Specialist (Senior SEO Specialist)
UK > UK excluding London

The median Senior Search Engine Optimisation Specialist (Senior SEO Specialist) salary in the UK excluding London is £40,500 per year, according to job vacancies posted during the 6 months leading to 18 December 2025.

The table below compares current salary benchmarking and summary statistics with the previous two years.

6 months to
18 Dec 2025
Same period 2024 Same period 2023
Rank 495 - -
Rank change year-on-year - - -
Permanent jobs requiring a Senior SEO Specialist 2 0 0
As % of all permanent jobs in the UK excluding London 0.005% - -
As % of the Job Titles category 0.005% - -
Number of salaries quoted 2 0 0
10th Percentile £35,100 - -
25th Percentile £36,750 - -
Median annual salary (50th Percentile) £40,500 - -
75th Percentile £43,250 - -
90th Percentile £44,300 - -
UK median annual salary £44,927 £36,000 -
% change year-on-year +24.80% - -

All Permanent IT Job Vacancies
UK excluding London

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in the UK excluding London. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the UK excluding London with a recognized job title 37,480 35,980 26,862
% of permanent jobs with a recognized job title 90.08% 93.54% 95.40%
Number of salaries quoted 22,697 18,207 20,433
10th Percentile £28,000 £31,250 £28,000
25th Percentile £34,000 £40,000 £37,500
Median annual salary (50th Percentile) £48,500 £52,500 £52,500
Median % change year-on-year -7.62% - -
75th Percentile £65,000 £68,750 £67,070
90th Percentile £80,000 £82,500 £80,000
UK median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -

Senior SEO Specialist
Job Vacancy Trend in the UK excluding London

Historical trend showing the proportion of permanent IT job postings featuring 'Senior SEO Specialist' in the job title relative to all permanent IT jobs advertised in the UK excluding London.

Senior SEO Specialist job vacancy trend in the UK excluding London

Senior SEO Specialist
Salary Trend in the UK excluding London

Salary distribution trend for Senior SEO Specialist job vacancies in the UK excluding London.

Salary distribution trend for Senior SEO Specialist job vacancies in the UK excluding London

Senior SEO Specialist
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Senior SEO Specialist within the UK excluding London region over the 6 months to 18 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
South East - 2 £40,500 - 1
Senior SEO Specialist
UK

Senior SEO Specialist Skill Set
Top 30 Co-Occurring Skills & Capabilities in the UK excluding London

For the 6 months to 18 December 2025, Senior SEO Specialist job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads across the UK excluding London region featuring Senior SEO Specialist in the job title.

1 2 (100.00%) AI
1 2 (100.00%) CMS
1 2 (100.00%) Google
1 2 (100.00%) HTML
1 2 (100.00%) Screaming Frog
1 2 (100.00%) SEO
1 2 (100.00%) WordPress
2 1 (50.00%) Actionable Insight
2 1 (50.00%) Ahrefs
2 1 (50.00%) Analytics
2 1 (50.00%) B2B
2 1 (50.00%) Competitor Analysis
2 1 (50.00%) Content Development
2 1 (50.00%) Content Strategy
2 1 (50.00%) Continuous Improvement
2 1 (50.00%) Decision-Making
2 1 (50.00%) Digital Marketing
2 1 (50.00%) Drupal
2 1 (50.00%) Google Ads
2 1 (50.00%) Google Analytics
2 1 (50.00%) Google Tag Manager
2 1 (50.00%) Hotjar
2 1 (50.00%) Joomla!
2 1 (50.00%) Lead Generation
2 1 (50.00%) Looker
2 1 (50.00%) Metadata
2 1 (50.00%) Performance Monitoring
2 1 (50.00%) Shopify
2 1 (50.00%) Stakeholder Engagement
2 1 (50.00%) Umbraco

Senior SEO Specialist Skill Set
Co-Occurring Skills & Capabilities in the UK excluding London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 2 (100.00%) CMS
1 2 (100.00%) WordPress
2 1 (50.00%) Drupal
2 1 (50.00%) Joomla!
2 1 (50.00%) Umbraco
Business Applications
1 1 (50.00%) Shopify
Cloud Services
1 1 (50.00%) Google Ads
1 1 (50.00%) Google Analytics
1 1 (50.00%) Google Tag Manager
Database & Business Intelligence
1 1 (50.00%) Looker
1 1 (50.00%) Metadata
Development Applications
1 1 (50.00%) Visual Website Optimizer
General
1 2 (100.00%) Marketing
2 1 (50.00%) Manufacturing
2 1 (50.00%) Organisational Skills
Libraries, Frameworks & Software Standards
1 2 (100.00%) HTML
Miscellaneous
1 1 (50.00%) Algorithms
1 1 (50.00%) Blog
Processes & Methodologies
1 2 (100.00%) AI
1 2 (100.00%) SEO
2 1 (50.00%) Actionable Insight
2 1 (50.00%) Analytics
2 1 (50.00%) B2B
2 1 (50.00%) Competitor Analysis
2 1 (50.00%) Content Development
2 1 (50.00%) Content Strategy
2 1 (50.00%) Continuous Improvement
2 1 (50.00%) Decision-Making
2 1 (50.00%) Digital Marketing
2 1 (50.00%) Lead Generation
2 1 (50.00%) Performance Monitoring
2 1 (50.00%) Stakeholder Engagement
2 1 (50.00%) User Experience
2 1 (50.00%) UX Research
Vendors
1 2 (100.00%) Google
1 2 (100.00%) Screaming Frog
2 1 (50.00%) Ahrefs
2 1 (50.00%) Hotjar